_________________ DONGA BANK T DONGA BANK T 5 1. 1. 5 1.1.1. 5 1.1.2. 7 1.1.3. 10 1.1.4. 12 1. 2. 14 1. 3. 15 1.3.1. 15 1.3.2. 16 1.3.3. 17 1.3.4. 20 1.3.5. Tr 21 1. 4. 22 1.4.1. Citibank 22 1.4.2. HSBC 26 1.4.3. ANZ 29 1.4.4. 32 32 33 2.1. 33 2.1.1. 33 2.1.2. k 34 2.1.3. 37 2.1.4. 38 2.2. 38 2.2.1. 38 2.2.2. 43 2.2.3. 44 2.2.4. 46 2.2.5. Bank 49 2.2.6. 53 55 56 BANK 57 3.1. 57 3.2. 58 3.2.1. u DongA Bank 58 3.2.2. 62 3.2.3. 63 3.2.4. 64 3.2.5. Bank 64 3.2.6. 65 3.2.7. 66 3.3. 66 3.3.1. 66 3.3.2. 67 3.3.3. 68 3.3.4. 69 3.3.5. 72 3.3.6. 73 3.3.7. 73 3.3.8. 74 75 77 -Sample T-Test CBNV CNTT KHCN NH NHNN NHNN TCTD TMCP VN ACB hâu ANZ ATM DongA Bank HSBC : Hongkong and Shanghai Banking Corporation ROE SCB Sea Bank SWIFT : Society for Worldwide Interbank Financial Telecommunication WIPO D 6 41 Bank 43 45 46 Bank 47 48 k 49 51 DongA Bank 52 DongA Bank 53 54 35 : Logo DongA Bank 50 : 8 : 9 39 1 1. c mình. 2 tri 2. . 3. 3.1 [...]... nào? 1.3.2 T T trong 17 1.3.3 nh tranh : : 18 : Bao n : t: Mc Donal 19 u 20 1.3.4 Tên Logo 21 S N 1.3.5 22 1 4 1.4.1 Citibank i Châu Á vào Industrial Acceptance Corporation, nhà cung c 23 công thanh toán The Consumer Bank và The Corporate Bank nhân và Card 24 25 hàng Citibank là nh 26 1.4.2 HSBC HSBC ngày nay 27 Receipts (ADR) Hà 28 ...3 3.2 12/2013 4 4.1 : : 4.2 DongA Bank 4 5 6 5 U 1 1 1.1.1 1.1.1.1 Theo T t 6 t 1.1.1.2 1 V More, 2003) 7 1.1.2 1.1.2.1 hai - - sau: 8 1: ( 1.1.2.2 Aaker, 1991) 9 2: ( Aaker, 1991) 10 1.1.2.3 Cô 1.1.3 1.1.3.1 11 Theo 1.1.3.2 12 . DongA Bank 52 DongA Bank 53 . ATM DongA Bank HSBC : Hongkong and Shanghai Banking Corporation . Bank 49 2.2.6. 53 55 56 BANK 57 3.1.