Saatchi Saatchi là công ty chuyên về truyền thông và quảng cáo nổi tiếng thế giới với hơn 140 văn phòng đặt tại 76 quốc gia và trên 6500 nhân viên. Công ty này được thành lập từ năm 1970 tại New York, Hoa Kỳ. Được làm việc tại Saatchi Saatchi là ước mơ của mọi Copywriter trên thế giới.
SAATCHI & SAATCHI – INTERN COPYWRITER TEST 1. Look at the photo below, write 3 headlines (each in English and Vietnamese) to a. Make people laugh. b. Make people cry. c. Which product would be suitable with this visual? Write a headline to sell that product (along with the visual). 2. Imagine you’re a teen girl. You don’t have a job. You don’t have your own house. You don’t have your entire freedom but you just got your first tattoo. You’re very proud and excited. The next thing you know is your mom finds out about it. She’s furious. She obliges you to go remove the tattoo or else she’ll kick you out of the house. “My way or the high way!” She said. Now, in Vietnamese, write her a letter to make her change her mind. 3. Look around you. Here’s your favorite coffee shop. There’s your broken rice bistro you’ve been visiting every morning since primary school. Next to it is that wedding dress boutique with the most hideous gowns you could ever imagine. Pick one of them. Pick a local brand (Cơm tấm, áo cưới, cà phê vỉa hè, bà bán xôi ). Think of a slogan for that brand. Then take a picture of their signage and add in your awesome slogan. In Vietnamese, please. 4. Summarize one of your favorite films/ songs/ books/ in one sentence. It’s better be your own point of view about that artwork. In Vietnamese or English. Ex: - Nửa đời hương phấn - Trai, đi chơi gái, yêu gái. - Conception - Mơ trong mộng trong mị. - Finding Nemo – Father traveled crossed the ocean to find son with the help of a mentally disabled woman. 5. Your neighbor, Mr. Tư, is suffering because people keep peeing at the wall of his house. Use your creative mind to think of some solutions so you could rescue Mr. Tư from this smelly issue. Write them all here in English.