Busines strategy of the Western Hanoi Agribank in period of 2012-2015

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Busines strategy of the Western Hanoi Agribank in period of 2012-2015

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Mục lục

  • COVER PAGE

  • COMMITMENT

  • ACKNOWLEDGEMENT

  • TABLE OF CONTENTS

  • LIST OF TABLES

  • LIST OF DIAGRAMS

  • OPENING

    • 1. The necessary

    • 2. Research objectives of the project

    • 3. The research object and scope

    • 4. Research methodology

    • 5. Data collection method

    • 6. Structure of the report

  • CHAPTER 1. THEORETICAL BASIS OF THE COMPANY STRATEGY

    • 1.1. Strategic concept and role

    • 1.2. Classification and component factors of business strategy

    • 1.3. Requirements of building business strategy

    • 1.4. Strategic building procedure of the company

    • 1.5. Strategic implementation organization

  • CHAPTER 2. SITTUATION ANALYSIS OF BUSINESS ACTIVITIES OF VIET NAM BANK FOR AGRICUTURE AND RURAL DEVELOPMENT (AGRIBANK) WESTERN HA NOI BRANCH

    • 2.1. General introduction

    • 2.2. Strategic factors analysis

    • 2.3. External and internal factor evaluation matrix

    • 2.4. Competitive profile matrix

  • CHAPTER 3. BUSINESS STRATEGY OF THE WESTERN HANOI AGRIBANK IN PERIOD OF 2012 - 2015

    • 3.1. Development orientation of Bank for Agricuture and Rural development

    • 3.2. Building the objectives

    • 3.3. Strategic selection

    • 3.4. The strategic implementation solutions

  • CONCLUSIONS AND RECOMMANDATIONS

  • REFRENCES

  • APPENDIX

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