Tài liệu tham khảo |
Loại |
Chi tiết |
[11]. Cronin, J.J & S.A Taylor (1992), ”Measuring Service Quality. A Reexamination and Extension”, Journal of Marketing, 56 (July): 56- 58 |
Sách, tạp chí |
Tiêu đề: |
Cronin, J.J & S.A Taylor (1992), ”Measuring Service Quality. A Reexamination and Extension”, "Journal of Marketing |
Tác giả: |
Cronin, J.J & S.A Taylor |
Năm: |
1992 |
|
[14]. Parasuraman, A., Zeithaml, V.A & Berry, L.L. (1985), “A Conceptual model of service quality and its imlications for future research”, Journal of Marketing |
Sách, tạp chí |
Tiêu đề: |
Parasuraman, A., Zeithaml, V.A & Berry, L.L. (1985), “A Conceptual model of service quality and its imlications for future research” |
Tác giả: |
Parasuraman, A., Zeithaml, V.A & Berry, L.L |
Năm: |
1985 |
|
[15]. Russell, (1994), Consumer satisfaction with services: Integrating recent perspectives in services marketing with the traditional satisfaction model |
Sách, tạp chí |
Tiêu đề: |
Russell, (1994) |
Tác giả: |
Russell |
Năm: |
1994 |
|
[16]. The office of Public Services Refrom (2004), The Drivers of Satisfaction with Public services, April-May 2004, pp.3-4 |
Sách, tạp chí |
Tiêu đề: |
The office of Public Services Refrom (2004), "The Drivers of Satisfaction with Public services |
Tác giả: |
The office of Public Services Refrom |
Năm: |
2004 |
|
[17]. Wilton, (1998), Understanding Media Satisfaction: Development and Validation of an Affect-based Scale |
Sách, tạp chí |
Tiêu đề: |
Wilton, (1998) |
Tác giả: |
Wilton |
Năm: |
1998 |
|
[18]. Zeithaml, V.A & Bitner (2000), M.J Services Marketing: Integrating Customer Focus Across the Firm, Irwin McGraw-Hill |
Sách, tạp chí |
Tiêu đề: |
Zeithaml, V.A & Bitner (2000), "M.J Services Marketing: Integrating Customer Focus Across the Firm |
Tác giả: |
Zeithaml, V.A & Bitner |
Năm: |
2000 |
|
[13]. Oliver, Satisfaction: A Behavioral Perspective on the Consumer |
Khác |
|