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THÔNG TIN TÀI LIỆU
Cấu trúc
COVER PAGE
TABLE OF CONTENTS
LIST OF ABBREVIATIONS
LIST OF TABLES AND FIGURES
PROLOGUE
1. The necessity off the research topic
2. The purposes of research
3. Subjects and scales of the research
4. Research methodology
5. Structures
CHAPTER I. FUNDAMENTAL ISSUES ON BUILDING A BUSINESS STRATEGY FOR A BANK
1.1. Denfinition and characteristics of business strategy for banking
1.2. Process of building a business strategy
1.3. Business characteristics of banking industry
1.4. Learning experiences of building and implementation business strategies from banks around the world
CHAPTER II. ACTUAL STATE OF BUSINESS ENVIRONMENT FOR BANK OF INVESTMENT AND DEVELOPMENT OF VIETNAM - HA TINH BRANCH
2.1. Overview on BIDV - Ha Tinh branch
2.2. Analysis of business environment of BIDV Ha Tinh
2.3. Internal Factor evaluation matrix
2.4. Analysis of BIDV Ha Tinh business
2.5. Analysis of strengths, weakness
2.6. Internal factor evaluation matrix
CHAPTER III. SELECTING THE BUSINESS STRATEGY FOR BIDV HA TINH PERIOD 2012 TO 2017
3.1. Selecting strategic plans
3.3. Methods to implement strategies for BIDV
3.4. Timeline of strategy implementation
3.5. Suggestion and propsals
CONCLUSIONS
LIST OF REFRENCES
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