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Slide anh văn học phần IV unit case study unit 10

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Unit 10 Case study Background Company European campers Products Camping and out door equipment Based in Bordeaux, France Profits Dramatic rise in last two years Chief executive Charles Holden Marketing manager Todd Foster- Amercan with MBA Olivier Moyon Top salesman Olivier’s results Problem with Olivier Excellent – 24% of company sales Difficult to manage Examples of unacceptale behaviour     Dangerous driving and / or possible drink problem Overspends on gifts to clients Uncommunicative ( doesn’t reply to messages, misses meetings) Lack of sales reports Origin of conflict Order from department store chain to be delivered by end of month Production manager Jacques Picard’s view and reason for this Couldn’t be produced on time – order from good customer had priority Olivier’s reaction Anger, rudeness to Jacques result Jacques complained to Todd – “ Olivier is rude and cares only about himself” Olivier Moyon Todd Foster Jacques Picard has let him down – no order = no commission, no bonus Busy time – Jacques under pressure Jacques needs more effort, Not happy with Todd either – too much control Need for discipline Say he will resign – no other solution ... rise in last two years Chief executive Charles Holden Marketing manager Todd Foster- Amercan with MBA Olivier Moyon Top salesman Olivier’s results Problem with Olivier Excellent – 24% of company... manage Examples of unacceptale behaviour     Dangerous driving and / or possible drink problem Overspends on gifts to clients Uncommunicative ( doesn’t reply to messages, misses meetings) Lack... store chain to be delivered by end of month Production manager Jacques Picard’s view and reason for this Couldn’t be produced on time – order from good customer had priority Olivier’s reaction Anger,

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