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Busines strategy Pha Lai Mineral Admixture.,JSC period 2012-2016

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Cấu trúc

  • COVER PAGE

  • CERTIFICATES

  • TABLE OF CONTENT

  • INTRODUCTION

    • I. Reason for choosing this theme

    • II. The research objective

  • CHAPTER I. THEORETICAL FRAMEWORK OF STRATEGIC MANAGEMENT

    • 1.1. The definition of strategic management

    • 1.2. The significance of strategic management

    • 1.3. The process of strategic management

    • 1.4. The factors influencing strategy conclusion

    • 1.5. Tools to construct strategy

  • CHAPTER II. AN ANALYSIS OF BUSINESS ENVIRONMENT IN PHALAMI., JSC

    • 2.1. Company introduction

    • 2.2. The external environment analysis by using PEST Matrix

    • 2.3. The internal environment analysis

  • CHAPTER III. CONSTRUCTION AND SELECTION OF BUSINESS STRATEGY FOR PHALAMI

    • 3.1. The orientation of development of PHALAMI

    • 3.2. The objectives of PHALAMI

    • 3.3. Estimating the demand for AAC brick

    • 3.4. Value chain analysis

    • 3.5. Strategy construction

    • 3.6. PHALAMI's strategy implementation

    • 3.7. The general recommandations about the strategy of PHALAMI

  • CONCLUSION

  • REFRENCE

  • APPENDICES

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