Ineffective new product development of ajinomoto vietnam co , ltd

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of Business VUONG TAN THANH INEFFECTIVE NEW PRODUCT DEVELOPMENT OF AJINOMOTO VIETNAM CO., LTD MASTER OF BUSINESS ADMINISTRATION Ho Chi Minh City – Year 2019 UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of Business VUONG TAN THANH INEFFECTIVE NEW PRODUCT DEVELOPMENT OF AJINOMOTO VIETNAM CO., LTD MASTER OF BUSINESS ADMINISTRATION SUPERVISOR: DR TRAN PHUONG THAO Ho Chi Minh City – Year2019 Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd i Table of Contents Executive summary CHAPTER PROBLEM ‘S IDENTIFICATION 1.1 Company Background 1.1.1 Company overview 1.1.2 Ume-Chan Department 1.2 Problem Mess 1.2.1 Symptom of Ume-Chan product line 1.2.2 Situation analysis 1.2.3 Initial cause – effect map 15 1.2.4 Updated cause-effect map 19 1.3 Problem Identification And Central Problem Verification 22 1.3.1 Main problem 22 1.3.2 Measurement problem 27 1.3.3 Consequences 27 CHAPTER ALTERNATIVE SOLUTIONS 29 2.1 Cause Validation 29 2.1.1 Identify possible causes 29 2.1.2 Main cause 37 2.2 Alternative Solutions 38 2.2.1 Building the marketing data analysis’s process 38 2.2.2 Renting experts from the Group 41 2.2.3 Outsourcing data from marketing research companies 42 2.2.4 Solution selection 43 Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd ii 2.3 Action Plan In Organization 43 2.3.1 Defining marketing research scope (10 working days) 46 2.3.2 Designing marketing research (8 working days) 47 2.3.3 Planning marketing research 49 2.3.4 Collecting marketing information 49 2.3.5 Analyzing data 50 2.3.6 Reporting findings 51 2.3.7 Major outputs 51 CHAPTER SUPPORTING INFORMATION 52 3.1 Methodology 52 3.2 Research Tools 52 3.2.1 Quantitative research - Questionnaire (22 May 2018) 52 3.2.2 Qualitative research – depth interview, meeting, focus group 55 3.3 Result Of Research 57 3.3.1 Result of questionnaire 57 3.3.2 Transcript 58 3.4 Secondary data 67 Reference 71 Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd iii List of figures Figure Three stage of Ajinomoto Viet Nam Co., Ltd from 1991 to 2025 Figure Ume-Chan apricot syrup manufacturing‘s process Figure Sale Amount and Gross profit margin of Ume-Chan, Bot Canh and Pancake product line from financial year 2015 to financial year 2017 Figure Customer awareness for Pancake, Ume-Chan and Aji-Mayo product 11 Figure Initial cause – effect map of Ume-Chan product problem in Ajinomoto Viet Nam Co., Ltd 15 Figure Updated cause-effect map 21 Figure Process Groups of Project Management 25 Figure New Product Development mission step by step in Ajinomoto 30 Figure New product feasibility‘s component 31 Figure 10 Cause fish bone chart for ineffective new product development of UmeChan product 36 Figure 11 Final map for main problem of Ajinomoto Viet Nam 38 Figure 12 Marketing research process – overview an major outputs 39 Figure 13 Project management process – high level overview 39 Figure 14 Pricing of quantitative survey of Q&Me Company 42 Figure 15 Gantt chart for action plant for ineffective marketing data analysis‘s process 45 Figure 16 Fundamental marketing question 46 Figure 17 Ajinomoto Viet Nam Co., Ltd Organization Chart – updated 01.07.2018 67 Figure 18 List of fixed asset for Ume-Chan product line at 30 Jun 2018 68 Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd iv List of tables Table Profit & lost up to Gross profit by segment of Ajinomoto Viet Nam Co., Ltd in financial year 2015 Table Profit & lost up to Gross profit by segment of Ajinomoto Viet Nam Co., Ltd in financial year 2016 Table Profit and lost up to Gross profit by segment of Ajinomoto Viet Nam Co., Ltd in financial year 2017 Table The competition Ume-Chan product with the substitute goods in market 10 Table Detail Cost of Good for Ume-Chan product in 2017 13 Table Sales and marketing problem‘s summary table 17 Table Costing problem‘s summary table 17 Table The estimate loss of liquidation fixed asset of Ume-Chan product line 27 Table Inventory of Ume-Chan product line at the end of Jun 2018 28 Table 10 Mapping the project management and marketing research processes 40 Table 11 Detail of expense for analysis expert renting in 2018 41 Table 12 Marketing data analysis‘s process and budget cost 44 Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd Executive summary Manufacturing companies in Viet Nam are facing continuous business coevaluation To expanding their value proposition, concurrently creating new products and co-innovating services is one of the most significant roles for development stage of business cycle life.(1) Ajinomoto Viet Nam Co., Ltd is the Japan‘s Company that established from 1991 as a food and beverage company in Viet Nam After 28 years operating times in Vietnam, they are coming to development stage and trying to find more and more new product It can be said that diversification strategy merges with focused differentiation strategy has a significant role in development stage By ―Specialty‖ strategy, Ajinomoto Viet Nam concentrated on a narrow buyer segment (or market niche) and strived to outcompete rivals with a differentiated product offering that does a better job of satisfying the specific tastes and requirements of niche members than the product offerings of rivals(2) With the powerful and well-known brand name, Ajinomoto Viet Nam Company can be transferred to the products of other businesses and help drive the sales and profits of such businesses to higher levels as the advantage of diversification strategy(3) However, launching new products and reaching the successful project for them is a difficult question for the company Although the increasing of profit increased year by year, the profit margin of new product lines might not take the eye-contact of managers in this period Ineffective new product development is the central problem causing the negative profit and low economic efficiency of new projects After approaches the research from qualitative and quantitative method, not only ineffective market data analysis process of research and development team, ineffective performance of product investment of facility, engineering and quality control team but also ineffective project communication and pressure form "Specialty" strategy are the cause that made the failure of new product development, specially, Ume-Chan product line Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd In order to solve the main cause – ineffective market data analysis process, company should build the marketing data analysis‘s process can take the advantages after compare with the rest solution – renting the market analysis company or renting foreign experts and outsourcing data from market research companies With the coordination of research and development department and data analysis‘s company, Ajinomoto can be built the standard to market data analysis‘s process, which have approximate three months to building, and apply many times in the future Furthermore, it satisfies the aim of low cost and effectiveness solution that was required from board of director in Ajinomoto Viet Nam Co., Ltd Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd CHAPTER PROBLEM ‘S IDENTIFICATION 1.1 Company Background 1.1.1 Company overview Ajinomoto Viet Nam company, a business focusing on food industry, is well-known as one of the top companies in the Vietnam‘s F&B sector and has sustainable business development with its aim to contribute to the Vietnamese food and wellness, and to better live for the future In 1991, the company was firstly established in Vietnam with a 100% Japanese investment capital up to 70 million US Dollars Through more than 25 years of operation, the firm always strives to research and development to bring many kinds of food products, seasonings and beverages with the best quality, safety, suitable with Vietnamese taste It is true that the figures of factories in Bien Hoa and Long Thanh (Dong Nai province), representative offices in Ho Chi Minh City and Hanoi, distribution centers in Long Thanh, Hai Duong, Nha Trang, Da Nang and Can Tho, and total employees nearly 2,400 nationwide are the pride of Ajinomoto Company Co., Ltd The headquarters have more than 600 officers and over 120 officers in Financial and Accounting department “Vision: ―To become the genuine excellent company in Vietnam with "Specialty" in food and health.‖ Mission: ―Contribute to the further growth of Vietnam, the happiness and good health of people in Vietnam, through food culture and food resources development.‖(4) Figure Three stage of Ajinomoto Viet Nam Co., Ltd from 1991 to 2025 Establish with MSG product (1991 - 2000) Development Group reputation (2001-2014) Diversification strategy "Specialty" (2015-2025) Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd Currently, the firm has already gained high attention and expectation from Vietnamese customers by putting efforts on developing many product lines of seasoning, food and beverage products such as Umami Seasoning (―AJI-NO-MOTO), Flavor Seasoning (―Aji-Ngon‖), Menu Seasoning (―Aji-Quick‖), Liquid Seasoning (―Aji-Mayo‖, ―Phu-Si‖ Soy sauce, ―LISA‖ vinegar…), Powder Drink (―Birdy‖ 3in1 ) and Health & refreshment (Pancake mix powder, ―Ume-Chan‖…) During the time of operation, Ajinomoto Viet Nam Co., Ltd has three stages of development: initial establish, development and diversification The first stage began from 1991 to 2000 In this stage, Ajinomoto focused on establish and development monosodium glutamate (MSG) product line – the soul of spirit good in Ajinomoto Group In this stage, company improves the manufacturing condition and building the infrastructure for company (building, human resource, company organization, etc.) The next stage from 2001 to 2014, this is the development other product line from Ajinomoto Group The sky-rocketing development in this stage gave many opportunities for not only Ajinomoto but also food industry in Viet Nam At this time, Flavor Seasoning with Aji-Ngon product and Menu Seasoning with Aji-Quick product were the most investment and maintained the second profitability product Now, Ajinomoto Viet Nam Co., Ltd is growing in the third stage with diversification strategy Therefore, based on those factors, it is able to enhance its value, to continually expand its business as well as achieve a sustainable and long-term development in Vietnam Ajinomoto Viet Nam Co., Ltd was realized as the best monosodium glutamate branch in Viet Nam However, a lot of successful product line in headquarter was exchanged to Viet Nam‘s branch Diversification strategy vision and mission gave a difficult challenging to Ajinomoto Viet Nam that not only creating and developing more and more new safety product but also establishing ―specialty‖ in Viet Nam‘s market Ajinomoto Viet Nam is constantly making our efforts to provide a diversity of best quality and safety food products that meet the Vietnamese local taste Next to that, Ajinomoto Viet Nam Co., Ltd always want to contribute to the development of Vietnamese cuisine by giving advices and introduction to new tastes and new eating Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 58 3.3.2 Transcript Interview guide – Senior Supervisor – Ms Hoang Thu Thao Part I: Introduction Thank you for your participation today My name is Vuong Tan Thanh, I am a student of ISB and I am conducting a research related to negative profit of Ume-Chan Product Line at Ajinomoto Viet Nam Co, Ltd Therefore, we highly appreciate your support on attending this interview which will take about 10-15 minutes and include questions regarding your experiences, evaluation about whole your knowledge around this situation and what you think might affect to this situation I would like to have your permission to tape record of this interview, so that all information will be accurately documented Please feel free to let me know in case you wish to stop using the recorder or the interview itself Besides, we would like to emphasize that your response is confidential and will be used to develop a better understanding of how you and your peers view about the company operation and internal factor can be affect to this situation Are there any questions about what I have just explained?  No, I‘m done Are you willing to participate in this interview?  It‘s ok Part II: General information of participants Please Introduce about Employee name, position, experience => My name Hoang Thu Thao I work in Ajinomoto over 13 years Now, I‘m a senior supervisor of costing team in Financial and Accounting department My major in working is control about costing of all product line in company How long have you been working at Ajinomoto VN? (No need to ask because the participant already mentioned in the first question) Have you ever participated in any new product development project? => Yes, during the time I worked in company, I jointed about over new products development project Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 59 Part III: Question about participants’ actual evaluation In general, what you think about the main problem at this time of new product development? If not any, clarify why? => It‘s difficult to describe all of problem for this thing I think the main trouble that we need to facing on is the effectiveness of new product development I mean this is profitability of them Do you know about negative profit of Ume-chan product? If yes, please tell me what you think about the reasons that lead to this situation? => Yes, the Ume-Chan is facing on shut-down situation The main point of this situation is the high cost for manufacturing led to this problem Prompt: - Why? Can you explain more detail about this? => The cost for packing is so much high Specially, the glass box stored Ume-Chan product Moreover, the loss from manufacturing that‗s approximately about 13 percentages Apricots are collected, classified and fermented itself with a special process The loss of material in this stage about two percentages Next, the soaking apricot is taken out seed from fruit or any damage fruit The loss for this step is about a haft and five percentages Last, mixture is purged to remove all of impurities The result of this stage is semi Ume-Chan product The second stage is packing The semi product of first stage is taken out of mixture A part of the rest of mixture is removed to make sure that proportion between water and apricot fruit is suitable The loss of material for this stage is about approximately four percentages (3.94%) After that, all of them are packed as the fines good The special of this stage is that has no good in process at the end of the month That mean the inventory for second stage always is zero You can see more detail of these steps in manual of manufacturing Beside that, the short time using date misses the eye-contact of customer so much Did company have any solution for this situation? If yes, please clarify => Yes, they did They tried to prolong the time using but it is not work Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 60 Prompt: - Do you think this solution is good? If not, please clarify => I said it is not work In the future, they need to checking about product design for any new product development to make sure it is reliable Thank you for your sharing Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 61 Interview guide – Supervisor – Mr Nguyen Tri Nghi Part I: Introduction Thank you for your participation today My name is Vuong Tan Thanh, I am a student of ISB and I am conducting a research related to negative profit of Ume-Chan Product Line at Ajinomoto Viet Nam Co, Ltd Therefore, we highly appreciate your support on attending this interview which will take about 10-15 minutes and include questions regarding your experiences, evaluation about whole your knowledge around this situation and what you think might affect to this situation I would like to have your permission to tape record of this interview, so that all information will be accurately documented Please feel free to let me know in case you wish to stop using the recorder or the interview itself Besides, we would like to emphasize that your response is confidential and will be used to develop a better understanding of how you and your peers view about the company operation and internal factor can be affect to this situation Are there any questions about what I have just explained?  I‘m clear Are you willing to participate in this interview?  Ok Part II: General information of participants Please Introduce about Employee name, position, experience => My name Nguyen Tri Nghi I work in Ajinomoto over years My major is a supervisor of fixed asset team in Financial and Accounting department I‘m working as control about repairing, maintenance and manage the fixed asset of all product line in company How long have you been working at Ajinomoto VN? (No need to ask because the participant already mentioned in the first question) Have you ever participated in any new product development project? => Yes, during the time I worked in company, I jointed about over new product development project Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 62 Part III: Question about participants’ actual evaluation In general, what you think about the main problem at this time of new product development? If not any, clarify why? => During the tie I work in company I think this is about redundant capacity of new product line Do you know about negative profit of Ume-chan product? If yes, please tell me what you think about the reasons that lead to this situation? => Yes, it is the significant matter in this time Prompt: - Why? Can you explain more detail about this? => Machine may be shut-down about months ago because of redundant goof The capacity set for product line is not matching with requirement of demand The short expired date increase the maintenance and repairing cost because of many time to manufacturing annual You can calculate from secondary data Did company have any solution for this situation? If yes, please clarify => I don‘t know My position cannot get this information Thank you for your sharing Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 63 Interview guide – Manager – Mr Nguyen Thien Tuan Part I: Introduction Thank you for your participation today My name is Vuong Tan Thanh, I am a student of ISB and I am conducting a research related to negative profit of Ume-Chan Product Line at Ajinomoto Viet Nam Co, Ltd Therefore, we highly appreciate your support on attending this interview which will take about 10-15 minutes and include questions regarding your experiences, evaluation about whole your knowledge around this situation and what you think might affect to this situation I would like to have your permission to tape record of this interview, so that all information will be accurately documented Please feel free to let me know in case you wish to stop using the recorder or the interview itself Besides, we would like to emphasize that your response is confidential and will be used to develop a better understanding of how you and your peers view about the company operation and internal factor can be affect to this situation Are there any questions about what I have just explained?  Ok Are you willing to participate in this interview?  Ok Part II: General information of participants Please Introduce about Employee name, position, experience => I‘m Nguyen Thien Tuan Now I‘m a manager of Warehouse department My major in working is control about costing of all product line in company How long have you been working at Ajinomoto VN? => I work in Ajinomoto over years Have you ever participated in any new product development project? => Yes, during the time I worked in company, I jointed about over new product development projects Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 64 Part III: Question about participants’ actual evaluation In general, what you think about the main problem at this time of new product development? If not any, clarify why? => Redundant goods, the old this for any case This spend many time and expense to treatment went any product was shut-downed Do you know about negative profit of Ume-chan product? If yes, please tell me what you think about the reasons that lead to this situation? => Yes, the Ume-Chan is facing on shut-down situation Prompt: - Why? Can you explain more detail about this? => Because of it loss the matching from product design and demand of market This is the short expired date Moreover, this price may be high too much when it compare with another branches in the market But it is the truth because of the cost is very high -What about the short using date affect to your department? It makes the expense to store the inventories higher Furthermore, the good that out of date need to treatment So, the expense increases once again Did company have any solution for this situation? If yes, please clarify => Yes, they did They tried to prolong the time using but it is not work Prompt: - Do you think this solution is good? If not, please clarify => It is the bad idea because of the maintenance of situation Thank you for your sharing Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 65 Interview guide – Senior Supervisor – Mr Pham Cong Vuong Part I: Introduction Thank you for your participation today My name is Vuong Tan Thanh, I am a student of ISB and I am conducting a research related to negative profit of Ume-Chan Product Line at Ajinomoto Viet Nam Co, Ltd Therefore, we highly appreciate your support on attending this interview which will take about 10-15 minutes and include questions regarding your experiences, evaluation about whole your knowledge around this situation and what you think might affect to this situation I would like to have your permission to tape record of this interview, so that all information will be accurately documented Please feel free to let me know in case you wish to stop using the recorder or the interview itself Besides, we would like to emphasize that your response is confidential and will be used to develop a better understanding of how you and your peers view about the company operation and internal factor can be affect to this situation Are there any questions about what I have just explained?  No, I‘m done Are you willing to participate in this interview?  It‘s ok Part II: General information of participants Please Introduce about Employee name, position, experience => My name Pham Cong Vuong I work in Ajinomoto over 21 years I‘m a deputy division manager of sale How long have you been working at Ajinomoto VN? (No need to ask because the participant already mentioned in the first question) Have you ever participated in any new product development project? => Yes, during the time I worked in company, I jointed about over new product development project Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 66 Part III: Question about participants’ actual evaluation In general, what you think about the main problem at this time of new product development? If not any, clarify why? => My team always faces to the target of sale annual The best difficult thing that we have is selling the new products because of lack of customer aware of them Do you know about negative profit of Ume-Chan product? If yes, please tell me what you think about the reasons that lead to this situation? => Yes, the Ume-Chan is facing on shut-down situation The main point of this situation is the low sale quantity Prompt: - Why? Can you explain more detail about this? => It seem to be said that our product quiet expensive than the other while the expired date is shorter than them (when company compare with the other goods) The flavor is not difference than other The last, the main market was focus on the North of Viet Nam But in North, all most families can soak apricot syrup by themselves while the South not attract by this product Supporting to retailer, we must be buy-back products that were expired It took a lot of expense for company Basing on the confirm of Financial and accounting department, they calculated this expense in treatment expense for main material Did company have any solution for this situation? If yes, please clarify => Yes, they did They tried to prolong the time using but it is not work Prompt: - Do you think this solution is good? If not, please clarify => I said it is not work And sale team gave many complaint of retail when products are expired Thank you for your sharing Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 3.4 Secondary data Figure 17 Ajinomoto Viet Nam Co., Ltd Organization Chart – updated 01.07.2018 Source: Ajinomoto Viet Nam Co., Ltd organization chart in 01st Jul, 2018 67 Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 68 Figure 18 List of fixed asset for Ume-Chan product line at 30 Jun 2018 History Cost Acc Depreciation 20.00% 41,500,000 41,500,000 - Broth Feed Pump - MB 20.00% 506,146,419 502,209,725 3,936,694 HOUSEHOLD Air Conditioner for Koji Room 20.00% 119,888,640 84,121,862 35,766,778 Ume MACHINERY Ume slitter W400xL600xH950mm 20.00% 162,377,004 101,305,206 61,071,798 1400008314 Ume BUILDING 10.00% 492,887,000 154,848,678 338,038,322 10/03/2015 1400008315 Ume MACHINERY Ume soaking room Electric,ventilation,lighting system of Ume soaking room 20.00% 366,138,470 230,057,011 136,081,459 10/03/2015 1400008316 Ume MACHINERY Piping system of Ume Soaking room 20.00% 72,527,000 45,571,128 26,955,872 10/03/2015 1400008317 Ume HOUSEHOLD 20.00% 49,875,000 31,338,125 18,536,875 31/03/2015 1400008319 Ume BUILDING Air conditioner of Ume soaking room Ume soaking room #2 at 4th floor of Lisa 20.00% 237,304,000 146,469,306 90,834,694 01/12/2015 1400008783 Ume MACHINERY 20.00% 190,000,000 91,833,339 98,166,661 01/12/2015 1400008788 Ume HOUSEHOLD 20.00% 30,029,451 14,514,239 15,515,212 01/12/2015 1400008789 Ume HOUSEHOLD 20.00% 44,831,342 21,668,481 23,162,861 25/01/2016 1400008809 Ume MACHINERY Metal detector IND-3508-WP-D Air conditioner FOR DRYER ROOM OF UME PLANT Air conditioner FOR FILLING ROOM OF UME PLANT Drum rotary machine (XC D7005)ZZ3070 20.00% 48,980,000 22,204,261 26,775,739 01/02/2016 1400008834 Ume MACHINERY 20.00% 74,349,000 33,457,050 40,891,950 16/05/2016 1400008983 Ume MACHINERY 20.00% 72,630,000 28,446,750 44,183,250 31/05/2016 1400008987 Ume MACHINERY Treating table for soaking room Back washing housing BFH2 for filter bag Auto feeder system for making hole machine 20.00% 73,404,480 28,179,164 45,225,316 27/06/2016 1400009009 Ume MACHINERY Shrink Cover Machine 20.00% 39,127,000 14,433,522 24,693,478 31/10/2016 1400009106 Ume MACHINERY Hole making machine 20.00% 192,478,056 57,850,353 134,627,703 06/02/2017 1400009346 Ume MACHINERY Camera in pasteurization area 20.00% 47,302,931 11,694,333 35,608,598 06/02/2017 1400009347 Ume MACHINERY Camera in filling room 20.00% 47,302,931 11,694,333 35,608,598 06/02/2017 1400009348 Ume MACHINERY Camera in selecting room 20.00% 47,302,931 11,694,333 35,608,598 06/02/2017 1400009349 Ume MACHINERY Camera in soaking room 20.00% 47,302,932 11,694,333 35,608,599 FA Date FA Code Section 31/03/2012 1400006899 Ume 15/05/2013 1400007507 28/10/2014 FA Group MACHINERY Name of FA Magnet Catcher SUS D150 mm (6B) for Packing System.N1 Ume MACHINERY 1400008146 Ume 18/03/2015 1400008291 10/03/2015 Depr Rate Net book Value Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 69 06/02/2017 1400009350 Ume MACHINERY Camera in maturation room 20.00% 47,302,931 11,694,333 35,608,598 06/02/2017 1400009351 MACHINERY Camera in raw material room 20.00% 47,302,931 11,694,333 35,608,598 07/09/2015 1400008675 BUILDING Ume chan Building 10.00% 1,622,697,526 430,014,834 1,192,682,692 07/09/2015 1400008676 MACHINERY Control panel for washing jar 20.00% 33,499,229 17,754,591 15,744,638 07/09/2015 1400008677 MACHINERY Control panel for coveyor 20.00% 39,691,565 21,036,527 18,655,038 07/09/2015 1400008678 MACHINERY Diaphragm Pump Wilden 20.00% 47,684,000 25,272,515 22,411,485 07/09/2015 1400008679 MACHINERY Electric system of Ume chan plant 10.00% 615,767,796 163,178,457 452,589,339 07/09/2015 1400008680 MACHINERY Filter housing 10.00% 154,144,000 40,848,150 113,295,850 07/09/2015 1400008681 MACHINERY Fire alarm system of Ume chan plant 20.00% 54,971,000 29,134,625 25,836,375 07/09/2015 1400008682 MACHINERY 80,000,000 70,666,666 9,333,334 1400008683 MACHINERY Glass jar mould Tray for stocking ume (L4800*W2100*H1280) 33.33% 07/09/2015 20.00% 57,759,000 30,612,270 27,146,730 07/09/2015 1400008684 MACHINERY Piping system of Ume chan plant 10.00% 649,160,639 172,027,570 477,133,069 07/09/2015 1400008685 MACHINERY Sterilization tank 10.00% 167,239,932 44,318,579 122,921,353 07/09/2015 1400008686 MACHINERY Taping Machine 20.00% 49,900,000 26,447,005 23,452,995 07/09/2015 1400008687 MACHINERY 32,000,000 16,959,995 15,040,005 1400008688 MACHINERY Torque meter Temperature alarm panel of sterilization tank 20.00% 07/09/2015 20.00% 67,733,888 35,898,957 31,834,931 07/09/2015 1400008689 MACHINERY Ventilation system of Ume chan plant 20.00% 199,892,899 105,943,231 93,949,668 07/09/2015 1400008690 MACHINERY Washing jar 20.00% 95,020,000 50,360,605 44,659,395 07/09/2015 1400008691 MACHINERY Conveyor 20.00% 34,150,000 18,099,505 16,050,495 07/09/2015 1400008692 MACHINERY Conveyor 20.00% 32,150,000 17,039,495 15,110,505 07/09/2015 1400008693 MACHINERY Conveyor 20.00% 50,650,000 26,844,505 23,805,495 07/09/2015 1400008694 Ume Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing MACHINERY Conveyor 20.00% 50,650,000 26,844,505 23,805,495 Ineffective New Product Development Of Ajinomoto Vietnam Co., Ltd 07/09/2015 1400008695 07/09/2015 1400008696 07/09/2015 1400008697 07/09/2015 1400008698 07/09/2015 1400008699 Ume Packing Ume Packing Ume Packing Ume Packing Ume Packing 70 MACHINERY Hoist system ton 20.00% 121,060,800 64,162,224 56,898,576 MACHINERY Air motor for capping machine 20.00% 49,320,000 26,139,600 23,180,400 MACHINERY 20.00% 152,800,000 80,984,005 71,815,995 MACHINERY Ink jet printer Hitachi RX-SD 160W Thermal ink jet printer model: 1050Markem-Imaje 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Seasoning 11 0,2 08 5 1,0 73 5,6 2 8,7 05 3,4 4 8,3 87 2 9,5 12 2,1 8 0,3 17 38.7% "Pancake Mix Powder" 790 6 2,3 18 4 9,2 05 3 0,2 05 3 8,1 88 1 9,0 00 38.6% Total 15 5,4 86 5 1,9 26 8,0 7 3,7 18 4,9 6 4,3 05 2 9,5 96 3,1 0 9,4 12 38.5%... 158 5 4,2 77 6 8,5 57 1 5,8 15 2,1 9 1,2 37 3,5 44 2,5 06 1,3 3 6,2 87 7,6 86 1,9 86 2 9,5 87 14 4,2 59 1 2,3 08 85 4,9 50 - 4,1 41 520 39.0% -116.9% 20.7% "Pancake Mix Powder" 447 6 2,4 46 2 7,8 96 1 5,9 77 3 5,7 64 1 1,9 19 42.7%... 3 6,1 77 67 5 3,3 25 7 0,8 88 1,9 2 9,1 15 4,7 40 1,1 8 4,6 60 9,4 67 2 9,6 20 14 0,7 89 74 4,4 55 - 4,7 27 38.6% -99.7% 0.0% "Pancake Mix Powder" 0 0 0 0.0% Total 14 0,4 00 4 9,5 16 6,9 5 2,0 32 4,2 6 9,0 72 2 8,4 85 2,6 8 2,9 60 38.6%