Luận án với các mục tiêu chỉ ra các giá trị văn hóa của quảng cáo; dự báo xu thế và tác động của giá trị văn hóa của quảng cáo đến sự phát triển kinh tế xã hội, xây dựng và phát triển nền văn hóa Việt Nam. Để nắm chi tiết nội dung nghiên cứu mời các bạn cùng tham khảo luận án.
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