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| Tiêu đề | Nâng Cao Sự Hài Lòng Của Khách Hàng Cá Nhân Về Dịch Vụ Tại Ngân Hàng TMCP Đầu Tư Và Phát Triển VN |
|---|---|
| Tác giả | Huỳnh Phú Hải |
| Người hướng dẫn | PGS.TS. Trương Quang Thông |
| Trường học | Trường Đại Học Kinh Tế Thành Phố Hồ Chí Minh |
| Chuyên ngành | Tài Chính - Ngân Hàng |
| Thể loại | luận văn thạc sĩ |
| Năm xuất bản | 2013 |
| Thành phố | TP. Hồ Chí Minh |
| Định dạng | |
|---|---|
| Số trang | 103 |
| Dung lượng | 1,67 MB |
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Ngày đăng: 13/07/2021, 15:52
Nguồn tham khảo
| Tài liệu tham khảo | Loại | Chi tiết |
|---|---|---|
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| 14) Prof. Dr. Muhammad Ehsan Malik, Impact Of Perceived Service Quality On Banking Customers’ Loyalty (12/2011), Nterdisciplinary Journal Of Contemporary Research In Business Vol 3, No 8 | Khác | |
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| 17) S Olive (2004), Consumer involvement in the health technology assessment program, International Journal of Technology Assessment in Health Care | Khác | |
| 18) Serkan Aydin and Go¨khan Ozer (2005), Customer Loyalty And The Effect Of Switching Costs As A Moderator Variable, Marketing Intelligence & Planning Vol. 23 No. 1, pp 89-103 | Khác | |
| 19) Zeithaml, MJ Bitner (1996), Services Marketing, Part one: Foundations for services marketing, Chapter 1. Introduction to Services | Khác |
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