- Kết quả hồi quy và ý nghĩa các hệ số hồi quy riêng phần trong mô hình Bảng 20: Kết quả hồi quy từng phần.
123 456 78 NV luon co thai do coi mo, than thien vo
NV luon co thai do coi mo, than thien voi
KH .735
Phong cach lam viec cua NV chuyen
nghiep .714
NV cu xu lich su va ton trong KH .639 .305
Cung cap sp dung nhu dieu da hua hen .612 .310 NV tu van kh mot cach day du, nhanh
chong, de hieu .608 .302 NV phuc vu KH mot cach nhanh chong,
chinh xac .516
Khong gian rong rai, thoang mat .801 Co so vat chat khang trang, hap dan .790 Trung tam bao hanh va cac cua hang co
trang thiet bi hien dai .622 .318 NV co trang phuc gon gang, lich su .598
Website cua cong ty cung cap day du thong
tin ma KH can .792 De dang tim kiem thong tin ve sp thong
qua to roi, to buom .766 SP bao hanh dap ung mong doi cua KH .621 NV co du kien thuc chuyen mon de tra loi
thac mac cua KH .763 NV cung cap thong tin cho KH chinh xac,
ro rang .666
NV luon giai quyet duoc nhung su co doi
voi sp khi KH can .595 NVBH co trach nhiem giu gin sp sau khi
nhan .784
Cong ty giao tra sp bao hanh dung thoi
gian cam ket .609 NV nhan biet duoc loi cua sp ngay khi KH
den bao hanh .540 NV co the cai dat tat ca nhung chuong trinh
ma KH yeu cau .791
NV luon dat loi ich cua KH len hang dau .550 Dam bao co day du cac mat hang khi KH
can .814
Cong ty san sang giup do khi sp gap su co .309 .618 Thuc hien chinh sach tra gop tao dieu kien
cho KH .881
Extraction Method: Principal Component Analysis. Rotation Method: Varimax with Kaiser Normalization. a. Rotation converged in 8 iterations.
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling
Adequacy. .711 Bartlett's Test of Sphericity Approx. Chi-Square 174.629 df 3 Sig. .000
Total Variance Explained
Component Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative % 1 2.222 74.052 74.052 2.222 74.052 74.052 2 .447 14.892 88.944 3 .332 11.056 100.000 Extraction Method: Principal Component Analysis.
Component Matrixa
Component 1 Danh gia chung ve chat luong dich vu cham
soc KH .886
San sang gioi thieu sp cho nguoi khac .851 Y dinh tiep tuc su dung sp cua cong ty .844 Extraction Method: Principal Component Analysis.