Giáo trình anh văn chuyên ngành thương mại điện tử 1 pgsts hoàng tuyết minh chủ biên đại học mở hà nội

BỘ GIÁO DỤC VÀ ĐÀO TẠO TRƢỜNG ĐẠI HỌC MỞ HÀ NỘI GIÁO TRÌNH ANH VĂN CHUYÊN NGÀNH THƢƠNG MẠI ĐIỆN TỬ (ENGLISH FOR E-COMMERCE 1) Chủ biên: PGS.TS Hoàng Tuyết Minh Hà Nội, 5/ 2022 BỘ GIÁO DỤC VÀ ĐÀO TẠO TRƢỜNG ĐẠI HỌC MỞ HÀ NỘI GIÁO TRÌNH ANH VĂN CHUYÊN NGÀNH THƢƠNG MẠI ĐIỆN TỬ (ENGLISH FOR E-COMMERCE 1) Chủ biên: PGS.TS Hoàng Tuyết Minh Các thành viên: Thạc sỹ Hoàng Thu Huyền Thạc sỹ Nguyễn Thu Hà Thạc sỹ Phạm Mai Lan Thạc sỹ Nguyễn Thị Nam Chi Thạc sỹ Nguyễn Thị Kim Ngân Hà Nội, 5/ 2022 LỜI NÓI ĐẦU Ngày nay, thương mại điện tử (TMĐT) phát triển mạnh mẽ việc đào tạo nguồn nhân lực chuyên ngành TMĐT cấp độ, góc độ khác vơ quan trọng cấp thiết Giáo trình ―Tiếng Anh thương mại điện tử 1‖ viết nhằm mục đích giảng dạy học phần tiếng Anh chuyên ngành cho sinh viên chuyên ngành TMĐT Khoa Kinh tế - Đại học Mở Hà Nội sau sinh viên hoàn thành xong học phần Tiếng Anh có trình độ tiếng Anh tương đương Intermediate (trung cấp) Hy vọng sách hữu ích cho sinh viên trường đại học khác, doanh nhân quan tâm đến lĩnh vực TMĐT Giáo trình bao gồm tám học với chủ đề khác lĩnh vực TMĐT như: Internet, khái niệm TMĐT, khác biệt TMĐT kinh doanh điện tử, yếu tố quan trọng mơ hình kinh doanh TMĐT, tính TMĐT, loại hình TMĐT, cách thức mua sắm bán hàng Internet Trong học, hoạt động nội dung thực hành khác liên quan đến chủ đề thiết kế để giúp nâng cao kỹ Tiếng Anh sinh viên Từ vựng, Đọc, Nói, Nghe, Viết Dịch Điểm khác biệt sách so với tài liệu giảng dạy Tiếng Anh chuyên ngành sách không cung cấp kiến thức chuyên môn lĩnh vực TMĐT cho người học mà nâng cao kĩ Nghe, Nói, Đọc, Viết Dịch người học Nội dung giáo trình chia thành giảng viên Đại học Mở Hà Nội biên soạn với phân công sau: Chủ biên: PGS.TS Hoàng Tuyết Minh Bài 1: PGS.TS Hoàng Tuyết Minh Bài 2: Thạc sỹ Hoàng Thu Huyền Bài 3, 4: Thạc sỹ Nguyễn Thu Hà Bài 5, 6: Thạc sỹ Phạm Mai Lan Bài 7: Thạc sỹ Nguyễn Thị Nam Chi Bài 8: Thạc sỹ Nguyễn Thị Kim Ngân Trong q trình viết sách này, chúng tơi nhận ủng hộ góp ý quý báu nhiều cá nhân tập thể Xin gửi lời cảm ơn chân thành đến Ban giám hiệu, Ban chủ nhiệm Khoa Kinh tế đồng nghiệp Đại học Mở Hà Nội Do thương mại điện tử vấn đề mẻ kinh nghiệm, kiến thức thương mại điện tử chúng tơi cịn hạn chế nên sách khó tránh khỏi sai sót Rất mong nhận ý kiến đóng góp để sách hoàn thiện lần tái Hà Nội, tháng năm 2022 Nhóm tác giả PREFACE Today, e-commerce has been tremendously developing so it is crucial to train human resources for e-commerce at different levels, and from different perspectives The coursebook ―English for e-commerce 1‖ is written primarily for the purpose of teaching ESP for e-commerce major students who have completed modules on General English at Faculty of Economics, Hanoi Open University, and their English is equivalent to intermediate level Hopefully this book will also be useful for other university students, entrepreneurs and those who are interested in e-commerce This coursebook covers eight units with different topics in e-commerce: the Internet, the concept of e-commerce, the difference between e-commerce and e-business, the important elements of e-commerce business model, the features of e-commerce, types of e-commerce, ways of shopping and selling on the Internet In each unit, various activities and practice contents related to the topic are designed to help improve students‘ skills on Vocabulary, Reading, Speaking, Listening, Writing and Translation What this book prevails over the current ESP materials is it not only provides professional knowledge of e-commerce for learners but also enhances their skills on Listening, Speaking, Reading, Writing The content of the coursebook is divided into units compiled by lecturers at Hanoi Open University with the following assignment: Chief Author: Ass Prof PhD Hoang Tuyet Minh Unit by Ass Prof PhD Hoang Tuyet Minh Unit by Hoang Thu Huyen, M.A Unit 3, by Nguyen Thu Ha, M.A Unit 5, by Pham Mai Lan, M.A Unit by Nguyen Thi Nam Chi, M.A Unit by Nguyen Thi Kim Ngan, M.A In the process of writing this book, we have received valuable support and recommendations from many individuals and groups Our sincere thanks go to the University administrators, the Dean‘s committee of the Faculty of Economics and our colleagues at Hanoi Open University Since e-commerce is a relatively new issue and our experience, knowledge in ecommerce is rather limited, mistakes in this book are unavoidable We look forward to receiving comments to improve the book in the next editions Hanoi, May 2022 Group of authors MỤC LỤC Bài I II III IV V VI VII A B Bài I II III IV V VI VII A B Bài I II III Internet 12 Từ vựng .12 Đọc hiểu Internet 13 Nói Ưu, nhược điểm Internet 19 Nghe Giữ an toàn trực tuyến 20 Tìm kiếm thơng tin trực tuyến .20 Viết Cách bày tỏ ý kiến cá nhân 22 Ngữ pháp Hiện đơn Hiện tiếp diễn 23 Dịch thuật .24 Dịch Anh - Việt Tầm quan trọng Internet cho sống dễ dàng 24 Dịch Việt - Anh Lợi ích Internet học sinh, sinh viên 26 Lợi ích Internet doanh nghiệp kinh doanh .26 Thƣơng mại điện tử gì? 29 Từ vựng .29 Đọc hiểu Thương mại điện tử gì? 30 Nói Lợi ích Thương mại điện tử người bán người mua 37 Nghe Xu hướng Thương mại điện tử phát triển 37 quốc gia có cửa hàng trực tuyến hàng đầu người địa phương .38 Viết Từ cụm từ chuyển tiếp 39 Ngữ pháp Quá khứ đơn Quá khứ tiếp diễn 41 Dịch thuật 42 Dịch Anh - Việt lợi hàng đầu Thương mại điện tử người tiêu dùng 42 Dịch Việt - Anh Xu hướng phát triển Thương mại điện tử tương lai .43 Thƣơng mại điện tử doanh nghiệp điện tử 47 Từ vựng .47 Đọc hiểu Thương mại điện tử doanh nghiệp điện tử 48 Nói Sự khác doanh nghiệp điện tử doanh nghiệp truyền thống 53 IV Nghe Chiến lược doanh nghiệp điện tử 54 V Viết Cấu trúc song song 55 VI Ngữ pháp Tương lai đơn Tương lai tiếp diễn 58 VII Dịch thuật 59 A Dịch Anh - Việt Những thử thách doanh nghiệp điện tử .59 B Dịch Việt - Anh Lợi ích việc kinh doanh điện tử 60 Bài Các thành tố quan trọng mơ hình kinh doanh thƣơng mại điện tử 64 I Từ vựng 64 II Đọc hiểu Các thành tố quan trọng mơ hình kinh doanh thương mại điện tử 65 III Nói Giới thiệu doanh nghiệp thành cơng có mơ hình kinh doanh thương mại điện tử gồm thành tố .71 IV Nghe Đổi mơ hình kinh doanh 72 V Viết Viết câu chủ đề cho đoạn văn 74 VI Ngữ pháp Danh từ đếm danh từ không đếm 77 VII Dịch thuật .78 A Dịch Anh - Việt doanh nghiệp chuyển hướng sang mơ hình kinh doanh cách sáng tạo đại dịch 78 B Dịch Việt - Anh Bốn yếu tố định thành công thương mại điện tử .80 Bài Những đặc trƣng Thƣơng mại điện tử 84 I Từ vựng 84 II Đọc hiểu Các đặc trưng Thương mại điện tử 86 III Nói Những lợi ích đặc trưng Thương mại điện tử đem lại cho người tiêu dùng 91 Những đặc trưng website booking.com cách làm cho hoạt động hiệu 91 IV Nghe 12 điều cần phải có Thương mại điện tử 92 V Viết Viết đoạn văn trình bày ý kiến cá nhân 93 VI Ngữ pháp Hiện hoàn thành Quá khứ đơn .97 VII Dịch thuật .98 A Dịch sang Anh - Việt Những yếu tố phát triển Thương mại điện tử Magento gì? 98 B Dịch sang Việt - Anh Bài I II III IV V VI VII A B Bài I II III IV V VI VII A B Bài I II Đặc điểm website thương mại điện tử 99 Các loại hình Thƣơng mại điện tử 103 Từ vựng 103 Đọc hiểu Các loại hình Thương mại điện tử 104 Nói Mơ hình Thương mại điện tử Lazada Shopee 113 Nghe YoKart- tảng thị trường trực tuyến 113 Các loại hình Thương mại điện tử 114 Viết Viết đoạn văn so sánh và/ tương phản 115 Ngữ pháp So sánh tính từ trạng từ 116 Dịch thuật 117 Dịch Anh - Việt Lựa chọn mơ hình kinh doanh Thương mại điện tử phù hợp 117 Dịch Việt - Anh Ưu nhược điểm sàn giao dịch thương mại điện tử lớn Việt Nam 118 Mua sắm Internet: Làm để mua hàng trực tuyến? 123 Từ vựng 123 Đọc hiểu Làm để mua hàng trực tuyến: Hướng dẫn cho người bắt đầu 125 Nói Cách hữu hiệu để chọn lựa mặt hàng trang web bạn muốn 134 Nghe đối tượng khách hàng mua sắm thương mại điện tử 134 Viết Điền mẫu đơn mua hàng trực tuyến 135 Ngữ pháp Các cấu trúc tương lai & Đại từ quan hệ 136 Dịch thuật 138 Dịch Anh - Việt Mối lo lắng gian lận bảo mật 138 Dịch Việt - Anh Lợi ích việc mua sắm trực tuyến so với mua sắm trực tiếp 139 Làm để bán hàng trực tuyến? 142 Từ vựng 142 Đọc hiểu Hướng dẫn cách bắt đầu bán hàng trực tuyến 144 Ưu nhược điểm bán hàng mạng xã hội 151 Thiết kế trang Thương mại điện tử Làm để bật vào năm 2020? 152 V Viết Cách thiết kế quảng cáo 152 VI Ngữ pháp Động từ khuyết thiếu 154 VII Dịch thuật 156 A Dịch Anh - Việt Hiểu hành vi khách hàng trực tuyến điều cần thiết để kinh doanh thành công 156 B Dịch Việt - Anh rủi ro kinh doanh trực tuyến kinh nghiệm khắc phục 157 Ôn tập 161 Phần 1: Tóm lược kiến thức chung Thương mại điện tử 161 Phần 2: Bài tập thực hành Từ vựng, Ngữ pháp, viết 162 Băng nghe 171 Từ vựng 186 Đáp án 195 Tài liệu tham khảo 202 III IV Nói Nghe CONTENTS Unit I II III IV V VI VII A B Unit I II III IV V VI VII A B Unit I II III IV V The Internet 12 Vocabulary 12 Reading The Internet 13 Speaking Pros and cons of the internet 19 Listening Staying safe online 20 Searching for information online 20 Writing How to give your personal opinion .22 Language Review Present simple vs Present continuous 23 Translation 24 English - Vietnamese translation Importance of Internet for easy life .24 Vietnamese - English translation Lợi ích Internet học sinh, sinh viên 26 Lợi ích Internet doanh nghiệp kinh doanh .26 What is e-commerce? 29 Vocabulary 29 Reading What is e-commerce? 30 Speaking Benefits of e-commerce to buyers and sellers 37 Listening Growing e-commerce trends 37 countries where top online shops are local players 38 Writing Transition words and phrases 39 Language Review Past simple vs past continuous 41 Translation 42 English – Vietnamese translation Top advantages of e-commerce to consumers 42 Vietnamese – English translation Xu hướng phát triển Thương mại điện tử tương lai .43 E-commerce vs E-business 47 Vocabulary 47 Reading E-commerce vs E-business 48 Speaking Differences between e-business & traditional business 53 Listening E-business strategies 54 Writing Parallel structure 55 spike /spaik/ (v) storefront /'stɔ:,frʌnt/ (n) subsequently /'sʌbsikwəntli/ (adv) succinct /sək'siηkt/ (adj) symbology /sim'bɔlədʒi/ (n) syncs /siηk/ (n) tailored /'teiləd/ (v) undergo /ʌndə'gou/ (v) verify /'verifai/ (v) vital /'vaitl/ (adj) warehouse /'weəhaus/ (n) đóng đinh vào mặt trước cửa hàng thì, sau ngắn gọn, đọng, súc tích nghệ thuật diễn đạt biểu tượng đồng hoá may đo trải qua thẩm tra, kiểm lại thiết yếu, quan trọng kho hàng; kho chứa đồ 201 KEY Unit Homework Make questions for the underlined words or phrases in the following sentences a b c d e f g h i j Who uses the Internet every day? How you usually watch live TV or sport events? How often you shop online for food? Why you take an English online course? Where is your new office located? What is the topic of the talk today about? How far is it from your house to your office? How often you phone your parents? When does your dad often leave home for office? How you think this task for him? Unit Homework Underline the mistakes in the following sentences, then correct them a It's impossible to say exactly when e-commerce start It‘s impossible to say exactly when e-commerce started b Thomas felt sleepy as we negotiated for a new contract Thomas felt sleepy as we were negotiating for a new contract c From 1995 to 2000, e-commerce is a time of rapid expansion and incredible innovation From 1995 to 2000, e-commerce was a time of rapid expansion and incredible innovation d Who did you talked to at the meeting yesterday? Who did you talk to at the meeting yesterday? e My boss kept interrupting me while I made a speech My boss kept interrupting me while I was making a speech f As I was writing the letter, the light was going out As I was writing the letter, the light went out g When he works here, he was always making noise When he worked here, he was always making noise h I phoneed my parents at 9:30 yesterday evening I phoned my parents at 9:30 yesterday evening i Where did you went last Saturday? Where did you go last Saturday? j What was she while her boss was making a speech? 202 What was she doing while her boss was making a speech? Unit Homework Make questions for the underlined words or phrases a b c d e f g h i j When will you leave this office? Who will you be meeting at 11p.m tomorrow? Where will you be selling your products this time next month? What will they visit this afternoon? How will he send you the confirmation letter? When will you leave Paris? How long will it take you to get to the nearest bank? Who will be taking the final exam this time next week? When will you move to your new apartment? Where will Linda be travelling to at this time next Thursday? Correct any errors in parallel structure in the following sentences a E-commerce is an electronic environment that facilitates the process of buying and sell products, services, and information over the Internet E- commerce is an electronic environment that facilitates the process of buying and selling products, services, and information over the Internet b A local store can open a Web storefront and connect with customers, suppliers, and competitions A local store can open a Web storefront and connect with customers, suppliers, and competitors c The overall goal of e-commerce is to save money by lower transaction costs and streamlining all kinds of processes The overall goal of e-commerce is to save money by lower transaction costs and streamline all kinds of processes d The society, mobile, local online world is commonly used to describe the characteristics of the reinvention period The social, mobile, local online world is commonly used to describe the characteristics of the reinvention period e To sum up, three main periods of e-commerce evolution; inventing, consolidation and reinvention has generalized its development process To sum up, three main periods of e-commerce evolution; invention, consolidation and reinvention has generalized its development process Unit Homework Correct the mistakes in the following sentences 203 a We have made a lot of progresses in our job We have made a lot of progress in our job b This plan looks like so many troubles to us This plan looks like so much trouble to us c Sorry, I‘m late The traffic are terrible this morning Sorry, I‘m late The traffic is terrible this morning d I have a luggage over there Can you help me with that, daddy? I have luggage over there Can you help me with that, daddy? e Thanks to this course, we have gained a great deal of useful knowledges about the ways of selling online Thanks to this course, we have gained a great deal of useful knowledge about the ways of selling online f We have had many interesting experience during our business trip We have had much interesting experience during our business trip g Jack London wrote much works in his life Jack London wrote many works in his life h I want to write some letters but I haven't got any papers to write on I want to write some letters but I haven't got any paper to write on i We had very bad weather while we were in Rome We had a very bad weather while we were in Rome j Bad news don't make us happy Bad news doesn’t make us happy Unit Homework One of the underlined parts in each sentence below is incorrect Circle and correct it have finished including will run had was for choosing has received a hundreds 10 research >> finished >> include >> have run >> have >> have been >> to >> choose >> received >> hundreds >> researching Unit Homework Write the correct types of e-commerce from the following definition a B2B 204 b C2C c C2B d C2G e B2C f G2B g G2C h B2G Unit Homework a b c d e f g h i j Fill in the blank with a suitable relative pronoun The company which/ that I am going to work for specializes in selling cosmetics online The DVD recorder which I bought on that website a few days ago is not working Did you write back to the person who offered you a job? Where is the laptop which/ that I lent you yesterday? Mr Fields, whose sister is one of the leading experts in this country, talked about the dangers of the virus I don‘t remember the name of the company which/ that he told me about yesterday Mr Thomas, who used to work with our company, has just become a CEO of Thai Group My neighbour has a big building which/ that is now used for rent That is the man whose son is the marketing manager in my company What is the name of the person who asked you to send me the report? REVISION I Vocabulary A B 1.g 2.j 3.e 4.h 5.a 6.i 7.b 8.d 9.c 10.f 1.T 2.F (value proposition) 3.T 4.F (a referral fee) 5.F (and affiliate) 6.F (Market opportunity) 7.T 8.T 9.F (Market strategy) 10.F (Organizational development) An e-commerce business model is a business model that ―aims to use and leverage the unique qualities of the Internet, the Web, and the mobile platform‖ A business plan describes how a company's product or service meets customers' demands A company‘s revenue model describes how the firm plans to make money or earn revenue and generate profits from its operations In the affiliate revenue model, a company that directs business to a "affiliate" is paid an affiliate fee or percentage of any sales made as a result of the referral 205 Major e-commerce revenue models include advertising, subscription, transaction fee, sales Market strategy ―refers to the company‘s intended market space and the overall potential financial opportunities available to the company in that market space‖ The competitive environment of a company refers to other businesses that sell similar goods or services and operate in the same marketplace A firm achieve a competitive advantage when it ―can produce a superior product and/or bring the product to market at a lower price than most, or all, of its competitors‖ Market opportunity is the plan that a company develops, outlines how it will enter a new market and attract new customers It aims at promoting the company‘s products and services to potential customers 10 Management team describes ―how the company will organize the work that needs to be accomplished‖ C Information density Universal standards B2C C2B B2B COD Debit card Credit card Brand name 10 Customer review D 1A 2B 3D 4B 5B 6C 7D 8C 9C 10A E browsers social media World Wide Web to get access to platform network application Hyperlink restrict 10 e-commerce II Grammar & Writing A Leave was reading had left Went finishes/has finished had written has typed will be meeting will help 10 is giving B 1D 2B 3A 4A 5B 6D 7C 8A 9C 10B C Some e-commerce websites, such as Amazon, and eBay, Flipkart, have developed for a few years He last surfed facebook days ago It took people over 20 years to develop and expand e-commerce E-commerce evolution consists of three main periods: invention, consolidation and reinvention The British computer scientist Tim Berners-Lee invented the World Wide Web in 1990 The Internet has had a revolutionary impact on culture, commerce, and technology since 206 the mid-1990s How long have you worked in e-commerce? You have to understand the unique features of e-commerce technology so that you can find the right one for your business Is it the cheapest computer you have? 10 There aren‘t as many companies in a small city as there are in a big city D E-business encompasses not only e-commerce but also all internal and external business operations Most websites will have a global navigation which is normal located at the top of the webpage with drop down menus If you sign-up for an account on any site, it will help you place an order or make a payment much more quickly as your basic information is stored After your product has been delivered, retailers often send a second email You not need to add the information of your debit card or credit card to your account because many retailers accept COD payment method SEO technique is a search engine that will help you drive traffic to your products After products are listed, people will be able to buy them When the item is sold, the seller will ship it to the buyer This marketplace offers multiple payment methods that are really convenient for different kinds of customers 10 Thomas, who just finished work in White Cloud group months ago, is the new CEO in our corporation E We couldn‘t ship the goods to customers yesterday because it rained Linda and I were discussing new terms when the telephone rang She was preparing the financial statement of her company all yesterday evening This time next month, we will be selling our products in some European markets I will help you as soon as I finish my work This is the most interesting man I have ever met If you not try hard, you can‘t/ won‘t pass the examination Since the invention of computer, people have saved a lot of time Last night, when I came to the party, everyone had left 10 Nobody in the company is as intelligent as the manager of the Marketing Department F It is months since I last bought things on eBay Our team has tried our best to get that big contract but unfortunately it did not succeed The Internet is a global networking system that has become an indispensable part of people‘s lives for many years He has learnt many useful things since he started working in e-commerce Surfing Facebook is becoming a popular habit of millions of people all over the world 207 You must protect your customers‘ information and ensure their privacy with a safe ecommerce platform Interactivity allows online merchant to engage a consumer in ways similar to a face-toface experience, but on a much more massive global scale I left my job in June so that I could go freelance as a website designer One reason for the popularity of B2C e-commerce is consumers enjoy the convenience of purchasing products and services online 10 One of the advantages of e-commerce is that purchasers don't have to drive around and search through stores for a thing they need G it is have learn buy drinking access have finished base on you have despite of 10 comfortably >> it >> have learnt >> bought >> drink >> access to >> finished >> based on >> (who) you have >> despite >> more comfortably 208 REFERENCES ENGLISH [1] [2] [3] [4] [5] [6] [7] [8] [9] [10] [11] [12] [13] [14] [15] [16] [17] Cudjoe Dan (2014) Electronic Commerce: State-of-the-Art American Journal of Intelligent Systems, Vol No 4, pp 135-141 doi: 10.5923/j.ajis.20140404.02 David Cotton, David Falvey, Simon Kent (2013) Market Leader Pre-Intermediate Third edition Pearson E-Commerce industry in Vietnam (Edition 2018) Research Report (EVBN) EUVietnam Business report Ellias M Awad (2003) Electronic Commerce, from vision to fufillment Second Edition Pearson Kenneth C Laudon, Carol Guercio Traver (2017) E-commerce 2017 – business technology society Thirteenth Edition Pearson LinLougheed (2004) Barron’s How to prepare for the TOEFL essay (second edition) Barron‘s Educational series, Inc Malcolm Mann and Steve Taylore-Knowles (2008) Destination B1 Grammar and Vocabulary Macmillan Raymond Murphy (2005) English Grammar In Use (a self study reference and practice book for intermediate students of English) Cambridge University Press Ashish Zaptech (n.d.) What are some of the unique features of e-commerce technology? Retrieved from: https://wwwzaptechsolutions.quora.com/What-are-someof-the-unique-features-of-e-commerce-technology Asianet (n.d.) Importance of Internet for Easy life Retrieved from: https://asianetbroadband.in/importance-of-internet-technology-for-easy-life/ Bigcommerce (n.d.) The Future of Ecommerce is Frictionless, Experiential, and Everywhere Retrieved from: https://www.bigcommerce.com/articles/ecommerce/%20 future-of-ecommerce/#10-trends-shaping-the-future-of-ecommerce Brett Nordquist (n.d.) So Why Was Yahoo Worth $4.8 billion? Retrieved from: https://blog.storagecraft.com/verizon-purchase-yahoo/ Builderfly (n.d.) What are the Objectives of Ecommerce? Retrieved from: https://www.builderfly.com/what-are-the-objectives-of-ecommerce-an-expert-guide/ Darren DeMatas How to Sell Online: Your All-In-One Guide to Selling Products Online [updated for 2021] Retrieved from https://www.x-cart.com/sell-online.html David Max (n.d.) What is E-Business | Meaning, Types, Components, Model and Features Retrieved from: https://www.temok.com/blog/what-is-e-business/ Digital Unite (n.d.) Internet shopping: How to buy online Retrieved from: https://www.digitalunite.com/technology-guides/government-services-shoppingbanking/online-shopping/internet-shopping-how-buy Digital Unite (n.d.) How to find online bargains Retrieved from: https://www.digitalunite.com/technology-guides/government-services-shoppingbanking/online-shopping/how-find-online-bargains 209 [18] [19] [20] [21] [22] [23] [24] [25] [26] [27] [28] [29] [30] [31] [32] Digital Unite (n.d) How to find what you want on the internet Retrieved from: https://www.digitalunite.com/technology-guides/using-internet/searchingbrowsing/how-find-what-you-want-internet Evan Andrew (n.d.) Who Invented the Internet? Retrieved from: https://www.history.com/news/who-invented-the-internet Flora Richards-Gustafson (n.d.) Features of e-commerce technology Retrieved from: https://www.techwalla.com/articles/features-of-ecommerce-technology Gabriel Caesar (January 16, 2018) The Process of creating advertisement in steps Retrieved from https://www.creatopy.com/blog/create-advertisement-online/ Grand view research (2021) Business-to-Business E-commerce Market Size, Share & Trends Analysis Report By Deployment Model (Intermediary-oriented, Supplieroriented), By Application, By Region, And Segment Forecasts, 2021 – 2028 Market analysis report Retrieved from: https://www.grandviewresearch.com/industryanalysis/business-to-business-b2b-e-commerce-market Hanieh Sigari (2020) Customization vs Personalization-What’s the difference? Retrieved from: https://hanieh-qyral.medium.com/customization-vs-personalization -whats-the-difference-bb1b33f5810 How to Create an Unforgettable Advertisement Written by the MasterClass staff [Last updated: Dec 15, 2021] Masterclass Retrieved from: https://www.masterclass.com/articles/how-to-create-an-unforgettableadvertisement#how-to-create-an-unforgettable-advertisement-in-12-steps James M (n.d.) What Are the Key Elements of Business Model Retrieved from: https://phdessay.com/what-are-the-8-key-elements-of-business-model/ Jack Caulfield (n.d.) Transition Words - Complete List & Tips Retrieved from: https://www.scribbr.com/academic-writing/transition-words/ Jennifer Nesbitt (Sep 17, 2018) steps to starting your online business [Trade Ready: Blog for International Trade experts] Retrieved from: https://www.tradeready.ca/2018/international-sales-marketing/6-steps-start-onlinebusiness/ Jim Lyoob (December 26, 2017) Understanding online consumer behavior is essential to a successful business Retrieved from https://www etechgs.com/blog/ understanding-online-consumer-behavior-essential-successful-business/ Josh Maday (n.d.) The history of e-commerce: A long and winding road Retrieved from: https://www.the-future-of-commerce.com/2020/01/30/history-of-e-commerce/ Joshua Weatherwax (2021) Types of e-commerce business/ Business models Retrieved from: https://www.bluecart.com/blog/types-ecommerce-businesses Kelly Creighton (n.d.) Why Is Parallel Structure Important in Writing? Retrieved from: https://www.proofreadnow.com/blog/why-is-parallel-structure-important-inwriting Kim Ann Zimmermann , Jesse Emspak (n.d.) Internet history timeline: ARPANET to the World Wide Web Retrieved from: https://www.livescience.com/20727-internet -history.html 210 [33] [34] [35] [36] [37] [38] [39] [40] [41] [42] [43] [44] [45] [46] [47] [48] [49] Kristen DeCosta (2019) secrets to selling products online successfully Retrieved from https://founderu.selz.com/5-secrets-to-successful-selling-products-online/ Ksenia Emelyanova (Sep 11, 2020) How to Sell on Facebook in 2021 [Tutorial For Beginners] Retrieved from https://www.x-cart.com/sell-online/how-to-sell-on -facebook.html Laura Harrison (n.d) 25 years of the Internet: How it has changed the way we Interact Retrieved from: https://socialnomics.net/2014/07/28/25-years-of-the-internethow-it-has-changed-the-way-we-interact/ Liana technologies E-commerce 101 How to start selling online in steps Retrieved from https://www.lianatech.com/guide-how-to-start-selling-online-in-4-steps.html Lori Garrett-Hatfield (n.d.) How to write a pros & cons essay Retrieved from https://penandthepad.com/write-pros-cons-essay-5130468.html Mary K PrattBen Cole (n.d.) e-business (electronic business) Retrieved from: https://searchcio.techtarget.com/definition/e-business Matt Ellis (n.d.) How to Write Masterful Topic Sentences for Essays Retrieved from: https://www.grammarly.com/blog/topic-sentences/ Minh Ngoc Nguyen (2021) B2C e-commerce revenue in Vietnam 2012-2020 Statista Retrieved from: https://www.statista.com/statistics/259775/b2c-e-commerce-revenuein-vietnam/ Money helper (n.d.) Online shopping safety tips Retrieved from: https://www.moneyhelper.org.uk/en/everyday-money/banking/shop-safely-online Morlly Corless (2019) How to start selling online in simple steps Retrieved from https://founderu.selz.com/opening-for-business-selling-online/ Neosperience Team (n.d.) 10 Ways The Internet Has Changed The Way We Live (And Do Business) Retrieved from: https://www.neosperience.com/blog/10-ways-theinternet-has-changed-the-way-we-live-and-do-business/ Nithin Dave (n.d.) Local e-Commerce Retrieved from: https://www.slideshare.net/nihitman47/local-ecommerce?fbclid=IwAR3oq5TgW1we MiCEPxV_ZkdDeNpKe3U6TGzuLbtoLigPqKvMdhSWP7TbrQ Quora (n.d.) What is a good guide for beginners in online shopping Retrieved from: https://www.quora.com/What-is-a-good-guide-for-beginners-in-online-shopping Rose Johnson (2018) major types of E-commerce Retrieved from: https://bizfluent.com/info-8788484-5-major-types-ecommerce.html Sama Hyder (2020) B2B eCommerce: Here’s What Every B2B Company Needs to Know Retrieved from: https://www.forbes.com/sites/shamahyder/2020/01/02/b2becommerce-heres-what-every-b2b-company-needs-to-know/?sh=2be1bf4a1271 Techtarget (n.d) Government to government (G2G) Retrieved from: https://whatis.techtarget.com/definition/government-to-government-G2G Top e-commerce companies in Vietnam (2021) Retrieved from: https://vietnamcredit.com.vn/news/top-e-commerce-companies-in-vietnam_14399 UKEssays (2018) E Commerce Also Called Electronic Commerce Information Technology Essay Retrieved from: https://www.ukessays.com/essays/information 211 [50] [51] [52] [53] [54] [55] [56] [57] [58] [59] [60] [61] [62] [63] [64] [65] [66] [67] [68] [69] [70] [71] [72] [73] -technology/e-commerce-also-called-electronic-commerce-information-technologyessay.php?vref=1 Understanding Basics of a C2B Business Model (2021) Retrieved from: https://www.masterclass.com/articles/c2b-explained#examples-of-the-c2b-model Vivek Ghai (October 26, 2020) What are the main factors in the Magento e-commerce development? Retrieved from https://www.quora.com/What-are-some-of-the-unique -features-of-e-commerce-technology-1 Wenku (n.d.) Identify the key components of e-commerce business models) Retrieved from: https://wenku.baidu.com/view/ffc9f1bdfd0a79563c1e7215.html?fbclid=IwAR0 mWSYHuVaOy8yjkPQG8LS_TVfxpS5FulOTkaqKmlc4hI032Krb4ii-MbM What are different types of e-commerce business models? (2018) Retrieved from: https://www.quora.com/What-are-the-types-of-e-commerce What makes a memorable advertisement? (18 April, 2017) The reporter University of Minnesota State University Mankato Retrieved from https://www.msureporter.com/2017/04/18/what-makes-a-memorable-advertisement/ Winnie Wong (2017) C2C E-Commerce: Advanced Strategies To Stand Out From The Crowd Retrieved from: https://seopressor.com/blog/c2c-e-commerce-strategies/ Writer River (n.d.) What is an opinion paragraph? (Definition + Writing example) Retrieved from: https://writerriver.com/what-is-an-opinion-paragraph-definition -example/ 1948 Up ad in the Ladies' Home Journal, an American magazine Retrieved from https://en.wikipedia.org/wiki/Family_in_advertising https://www.educba.com/uses-of-internet/ https://www.investintech.com/resources/articles/historyinternet/ https://en.wikipedia.org/wiki/History_of_the_Internet https://www.techquark.com/2018/08/how-internet-has-changed-entertainment.html https://security.stackexchange.com/questions/35425/securing-a-network-attachedstorage-on-the-internet https://www.otelco.com/how-the-internet-has-changed-business/ https://www.internetworldstats.com/stats.htm https://www.javatpoint.com/internet https://economictimes.indiatimes.com/tech/internet/public-wifi-to-contribute-20billion-to-indias-gdp-by-2019-study/articleshow/64856557.cms?from=mdr https://www.fluentland.com/how-to-give-opinion-in-english/ https://www.ego4u.com/en/business-english/grammar https://test-english.com/ https://www.youtube.com/watch?v=ZugGDmneVJ4&list=PLcetZ6gSk9682A7ZAZq 2s9IqB-y8Ng63e&index=3 https://www.youtube.com/watch?v=EyQeUwqCDWg&list=PLcetZ6gSk9682A7Z AZq2s9IqB-y8Ng63e&index=2 https://dictionary.cambridge.org/dictionary/english https://www.wto.org/english/thewto_e/minist_e/mc11_e/briefing_notes_e/bfecom_e 212 [74] [75] [76] [77] [78] [79] [80] [81] [82] [83] [84] [85] [86] [87] [88] [89] [90] [91] [92] [93] [94] [95] [96] [97] [98] [99] [100] [101] [102] [103] [104] [105] [106] htm?fbclid=IwAR2JnPbiODoPCH5F5S0GcC2jw4OFXoh7XQi0537UlrWS3_la X7 Y61xIwqn4 https://www.statista.com/statistics/379046/worldwide-retail-e-commercesales/?fbclid=IwAR0bvr8rUogugHold_n8YpUEBTFExsm9GB4EZtjs74vs6luSrVdAo td9NnY https://co-well.vn/en/tech-blog/why-is-ecommerce-important-for-your-business/ https://www.scribbr.com/academic-writing/transition-words/ https://www.youtube.com/watch?v=K2LRjjZGyj0 https://www.youtube.com/watch?v=tpTTibzk0iM https://accountlearning.com/top-5-advantages-of-e-commerce-to-consumers/ https://test-english.com/ https://dictionary.cambridge.org/dictionary/english/ https://accountlearning.com/5-differences-between-e-commerce-and-e-business/ https://mbaweb.weebly.com/e-business.html https://www.thestatesman.com/technology/flipkarts-virtual-salesperson-saathi- enhan ce-online-shopping-experience-1502827307.html https://www.youtube.com/watch?v=OsRT0tA-1Dg https://www.youtube.com/watch?v=qz6dyLx2YIE https://mhmdarfiansyah.wordpress.com/2018/10/15/e-commerce-dan-e-business/ https://vk.com/@gb.english-future-continuous-tense-definition-rules-and-usefulexamples https://brainperks4u.wordpress.com/2019/06/17/easy-english-grammar-verb-tensessimple-future-will-esl-elt/ https://www.techopedia.com/definition/1493/electronic-business-e-business http://testyourenglish.org/test-61 https://dictionary.cambridge.org/dictionary/english/ https://dictionary.cambridge.org/dictionary/english/ https://www.youtube.com/watch?v=B4ZSGQW0UMI https://stlcc.edu/student-support/academic-success-and-tutoring/writing-center/writing -resources/topic-sentence-paragraph.aspx https://fortune.com/2020/08/31/covid-business-models-pivot-coronavirus/ https://dictionary.cambridge.org/grammar/british-grammar/nouns-countable-anduncountable https://canamtestprep.com/online/global-reach/ https://www.dreamstime.com/illustration/social-technology.html https://elearningindustry.com/4-ways-increasing-interactivity-in-elearning https://qsstudy.com/unique-features-of-e-commerce/ https://www.villa-georgia.gr/10-score-review-on-booking-com-2/ https://www.youtube.com/watch?v=Tz781265blA https://brandinside.asia/lazada-vs-shopee-feb-2020/ https://aso-resources.une.edu.au/academic-writing/paragraphs/for-comparison-andorcontrast/ 213 [107] https://www.google.com/search?q=microwave+oven&source=biw=1307&bih586& tbm=shop&ei=ncEEYab9J8ThwAPQ9Ku4Cg&oq=microwave+oven&gs_Icp=Cgtwc m9kdWN0cy1jYxADMgUIABCA (Retrieved July 16th, 2021) [108] https://www.google.com/search?q=panasonic+microwave+oven&oq=panasonic+ microwave+oven&aqs=chrome 69i57j0i512l3j0i457i512j0i512l5.8457j0j9&sourceid =chrome&ie=UTF-8 (Retrieved July 16, 2021) [109] https://shop.panasonic.com/microwave-and-kitchen/microwaves-ovens/ [110] https://www.tradeinn.com/techinn/en/panasonic-nn-st-45-microwave-1000w/1379% 2063829/p?utm_source=google_products&utm_medium=merchant&id_producte=125 03702&country+vn (Retrieved July 16, 2021) [111] https://www.alphaf1.com/tips-on-online-shopping/ [112] https://www.jotform.com/order-form-creator/ [113] https://www.zoho.com/blog/forms/online-order-forms.html [114] https://en.wikipedia.org/wiki/Online_shopping [115] https://www.actualidadecommerce.com/vi/beneficios-de-las-compras-online/ [116] https://www.thetrendspotter.net/30-best-online-shopping-sites-ladies-budget/ [117] https://www.residencestyle.com/why-do-people-love-online-shopping-abroad/ [118] https://www.youtube.com/watch?v=kS8CxAZwSY4 [119] https://www.freepik.com/free-vector/fresh-toothpaste-advertisement-realistic-style _4934964.htm [120] https://services.amazon.com/selling/faq.html [121] https://datantify.com/knowledge/the-best-advertisements-of-all-time/ [122] https://www.facebook.com/jeyenak/about/?ref=page_internal [123] https://www.aboutamazon.eu/ [124] https://www.facebook.com/jeyenak/about/?ref=page_internal [125] http://orderhive.weebly.com/blog/pros-and-cons-of-selling-through-social-media [126] https://www.creatopy.com/blog/advertisement-design-tips/ [127] https://penji.co/advertising-design-tips/ [128] https://www.youtube.comwatchv=ojgjlotElbw [129] https://aspireapp.com/blog/how-to-start-selling-online-in-singapore [130] https://data-flair.training/blogs/introduction-to-internet/ [131] https://www.researchgate.net/figure/The-benefits-of-online-business-based-on-ecommerce-platform_fig1_342222975 [132] https://www.redspider.ae/blog/explore-the-types-of-ecommerce/ [133] https://www.adobe.com/express/create/advertisement [134] https://customgraphix.net/importance-of-successful-grand-opening/ [135] https://www.youtube.com/watch?v=PsxHrGIlJgQ [136] https://www.youtube.com/watch?v=VVy90nkByTA VIETNAMESE [137] Nguyễn Văn Minh (2011) Giáo trình thương mại điện tử NXB Thống Kê 214 [138] Bizfly (n.d.) Website thương mại điện tử lợi ích dành cho doanh nghiệp Retrieved from: https://bizfly.vn/techblog/website-thuong-mai-dien-tu-la-gi-va-cacloi-ich-ma-website-tmdt-mang-lai.html [139] Iprice (2021) Bảng xếp hạng doanh nghiệp thương mại điện tử hàng đầu Việt Nam Truy cập ngày 18/7/2021 từ https://iprice.vn/insights/mapofecommerce/ [140] KiotViet (April 14, 2020) rủi ro kinh doanh online kinh nghiệm khắc phục từ A đến Z Retrieved from https://www.kiotviet.vn/3-rui-ro-kho-tranh-khi-kinh-doanhonline-va-kinh-nghiem-khac-phuc-tu-a-den-z/ [141] Muabannhanh.com (n.d.) Ưu nhược điểm sàn giao dịch thương mại điện tử lớn Việt Nam Retrieved on 17/7/2021 from https://muabannhanh.com/thuong-maidien-tu/cac-san-thuong-mai-dien-tu-viet-nam-blogid-2057.html [142] Vietnambiz (2019) Thương mại điện tử (e-Commerce) gì? Các loại hình giao dịch Retrieved on 15/7/2021 from https://vietnambiz.vn/thuong-mai-dien-tu-ecommerce-la-gi-cac-loai-hinh-giao-dich-20190801150639309.htm [143] https://1w1s.com/e-commerce-thuong-mai-dien-tu-la-gi-va-website-thuong-mai-dientu-la-gi-2 [144] https://www.bsc.com.vn/en/news/news-detail/834628-thuong-mai-dien-tu-se-phattrien-the-nao-trong-5-nam-toi [145] https://goldenadgroup.vn/communication-life/10-cach-thanh-cong-trong-linh-vuc-ecommerce-thoi-ky-coronavirus [146] https://wikimaytinh.com/extranet-la-gi-extranet-hoat-dong-nhu-the-nao.html [147] https://www.semtek.com.vn/kinh-doanh-thuong-mai-dien-tu/ [148] https://blog.webico.vn/e-commerce-la-gi-su-khac-biet-giua-e-business-va-ecommerce/ [149] https://itbuy.vn/intranet-la-gi-su-khac-nhau-giua-intranet-internet-va-extranet.html [150] https://www.truesmart.com.vn/news/1116/cach-dua-nhieu-bai-nhac-vao-iphone-5bang-itunes.html [151] https://vov.vn/kinh-te/thi-truong/4-yeu-to-quyet-dinh-thanh-cong-cua-thuong-maidien-tu-691845.vov [152] https://vercom.vn/giai-phap-thiet-ke-xay-dung-site-thuong-mai-dien-tu-mo-hinh-b2ccho-doanh-nghiep.html [153] https://www.actualidadecommerce.com/vi/lợi-ích-của-mua-sắm-trực-tuyến/ [154] https://brands.vn/mua-sam-truc-tuyen-la-gi-loi-ich-khi-mua-sam-truc-tuyen/ [155] https://www.semtek.com.vn/mang-internet/ 215