using the english language correctly
An investigation into the style of the english language used in advertising slogans issued by some world - famous airlines
... directly On one hand, the advertisers try their best to promote their product; on the other hand, they don’t want to give the consumers a feeling of spending their money Therefore, the choice of verbs ... • The sounds of the slogan when read out The more special a slogan is, the more it is remembered by the customers The impression can come from the sounds of the slogans when customers read them ... If the combination of the words can make rhythms as they rhyme with one another or they contain the phenomenon of alliteration, customers will find it difficult to forget them Therefore, the...
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The Art of Writing and Speaking the English Language
... unfortunately they take their cue from the spelling-book, each day merely assigning to the class the next page They haven't time to select, and no one could consistently expect them to otherwise than as they ... in our study of the language The language was not and never will be built to fit these rules The usage of the people is the only authority Even clear logic goes down before usage Languages grow ... digraphs), because they have the sound of one or other of the simple vowels In the preceding paragraphs we have given all the distinct vowel sounds of the language, though many of them are slightly...
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The cambridge history of the english language volume 2 part 4
... in the course of the Middle English period when the language developed towards a SVO type Thus, in Middle English the first noun feonda would tend to be interpreted as the subject rather than the ... Middle English a clearcut distinction developed between these two functions with the invariant form the taking the role of the former and the Old English neuter form fizt > that (plural tho, northern ... on the naked [flesh] so that the sharp [axe] of the man cleaved the bones.' The development of the propword one itself is still one of the more contentious areas of Middle English syntax Like the...
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The cambridge history of the english language volume 3 part 10
... temper In addition, they guide the reader through the topic-flow of the discourse, the distal deictic that marking the receding topic, the proximal deictic these marking the topic of continuing ... the remedy applied was a conscious classicising of the inherited form In the case of the couplet, the reform began in the last two decades of the sixteenth century and the model chosen was the ... Adamson The sublime rises from the nobleness of thoughts, the magnificence of the words, or the harmonious and lively turn of the phrase; the perfect sublime arises from all three together Addison...
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Tài liệu Using the Shape Language to Retrieve Hierarchical Data doc
... queries into a single structure They are generated using the Data Shaping Service for OLE DB first introduced in ADO 2.0 This provider supports the Shape language allowing the result set hierarchies ... SQL Server using the OLE DB NET data provider The chapter is returned as a field in the data reader with a data type of Object that is a DataReader Hierarchical result sets combine the results ... DataReader for the Order Detail from the // IDataReader interface column OleDbDataReader orderDetailDR = (OleDbDataReader)orderDR.GetValue(colOrder); // Iterate over records in the Order Detail...
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IN SEARCH OF SOLUTIONS TO IMPROVING THE ENGLISH LANGUAGE PROFICIENCY FOR UNDER GRADUATE STUDENTS AT THE COLLEGE OF TECHNOLOGY (COT) VIETNAM NATIONAL UNIVERSITY, HANOI
... of the Study The main aim of the thesis is to find the problems and offer solutions to improving the English language proficiency at COT - VNU In order to achieve this aim, the thesis sets the ... from the students who attended the pilot course Design of the Study The thesis consists of three parts Part I is the introduction, which represents the rationales, the aims, the significance, the ... English if they follow the 7-year program at high school The students therefore are supposed to have the basic knowledge for English Before the new school year, the freshmen have to take an English...
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Tài liệu The English Language - From Sound to Sense docx
... Grammar key concepts The study of language The roles of the English teacher What is a language? Competence and performance Approaches to the study of language the study of language The study of spoken ... the grammar of English; the second is about related topics, including language variation (e.g., dialects), language learning, English spelling, and the history of the English language Generally, ... Index������������������������������������������������������������������������������������������������������������445 x The English Language From Sound to Sense Introduction to the Linguistic Study of Language key concepts Who these books are for How to use these books What these books are about...
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Tài liệu ESP TARGET SITUATION NEEDS ANALYSIS: THE ENGLISH LANGUAGE COMMUNICATIVE NEEDS AS PERCEIVED BY HEALTH PROFESSIONALS IN THE RIYADH AREA docx
... in English and no other language in the world today can match the steadily growing spread of the English language What gives the English language this status is not its linguistic system Rather, ... force, regardless of the effort that they put into their language training On the other hand, the effort of administrators and English language teachers would lack focus if the language needs are ... branches in the military to investigate the role of the English language in different activities required by their jobs and the kind of English language preparation that they undertake The results...
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Tài liệu Standards for the English Language Arts pot
... content of the story, based on the title, and they record these predictions (and the reasons for them) in their journals The students listen to their teacher read the story aloud; then they read ... for the English Language Arts IRA/NCTE STANDARDS FOR THE ENGLISH LANGUAGE ARTS The vision guiding these standards is that all students must have the opportunities and resources to develop the language ... Each dimension of language learning Standards for the English Language Arts overlaps with the others, as the graphic illustrates As noted earlier in this chapter, the English language arts standards...
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A Brief History of the English Language and Literature, Vol. 2 doc
... between the +spoken+ language and the +written+ or +printed+ language; between the language of the +ear+ and the language of the +eye+; between the language of the +mouth+ and the language of the ... with the English of 1100 the difference is not so marked The difference between the English of the nineteenth and the English of the fourteenth century is very great, but the difference between the ... great degree the +spoken language+ of the English people The ear and the mouth carried the Norman-French words into our language; the eye, the pen, and the printing-press were the instruments...
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American Heritage Dictionary of the English Language
... along the southern shores of the Great Lakes and then northwestward into the upper Midwest, the Inland Northern dialect spread from its eastern source after the War of 1812 The construction of the ... member of the Germanic language group of the Indo-European language family, English shares an ultimate heritage with most of the modern languages of Europe and Asia and with the official languages ... Civil War Basic Northern and Southern contrasts persist from the Potomac to the mouth of the Rio Grande: the Southern drawls (patterns of diphthongs, lengthening, and intonation), the vowel of ride...
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