ỨNG DỤNG CỘNG NGHỆ THÔNG TIN và các GIẢI PHÁP của HÀNG KHÔNG VIỆT NAM e

ỨNG DỤNG CỘNG NGHỆ THÔNG TIN VÀ CÁC GIẢI PHÁP CỦA HÀNG KHÔNG VIỆT NAM TABLE OF CONTENT I INTRODUCTION ABOUT AN ENTERPRISE II ANALYSIS OF ENTERPRISE’S STATUS III APPLICATION OF INFORMATION TECHNOLOGY AND SOLUTIONS OF VIETNAM AIRLINES IV CONCLUSION I INTRODUCTION ABOUT AN ENTERPRISE Headquarter: Vietnam Airlines Corporation No.200 Nguyen Son street, Bo De ward, Long Bien district, Hanoi, Vietnam Certification of Business/ Decision No.952/QD-TTG was made on June 23 rd, 2010 by the Prime Minister Enterprise code: 0100107518, issued on June 30th, 2010 by Department of Planning and Investment of Hanoi City The first period The history of Vietnam National Airlines started from January, 1956 when Department of Civil Aviation was established by the Government and marked a birth of the sector of Vietnam Civil Aviation At that time, the flight team was small with only propeller aircrafts such as IL 14, AN 2, Aero 45,etc The first domestic flight was exploited in September, 1956 The period from 1976 to 1980, it marked effective expansion and exploitation of many international routes to nations in Asia such as Laos, Cambodia, China, Thailand, Philippine, Malaysia and Singapore At the end of this period, Vietnam Civil Aviation became a member of the International Civil Airlines Organization (ICAO) In April, 1993, it is the historical time when Vietnam National Airlines (Vietnam Airlines) was officially established as an aviation business corporation with a large scale of the country On May 27 th, 1996, Vietnam Airlines Corporation was established on a basis of a link of 20 enterprises which operate about aviation service, and considered Vietnam Airlines as the core II ANALYSIS OF ENTERPRISE’S STATUS During recent 15 years, with an average growth pace as over 10% per year (except the period of financial crisis in Asia in 1997), Vietnam Airlines Corporation has been increasingly grown up and become a prestigious airlines in Asia thanks to strength about modern flight teams, widespread network and convenient connecting routes, especially in Indochina Starting with irregular domestic flights, today Vietnam Airlines’ route network expanded to 20 provinces and cities in all the country and 40 international destinations in US, Europe, Australia and Asia In 2006, after achieving prestigious certificate for safe exploitation of the International Air Transport Association (IATA), Vietnam Airlines officially became a member of the International Air Transport Association and confirmed its quality of services with international standards Since 2009, Vietnam Airlines attempted to meet the requirements to join the SkyTeam global airline alliance, and was officially recognized as the 10th member on June 10th, 2010 This event marked a great development of the company in the process of confirming the international level, while contributing positively to the international economic integration of the country Vietnam Airlines began to pay attention to invest strongly in information technology systems and solutions to improve business efficiency , increase competitiveness and expand the scope of activities Furthermore, the rapid progress of technology also puts pressure and forces Airlines to use information technology to improve services and attract customers A new passenger service system is a collection of synchronous technical solutions which is designed and developed by Sabre Airlines Solutions Company (the US) - one of the leading companies in the field of providing solutions information technology for the world's aviation industry Solution about the Sabre system currently has been used by many major airlines such as American Airlines, Gulf Air, Aeroflot,etc, and appreciated about its convenience as well as stability in the exploitation process III APPLICATION OF INFORMATION TECHNOLOGY AND SOLUTIONS OF VIETNAM AIRLINES Nowadays, information technology plays an important role in aviation industry as a data center, new generations of airplanes will transfer a huge amount of information between airplanes and ground systems With advanced analytical services, an airplane supports series of informations to improve capacities of flight punctuality, reasonable calculation for turning an airplane, flight safety Information technology also enhances the adaptability of aviation in the environment, such as planning for the optimal use of jet fuel to minimize the amount of carbon emissions into the environment is the issue which is being interested by International Civil Aviation Organization Nowadays, many passengers prefer to work via internet during flights as their office With explosion of internet and transfering data networks, there are over 1,4 billion people using internet today People can have access to internet through TV, laptop, mobile phone and PDA machines A trend of mobile is increasingly smaller and faster In the world, it apeared 3G, Iphone,etc Trends of using digital information, "cloud computing", presence of communication everywhere, the rise of social networks,etc, made a requirement of adequate attention of aviation managers Self-service trend of customers is irreversible, and when we have reached the tipping point for most of the original program, new trends in use has emerged Mobile phone is continuously the fastest developing area and asking for wider vision to real meaning Although today technology is available, implementing it is not an easy mission and requires managers to researches in the recent economic situation to increase profits for value-added services From now to 2020, customers require level of higher control in ensuring the convenience and meeting individual requirements Customers who want to use individual communication equipments (smart phone) more than traditional ones which is being used in aviation Consumers will provide to airlines and the airports the available necessary personal informations besides traditional informations Ensuring seamless informations since customers go to the airport, during whole flight, and leave the airport is an objective requirement Equipment will appear for next 10 years will be more powerful than the best today’s advanced workstation and change basically the way of working and contact together Nowadays, there are many global distribution companies which operate in the world such as Amadeus, Sabre, Abacus and Galileo Amadeus was established in 1987, has the headquarter in Madrid, Spain Amadeus has had nearly 5,5 thousand staffs and over 70 business representatives (NMCs) all over the world In 2004, the Airlines’ benefit reached over billion USD The main operation field of Amadeus includes global distribution service This is its traditional service This service connects agents with travel product suppliers Until now, it had 784 Airlines which is schedule unavailability, including 488 Airlines which have ability of making reservation in Amadeus’s system This is a product supporting separately to Airlines and hotels to automate distribution acitivities and customer care It can be listed some big customers of Amadeus in this field such as (France), British Airways (UK), Lufthansa (Federal Republic of Germany), Quantas (Australia), Thai Airways International (Thailand) E-trade: Amadeus provides a series of e-trade solutions to help Airlines, companies, and agents to have more fast, convenient, and effective distribution channel to get access to customers - Global distribution company – Abacus Vietnam Ltd Which has transaction name in English as Abacus Distribution Systems (Vietnam) Ltd, abbreviated as Abacus Vietnam Company is a corporation between Vietnam Airlines Corporation and Abacus International Pte Co.Ltd, and is an international corporation was established by the Team of leading Airlines in Asia – Pacific including All Nippon Airways, Cathay Pacific Airways, China Airlines, EVE Airlines, Garuda Indonesia, Hong Kong Dragon Airlines, Malaysia Airlines, Philippine Airlines, Royal Brunei Airlines, SilkAir, Singapore Airlines and SABRE Group (US) Sabre Airline Solutions Company (SAS) is one of the biggest suppliers in the world about software, service solution and advice for aviation industry SAS provides about 100 different information technology solutions to Airlines It helps to manage customers and operations, run reservation system, exploit etrade, implement transaction, distribute products, and make plan of strategy,etc Airlines have the freedom to execute their unique customer strategy with a flexible solution and trusted partner with SabreSonic® Customer Sales & Service (CSS) SabreSonic CSS is the industry’s only seamless solution enabling powerful points of sale and service - Web, mobile, kiosk and agent Our flexible, end-to-end customer sales and service solution delivers unique, revenue-generating and customer-focused capabilities at a lower cost At its core you’ll find reservations, the world’s most popular departure control system, and the leading Internet booking engine, supported by pricing and shopping, inventory, ticketing, and reaccommodation SabreSonic CSS will enable you to: - Generate revenue at a lower cost - Increase customer loyalty while delivering your brand promise - Control your direct distribution channel - Utilize a proven delivery model and leverage expertise - Operate in all regions, alliances and across business models - Promote all channels by tools Market more efficiently, increase sales, and effectively manage every channel of distribution with the advanced customer management tools in SabreSonic® Res To keep your customers loyal, you need to be able to treat them uniquely at every touchpoint To accomplish this, you need an end-to-end, seamless approach to sales and service SabreSonic Res - a key component of our SabreSonic® Customer Sales & Service (CSS) solution - provides you with advanced customer management tools, from reservations, product merchandising and inventory, through ticketing Our fully integrated solution provides access to the same information across all points of sale and service, so you can better serve your customers SabreSonic Res powers your internet booking engine, call center, inventory control, loyalty system, data warehouse and departure control, giving you the power to grow your business With SabreSonic Res, you can: Deliver A Unique Customer Experience - Customer profile ensures customer data availability at all touchpoints - Consistent customer experience through all points of sale and service - Enable airlines to differentiate, recognize and provide superior service to premium passengers Increase Revenue - Supports interline, codeshare and all major alliances to expand market reach and generate revenue - Distributes your merchandising strategy across all channels to maximize incremental revenue opportunities - Allows airlines to effectively manage their inventory through enhanced inventory controls, segmentation and real-time planning Reduce Costs - Web-based, graphical management tool enables creation and update of airline agreements, such as codeshare, loyalty and reporting - Comprehensive user interface optimizes reservations and airport staff efficiency, resulting in expedited customer service - Expected fee for this project is about million USD - Personnel for implementation of this project is 50 people (including 30 people of Vietnam Airlines and 20 experts of Sabre) - Time for study and evaluation of the system is months The period from 2010 to 2015 is the key development stage of the development cycle towards the future, in 2020, Vietnam Airlines will truly be a big air transportation group which is run professionally with widespread routes in the country and the world, it will have operation scale reaching nd position in ASEAN, prestige, potential, identity, position in the international aviation, meet a requirement of economic,cultural and social development, and process of international integration of the country Passenger transportation in the period from 2011 – 2015 is 92,9 million people, with growth rate of 13% per year, and goods transportation is 1.020 thousand tons Only in 2015, it will transport 23 million passengers and 252 thousand tons of goods Its market share will attempt to keep in a rate of 37% of international passenger transportation and 25% of international goods Powerful information technology system has capacity to meet a requirement of missions of the Airline reaching 2nd position in the region This system has to ensure as an integrated system unifying from the highest level to facilities, having enough good applications to serve blocks, units, and high-level administrations Investing in establishing automation system for planning flights and managing operations about synchronous and unified exploitation for its whole flight team It quickly carries out its information technology system in managing and maintaining its modern aircrafts, and meets a requirement of its increasingly bigger flight team management IV CONCLUSION The new system helps service activities of Vietnam Airlines be better, especially idenfy passengers, serve frequent flyers, make reservation, and serve passengers at the airports This is the host system, is a basis to e-trade program of Vietnam Airlines It’s also a powerful tool to support for Vietnam Airlines to connect successfully and have enough technical condition to play well it role in the global alliance -SkyTeam REFERENCE http://www.baomoi.com/Rut-ngan-thoi-gian-khach-cho-doi-tai-sanbay/45/2727235.epi http://www.tbt-bgtvt.vn/home.aspx?action=article&id=12&doit=411 ... bigger flight team management IV CONCLUSION The new system helps service activities of Vietnam Airlines be better, especially idenfy passengers, serve frequent flyers, make reservation, and serve... service - Enable airlines to differentiate, recognize and provide superior service to premium passengers Increase Revenue - Supports interline, codeshare and all major alliances to expand market reach... reporting - Comprehensive user interface optimizes reservations and airport staff efficiency, resulting in expedited customer service - Expected fee for this project is about million USD - Personnel