70 Free Test Bank for Business Communication Essentials 6th Edition 20 Free Test Bank True – False Questions 10 Free Test Bank Free Text Questions 70 Free Test Bank for Business Communic
Trang 170 Free Test Bank for Business Communication
Essentials 6th Edition
20 Free Test Bank True – False Questions
10 Free Test Bank Free Text Questions
70 Free Test Bank for Business Communication
Essentials 6th Edition by Bovee Multiple Choice Questions - Page 1
Which of the following is the first step in the basic eight-step
communication model?
1 A) The sender transmits the message through a channel
2 B) The sender produces the message in a medium
3 C) The sender has an idea
4 D) The sender writes the message
5 E) The sender organizes the message
After a message is received, the receiver needs to extract the
idea from the message, a step known as
To be effective, business messages should
1 A) use abstract words that lend themselves to interpretation
2 B) adopt an informal tone
3 C) never contain opinions
4 D) not make arguments or recommendations
5 E) show your readers how they will benefit by responding to your message
Which of the following examples correctly illustrates the
difference between what constitutes a communication medium and a communication channel?
1 A) A telephone is a medium, while a voice message is a channel
2 B) A cell phone is a medium, while a text message is a channel
3 C) A shipping company is a medium, while a printed report is a channel
4 D) A podcast is a medium, while an intranet is a channel
Trang 25 E) The Internet is a medium, while a Twitter tweet is a channel.
Which of the following is a tendency of Business
1 A) The sender transmits the message through a channel
2 B) The audience receives the message
3 C) The receiver decodes the message
4 D) The receiver responds to the message
5 E) The receiver provides feedback
Effective business messages
1 A) convey abstract ideas
2 B) provide practical information
3 C) are usually voluminous
4 D) do not attempt to influence the reader
5 E) are usually informal
Which of the following is true about communicating in
today's business environment?
1 A) Following accepted standards of grammar, spelling and other aspects of quality business writing are no longer relevant in today's technology-driven
Trang 3Business Communication 1.0 tends to be
Which of the following is true about the importance of
effective communication to your career and to the
companies where you will work?
1 A) Communication is important for most jobs, except technical jobs such as
5 E) Communication is important for most jobs, unless you are an entrepreneur
Business Communication 2.0 tends to be
Effective communication strengthens the connections
between a company and all of its
The traditional nature of much business communication was
primarily defined by a publishing or broadcasting
mindset Which of the following scenarios best reflects this mindset?
1 A) A company airs advertisements during the Super Bowl to raise its visibility
2 B) A company publishes a blog to keep customers informed of the company's activities
3 C) A company CEO uses Twitter to interact directly with individual employees
4 D) A company opens a Facebook account to connect with a younger audience
5 E) A company holds a townhall-style meeting to respond to employee concerns
Trang 4Business Communication 2.0 tends to be
5 E) high message frequency
To be effective, business messages should
1 A) generate a specific response from a specific audience
2 B) adopt an informal tone
3 C) use abstract words that lend themselves to interpretation
4 D) not make arguments or recommendations
5 E) never contain opinions
The is interactive, conversational, and usually
open to all who wish to participate; audience members are not passive recipients of messages but active
participants in a conversation
1 A) publishing mindset
2 B) basic eight-step communication model
Trang 53 C) social communication model
In the basic communication model, when someone puts an
idea into a message, he or she is
2 B) The number of channels is limited in this model
3 C) The frequency of messages on this model is relatively low
4 D) It blurs the line between personal and professional lives
Trang 6Which of the following is a disadvantage of the social
communication model?
1 A) It is hierarchical
2 B) It is static
3 C) It can lead to information overload
4 D) The frequency of messages is relatively low
5 E) It is unidirectional
Which of the following is true about the importance of
effective communication to your career and to the
companies where you will work?
1 A) Communication is important for most jobs, except technical jobs such as
5 E) Communication is important for most jobs, unless you are an entrepreneur
Which of the following is a disadvantage of the social
communication model?
1 A) It is hierarchical
2 B) It is static
3 C) It is unidirectional
4 D) The frequency of messages is relatively low
5 E) It presents information security risks
To be effective, business messages should
1 A) use abstract words that lend themselves to interpretation
2 B) never contain opinions
3 C) present expansive and repetitive information
4 D) not make arguments or recommendations
5 E) give facts rather than vague impressions
Which of the following constitutes ethical information?
1 A) a restaurant using photos of dishes that it does not serve on its website
2 B) a vendor including only essential information in promotional material mailed out
to customers
3 C) a company paying customers to recommend its products to their friends
4 D) a manufacturer of cell phones asking its sales team to post favorable product reviews on social media
5 E) a hospitality chain deleting all negative comments from the company's blog
Trang 7To be effective, business messages should
1 A) use abstract words that lend themselves to interpretation
2 B) adopt an informal tone
3 C) present information in a concise, efficient manner
4 D) not make arguments or recommendations
5 E) never contain opinions
The most important element of audience-centered
5 E) high message frequency
Which of the following is true about the importance of
effective communication to your career and to the
companies where you will work?
1 A) Communication is important for most jobs, except technical jobs such as
5 E) Communication is important for most jobs, unless you are an entrepreneur
Which of the following is true about communicating in
today's business environment?
1 A) It is important to recognize that it is not possible to communicate ethically when the choices are not crystal clear
2 B) Following accepted standards of grammar, spelling and other aspects of quality business writing are no longer relevant in today's technology-driven
70 Free Test Bank for Business Communication
Essentials 6th Edition by Bovee Multiple Choice Questions - Page 2
Trang 8Which of the following is an effective tip for speaking with
multilingual audiences?
1 A) Ask questions like "Is this too difficult for you?" to ensure understanding
2 B) Look for nods and smiles to know if your audience is understanding your
message
3 C) Make multiple points at a time
4 D) Don't repeat your points
5 E) Learn important phrases in your audiences language
is the tendency to judge all other groups according
to the standards, behaviors, and customs of one's own group
1 A) people rely less on circumstances surrounding the message to convey meaning
2 B) the primary role of communication is to build relationships
3 C) people rely less on the explicit content of messages to convey meaning
4 D) the conveyed meaning is encoded into the message itself
5 E) people rely less on cues to convey meaning
Advanced systems for videoconferencing can feature
telepresence, a technology that allows you to
1 A) view video images that are life-sized and extremely realistic
2 B) convert email and IM into voice messages
3 C) automatically forward incoming calls
4 D) contribute to and edit the same document from remote locations
5 E) hold meetings in virtual worlds like Second Life
When using communication technology, it is important to
1 A) use blog feeds and Twitter follows to the maximum extent possible
2 B) reconnect with people on the phone or in person frequently
3 C) use technology to completely do away with face-to-face communication
4 D) pay equal attention to all the information—immediately useful or not—that you receive
5 E) expand your social networks online to the maximum extent possible
Trang 9In order to communicate effectively using technology, you
should
1 A) guard against information overload
2 B) always activate visual alerts for incoming messages
3 C) use technology to completely do away with face-to-face communication
4 D) use blog feeds and Twitter follows to the maximum extent possible
5 E) expand your social networks online to the maximum extent possible
Which of the following is true about making ethical
3 C) When making communications decisions, you must always consider if a
decision that seems ethical now may seem unethical in the future
4 D) Deliberately omitting essential information is an ethical way of influencing the audience
5 E) In business scenarios, you cannot afford the luxury of considering the impact of your messages on the audience
In order to use communication technology effectively, you
should NOT
1 A) use the powerful filtering and tagging capabilities of your system
2 B) let technology overwhelm the communication process
3 C) connect with people face-to-face frequently
4 D) limit your presence on online social networks
5 E) try to control the number and types of messages you receive
Which of the following is a guideline for improving
intercultural communication?
1 A) Consider aspects like personal appearance when trying to judge a person
2 B) Avoid using sources like travel guidebooks to learn about a culture
3 C) Recognize your own cultural biases
4 D) Always assume that others will think, believe, and behave as you do
5 E) Do not tolerate ambiguity of any kind
Which of the following is true about making ethical
Trang 104 D) Deliberately omitting essential information is an ethical way of influencing the audience.
5 E) Decisions should achieve the greatest possible good while doing the least possible harm
In low-context cultures,
1 A) the primary role of communication is to exchange information
2 B) people rely less on the explicit content of the message
3 C) people rely more on the circumstances surrounding the message to convey meaning
4 D) people rely more on situational cues to convey meaning
5 E) the rules of everyday life are rarely stated explicitly
marketing involves attempting to promote
products and services to customers who don't know they are being marketed to
1 A) Consider aspects like personal appearance when trying to judge a person
2 B) Be flexible and be prepared to change your habits and attitudes
3 C) Avoid using sources like travel guidebooks to learn about a culture
4 D) Always assume that others will think, believe, and behave as you do
5 E) Do not tolerate ambiguity of any kind
An activist group accuses a leading cell phone and netbook
manufacturer of deceiving customers through its
stealth marketing campaign The group argues that stealth marketing is unethical They claim that the company hired several actors and rewarded them for promoting products The campaign involved visiting stores on weekends and during the peak season,
using their products on commuter trains, bars, and coffee shops Which of the following, if true,
strengthens the argument?
1 A) Last year, thirty-five percent of Fortune 500 adopted Word of Mouth Marketing campaigns
2 B) The company did not give their targets the opportunity to raise instinctive defenses against persuasive marketing messages
Trang 113 C) Around seventy-five percent of cell phone consumers state that they heard of the product from friends.
4 D) The Advertising Standards Authority claims that leading companies are using stealth marketing to manipulate customer base
5 E) The company offered 350,000 people a source of income through its stealth marketing campaign
In order to boost sales for its tablets, Zip Communications
paid several students to carry the gadgets to college and talk to their friends and classmates about the
great features of the product What is the best criticism
of Zip's decision?
1 A) It selectively misquoted information
2 B) It failed to protect customer information
3 C) It engaged in stealth marketing
4 D) It violated a copyright
5 E) It failed to respect others' privacy
When writing for multilingual audiences, you should
1 A) use slang and jargon
2 B) spell numbers out instead of using figures
3 C) use transitions generously
4 D) use abbreviations extensively
5 E) use long paragraphs and sentences
Which among the following is the most low-context culture?
1 A) use the powerful filtering and tagging capabilities of your system
2 B) limit your presence on online social networks
3 C) connect with people face-to-face frequently
4 D) routinely activate visual alerts for incoming messages
5 E) try to control the number and types of messages you receive
When writing for multilingual audiences, you should
1 A) use slang and jargon
2 B) spell numbers out instead of using figures
Trang 123 C) use transitions sparingly
4 D) use abbreviations generously
5 E) rely on specific terms and concrete examples to explain your points
When writing for multilingual audiences, you should
1 A) use slang and jargon
2 B) spell numbers out instead of using figures
3 C) use transitions sparingly
4 D) use abbreviations carefully
5 E) use long paragraphs and sentences
Which of the following decision making scenarios presents
an ethical dilemma?
1 A) A disgruntled employee of one of your competitors has offered to reveal details
of his company's new strategy if you were to hire him This competitor has in the past poached key executives from your company and engaged in industrial
espionage in other ways
2 B) You are manager of a large facility in a country where paying bribes to public officials is a way of life Your company has a zero-tolerance policy toward bribing, but the officials are threatening to close down the factory, rendering several
thousand workers jobless, if you don't comply
3 C) It has been brought to your notice that the company competing with you for a major contract is trying to bribe and influence decision-makers in a bid to get the contract Some of your executives feel that your company should also do the same because getting this contract will make a big difference to the company's future
4 D) The last inspection at your plant revealed structural problems with some of the buildings that, if not fixed immediately, could compromise worker safety However, your company is low on funds and taking on repair work will push the company into the red
5 E) During a conversation with a friend, you come across information that will significantly impact the stock prices of a company's share in the near future As Funds Manager at a bank, leveraging this information will allow you to improve the retirement savings of several senior citizens
Which of the following is true about communication
challenges presented by cultural context?
1 A) A person from a low-context culture is more likely to view a high-context
person's work culture as being insensitive to group harmony
2 B) A person from a high-context culture is more likely to consider personal pledges more important than contracts
3 C) In a low-context culture, people are more likely to consider gestures and tone of voice when receiving a message
4 D) In a high-context culture, the rules of everyday life are stated explicitly
5 E) A person from a high-context culture is more likely to adhere strictly to the law