1. Trang chủ
  2. » Kinh Tế - Quản Lý

Lecture Planning an applied research project in hospitality, tourism, and sports: Chapter 1 - Mayo

17 39 0

Đang tải... (xem toàn văn)

Tài liệu hạn chế xem trước, để xem đầy đủ mời bạn chọn Tải xuống

THÔNG TIN TÀI LIỆU

Thông tin cơ bản

Định dạng
Số trang 17
Dung lượng 388,24 KB

Nội dung

Chapter 1 – Reading and analyzing research. In this chapter students will be able to: Explain what a scholarly article is, differentiate between CPR and LOAF elements of a scholarly article, analyze the relative merits of various scholarly articles, use various search engines to find scholarly articles, identify an area of research interest, describe the various types of interviews.

Planning an  Applied Research  Project Chapter 1 – Reading and Analyzing  Research © 2014 John Wiley & Sons, Inc. All rights reserved Learning Objectives » Explain what a scholarly article is » Differentiate between CPR and LOAF elements of a  scholarly article » Analyze the relative merits of various scholarly  articles » Use various search engines to find scholarly articles » Identify an area of research interest » Describe the various types of interviews © 2014 John Wiley & Sons, Inc. All rights reserved Key Terms » » » » » » Applications Blind reviewed Context Findings Limitations Mixed methods © 2014 John Wiley & Sons, Inc. All rights reserved » » » » » » » » Opportunities Purpose Qualitative research Quantitative research Peer review Research design Scholarly journal White paper Industry Articles and Reports » Professional associations, private firms,  governmental and nongovernmental agencies, and  trade magazines publish useful research  information ˃ American Society for Training and Development ˃ American Hotel and Lodging Association ˃ National Restaurant Association © 2014 John Wiley & Sons, Inc. All rights reserved White Papers » Written to persuade decision makers » Contain current research » Published by companies, associations, non  governmental organizations, and institutions » Created  to provide background and rationale for a  new program, proposal, policy, or other change » Used, sometimes, for marketing purposes © 2014 John Wiley & Sons, Inc. All rights reserved Definition of a Scholarly Journal  Article » Reviewed blindly by peers who do not know who  wrote the article » Written for scholarly journals » Focuses on expanding knowledge » Provides a contribution to scholarship and  understanding of an area or topic © 2014 John Wiley & Sons, Inc. All rights reserved Quantitative vs. Qualitative  Research Quantitative Qualitative » Large sample size  with few variables » Tests hypotheses,  models, and  concepts » Small sample size  with many variables » Discovers and  explores what might  be happening © 2014 John Wiley & Sons, Inc. All rights reserved Quantitative vs. Qualitative  Research (cont’d) Quantitative Qualitative » Contrived or  controlled settings to  limit outside  influences » Statistical tools to  demonstrate  significance of  findings » Natural setting that  may contribute to the  information gathered » Analytical tools to  determine the  patterns and  significance of data © 2014 John Wiley & Sons, Inc. All rights reserved Structure of Scholarly Articles » Abstract » Introduction » Review of the Literature (often broken up into  sections) » Research Method or Research Design » Findings or Discussion (often divided into sections  reporting on various categories of findings) » Limitations and Suggestions for Future Research » Conclusions » Bibliography © 2014 John Wiley & Sons, Inc. All rights reserved Structure of Scholarly Articles  (cont’d) » Introduction – CPR C  Context or common ground – what is the  situation, the environment, background, the  reason for the  problem? P  Problem or Purpose – What did he/she/they  set out to investigate? What is its significance? R  Response, Results, or Research Design (it  can differ depending on the journal) – what is  the solution or what did they do to figure it out? © 2014 John Wiley & Sons, Inc. All rights reserved Structure of Scholarly Articles  (cont’d) » Introduction – L O A F  L  Limitations O  Opportunities for more research or next steps  that a researcher could take A  Applications of the findings F  Findings © 2014 John Wiley & Sons, Inc. All rights reserved Evaluating Scholarly Articles » Top three issues: ˃ Research purpose ˃ Research design ˃ Findings © 2014 John Wiley & Sons, Inc. All rights reserved Evaluating Scholarly Articles  (cont’d) » Elements to Examine  ˃ Introduction ˃ Literature review ˃ Theoretical  or conceptual framework ˃ Data collection methods ˃ Data analysis ˃ Conclusion © 2014 John Wiley & Sons, Inc. All rights reserved Evaluating Scholarly Articles  (cont’d) » Sections of Articles ˃ Introduction ˃ Purpose statement ˃ Literature review ˃ Research design ˃ Theoretical or conceptual framework ˃ Sample ˃ Data collection methods ˃ Data analysis ˃ Findings ˃ Limitations, opportunities and applications © 2014 John Wiley & Sons, Inc. All rights reserved Evaluating Scholarly Articles  (cont’d) » Add for Quantitative ˃ All of the previous sections plus: − Hypotheses − Research variables © 2014 John Wiley & Sons, Inc. All rights reserved Evaluating Scholarly Articles  (cont’d) » Criteria to Use ˃ Clarity ˃ Coherence ˃ Comprehensiveness ˃ Cogency ˃ Currency ˃ Credibility ˃ Creativity ˃ Contribution © 2014 John Wiley & Sons, Inc. All rights reserved Review of the Class Session » Anything unclear? » One thing that I learned from this class is … © 2014 John Wiley & Sons, Inc. All rights reserved ... trade magazines publish useful research information ˃ American Society for Training and Development ˃ American Hotel and Lodging Association ˃ National Restaurant Association © 2 014  John Wiley & Sons, Inc. All rights reserved... Focuses on expanding knowledge » Provides a contribution to scholarship and understanding of an area or topic © 2 014  John Wiley & Sons, Inc. All rights reserved Quantitative vs. Qualitative  Research Quantitative... Applications of the findings F  Findings © 2 014  John Wiley & Sons, Inc. All rights reserved Evaluating Scholarly Articles » Top three issues: ˃ Research purpose ˃ Research design ˃ Findings © 2 014  John Wiley & Sons, Inc. All rights reserved

Ngày đăng: 10/02/2020, 00:04

TÀI LIỆU CÙNG NGƯỜI DÙNG

TÀI LIỆU LIÊN QUAN