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TRƯỜNG ĐẠI HỌC THƯƠNG MẠI KHOA QUẢN TRỊ MARKETING VÀ BÁN HÀNG BÀI THẢO LUẬN Topic:Travel Tên sinh viên nhóm Nguyễn Thị Ngọc Anh Lê Thị Ngọc Ánh Trần Quỳnh Anh I,Introduce Today people’s lives are getting higher and higher ,they not only have sufficient material needs but also have spiritual needs such as entertainment and travel.Therefore, tourism is one of the promising industries.Vietnam’s tourism industry was born later than other countries in over the world.But its role is undeniable Tourism is a “smoke -free industry” bringing GDP income to the economy ,solving all jobs for thousands of workers ,contributing to spreading the image of Vietnam to the world.Realizing this,the Party and State have set the goal of building industry into a spearhead economic sector.The study of tourism becomes urgent,it helps Vietnam’s tourism achieve new achievements,overcome limitations,quickly bring tourism to the right of the coungtry’posential,and quickly integrate with regional and world tourism.Understanding the importantance of group tourism ,we conducted research and mentioned the basic awareness of “tourist’s needs”.Due to the limitation of knowledge and time,shortcomings are inevitable,I hope to receive your contribution and dedicated guidance II,Reason for choosing the topic Currently,Vietnam is intering the integration process,the process of industrialization -modernization is taking place more and more deeply,the economy is gradually gaining more and more achivenments.In that condition,people’s living standards are improving day by day,followed by an increase in the demand for intertainment and rest.Even each student himself at university and college lecturemhalls Department of trade travel After studing in class,I also want to find suitable entertainment activities to relieve stress.However,to be able to fully organize a successful collective fun activity is not to an easty task.Therefore,our conducted a survey to grasp the actual needs of tourist to contribute to the development of tourism in our country in the most general way III,Research purpose The fist goal of this topic is to provide an overview for students and other members of society about tourist needs Through it ,people can realize theneeds and trends of choosing picnic places,travel methods of domestic tourists as welle as tourists international tourists today in general Secondly,the collection and analysis of the data collected on the topic can provide service companies with information and daa to on this issue such as how much money,trip is appropriate, car rental and careering services need to be ,from which suppliers come up with new strategies new investment directiions for investors who are planning to penetrate this field Third,through the implemental of the topic ,I also want to apply more of the knowledge I have learned in the subject “tourist Psychology “ into practice IV.About Ha Long Bay Location and area Ha Long Bay is located in the Gulf of Tonkin, the Northeast is adjacent to Bai Tu Long Bay, the Southwest is adjacent to Cat Ba Islands, the West and Northwest borders the mainland, the Southeast and the South are facing outwards northern Gulf Ha Long Bay has a total area of 1553 km2, including core areas, buffer zones including 1969 large and small islands, including 989 named islands and 980 unnamed islands Through many organized journeys, Viet Aspiration Travel has received a lot of love and affection from customers while improving and improving service quality Always putting the interests and satisfaction of customers as the focus, Viet Aspiration Travel has researched, created and continuously improved to launch flexible tours to serve a wide range of objects and needs of customers row Environment and climate Ha Long Bay is an island area with two distinct seasons, summer and winter Summer temperature from April to October with the temperature about 27-29 degrees Celsius, winter from November to March next year with cold air temperatre about 16-18 degrees Celsius The average annual temperature fluctuates around 15-25 degrees Celsius, so it can be seen that Ha Long's climate is quite good, so tourism is a year-round tourist destination for domestic and international tourists Population On Ha Long Bay, there are about 40 newly inhabited islands with nearly 2,000 people concentrated mainly in coastal fishing villages such as Cua Van, Pair De, Ba Hang, etc., with fishermen's lives mainly fishing catching, cultivating and breeding aquatic and seafood varieties And now the life of Ha Long Bay people with the development of tourism service business has brought people's lives to a more developed and stable life Ha Long Bay (the bay where the dragon landed ) is a small bay on the west coast of the Gulf of Tonkin in the Northeastern Sea of Vietnam, including the sea and islands of Ha Long city, Cam Pha city and part of the island district Van Don of Quang Ninh province Being the center of a large area with more or less similar elements in geology, geomorphology, landscape, climate and culture, with Bai Tu Long Bay in the northeast and Cat Ba archipelago in the southwest, Ha Long Bay is limited to an area of about 1,553 km², including 1,969 large and small islands, most of which are limestone islands, of which the core area of the Bay has an area of 335 km² with a dense cluster of 775 islands ) Landscape The heritage area on Ha Long Bay including many caves and beaches is a sea and island with diverse and rich landscapes When is the best season to travel to Ha Long? Ha Long belongs to the coastal climate zone, so it is mainly divided into hot and cold seasons So, based on your interests and trip plans, you can travel to Ha Long at any time of the year • Domestic tourists come to Ha Long from April to July because this is the time when students are on vacation At this time, families often go to Ha Long to swim, admire the scenery of limestone mountains on yachts, explore outstanding caves However, this time the service fee will be high, this is also the time when the sea receives many big storms, leading to many activities at sea being canceled Visitors come to Ha Long in the summer to relax in the cool water • If you come to Ha Long from September to November, Ha Long still has beautiful sunshine and moderate temperature Visitors can still participate in swimming and at the same time the number of visitors will be less than the peak season • Traveling to Ha Long from November to March is suitable for foreign tourists Domestic tourists can still come to Ha Long at this time, but cannot swim in the sea You can go to attractions, amusement parks on the mainland and enjoy many attractive dishes Visitors see Ha Long on the boat and keep many memorable moments Overview of Ha Long tourist map Ha Long is located at coordinates 106°58′-107°22′ East and 20°45′-20°50′ North in the Northeast of Vietnam Visitors to Ha Long through tourist map to choose famous tourist attractions Ha Long tourism overview map includes: Detailed overview map of Ha Long tourism Tuan Chau Island Cat Ba island Pearl Island Phoenix Island Quan Lan Island Co to island Ti Top Island Surprise Cave Thien Cung Cave Thien Canh Son Cave Luon Cave Hang Trai Drum Island Elephant Foot Island Toad island Bai Tu Long National Park Ha Long Bay has large and small islands, namely Tuan Chau, Cat Ba, Quan Lan and Co To, with potential for tourism development The islands in Ha Long Bay still retain the beauty of nature, giving visitors the most meaningful experiences Let's explore the tourist map of the islands for visitors to have an impressive and unique sightseeing schedule in Ha Long Tuan Chau island tourist map Visitors can easily travel to Tuan Chau island through a 2km long road from Bai Chay The main road in Tuan Chau island is Ngoc Chau leading visitors to the ferry wharf, Tuan Chau beach, international entertainment area The arterial road connects many famous sightseeing and entertainment places Tuan Chau island tourist map is convenient for visitors Cat Ba island tourist map Cat Ba Island is located in Hai Phong but is one of the islands in Ha Long Bay Cat Ba stands out with its large national park and diverse ecosystem To move to Cat Ba, visitors should go via ferry or speedboat The road to Cat Ba is simple through the main road across the island and the road connecting directly to the island Cat Ba Island Tourism Map with itinerary from Ha Long Co To island tourist map Co To Island is a complex of 50 large and small islands with many beautiful beaches, long stretches of fine sand, and clear blue sea If traveling to Ha Long, visitors should not miss the journey to discover Co To to discover the majestic and poetic nature The location of Co To island helps visitors move quickly Tourist map of Quan Lan island Quan Lan Island is a large island located far from the shore compared to other islands in Ha Long Bay Quan Lan Island is famous for its clean beach, long stretch of white sand and unspoiled nature Quiet tourist space gives visitors many moments of relaxation and great rest Travel to Ha Long with the journey to discover Quan Lan island Visit the famous Ha Long tourist site Admire Ha Long Bay Ha Long Bay is a famous scenic complex consisting of 2000 large and small islands in Ha Long Admire from above the bay has a triangular shape with ends and large islands: Dau Go, Ba Ham lake, Cong Tay island Around the bay are limestone mountains under the influence of nature, bringing a strange and unique image Experience the majestic nature on Ha Long Bay Traveling to Ha Long on the bay, visitors can admire many famous landmarks including Soi Soi island This island is 700m2 from Ti Top island with many wild myrtle trees Visitors can check in the surrounding seascape and watch the myrtle bloom Stop at Cua Van fishing village to enjoy the peaceful nature, learn about boating, casting nets, catching fish and shrimp, etc Cua Van fishing village is a tourist attraction when coming to Ha Long Traveling on Ha Long Bay, you can stop to explore the caves and caves on the bay depending on the itinerary you set out If you go further on the bay, visitors have the opportunity to visit Bai Tu Long Bay, Lan Ha Bay, with majestic nature, keeping the inherent wildness Beautiful caves and caves Traveling to Ha Long, visitors have the opportunity to admire many caves with impressive structures and unique landscapes bestowed by nature • Sung Sot Cave : Featured with fossil stalactites with rich shapes, the deeper you go, visitors have the opportunity to explore the clear lake with extremely rich flora and fauna • Dau Go Cave : is the largest limestone cave in Ha Long with a lifespan of nearly million years The space of the cave with many colorful stalactites combined with moss, ferns, woody plants, creates a unique highlight • Luon Cave stands out with stalactite buds of different sizes and colors creating a unique and impressive feature • Thien Cung Cave : located in the north of Dau Go Island with a 25m high cave entrance The cave is designed with many complex blocks and layers with high and wide ceilings and walls The stalactites and stalagmites in the cave have many interesting shapes that make this place attract many tourists The cool atmosphere inside the cave brings a new and unique feeling to visitors • Kim Quy cave has a length of 100m, a width of 5-10m running in the north-south direction In the cave, there is always water flowing down the stalactites creating a magnificent and unique scene Some other caves of Ha Long Bay: In addition to the above main caves, Ha Long Bay also attracts tourists by dozens of other beautiful caves such as Bo Nau cave, Trinh Nu cave, Tien Long cave, Ba Hang cave, cave, cave, etc Luon, Tam Cung cave, Tien Ong cave, Ba Ham Ha Long Old Quarter Ha Long Old Town is modeled after the architecture of Hanoi and Hoi An old quarters Each street corner is meticulously designed with a narrow path combined with a house with a yellow tone as the main color The neighborhood space brings a magical and ancient beauty The Old Quarter sells many food and beverage products, entertainment services, and health care to serve tourists If you intend to eat at night or shop here, you should bargain wisely to avoid the situation of being cut off by traders Ancient Vice in Ha Long harmonizes the architecture of Hanoi's old town and Hoi An Sun Wheel amusement park Quang Ninh Sun Wheel Quang Ninh is a Ha Long tourist destination that offers an attractive and unique entertainment space The amusement park is located at an altitude of 215m above sea level with many impressive Sun rotations If participating in the games here, visitors have the opportunity to fully admire the scenery of Ha Long Bay from above Sun Wheel amusement park is an impressive check-in place Visitors should come to Sun Wheel in the evening when the surrounding lights are lit to create a beautiful and shimmering scene Besides the journey to admire the bay space from above, visitors can experience many unique games Visitors can buy tickets in the form of combos to receive many incentives in typical game areas such as wax statue display area, Kidoland children's play area, Japanese garden, World Games Ba Vang Pagoda and Yen Tu relic Spiritual tourist attractions near Ha Long that visitors cannot miss are Ba Vang Pagoda and Yen Tu relic These are two famous spiritual tourist destinations with many cultural and natural beauties preserved until today Ba Vang Pagoda, located halfway up Thanh Dang mountain, is a quiet space to enjoy the fresh air before the pressures of life Ba Vang Pagoda when viewed from above Yen Tu relic is located in Dong Trieu mountain range with an altitude of 1068m above sea level This is the place where Buddha Emperor Tran Nhan Tong chose to practice and founded the Truc Lam Yen Tu Zen sect Visitors have the opportunity to explore the history of the temple and conquer thousands of stone steps and mountain roads to admire the Dong pagoda At Dong Pagoda, you can see the scenery from above with clouds covering it, creating a feeling of vastness and infinity Sea and islands in Ha Long Bay According to statistics, Ha Long Bay has a total of 1969 islands that exist in two forms: limestone islands and schist islands, concentrated in two main areas, the southeast of Bai Tu Long Bay and the southwest of Ha Long Bay The island system of Ha Long Bay includes many small islands with many different, unique and impressive shapes such as Nguoi Dau island, Dragon island, La Vong island, Trong Mai island, Canh Buom island, Ong Su island, Lu Huong island , Mam Xoi island, Chopstick island, Ong island, Con Coc island, Ga Choi island, Ngoc Vung island, Ti Top island, Tuan Chau island Beach in Ha Long Bay Ha Long Bay Historical, Cultural and Customs Sites 5.About historical sites Ha Long Bay is a land associated with the heroic history of Vietnam from the period of national construction and defense to the present development period Historical Bai Tho Mountain, in the Ha Long Bay area, is the place to keep a Chinese poem by Emperor Le Thanh Tong carved on rock 1468 during his tour of the East Sea Bai Chay area is associated with the legend of the war ships carrying food of the Nguyen-Mong army, which were burned by the Tran army and people under the command of Tran Khanh Du, washed up and burned the whole forest in the area Bai Tho Mountain - associated with ancient historical vestiges on Ha Long Bay Hundreds of islands, caves and stalactites in Ha Long Bay are named after legends, legends, or the rich folk imagination of the community here, creating a massive historical relic and meaning 6.About customs and culture Currently, fishermen in Ha Long waters still preserve the ancient love songs such as dum singing, wedding singing, and sea singing Especially according to the custom in Cua Van fishing village, the wedding is only held on the full moon day because this is when the moon is bright, fishermen not go fishing 7.Some pictures of Ha Long Bay Ha Long Bay with its gentle natural beauty, fresh air, beautiful scenery and friendly people is one of the impressive landscapes worth checking out today Vietnam's Desire Travel introduces some special and excellent Ha Long tours you should not miss: 8.Famous Ha Long specialties Ha Long specialties bought as gifts Ha Long squid cake : This is a dish representing the culinary culture of Ha Long thanks to the rich flavor, crunchy texture of squid in each piece The process of processing squid rolls is naturally pounded, so the quality and flavor of the dish is guaranteed Visitors can also process squid rolls into many different dishes Ha Long squid cake - a unique gift for loved ones Fresh seafood: Ha Long is a sea area with large and rich seafood reserves There are many species of fresh seafood with reasonable prices such as: squid, shrimp, octopus, sa worm, etc These types of seafood can be packed into large foam to buy as gifts for relatives Ha Long shrimp paste : This is a suitable dish to buy as a gift for children in the family The ingredients that make up shrimp paste are fresh shellfish combined with carefully distilled meat juice The finished product has golden fibers that not dry out and have eye-catching colors Procession of yellow and fluffy Ha Long shrimp made from young shrimp Hoanh Bo sticky rice wine: Hoanh Bo wine is selected from the best local sticky rice The flavor of the wine has a combination of fermented rice and forest leaves to aid in digestion A popular gift but is chosen as a popular gift today Ha Long specialties enjoy on the spot Ha Long pearl yogurt: This is a street snack that you cannot miss when traveling to Ha Long Sticky yogurt is mixed with coconut milk and enjoyed with pearls, desiccated coconut, and grated coconut for a unique taste In addition, Ha Long yogurt is also mixed with many different flavors to serve the enjoyment needs of visitors Pearl yogurt is a dish not to be missed when traveling to Ha Long Vermicelli: This is a suitable dish to enjoy on cool and chilly days when traveling to Ha Long The surface here is boiled, peeled and spread evenly over the bowl of vermicelli Vendors will pour sweet and sour broth including shrimp, fried beans, squid, and vegetables on a bowl of vermicelli for visitors to enjoy Grilled Loi Am Chicken: Coming to Ha Long, if you want to enjoy grilled Loi Am chicken, you need to book it in advance to keep the chicken fresh Grilled chicken dish is prepared in ways: grilled wormwood and grilled normally The chicken is free to walk in the wild, so the meat is firm and low in fat, so many tourists enjoy it Nodding cake with a taste that makes visitors difficult to resist Nodding cake: The reason nodding cake attracts tourists thanks to its fancy and outstanding shape The cake has a long and soft shape when held in the hand, often falling in many directions like falling asleep Enjoy nodding cake with chicken fat with minced meat, fried onions, chili sauce to fully enjoy the flavor of the dish The article has brought you useful information about Ha Long Bay - one of the seven natural wonders of the world Hopefully these are great suggestions to help visitors have a meaningful journey to discover the country's nature and people Don't forget to follow us to update Ha Long tour information , unique cultural knowledge!