Phân tích và đánh giá thực trạng ứng dụng công nghệ thông tin tại ngân hàng BIDV e

PHÂN TÍCH VÀ ĐÁNH GIÁ THỰC TRẠNG ỨNG DỤNG CƠNG NGHỆ THÔNG TIN TẠI NGÂN HÀNG BIDV Contents: Tables of contents Forewords Introduction of the Bank Current state of information technology application in BIDV 2.1 Information technology application 2.2 E-commerce application Some SWOT analysis Comparison with competitors Analysis of experience from other banks Studying information technology solutions applied in banking industry Strategy for Information technology application to 2012, 2020 10 7.1 Business strategy and vision of BIDV to 2012-2020 10 7.2 Strategy for information technology and e-commerce application to 2020 10 Action plan and specific targets 10 8.1 Integration of application programs for internal management 10 8.2 Enhancing information technology and e-commerce application 11 Human resource anticipation 12 8.3 Budgeting 12 8.4 Time schedule 13 8.6 Some targets to 2020 13 Conclusions 14 References 14 Foreword In recent decades, we have seen a very fast development of information technology and it spreads to all social and economic fields In business and management activities, information technology application become an indispensable demand of any company Especially in banking industry, the application of information technology is an compulsory requirement In order to prepare for the enhancement of information technology application in business and management activities and to put the resolution of the Board of Management of the Joint Stock Commercial Bank for Investment and Development of Vietnam on information technology application, I, as a Senior Officer in charge of Information technology application, will make the “Report of current state of Information technology application and Plan for information technology application in management and business activities” to improve efficiency of business and management activities in the period of years from 2012 to 2016 and vision to 2020 The Report is prepared with the following contents Introduction of the Bank - Full name: Joint Stock Commercial Bank for Investment and Development of Vietnam (BIDV) - Address: BIDV Tower, 35 Hang Voi, Hoan Kiem, Ha Noi - Telephone: 04.2220.5544 Fax: 04 2220.0399 - Website: http://www.bidv.com.vn Email: Info@bidv.com.vn - Joint Stock Commercial Bank for Investment and Development of Vietnam was founded on 26/4/1957, a first commercial bank in Vietnam Now, BIDV is one of the three largest commercial banks in assets, with over 500 branches and sub units, nationwide ATM/POS network and total employees of over 16.000 - Key businesses: BIDV is doing in key businesses: Banking, Insurance, Securities, and Financial investment - Customers: + Enterprise customers: BIDV has the largest enterprise customers in Vietnam including Business Groups, large companies, and small and medium companies Individual customers: over million customers + Financial institutions: BIDV provides service for such institutions as World Bank, ADB, JBIC, NIB… - Information technology application: BIDV keeps continuous application and innovation of technology for management activities and for development of advanced banking services Since 2005 BIDV steadily hold leading rank in Vietnam ICT Index listed in the TOP 10 CIO of Indochina region in 2009, of South East Asia in 2010 Current state of information technology application in BIDV 2.1 Information technology application Currently, information technology is strongly and intensively applied in the bank BIDV has built up a steady information technology platform for its business and management activities: - Information technology infrastructure: Data Center, AS 400 servers, Data Storage, communication network, computer network systems and other related IT equipments are already built up and every year, BIDV conducts the IT state assessment, needs for the period, and plan for appropriate additional supply - Information technology personnel: Technology Department and Center of Information technology were formed to be in charge of information technology application in the bank - The employee’s skills for utilization of IT technology and IT application programs: all the employees are trained: + To utilize IT programs specifically designed for banking activities, like: Branch Delivery System, Bank Cards, Interbank Payment Program, Foreign Currency Trading… + To master office applications, email, internet… and rules and regulations for information security practice - Information technology application programs and information systems: BIDV has successfully developed and implemented some integrated information system and other stand-alone applications, such as: + The core banking system - SIBS of Silverlake (Silverlake Integrated Banking System) This system computerizes and put all the banking sale activities and transactions online as well as automate the transaction and accounting processing + Electronic payment system: connected to the State Bank ò Vietnam, other domestic and international financial institution… to satisfy all domestic and foreign payment needs + Internal management system: the collection of applications and modules of internal accounting, human resource management, assets management, daily business result report for management… + Internal documents and records management application + Internal Credit ranking system + Customer efficiency assessment and classification program + Online customer information verification system: verifying enterprise’s seal, signature, information and authorities of customer on internal web + BIDV internal web portal + Mobile Banking system: applications for banking transactions on mobile phones + BIDV website: the site is for introduction of bank information, introduction and advertisement of bank’s products and services Moreover, it is integrated with BIDVonline – electronic banking system, which supports enterprise and individual customers carry out their banking transactions on internet 2.2 E-commerce application: currently, two typical e-commerce systems of BIDV are Mobile banking and Internet Banking - Mobile banking system provide services like: money transfer, bill payment, inquiry of bank’s product and services as well as customers’ transactions, sales of deposit products, issuance of debit cards, customer’s guide and support… through mobile phones of Viettel, Mobiphone, Vinaphone mobile network - Internet Banking system: integrated into the Web of BIDV: http://www.bidv.com.vn BIDV Online application provide advertisements and sales of services: bill payment, money transfer (internal and interbank transfer), bank card issuance, fixed deposits, information and history of accounts (current account, fixed deposit account, loans account), customer’s feedback and support.…Some figures of BIDV website are as below: Figure – Website BIDV Figure – BIDV Online Some SWOT analysis STRENGTHS WEAKNESSES - Domestic and international strong and prestigious trade name Qualified, experienced and enthusiastic human resource - Modern and synchronous information system Advanced IT application programs Qualified in mastering and application of information technology - Creative in providing competitive banking product and services - Experienced and strongly oriented in e-commerce development - Internal mechanism for decision making and implementation on information technology and its application for e-commerce is not fast and flexible - Not perfect internal management information system The ability of information technology application and utilization is not intensive - The brand name advantages is not utilized, the ability to attract potential customers is not good as required, which limit the quantity of customers to use e-commerce - The capability in risk management í not good enough to meet security requirements in e-commerce OPPOTUNITIES THREATS - Potential market for banking business - Fierce competition from domestic and international competitor - Customers’ requirements for product and service quality are getting higher - Frauds in banking activities are increasing New risks appears, especially in new banking activities like e-banking - Standards for risk management, information security in e-commerce requirements are higher and higher is still large, the needs for banking products and services are rising and diversified - More and more customers have knowledge and are aware of using banking services, especially products and services provided on high technology platform - The Government issued policies that support the application and development of information technology and e-commerce Comparison with competitors In well-known banks in Vietnam, Joint-stock commercial bank for foreign trade of Vietnam (Vietcombank) and Vietnam Technological and Commercial Joint- stock Bank (Techcombank) are two financial institutions who have soon and strong application of information technology The level of information technology application is clearly represented by their websites with their application programs and the added values the sites bring to their customers Some assessments and comparisons are as below: Joint-stock commercial bank for foreign trade of Vietnam– Vietcombank Vietnam Technological and Commercial Joint- stock Bank – Techcombank In general, the Banks have good and friendly website interface and similar functions: providing product and service information, introduction and advertisement Online banking functions are also integrated to support customers’ online transactions and as well as the banks themselves to sell products and services… The websites all have interactive communication with users through email, questions/answers functions integrated into the sites After assessment of the websites, it is clear that the application of information technology in management and business activities of the banks are all at high level and there is not much difference between them Analysis of experience from other banks Application of information technology will bring great advantages to a bank, but it also bring potential risks: customer’s information stolen, fake bank cards, internet banking transactions faked, user name and password of bank’s staff and supervisor stolen and used for bad purposes … In the past few years, there had been lots of frauds on VISA cards of Vietcombank, Techcombank The situation that customers’ information stolen to make fake cards to withdraw money or buy goods through internet causing financial damages to customers is still a fact And there also exist the risks and facts that bank staffs steal user name and password of other staff and supervisor to carry out fraud transactions, causing financial damages to the bank and its customers To overcome the situations, BIDV and other banks have been applying serial security measures to improve safety in banking transaction: verifying customer and transaction by personal identification number, password and token; automatically report banking transactions to customers through mobile phone messages for their control; developing security system to prevent customers’ information steal… Studying information technology solutions applied in banking industry Information technology application solutions are now strongly oriented to the development of integrated application system, ensuring security and supporting nontraditional transactions such as internet banking, mobile banking Currently, legal legislation platform is fairly sufficient, banks need to choose their solutions and prepare for implementation so that they fit well to their scale, specific characteristics, strategy and vision Some solutions currently chosen by banks are: building up international standard information and transaction security; developing and continuous upgrading internet and mobile-platform banking transaction applications; setting up internal risk management system, setting up internal system for management activities Beside the development and implementation of information technology solutions, training activities for personnel in charge of information technology system operation and management, for staffs in all new IT applied fields should be carried out simultaneously Furthermore, customers’ guide, support and communication should be enhanced to improve their capability in utilizing the applications’ functions so that the customers will receive more and more added values This will increase the efficiency of intensive market expansion Strategy for Information technology application to 2012, 2020 7.1 Business strategy and vision of BIDV to 2012-2020 Business strategic orientation to 2020 of BIDV is to be one of the three most effective and largest banks in Vietnam in every aspects: presence in all provinces/city nationwide, number of customers, business efficiency, list and quality of products and services, capability in innovation and application of information technology and e-commerce 7.2 Strategy for information technology and e-commerce application to 2020 Based on the Business strategic orientation and vision of BIDV to 2020, application of information technology and e-commerce is a key matter and basis for the bank to meet the goal The two main strategic contents acre as below: - Systemizing and upgrading all internal management programs to make them integrated and run on internal web platform (all applications like financial accounting, human resource management, assets management, training, document and records management, planning, automated office …) Improving risk management, information and transaction security system when enhancing the implementation of information technology and e-commerce - Enhancing the implementation of information technology and e-commerce to improve the capability of attracting customers, quality of products and services, and business effectiveness: + Intensive implementation of internet and mobile platform applications for banking transactions (internet banking, mobile banking) + Promoting bank card transactions, setting up ATM, Autobank network + Developing integrated customer relationship management Action plan and specific targets 8.1 Integration of application programs for internal management: Upgrading, integrating and changing operation platform to internal web for the following applications: - Internal management system: the collection of applications and modules of internal accounting, human resource management, assets management, daily business result report for management, internal documents and records management - Internal Credit ranking system: upgrading, developing a module for individual customer ranking 10 - Upgrading customer efficiency assessment and classification program Developing integrated customer relationship management - Developing integrated customers records management, connecting it to involved modules of core banking SIBS (modules of Customer information files, Loan, Trade Finance, Deposits…) - Developing the Income-Expense Allocation program to manage, assess the results of each product, service as well as branches and sub-units - Online customer information verification system – upgrading and connecting to involved modules of core banking SIBS - BIDV internal web portal: upgrading and adding some functions like searching information, documents by part of contents, making professional document directory, forums and questions/answers functions for users 8.2 Enhancing information technology and e-commerce application - Mobile Banking system: associating with all mobile telecommunication service providers to promote banking applications/services on mobile phone platform Beside current services like account inquiry, transaction inquiry, money transfer, bill payment, inquiry of interest rate, exchange rate …, developing more services such as providing financial consulting, deposits investment… - Internet Banking system (integrated into the Web of BIDV): Beside current services like account inquiry, transaction inquiry, money transfer, bill payment, inquiry of interest rate, exchange rate …, developing more services such as international money transfer, trade finance, loan debiting, providing financial consulting, deposits investment… - Promoting the ATM network to new branches/sub-units locations Setting up Autobank network in some key areas: Ha noi, Ho Chi Minh city, Đa nang, Hai phong 8.3 Human resource anticipation: current human resource of Department of Technology and Center for Information technology - Additional personnel estimated: 30 software engineers The schedule for recruitment equally divided into years: 15 engineers/year for the first two years, the years afterward unchanged 11 - Outsourcing personnel: some jobs that need integration with current systems like SIBS or customer information verification, will have to cooperate with solution providers Number of personnel and time depend on progress of upper-stated jobs 8.4 Budgeting Unit: Dong No Items Upgrading programs for internal management Upgrading Internal Credit ranking system Upgrading customer efficiency assessment and classification program Developing Budgets 5.000.000.000 750.000.000 1.500.000.000 integrated customer relationship management Developing the integrated customer records 1.200.000.000 Developing the Income-Expense Allocation program 3.000.000.000 Upgrading Online customer information verification 1.250.000.000 management system Upgrading BIDV internal web portal 1.000.000.000 Upgrading Mobile Banking system 1.800.000.000 Upgrading Internet Banking system 2.500.000.000 10 Buying hardwares, equipments (only including 20.000.000.000 additional hardwares like firewalls, backup storage equipments, servers, client computers …) 11 Reserved budget (10%) 3.800.000.000 12 Promoting the ATM , Autobank network (Expenses from yearly infrastructure investment funds, so excluded from budgets) Total 41.800.000.000 8.5 Time schedule No Items Preparation of detail project Upgrading and developing new applications 16 months Buying hardwares, equipments (depending on 16 months progress of application Times months upgrading 12 and development Trial implementation, adjustment, completion months Final implementation months Total 24 months Total time for the project is 24 months During the process, any completed application/program will be tested and implemented After implementation, applications/programs will be periodically updated, upgraded to meet business and management requirements 8.6 Some targets to 2020 - Number of customers triple: 10 million enterprise and individual customers - At least 50% number of customers use BIDV e-commerce services like Internet banking, mobile banking - 100% applications/programs are integrated and run on Web platform (internal web and internet) Conclusion References Management Information System Textbook BIDV Internal documents Website http://www.bidv.com.vn Website http://www.vietcombank.com.vn Website http://www.techcombank.com.vn 13 ... feedback and support.…Some figures of BIDV website are as below: Figure – Website BIDV Figure – BIDV Online Some SWOT analysis STRENGTHS WEAKNESSES - Domestic and international strong and prestigious... technology - Creative in providing competitive banking product and services - Experienced and strongly oriented in e- commerce development - Internal mechanism for decision making and implementation... management, information security in e- commerce requirements are higher and higher is still large, the needs for banking products and services are rising and diversified - 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