NGHIEN CllU - TRAO DOI NAHG GAO GHAT LUONG GONG TAG TO GHllG SO KIEN TRONG HOAT DONG THONG T I N - T H U UIEN ThS Tran Thi Tra Vi, CN N g u y i n Thj Thiiy LiSu Khoa TT-TV, TrUdng Dai hoc V§n hoa Tp H6 Chi Minh • T6m tSt: T l chijfc sy ki^n hoat d^ng thong tin - thu vi§n 1^ m§t quS trinh k6\ hgp cdc ngu6n li/c bSn vk b§n ngoai thu viSn d l xSy dyng y tudng I§p k^ hogch, triln khai thyc hi§n, bko cao va danh giS kgt quS thyc hi^n sy ki^n hudng t6i d6i tii^ng la ngudi dijng tin CSc cd quan thdng tin - thU vi§n thfing qua td chUc sy ki^n d l quSng ba thUOng hi#u cung nhU cac sSn phIm v^ djeh yV cQa minh, ki'ch thfeh nhu c l u cfla ngudi dung tin de loi cu6n hg 66n s^ dyng vk tgo di4u ki§n cho cdn bO thU vi$n nSng cao trinh d$ ehuyen mon nghiep vu ã TU khoa: Sy kiĐn; t^ chile sy ki^n; td chUc sy ki^n hoat d6ng thong tin - thU vi$n B THE QUALITY OF EUENT ORGAHIZATiOII IH IIIFDRmATION - UBRARV ACTIVITIES • Abstract: Event organization in information - library activities is a process of combining resources inside and outside the library to generate ideas, plan, implement, report and evaluate the results of event implementation with the information user as target audience Through organizing events, the Information - library agencies promote the brand as well as its products and services, stimulate Information user's demand to entice them to use and facilitate librarians to improve their professional qualifications • Keywords: Events; event organization, event organization in library - information activities 1.BATVANDE Td chi!fc s t i kien ddng vai trd q u a n trpng, gdp phdn nang cao hieu q u a hoat ddng c u a cac thu vien, nh^t la giai doan hien nay, ma cupe Cach m a n g c d n g nghiep 4.0 d a mang den cho toan xa hpi nhUng ed hdi v a thach thUc mdi Neu n h u eac t h u vien k h d n g m^nh me, quyet liet, phat huy tfnh s a n g tao, nfi lye thay doi phUdng thUe hoat d d n g , each thijfc ti^p e§in, khai thac, kfeh thi'ch nhu cau ngudi si^ dung t h u vien bang n h i e u hinh thiJc sy ki^n khac de hoan tot sU m e n h cfla minh thi t h u vien se cang c a n g tut h^u vdi thdi cupe v a x a hdi Td ehUe s y kien hoat d d n g t h d n g tin - thu vidn (TT-TV) la m d t nhi^ng hoat d^ng q u a n g ba dUdc cac c d q u a n , tc chUc cung n h u cac t h u vien s(S d y n g t h u d n g x u y e n dd gay s y chO y, nang cao hinh a n h , k h a n g djnh t^m quan trpng v e skn p h a m va djeh vu cua mtnh, kfeh thich n h u c a u eua ngUdi d u n g tin n h a m thue day hp tim d e n t h u vien T r o n g t h u v i e n , to chUe sU kien la mdt qua trinh kdt hdp giOa cac nguon nhan lUc va vat luc, nham thue hien mdt s u kien cu the mdt thdi gian nhat djnh de hudng ddi tUdng sd d y n g d e n vdi mot m y c dich nao dd phu hdp vdi SLf kien [7, tr.258] Oac biet, t h d n g qua cae buoi to ehUe s y kien, ngUdi SLf d y n g thU vien cd the cap nhat nhanh nhOng san pham va djeh vu mdi c u a t h u v i e n , si!f dung n h i l n g san pham cd chat lUdng, phu hdp vdi nhu c a u , c d c d hdi glad iUu, hoc hoi, m d rpng mdi quan hd c d n g viec T o chUe sU kien thU vien eon ed vai trd q u a n trpng, giup t h u vien nang cao hidu q u a hoat d p n g , k h u y e n khieh dpi ngu nhan vien t h u vien va t r u y e n cam hUng cho ngudi SLf d u n g , tiep can c d n g d d n g , tang kha nang hdp tac, tri v a nang cao vj the cua thU vien cpng d d n g m a thU vien p h y c v y THONG TIN VA T l / LIEU - 3/2020 13 NGHIEN ClIU-TRAO BOI Tuy nhign, trdn thue te, hoat ddng to chUc SLf ki^n tai cae thu vien chua nhieu, chua cd hi^u qua Do dd, de nang cao chSt lUpng va cki thien thue trang trdn, ddi hdi cac tfiu vidn ckn xdy dung va cd chien lupc td chUc cac su ki$n nhieu hdn ni7a de hoat ddng va tiem nSng cua thU vidn dUdc quang ba rpng rai den cdng Chung nhSm thu hut dUdc ddng dao ban dpc d^n vdi thu vidn I.CAC LOAI HiNH TO CHllTC SU KIEN TRONG HOAT BONG THONG TIN - THlT VIEN Theo Tai lidu bdi dUQng ti6u chuin chUc danh thu vidn vien hgng M thi cac si/ kien thudng duac to chOe t^i thu vi$n va cac cd quan thdng tin nhu h0i thio ehuydn de, hpi nghi tt^n dpc, cic Idp t$p huin cho ngUdi Ikm thu vi$n le ky ni$m l$p thu vien, IS khai trUdng, cac cu0c thi, trung bay, trien lam tai li$u, tuy§n truySn gidi thi$u sach, b^o, ngky h0i s^ch gidi thi$u tai lieu mdi hay mdi cac hpc gia thuyit trinh [1, tr.77] rat cd hidu qua tgo I n tU0ng vk luu giO ISu ky Uc ngUdi sCf dyng cung dUde quan tam, nhU: tridn lam sach mdi, sach ehuydn de: sach danh nhan, sach dja chi Hang nam hinh thLfc td ChUc hdi bao xuan la hoat ddng khdng the thieu t^i cac cd quan TT-TV oay la dip de ngudi dung tin ed cd hdi dpc va cd eai nhin toan canh ve cac st; kidn ndi b|it ve chinh tri, van hda an ninh, qudc phdng, kinh td xa hOi, cOa ca nUdc thdng qua bao, tep chi va d§e san cOa cac tinh ca nUdc - Tuydn truySn, trUng bky triin lam sach phpc vp lUu d0ng Day la hogt ddng be ndi thu hijt nhieu ngUdi sii dyng tham gia va dupe xem la hidu qua nhIt tgi cae ed quan TT-TV ndi chung va eac thu vipn cdng cdng ndi rieng Vdi phUdng Cham "Sach di tim ngUdi", eac cd quan TT-TV phdi hpp vdi nhieu cd quan, ddn vj, trUdng hpc tren dja ban td chUe tuyen truydn, trung bay, trien lam sach, nham da d^ng va phong phu Trdn thLfc te, cac cd quan TT-TV cd the td hdn each phyc vu, eac cd quan TT-TV chUe nhidu hoat ddng va logi hinh sU kien, ket hdp vdi nhieu phUdng thUc khac tCiy vao dieu kien cy th^ cua tUng thU vien nhu md hinh "Chuyen xe tri thUe" thdng qua ma td chUc cac loai hinh SLf kien cho phu ehuyen xe luu ddng mang sach bao di kh^p h0p Thdng thudng, cac cd quan TT-TV c6 ca khu vLfc Ngoai viec dpc sach, bao, eac em cac loai hinh siJ kien sau: hpc sinh cdn dUdc trai nghidm cae hoat ddng 1.1 Tuy§n truyen, trUng bay, trien lam vui chdi nhu: dpc sach va giSi d chO tren gily, dpc sach va tra Idi eau hdi theo chu de "Em sach yeu SLf Viet" thLfc hanh kheo tay hay lam theo Tuyen truyen, trung bay, trien lam sach la sach - cung thue hanh eat dan tui mdi trUdng hoat dpng SL/ kien dupe td ehUe thudng xuyen SLf dyng thay tui nilon, hdi dap nhanh ve cac tgi cac cd quan TT-TV vdi hai hinh thUc: tuyen cau hdi Ijch SLf, van hda, Ngoai ra, cac ed truyen, truTig bay, trien lam sach tai cac cd quan TT-TV cdng cdng cdn ket hqp vdi cac quan TT-TV va tuyen truyen, trung bay, trien ddn vj nhu trung tam van hda, bad tang tinh, lam sach phuc vy luu ddng phat hanh phim va chieu bong de thUe hidn - Tuyen truyen, trung bay, then lam sach tai ehudng trinh "Hanh trinh van hda" cho hoat cac cd quan TT-TV ddng thdm phong phu, sang tao Hinh thUe chu yeu tuyen truyen dUdng Idi, chij trUdng cua oang; chinh sach phap luat eua Nha nude; nhOng sLf kidn, l§ trpng dgi cua dltt nUde; nhOng tUu kinh te, van hda, xa hdi,_ cua dja phUdng Ben canh dd, htnh thUc tuyen truyen true quan 14 j THONG TIN VA TU LIEU - 3/2020 1.2 Gidi thi^u tai li$u mdi Gidi thieu tai lidu mdi dUdc cdc cd quan TT-TV thue hidn thdng qua hinh thUc danh muc thdng bao sach mdi hay thu myc sach ehuydn dd, hinh thUc quang ba cho ngudi sCf NGHIEN ClJfU - TRAO BOI dyng nhOng tai li$u mdi cua thu vien Ben c^nh dd cac can bd thu vien cdn viet bai gidi thidu sach mdi guTi qua dai phat va truyen hinh, dSng trdn mang xa hdi Website, Facebook, Zaio cua ddn vj gidi thieu rpng rai d^n cdng chung Hinh thUe gidi thieu sach mdithuhut nhidu ngudi sCfdyng quan tam, dd 1^ can bd thu vidn se trLfc tidp gidi thieu sach, quay video, cd nhge, hinh anh minh hpa hoac cdn bp thu vipn gidi thidu sach va ghi am lai, sau dd dang tai video va ghi am len trang web cOa thu vidn, ngUdi sCf dung chi can vai dpng \kc nhd la ed the nghe va xem ve quyen sach ma minh quan tam 1.3 Ngay Sach Vi#t Nam Hinh thUc kn tUdng cd tieng vang cdng tac tuydn truydn tai cac cd quan TT-TV \k td chCfe cdng cac SLf kipn cfjng cae hogt ddng Ngay Sach Viet Nam (21/4) va hudng Ung Ngay Sach va Ban quydn The gidi (23/4) sy ki$n dupe td chUe vdi quy md Idn, djnh ky hang nam va dien tU 03 den 07 ngay, cfjng sutham gia trUng bay, tridn lam va xSp sach nghe thu^t eua cac can bd thu vien huyen, ed sd, Cae chudi heat ddng dien Ii6n tyc, nhU: ndi chuyen chuyen de, giao lUu t^c gia - tac phIm, tpa dam cac trd chPi tim hidu kidn thUe, giai d chO va thi tren may tinh cho cae em hpc sinh Hoat ddng cd sU phdi hdp ddng bd giCfa cae nganh, cac cap nhSm phat huy sUc manh, su hudng Ung tieh eye eOa cdng ddng, cac td ehUc xa hdi nhu cac cdng ty sach, thiet bj trUdng hpc, cac nha sdch nha xult ban, tinh doan nien, nhSm xay dLfng va phat trien phong trao dpc sach, hudng tdi mdt xa hdi hpc tap, mdt net d^p ddi sdng tinh than eua cdng ddng 1.4 H$i thSo chuyen de HOi thao ehuydn de la ndi thao luan nhOng vSn dd cd lien quan den hoat ddng TT-TV cac hdi thao thudng td chUe nhu hdi thao chuy§n nganh TT-TV va hpi thao chuyen de cho ngudi sCf dung thu vien - Hdi thao chuyen nganh vd TT-TV, ddi tUdng chu yeu la cae nha khea hoc, nha qukn ly, can bp thu vien hay nhOng ngudi quan tam hoac dang cdng tac tai eac nganh cd lidn quan den thU vien, eac nha xult ban cac cd quan ehuyen cung cap phan mdm Ung dyng cho thu vien Thdng qua cac hdi thao, nhOng cd sd ly luan va thue tien eua eac ehuydn gia, nhUng kien nghj, de xuat hay nhi3ng du thao de cd cd sd khoa hpc se tao mdi trUdng thuan Idi cho can bd thu vien dupe c§p nh$t thudng xuyen nhOng tri thUc va kinh nghidm Dong thdi, can bd thu vien ed them cd hOi tidp xuc va tad mdi quan he vide tim kidm cae nha dau tu, cung cap cac djeh vy phu hpp va dap Ung yeu cau, didu kidn cDa eac ed quan TT-TV - Hdi thad chuyen de chd ngudi sCf dyng thU vien la mdt nhi^ng hoat ddng dUdc thU vien td ehUe nham giup cho ngudi sCf dyng ed ed hdi trinh bay nhQng y tUdng mdi, ddng gdp nhOng y kien xuat phat tU heat dpng thLfc tien hoac qua trinh thue hien Ddng thdi, thdng qua hpi thao chuyen de, ngudi sCr dyng cd ed hdi tiep nhan them nhUng kien thUc mdi ffnh vUe minh quan tam Ngoai ra, cd quan TT-TV, ddn vi td chUc su kien ehuydn dd cd ed hdi gidi thieu, quang ba nhOng hinh anh hoat ddng, chUe nang, nhiem vy eung nhu cac san pham va djeh vu hien cd eua minh den ngudi sii dung 1.5 Hpi nghj oay la hinh thUe sU kien dUdc cae thU vidn td ehUe nham trao ddi va lay y kien cua ngUdi SLf dyng ve chat lUdng va thai dp phyc vu cua can bd TT-TV, cijng nhU eac skn pham va djeh vy eija thu vien ed dap Ung, thoa man nhu c l u eua ngudi sCf dung hay khdng, qua dd de cd nhUng chinh sach giai phap phu hdp khuyen khieh ngudi stl dung den thu vien Ngoai ra, hang nam cae cd quan TT-TV cdn td chUc hdi nghj danh cho cac cdng ehUc vidn chUc, ngUdi lao dpng de bao cao tdng ket nam THONG TIN VA TU Ll|U - 3/20201 15 l!M!IIJ!IJUlJ:M.l.!m can bd thU vidn Hdi thi dUdc td chUc giup cho ngudi SLf dyng ed ed hdi tidp can nhanh vd, nhOng cudn sach mdi, sach hay ho^c nhOng v^n dd ma hp quan tam Hdi thi ve tranh k6 chuyen, dd vui theo sach la ^ c / " ' ^ * ' : ^ ' : 1.6 T$p huan nghiep wif thi chtj ydu danh cho ddi tupng thidu nhi npi Hoat dpng thudng dUdc td ehUc cho thi ve tranh theo sach giup cae em thd hi$n cac ddi tUdng la nhOng ngUdi dang cdng tac nhOng ^n tUdng ctJa minh sau dpc bang SLf tgi thu vien Cac cd quan TT-TV phdi hop vdi sang tgo thdng qua net ve Hdi thi ke ehuydn eac cd quan, ddn v| khac de md cae Idp tap theo sach ren luydn cho cae em ky nang Imh huan Ndi dung trpng tam ciia Idp tap hu^n hdi va didn dat kd l^i cau ehuydn, npi dung la hudng dSn cho can bd thU vidn ed sd ve quyen sach ma minh da dpc bang ngdn ngO, ly thuyet va thLfc hanh eac khau nghidp vu, cam xLic, didu bd, h^p dSn, truyen cam hUng tu bd sung, xLf ly ky thu^t, td chUe sSp xep ddn nhu eau va hUng thij eua ngUdi nghe Thi kho bao qu^n sach, bao va phyc vy ban dpc kd chuyen theo sach thUdng td ehUe cho eac Ben c^nh dd, cac hpc vidn cdn dupe tap huan em nhan djp he, dd cac em cd nhieu thdi gian nang cao ve cac chuin nghiep vy nhU khung tham gia Thi dd vui theo sach la hinh thUe tra phan lo?i DDC14, DDC23 dd phan logi bien idi nhOng cau hdi ndi dung quydn sach myc tai li$u theo khd m5u MARC21, 6km bko Trude td chUe eude thi, thu vipn chpn vide chia sd ngudn luc thdng tin giUa cac thU nhOng chu de phu hdp, chpn sach, chudn bj vi§n va ngoai nUdc Ngoai ra, cac can nhOng cau hdi lien quan chu de, cd the tidn bd thu vidn cdn dude gidi thi#u, tap huan vd hanh eude thi b^ng hinh thUc bde thSm, hai cae phan mdm thu vien dd Ung dyng t^i ed hoa dan chu hoac tra Idi trL/c tiep sd oay cung la hinh thUc quang ba cac hoat Ngoai ra, hang nam cae thU vien eon td ddng, hinh knh cija thU vidn Thdng qua cae chUc hpi thi can bd thU vien gidi nham tdn vinh Idp t§p hu^n, can bp thU vidn ed them nhiJng nhiJng ngUdl lam cdng tac tham l^ng cd didu kidn thUc, ky nang mdi dap Ung yeu eau, tao kien giao lUu, chia sd kinh nghidm, chia sd dieu kidn cho cae can bp thu vien ed ed hpi nhOng ky nang, Ung xCf tinh hudng hoat gap gd, giao lUu va hpc tap kinh nghiem iSn ddng TT-TV, kha nang truydn cam hUng va kfeh thi'ch nhu eau dpc sach trcng cpng ddng va ky giao Udc thi dua giOa cae bp ph$n ddn vj nhSm danh gia khen thudng nhOng tap the ca nhan da cd tieh xuat sAc va dUa phuong hudng nhidm vy nSm tdi Ngoai ra, thu vipn cdn td ehUc hoac phdi hdp vdi cac cd quan ed ehUc nang de md Idp tap hu^n chd nhUng ngudi sCf dung, hudng dSn cho hp nhUng ky nang, thao tac tra cUu tai lipu, Dae bipt, vdi ddi tupng thieu nhi, t^p hu^n se giiJp djnh hudng cho cac em tim sach theo nhu cau, sd thich, day cho cac em nhUng ky nang va phUPng phap dpc sach hieu qua 1.7 Hpi thi To chUc cac hdi thi la hinh thUc phd bien cac thu vien cdng cpng Hdi thi ed the cd quy md nhd thu vien, tinh va rpng hdn cd the la khu vyc va toan qudc, doi tUdng hudng tdi ehu yeu cho ngUdi sil dung hoac 16 iTHONG TIN VA TU LIEU - 3/2020 cac eude thi la mdi trUdng de ngudi SLf dyng ed cd hdi tidp xuc vdi nhieu sach hay, sach he yeu thi'ch Oac biet, dd cac cupe thi them da dang va phong phtj, cac thu vien cdn td chUe thi xep sach nghp thuat Day la hinh thUc mdi, dpc dao, ben canh sU ti ml eua can bp thU vipn cdn thd hien tinh sang tao, tham my tao su thu hut, kich thich nhu eau dpc sach cDa ngUdi sCf dyng 1.8 cau lac bp Td ehUc cae eau lac bp la hinh thUc tap hpp nhUng vidn cd cung s6 thich thep nguydn t^c tLf nguydn, nhSm dua nhOng ehUdng trinh hd^t ddng thdi gian ranh m m Tmwadtmuhinnii r6i d^ phat huy vai trd va phat trien van hda ijpc, gdp phSn nang cao ddi sdng tinh than cdng ddng, vdi eau l^c bp "NhOng ngudi y6u thich sach", eau lac bO c^u long, eau lae bi) ti^ng Anh,_ Day la san chdi bd ich che nhtfng ngudi cd eung dam md va s6 thich ed cd hi^i g$p gd, chia sd, thac luan ve nhQng quydn sach hay ed y nghta, tU dd can bd fliUvi$n cd didu kien phat huy nhQng ky nang m^m eija minh, ed dUdc nhQng cudn sach hay 6i quSng ba ddn cdng ddng ban, djeh vu mdi, bp suu tap sd hay le xay di/ng thu vien dien tCf,_ cac cd quan TT-TV quang ba, tdng ket lai qua trinh hoat dpng va xay diJng phUdng hudng hdat ddng tuong lai Ngoai ra, cac cd quan TT-TV nen ehij trpng tdi hinh thUe td chUe SLT kien trao tSng sach Day la dip de cae nha xuat ban, nha sach, ca nhan ddn vj tai trd, nhat la ddn vj td chUc (eac thu vidn) ed dieu kien quang ba, nang cao vj the cua thu vien trude cdng ehijng va ngUdl 1.9 Tpa dam SLf dyng thU vidn cd cd hpi tidp xuc dUdc vdi nhieu sach mdi, sach hay Khi td chUc nhOng Td ehUc tpa dam la dd eung trao dot y budi trac tang sach thudng ed dai didn lanh kifin vd mdt sd van de nao dd, tpa dam de gidi dgc cac ddn vj tai trp tham dLf, cd dai phat thi$u vd cd quan TT-TV, ve nhQng san pham, va truyen hinh dUa tin, didu giup djeh vy hay each tra tim tai lipu eua thu vien, tad mdi gan ket tot va lau dai glQa thU vidn toa dam vd van hda dpc, tac gia va tac pham vdi cac nha tai trp Ben cgnh dd, nhQng SLf ii ngudi sCf dyng hidu hdn vd tac pham, giao kidn cd sy gdp mat eua nha bao va ghi hinh JLfu vdi tac gia, day eung la bipn phap thu hut eija dai phat va truySn hinh se la ngudn ngi/di sCf dyng den vdi thu vidn Mat khac, td tu lidu quy cho cac thu vidn cdng tac chCfc nhQng budi tpa dam nh^m tu van, giai truyen thdng d^p nhQng th^c mac, nhQng tinh hudng cho ngi/di SLT dyng, bang each giup can bp 2.MdT SO GIAI PHAP NANG CAO HI^U QUA thi/vi$n tiSt kiem dupe nhidu thdi gian va ed CONG TAC TO CHUn; Sir KltH TRONG HOAT thi giai dap cho nhieu ngUdi ed chung mdt DONG THONG TIN-THir'viEN cdu hdi Hien nay, chua cd mot van ban chfnh thUe Ngoai ra, hinh thUe td chUe tpa dam sinh nao quy djnh, hudng dan ho?t ddng td ehUe sU ho9t ehuydn de eung dUdc cac ed quan TT-TV kien dd, vide td ehUe sU kien v5n ehu y^u quan tSm, cd the can bp thU vipn ehij ddng, dua vao nang iLfc, sU hieu biet va kinh nghipm \nfc \\6p chpn chuyen de phu hdp de trao ddi vdi cua can bd thU vien nen cae sU kien thu ngi/di suf dyng, chuyen de sinh hoat theo ehij de vien cdn mang tinh tLf phat, thieu tinh ehuyen hSng thang, SLf kien chinh trj cua d^t nUdc dua nghiep, dSn den chat lUdng va hidu qua SL/ vio nhu Cciu eCia ngudi sCf dung Ngoai ra, cac kien chUa cao Vi vay, de eac sU kien td chUc cd quan TT-TV cdn mdi eac chuyen gia dat hieu qua, lanh dao cae thu vien nen ed kd m$t s6 ITnh VLfe cd lien quan den ndi chuyen hoach cu the, hieu rd myc dich, y nghTa va v4 ehuydn de ma thu vien muon truyen tai den tam quan trpng cija sU kien sSp td chUc, nhat ngudi si) dyng mpt each mach lae, rd rang va la ed mdt quy trinh hdan thien, hdp ly va kha thi de trinh, tham muu chc cd quan cd tham ehuydn nghidp quyen, ddn vj chu quan Cae thU vien nen ehu 1.10 Le ky ni^m, khai trUdng trpng viec xay dLfng nhQng chinh sach va van Ho^t ddng giup cac cd quan TT-TV ban lien quan den heat ddng td chUe su kipn Cling c6 va nang cao hdn nQa hinh anh cOa vdi cac van de nhU: nhQng quy djnh vd td chUc ddn vj ddi vdi cdng ddng Thdng qua le ky SLf kidn, che dd lam ngpai gid, hudng dSn cap ni$m, Ig khai trUdng, le lap cac phdng giay phep, cung nhu nhQng loai hinh sU kipn THONG TIN VA TU LIEU - 3/2020 | 17 NGHIEN ClAl • TRAO BOI thu vidn dupe td chUc, chinh sach vd dao t^o Vien nhSm dap Ung nhu c^u ngUdi sU dyng ngudn nhan lUc chinh sach uu tidn cho ngudi Trong bdi canh Cach mgng cdng nghipp ^ u SLf dyng khidm thi._ Oac biet, cdng tac cdng nghe tidn tidn mang dSy tinh sang tgo phdi hpp vdi eac ddn vi de td chUc sU kidn hay nhu cau ngudi sd dyng thay ddi theo hUPng sU vdi nhQng ddn vi tai trd Ban lanh dao thu vidn dyng cae thidt bi thdng minh Od phyc vy nhu nen cd nhQng vSn b^n, ke hoach phdi hdp eau va thu hut ngUdi sD dyng den thu vipn, chat che va cy the, phan cdng trach nhiem, can phai phat triln eac phUdng tidn truyen cdng vide thyc hien rd rang, nh^t la van de ve thdng trude, va sau st; kien nhkm mye dich tang CUdng hi#u qua truyen thdng SLf kinh phi dd tien hanh dupe thuan Idi kidn de nang cao eh^t lUdng ho^t dpng 2.2 Kinh phi to chufc sU ki$n td ehUc sU kipn tgi cae thu vidn Kinh phi la phSn quan trpng vipe cdng eua sU kien, kinh phi dd td chQc SU kien cung khdng nSm ngoai phan kinh phi hogt ddng thudng xuyen nha nude cap cho eac thu vidn De cd dupc ngudn kinh phi tQ nha nude cho hoat dpng nay, can bp thU vidn can phai nd luc phat huy hdn nQa vai trd cua minh td ehUe sU kien, cd ket qua va phki bko cko rd rang, cy the, thiet thue de cd nhQng dd xu^t vd kinh phi thuyet phuc hdn - Pane, td rdi thdng bao, bing tin: Oay la hinh thUe truyen thdng true quan, hinh anh, mau sac, the hipn d^y du y tUdng si; kien, dg gay an tUdng den ddng 6ko ngUdi sCf dung nh^t De thUe hidn dUpe didu nay, thU vidn phai ehi tra rat nhieu kinh phi, vay thU vien ndn tim nhQng del tac tai trd, eac chUdng trinh quang cac cua cae doanh nghiep, nha tai trp, Ben canh dd, khuyen khich eac nha tai trp djp td chUc nhQng sU kien chudn bj cae mdn qua luu nidm cd in logo cCia thU vidn va nha tai trd cac thu vidn ndn cd ke ho^ch phdi hdp td chUe eac SL/ kidn vdi nhidu ddn vj cd lien quan dd SLf kidn phong phu ve ndi dung, da dang ve - Truyen thanh: Hinh thUc r^t gdn gui, hinh thUc ma tiet ki^m dUdc kinh phi hoac quen thudc vdi ngudi dan dja phUdng, cd sQc thu vipn phdi hpp td chUe cae cupe thi thi nen lan tda nhanh cpng ddng, d§c bidt eac cd sU thoa thuan vdi ddn vj dUdc td chQc hd thU vien tinh, phd nen quan tam hdn trp mpt phan hoac 50% kinh phi de tien hanh nUa viec truyen thdng, quang ba hinh sogn thao kd hoach phdi hop ro rang, hoan anh thu vien hay cac sLf kien lien quan ddn chinh giQa hai ben cac thU vien qua truyen - mdt hinh thUc tiet kiem, de thUc hien, thu hut nhieu ngUdi sCf Ngoai ra, can bd thU vien nen ed giai phap dung Can bd thU vien lien he vdi dai truydn nham thu hiJt sU hd trp tU cac doi tac, nha tai phudng cung cap thdng tin de phat vao trd, ddanh nghipp, doanh nhan, cac nha xuat nhQng budi sang hay sau gid lam vide chieu, ban, cdng ty thiet bi sach,_ de ed ngudn tai thuan tien mpi ngUdi dang luu thdng ed trd, xa hdi hda Dieu khdng nhQng lam the nghe va cd thdng tin ve trude, va phong phu cac hoat ddng, gdp phan quang sau su kien ba cho thu vien va ddi tac den ngudi s\S dung hien tei va tiem nang ma eon tao nen spi day - Dai phat va truyen hinh: thu vidn gan ket lau ben, dem den nhieu Idi I'ch chd thu chpn phUdng an truyen thdng trude, va vipn ddi tac va ngudi sijf dung sau sU kien tren dai phat va truyen hinh eua dja phuong dd truydn tai thong tin thi ndn 2.3 Tang cUdng hieu qua truyen thong chpn gid phat thich hdp de ngudi sQ dyng tidn Truyen thdng sU kien ddng vai trd quan theo ddi ddng thdi lidn he vdi dai phat trong viec quang ba hinh anh tai cac thu va truyen hinh biet gid phat va thdng bao rpng 18 JTHONG TIN VA TU LIEU - 3/2020 ii frti=iia«»»ii«i;Htnwi rai ddn ngudi sCf dyng Ngoai ra, vdi nhQng su ki§n dupe td ehUc cd quy md Idn, cd tinh cdng ddng, xa hpi nen lidn hd, phdi hpp vdi dai phat va truydn hinh thLfc hien chUdng trinh phat sdng trL/c tiep nhim tao didm nhan, gay ti^ng vang an tUpng quSng ba thU vien - B^o, t0p san: Can bd thU vien cd the lien h$ vdi cac phdng vidn viet bai gidi thieu nhQng dilm ndi bat dac bi^t gay SLf chu y den ngudi sljrdyng Khi dupc dang trdn nhQng tap san, cAn bp thu vipn cd the scan, chyp hinh gili qua mang xa hdi, dang tren trang Web dd gidi Ihi^u bai vidt ddn ngudi sCf dyng - Website, m^ng xa hpi (Facebook, Zaio): Dfty la nhQng kenh truyen tai thdng tin nhanh nh^t, lan tda, rdng rai va hieu qua nhat Chi vfli mdt sd thao tac, thidt kd hoac cd the quay dogn video ngSn de truyen tai thdng tin ve SLf kl§n ma thu vidn ehudn bj td chUe rdi dang tai trfin Website, mang xa hdi, ngudi sCf dung se c6 thdng tin vd si; ki0n mpt each nhanh chdng lan truydn cdng ddng rSt nhanh, hidu qua ma tiet kiem Ddn gian b^ng chiee didn thoai ed the chyp hinh, quay true tidp, live Stream va gCfi hay dang tren Zaio, Facebook lap tUe nhQng su kien dang didn se dupc mpi ngudi chia se va cap nhat Truyen thdng sau su kidn nham tao dU am hinh anh si; kidn nhu dUdc quang ba lai \kn nQa, b^ng nhQng tin bai hap dSn, kern hinh anh va nhQng dean video, tao ^n tupng sau sSe hdn ve thdng didp cua su kidn vUa td chUc, cung nhU y nghta ma su kidn mang lai, ddng thdi t^o hUng thu cho ngudi SLf dung, thu hut hp tham gia cac \kn td chUe su kidn sau Song song dd, can bd thu vipn can tidp nhan thdng tin phan hdi vd SLf kipn tU phia ngUdi sLif dyng thdng qua vide phat bang hdi, phdng v^n nhanh Hoat ddng khdng nhQng gdp ph^n lam tang hi^u qua truyen thdng sU kien ma cdn giup thdng kd dupc nhu cau cua ngudi sijf dyng Qua dd, cd nhQng y tUdng td ehUe sU kidn phu hpp hdn 2.4 Hoan thien quy trinh to chijfc sU ki$n - Ckc hinh thUe khac: Gijfi email, tin nhan qua dipn thoai hay qua trao ddi trLfc tiep eung c6thd khdi gpi, gidi thidu ve ndi dung, chUdng trinh sy kien ma thu vidn sap td chUc thdng qua ky nang truyen thdng eua can bd thu vl§n Bing su thuyet phyc eija mdt thu thU ehuydn nghipp, ngudi sQ dyng se khdng the nSo khdng tham gia su kien Vipe danh gia chat tUpng sU kien td chUe ed dat hipu qua hay khdng phy thupc vao sU hoan thien quy trinh to ehUe sU ki$n Thdng thudng, quy trinh td chUe SLf kien gdm giai doan: y tUdng SL/ kidn; lap ke ho^ch; td chUc thLfc hien; tdng ket, rut kinh nghidm ThLfc te, cae thU vien hien ddu thyc hien dung theo quy trinh td chUc sU kidn, nhUng Bdn cgnh nhQng phUdng tien truyen thdng td chUc thue hien, cae giai doan chUa that SL/ trSn, phUdng thUc mang lai hieu qua cao ma ddng nhat, cac thu vien can manh dan nhin eSn bd thu vien can quan tam dd la cdng tac vao nhQng han che, thieu sdt thL/c td dd phdi hdp, gCfi thu mdi, soan thao ke hoach cd kinh nghiem cho Idn td chUe sau dUpe hi^u qua hdn Cy the: phdi hpp vdi cae ddn vi true tiep can td chUc syki^n nhU: phdng giao due va dao tao, Doan - ThU nhat, ngoai nhQng chT dao, thdng tin Thanh nien Cpng san Ho Chi Minh, cac cau tiep nhan tU phia lanh dao, nhQng sang kien, 19c b$, ban chi d^o cdng tac he, Dd la nhQng y tudng eija can bd thu vipn, nhQng md hinh hinh thUe truyen thdng trude su kien nham thu hpc hdi tu cac thu vien ban, can bd thU vi^n hut, tgo su chu y cOa ngUdi sLf dyng tham gia can dac biet quan tam hdn nQa den nhu cdu syki^n Ngoai ra, hinh thUc truyen thdng tiep nhan thdng tin tU phia ngudi sQ dung, ddi v^ sau SI; kidn gdp phan khdng nhd tupng quan trpng quyet dinh sU cdng hi$u qua thu hut ngudi SLf dung Truyen thdng cua sd kidn Dieu giup can bd thU vidn SI; ki$n, hinh thUc truyen thdng tryc tiep, sU hinh y tudng phu hdp, gdp phan tang THONG TIN VA TU Ll|U - 3/2020 | 19 iJiciiiiJ.iijiiajj.M.im hieu qua cdng va chSt lupng ho^t dpng td ehUe su kien t^j cac thU vien - ThU hai qua trinh chudn bj, cd rit nhidu cdng viec phk\ lam nhU khao sat dja didm, trang tri, thiet kd pane, thu mdi, truydn thdng, ndi dung, chUdng trinh, lien he cac ddn vi phdi hdp, van ehuydn, ddn dgi bidu xQ ly rut ro, du trij kinh phi,_ dd, r^t cdn sU hd trp va phdi hpp cua toan the can bp thu vien eung nhU giQa cac phdng, ban Dd su kien td chUc d^t hidu qua can sU ddng thu^n, nhidt tinh, kha nang tam viee nhdm ciJa cae vidn Ben cgnh dd cdn ed mdt van ban ed gia trj hanh chinh dd cac phdng ban va ca nhan ed thd phdi hpp mdt each ddng b0 va chat che tidn hanh td chUe sy kidn didu tren, tU mdi cd y tudng cho ddn y tudng hinh xay dUng kd f\°^^[^;;'®^ hanh thi;e hidn va danh gia, tdng kdt, rut kinn nghidm Bdn cpnh vide xay d.;ng cac van ban lam Cd sd phap ly cho qua trinh td chUc sU kipn cdn cd nhQng van ban chinh sach ho trp tao didu ki#n cho can bd thU vidn tham gia eac Idp t4p hudn ky nang ve td chQc si; kidn 2.5 Nghien cufu td chufc cac logi hinh s i / kipn mdi Nghien cUu td ehUe cac loai hinh s\J kidn mdi la hogt ddng cdn thidt t^i cac thU vidn cdng cdng, ddi tupng phuc vy cCia thU vipn cdng cdng rdt da d^ng va dij phdn Vi vay, theo tUng ddi tupng ma thU vidn lya chpn sU kidn td chUe cho phu hdp Qua khad - ThU ba, tien hanh tht;e hien, tap hdp tdt sat, su kien td chUe hdi thad ehuyen de, hdi ca can bd thu vi^n tham gia td ehUc sU kipn, nghj ban dpc, le ky niem, le khai trUdng la phan chia cdng vide cu the cho tUng ca nhan, nhQng hoat ddng thiet thLfc nh&m quang ba bd phan tUng vien nen ed trach nhidm hinh anh thu vidn den cdng ddng nhUng cac vdi cdng vi^c ma minh dUpc phan cdng, trach thu vien chUa that SL/ quan tam Trong thdi nhidm eua cae trudng nhdm la phan cdng cdng gian tdi, cac thu vien can xem xet va Uu tien vide, quy djnh thdi gian cu thd cho cdng vide, dua cac loai hinh sU kien xay dL/ng giam sat tUng cdng do^n, theo ddi tien dp thue ke hoach td chUe sU kien, tao didu kidn cho hi#n, cd sU cd bad cao de kip thdi xCf ngudi SLf dyng thU vien cd cO hdi de trinh bay ly Dieu thd hien tinh than lam viec nhdm nhQng y tUdng mdi, ddng gdp ve nhOng vdn rdt cad, ddan kdt cdng viec se trdi chay va de phat sinh thUc tien Thdng qua cae cdng, gdp phan nang cac hieu qua va sU kien, vdi nhieu ddi tUdng ngudi sO dung thU tinh chuyen nghipp cao td chUc su kien vien, can bp thu vien se ed them dupe nhidu y tudng, sang tao, dpc dao giiJp thU vi$n td - ThU tu, sau ket thue su kien, can tien chUc dupe nhieu su kien mdi phu hdp nhu cau hanh danh gia tdng ket va rut kinh nghiem, xa hpi Cung vdi dd, hudng den eac SLf kipn xem xet mpt each nghiem tuc, nhQng y kien danh cho ngUdl sD dung thu vien tidm nang ddng gdp ve nhQng mat lam dUpc va chua lam mpt ddi tupng ehiem so lUpng rat Idn Neu cd dupe, hieu qua eua su kien, sd lUdng ngudi nhUng giai phap thu hiJt dupe ddi tUpng tham du nhQng sU cd rui ro va bien phap xQ den thu vien la mpt nhQng cdng ly Khi su kien cd sy phdi hpp cua nhieu ddn vj quan ddi vdi cac thu vien hien td chUc, cac ddn vi nen cd eude hpp, ban bac, dua nhQng y kien ddng gdp, thdng nhat rut 2.6 Oao tao dpi ngu can bp kinh nghidm Can cd bao cao tdng ket ehi tiet - Cil can bd thu vipn di hpc tap kinh nghidm va lUu giQ lam kinh nghiem cho nhQng sU kien ve to ehUc sU kien tai cae thu Vien ban, tao td ChUc sau didu kidn cho cac can bd thu vidn cd didu kien Tdm Igi, de hcan thien quy trinh td chUc gap gd, trao ddi, hpc hdi kinh nghidm l5n nhau, su kipn cac thu vien cdn thue hien tdt nhQng tao mdi quan hd gdn kdt giQa eac thu vidn 20 THONG TIN VA TU Ll|U - 3/2020 - ThU vipn ndn mdi cac chuyen gia td chUc SLf ki$n vd giang cho nhQng Idp dao tao ngdn h^n, \kP hudn trL/c tidp cho can bd thu vien vi can b(5 thU vidn ngoai ky nang ehuydn mon cSn phSi cd kidn thUe va ky nang ve td chUe sy ki$n xay dL/ng cac chinh sach, van ban lam ed sd phap ly de de xuat ve td chUe sy kidn; tang CUdng hieu qua truyen thdng sy kidn; hoan thipn, ehuyen nghiep hda quy trinh td chUc sU kien; tinh sang tao va da dang cae lo^i hinh sU kidn; dao tao dpi ngu can bd; hudng ddn eac - Sau mdi SL/ kien, eac ed quan TT-TV nen su kidn chd ngudi sQ dyng tidm nang Cd nhu tiing kdt, danh gia rut kinh nghipm de lan sau thd, su nghidp thU vien Viet Nam mdi cd didu \6ch(lc sU kien dupc tdt hdn Thdng qua hpp kien phat huy sU menh, muc tidu, vai trd, chQc bSo cac tdng ket, eac ed quan TT-TV cdn cd nang, nhidm vu cua minh mdt each tdt nhdt hinh thUe tuyen dUdng khen thudng nhQng ck nhan hay nhdm da cd nhQng y tudng mdi TAI LIEU THAM KHAO td chQc sd kidn, ddng vidn tinh than, tao SI; phdn khdi, hang say cdng vipc va Bp van hda The thao va Du Ijch (2017) nhSt la kfeh thich them ddng lUc cho can bd Truyen thdng van dpng vd to chu'c sy kipn thu vipn cd nhQng y tudng hay, sang tao va hogt ddng TT-TV Tai lipu bdi dLPdng dOc dad thdi gian tdi theo tieu chuan chLPC danh thu' vlpn vidn hang II, tr 69-79 Kdt lu$n Cdng tac td chUc su ki0n hoat dOng TT-TV hidn da dUdc cac cd quan thue hiOn kha tdt Tuy nhidn, cac loai hinh SLf kidn di/gc td chUe chUa phdng phu, da dang, va chiia th^t su dap Ung nhu edu cua ngudi dung tin Di^ cac thu vien deu dkm bko tien hanh du b6n budc quy trinh td ehUc sd kien Ihyc hi$n, nhung moi bUde van cdn mdt s6 tdn tgi va thidu sdt Can bd thu vien ehUa th§t sy quan tam vide tiep nhan thdng tin tU phia ngudi sD dung, cdng viec chuan bj trude si;ki$n chua chu dao, ehUa cd su phdi hpp giiJa cac vien va nhdm thUc hien chL/a cd van ban phan cdng trach nhidm chfnh thUc Cac phUdng tidn truyen thdng SL/ ki§n kha hidn dai va da dang nhung hieu qua mang l^i chua thue SLf cao, van eon mdt sd ngi/di sijf dyng khdng tham gia chua cd thdng tin vd su kien Nguyen nhan dan den cSc hgn che la cac thu vidn chua xay dung cfie chfnh sach, van ban ve hoat ddng td ehUc sy ki?n, da sd cae thu vien ddu gap khd khan vdn dd kinh phi, can bd thu vien thi ehUa di/oc dao tao ve ky nang td ehUc sU kien Trong thdi gian tdi, de nang cao hieu qua td chOc hogt dpng su kien tai cac thU vien, can Du-ong Thi Phu-ong Chi (2019) Tidp thj truyen thdng xa hpi hogt ddng TT-TV Tap chi Thu' vien Vipt Nam, S6 2, Tr 19- 24 Nguyen Vu Ha (2009) Tap bdi giang td chLFC sy kipn Tru-ong cao ding du Ijch Ha Npi Nguyen Thj Lan (2015) To chLCC sy kidn hoat ddng thu vipn - thdng tin Tgp ehi ThU" vien Viet Nam, S6 6, tr 29-33, 39 Lu-u Van Nghiem (2012) To chUc sy ki#n Nxb Dai hpc Kinh te Quoc dan Hoang Phe chu bien (1988) Tu- dien tidng Viet Nxb Khoa hpc Xa hdi, Nguydn Thj Minh Trung (2018) Mdt s6 vdn de truyen thdng, van ddng va to chUc sy kien tai Thw vien Khoa hpc Xa hdi Ky ydu hdi thao phat trien va doi md-i Hogt ddng TT-TV thdi ky mdi, Bp Van hda, Thd thao va Du Ijch, Tr 256-263 Le Van Viet (2000) Cam nang nghe thuvien Nxb Van hda Thdng tin (Ngay Toa soan nhan dupc bai: 15-02-2020; Ngay phan bien danh gia: 6-3-2020; Ngay chap nhan dang: 15-4-2020) THONG TIN VA TU LIEU - 3/20201 21 ... SU KIEN TRONG HOAT BONG THONG TIN - THlT VIEN Theo Tai lidu bdi dUQng ti6u chuin chUc danh thu vidn vien hgng M thi cac si/ kien thudng duac to chOe t^i thu vi$n va cac cd quan thdng tin nhu... th^c mac, nhQng tinh hudng cho ngi/di SLT dyng, bang each giup can bp 2.MdT SO GIAI PHAP NANG CAO HI^U QUA thi/vi$n tiSt kiem dupe nhidu thdi gian va ed CONG TAC TO CHUn; Sir KltH TRONG HOAT thi... mang tinh tLf phat, thieu tinh ehuyen hSng thang, SLf kien chinh trj cua d^t nUdc dua nghiep, dSn den chat lUdng va hidu qua SL/ vio nhu Cciu eCia ngudi sCf dung Ngoai ra, cac kien chUa cao Vi