OVERVIEW OF DEVELOPING
Theoretical background
A marketing strategy is a long-term plan aimed at securing a sustainable competitive advantage It involves analyzing the company’s initial strategic situation before formulating, evaluating, and selecting a market-oriented competitive position that aligns with the company's goals and marketing objectives.
1.1.1.2 Main functions and mission of marketing strategy a, Main functions
- Ideation, building and brand development
- Creation and implementation of marketing strategies
- Managing employees of each department
- Advise the Board of Directors on each strategy b, Mission
The Marketing Department serves as a vital link between the business and its customers, bridging the gap between products and consumer needs Its functions and duties are essential for aligning product attributes with customer expectations, making marketing a crucial activity for any business aiming to thrive in a competitive market.
1.1.1.3 The role of marketing strategy
Marketing serves as a crucial link between business operations and the marketplace, ensuring that all activities are aligned with market demands and objectives Essentially, the role of marketing is to generate customers for businesses, positioning the market as a primary goal for success.
1.1.1.4 Steps to build marketing strategy
Step 1: Define your marketing goals.
Step 2: Research and analyze the market.
Step 4: Identify the target market.
Step 6: Plan to monitor and implement each stage.
Pricing is a crucial component of the Marketing Mix, as it directly influences customer satisfaction It is essential to establish a price point that aligns with the expectations and willingness to pay of your target audience, ensuring that they feel valued and content with their purchase.
- When determining the selling price, the value received by the customer should be considered There are three main pricing strategies, including:
- To get the right pricing strategy, you need to define:
How much will it cost you to produce one unit of product?
What is the value received when customers use your product?
If you reduce the selling price of the product, will the market share increase?
• The price you are offering can compete with competitors in the market?
Products play a crucial role in meeting the needs of specific customer groups, and they can take the form of tangible goods or intangible services.
The distribution system plays a crucial role in the Marketing Mix, as it focuses on creating an efficient product or service delivery system that enhances customer convenience in consumption and usage.
Promotion is an element that can help your business promote brand positioning and sales Promotion includes small components such as:
Advertising encompasses various media channels that typically require financial investment, including television, radio, print, and online platforms In today's digital landscape, there is a significant shift as advertising increasingly transitions from traditional offline methods to online environments.
- Public relations is a free method of communication Including activities such as press conferences, exhibitions, events, etc.
Internship’s objectives
1.2.1 Finding out the steps in developing marketing strategies to attract customers 1.2.2 Using English in building content for websites and fanpages to attract customers
1.2.3 Using English in market research
USING ENGLISH IN DEVELOPING MARKETING
Overview of Sen Viet Trading, Services and Communication Joint Stock Company
- Business name: Sen Viet Trading, Services and Communication Joint Stock Company
- Field of operations: communication - media
- Address: 20 Dong Bat Street, Nam Tu Liem District, Hanoi City
- Person in charge: Hua Hac Dao
- Email address: senvietgroup.info@gmail.com
Picture 2: Logo of the Sen Viet Trading, Services and Communication Joint
2.1.1.1 The history and development of company
Sen Viet Trading, Service and Communication Joint Stock Company has established itself as a reputable leader in the Communication and Media construction sector, serving a wide clientele in Hanoi and across the nation The company has experienced continuous growth and has garnered significant accolades, including a prestigious brand award in the Red River Delta Additionally, Sen Viet has received certificates of merit for its impactful projects, such as community tourism development and the conservation of valuable medicinal plants in Quan Ba district, Ha Giang, highlighting its commitment to both business excellence and social responsibility.
& construction of a community tourist area in Thac Ba - Yen Bai with the center of Vietnam craft village association and many other precious titles.
- Provide solutions to customers who are facing difficulties in brand orientation
- Bringing gemstone jewelry products of Yen Bai region to customers
- Bringing products and precious herbal sources in the Northwest to customers
- Producing media materials including videos, articles, posting on platforms such as Youtube, Tiktok, Face book
- Statistically evaluate solutions for customers in each stage
- Organize sales activities on Youtube, Face book, Website for all products
2.1.2 Organizational structure of Sen Viet Trading, Services and Communication Joint Stock Company
Diagram 1: Organizational structure of the management apparatus of Sen Viet
Trading, Services and Communication Joint Stock Company
2.1.2.2 Main functions and tasks of each department a, Main functions of the department
The Accounting Department is responsible for tracking and analyzing the company's business capital in various forms, providing essential insights to the Board of Directors on pertinent financial matters, and offering guidance on the accounting framework and its implications.
Administrativedivision Recruitment department Videoproduction department Brandbuilding department
The role of the chairman of the board evolves alongside business activities, collaborating with various departments to establish a dynamic and effective management information network This participation is crucial in developing Quality Management Systems, Environmental Management Systems, and Social Responsibility Management Systems.
- Marketing Department: Researching market forecasts, Organizing and implementing new product development programs, Market segmentation, target identification, brand positioning.
The Business Department plays a crucial role in steering research and development efforts for new products and services, as well as enhancing existing offerings to align with market demands By focusing on these activities, the department significantly contributes to the expansion and growth of the business's target market.
The Human Resources Department plays a crucial role in advising and supporting the Board of Directors on personnel management, administrative operations, legal matters, and public relations It is responsible for overseeing tasks within its designated authority, ensuring effective communication and organizational efficiency.
The communication department is responsible for monitoring various media channels, including press and television, to assess the public discourse surrounding the company This includes identifying and addressing misinformation that could negatively impact the company's reputation Additionally, the department devises strategic responses to effectively manage and mitigate any adverse media coverage.
The Accounting Department is responsible for recording, calculating, and reflecting the current status of assets, supplies, and capital It processes and evaluates the results of production and business activities, as well as capital utilization within the company Additionally, the department ensures compliance with production and business plans, overseeing financial revenue and expenditure related to collections and payments.
- Marketing Department: Establishing effective relationships with the media.
Running ads to implement marketing strategies related to face book, youtube, tiktok etc platforms
The Business Department is responsible for conducting research and developing products to expand market reach and identify potential customers It plays a crucial role in gathering information, negotiating, and finalizing contracts with clients and partners Additionally, the department collaborates with the Marketing Department to design promotional campaigns aimed at enhancing brand awareness and boosting sales By formulating attractive sales policies tailored to different customer groups, the department works to build and maintain customer trust, while also managing comprehensive customer information records to support ongoing relationship management.
- Human resorce: is to manage administrative work, human resources, communicate legal issues and activities of employees of the enterprise's administrative and human resources department.
- Communication department: building videos, production materials, posting news articles Developing new products, Formulating and implementing strategic plans.
2.1.3 Overview of the business performance and result of Sen Viet Trading, Services and Communication Joint Stock Company ( 4/2019-11/2019)
In April 2019, after years of development across various sectors, the Board of Directors launched a new business segment focused on the office, home, and jewelry gift markets, introducing Gems and Gemstone Paintings under the brand name Hoang Gia Gems & Jewelry in Yen Bai.
In November 2019, the company launched a new brand, Northwest, focused on specialty products, including high-quality kitchen items and pure clean coffee sourced from the sunny, windy Central Highlands The company has conducted extensive research and multiple visits to these regions to ensure the authenticity and quality of its products before introducing them to consumers.
In just five years since its establishment, Sen Viet Group has experienced remarkable growth and success, thanks to the dedication of its employees and the strategic vision of its leadership The company has consistently met its objectives, fostering strong trust with both customers and partners along the way.
Sen Viet Group is steadily enhancing its development strategy, achieving significant monthly growth and progress towards its goals This year, the company aims to implement a multi-industry business model, expand its organizational structure, and recruit high-quality personnel These efforts will not only create job opportunities but also elevate Sen Viet Group to new heights and enable it to explore new fields.
Sen Viet Group is committed to continuous innovation and the development of a skilled team, prioritizing customer satisfaction and peace of mind as its ultimate goals With the unwavering trust and support of its customers, Sen Viet Group is determined to achieve its objectives swiftly and effectively.
Using English in developing marketing strategies to promote business activities
2.2.1 Finding out the steps in developing marketing strategies to attract customers a, The process of steps to develop a marketing strategy to attract customers
Step 1: Define your marketing goals
• Brand (brand positioning, awareness, perceived value, brand-customer relationship )
• Market position (market share, market penetration )
• Financial indicators (revenue, gross profit)
Step 2: Research and analyze the market.
Analyze and research your customers.
Analyze and research your competitors
- Segment by behavior or segment by need
Step 4: Identify the target market.
Target market selection involves identifying specific groups of potential customers for a company's new products When entering a market with existing competition, it becomes crucial to strategically position the company's product in relation to those competitors.
Step 6: Plan to monitor and implement each stage
Develop standards to evaluate progress, receive feedback, draw lessons, and organize adjustments and improvements through:
- Investigate and analyze customer feedback (on satisfaction level ) b, Reach customers with marketing strategies
- We are the best quality distributor
- We want to advertise our products to everyone.
- Let's try our new product!
- We can offer you various kind of (product) at attractive prices.
- We offer after-sale services
2.2.2 Using English in building content for websites and fanpages to attract customers
To effectively create content for social networking sites like Facebook and Instagram, it is essential to develop concise and informative posts Begin by clearly defining your target audience, as this will guide your writing process The content creation process can be broken down into four key steps to ensure clarity and engagement.
The first step to take is research So what does it take to be able to research?
A topic, this can be a tough job for beginners, will have good and bad ideas.
In this section, you need to use your own writing skills Remember, build an outline before you start writing to avoid digressions.
Step 3: Check the article again
After completing your article, take the time to review it thoroughly This crucial step allows you to identify and fix issues like spelling mistakes, unclear phrases, or inappropriate word choices By envisioning yourself as a reader, you can enhance the article's clarity and ensure it resonates with your intended audience.
The last step to take before publishing the article Please make sure the errors discovered in step 3 are fixed and completed.
Must determine the type of content to deploy: Content Social, Content SEO, Content Email Marketing or Content Landing Page.
Take your time to choose a good topic
It is necessary to carefully study the topic that I write about, the top pages of Google search will be a useful reference source
Apply content creation structures and apply attraction tactics so that the article can achieve the desired results.
Definitely check the article after completion, make sure the article has no typos and SEO standards!
- For example about advertising through facebook:
Peptic ulcer is a condition in which the stomach lining becomes inflamed, leading to swelling and the formation of ulcers in the stomach lining.
Peptic ulcer disease, whether acute or chronic, significantly impacts the body's microbiotic processes Stomach ulcers are primarily caused by the easily transmissible bacterium Helicobacter pylori In chronic cases, this bacteria can erode the gastric mucosa, leading to dysplasia—precancerous cellular changes that, if untreated, may result in cancer.
🏠Ly Ba Vi Herbal Medicine Cooperative
Shocked with great deals of
2.2.3 Using English in market research
Market research involves gathering and analyzing information about a target market to address business challenges This process minimizes risks and aids entrepreneurs in making informed decisions while also serving various supportive functions.
• Help find the right market and potential opportunities for your product, market trends for future product development.
• Helps narrow the vision to effectively aggregate resources into a certain scope, thereby prioritizing the development of specific goals and long-term planning.
• Helps to find strengths, weaknesses and evaluate efforts in time effective or not
• Helps to understand consumer needs and find ideas to develop new products
Step 1: Identify the problem, alternative decisions, and research objectives. Step 2: Develop a research plan.
Step 5: Present the findings of the study.
Market research is a crucial process that enables businesses and marketers to make informed decisions It assesses the risks and opportunities of entering new markets, identifies potential customers, and can significantly contribute to the success of marketing campaigns.
Business A is developing a new product by initially producing a limited quantity for distribution to select customers This approach allows the company to gather valuable feedback through customer reviews, which will inform further product refinement and development.
Business B is experiencing a downturn in sales for its men's facial cleansers To identify the underlying issues, the company conducted thorough research, which has led to strategic adjustments in its marketing approach for this product.
Evaluation of work at Sen Viet Trading, Services and Communication Joint
- Thanks to the dedication and efforts of employees throughout the company, the work is always guaranteed to serve well, keeping prestige with customers.
- The staff is constantly improving the spirit of learning, mainly self-study in professional, foreign languages, computers, and always exchanging experiences and learning from each other.
- The customer market increased significantly, thereby contributing to the increase in revenue.
- Make a good impression in the minds of customers.
- The company's reputation is maintained and growing.
- Develop yourself, better understand the business market
- Developing individual and team working skills
- Capturing the changing information of the market thanks to what is exposed during the time working at the company
- Know how to create content for strategies to attract customers
2.3.2 The limitations and reasons a , Limitations
- The quality of service has not been improved.
- The scope of business activities as well as the expansion of the company's services are limited. b, Reasons
- Competition in service, almost all companies have similar service quality.
- The company is not active and proactive in marketing, exploiting and searching for new markets, customers and partners.
PERSONAL EXPERIENCE ACQUIRED THROUGH
Similarities and differences between theory and practice
- Apply knowledge from theory into practice to promote the process of marketing activities at the company.
- Conduct market research and develop marketing strategies to attract customers
- Apply skills learned from school to perform assigned tasks
- For marketing activities, there are always basic requirements: skills of communication, negotiation, listening, complaint resolution,…
- At the company, when approaching customers, the first thing to do is find out information and grasp the needs of customers
- At the company, the marketing research process is much different and more complicated than the knowledge learned in school
- At the company, the way of market research expands and goes deeper to find more potential customers.
- When writing an effective content article, it is necessary to research to capture product information, point out customer needs, emphasize benefits and provide convincing evidence to attract customers.
- The actual working environment is sometimes different from the theory learned
- Online marketing skills have not been exposed much in school yet
- Besides the achieved results, there are also practical difficulties when working in a professional environment.
Due to lack of experience and knowledge from practice, during the internship,the assigned tasks are still completed but the quality is not high.
Personal experiences acquired through internship at Sen Viet Trading, Services
- Develop yourself, better understand the business market
- Catch up on market changes thanks to what you've been exposed to during your time working at the company
- Know how to create content for strategies to attract customers
- Apply the steps to build content or a marketing strategy Research the consumer market, improve skills while working and communicating with people.
Be proactive in every job, know how to arrange your time, learn about professional knowledge, experience, develop skills, behave in the workplace, etc.
- Communication skills: When entering a new real-life environment, communication skills are not only words and greetings, but also expressed through sincere eyes and friendly smiles with people around.
- Teamwork skills: When participating in group work activities, it is necessary to listen more to each person's suggestions, to select and make the best solutions and decisions.
Effective goal setting and time management are crucial for maintaining productivity Create a daily and weekly goal table to keep your tasks organized and on schedule Prioritize your tasks by determining which ones to tackle first and which can be addressed later, ensuring clarity and maximizing efficiency in your workflow.
- Creative thinking skills: To train creative thinking, one should look at problems from many different angles, the same problem but there are many ways to solve it.
To ensure that articles and online stores remain visually appealing and effectively attract customers, each employee must adopt a proactive approach in developing innovative writing techniques and designing unique images for every product.
Suggestions for Sen Viet Trading, Services and Communication Joint Stock
To remain competitive in the rapidly evolving delivery industry, the company must implement stable pricing strategies for loyal customers while offering appealing packages to attract new clients With increasing competition, customers are more inclined to select services based on cost, making a reasonable and adaptable pricing policy essential for the company's success.
To build customer trust and showcase capability, businesses should diversify their service packages to cater to the diverse needs of today's customers With a wide array of products available, it's essential to offer flexible service options that accommodate various preferences, ensuring that all customer demands are met effectively.
To enhance brand visibility, it is essential to actively manage and continuously update the company's website, while also investing in diverse advertising channels such as television, newspapers, and catalogs This multi-faceted approach aims to boost customer awareness and engagement with the company.
To enhance student learning, teachers should provide ample practice opportunities and tailor assignments to match students' learning levels In particular, during listening and speaking exercises, teachers play a crucial role in guiding students to articulate their ideas and effectively use linking words By introducing relevant vocabulary and preparing topic-related exercises, educators equip students with the necessary tools to improve their speaking skills and boost their confidence.
Creating an immersive language environment is crucial for students learning foreign languages By using English instead of Vietnamese for commands and explanations, teachers can significantly enhance students' learning efficiency It's essential for teachers to understand their students well to provide tailored tasks that match each student's proficiency level.
[2] Ths Nguyen Thi Kim Uyen (2019), Business English 2 , College of Commerce;
[3] Ths Dang Thi Thanh Tu (2018), Basic Marketing, College of Commerce;
[4] Ths Truong Xuan Huong (2018), Office Administration, College of Commerce;
Số: /GGT-CĐTM Đà Nẵng, ngày 14 tháng 03 năm 2022
GIẤY GIỚI THIỆU THỰC TẬP TỐT NGHIỆP
Để hỗ trợ sinh viên nâng cao kiến thức thực tế và chuyên môn, Trường Cao đẳng Thương mại giới thiệu chương trình hoàn thành Báo cáo thực tập tốt nghiệp.
Lớp: 13TM2.1; Ngành học: Tiếng Anh thương mại Đến thực tập tại đơn vị từ ngày 14/03/2022 đến ngày 07/05/2022 (thời gian 8 tuần)
Để thúc đẩy sự nghiệp giáo dục và đào tạo trong ngành và xã hội, chúng tôi kính mong các đơn vị tạo điều kiện hỗ trợ sinh viên hoàn thành tốt nhiệm vụ của mình.
TL HIỆU TRƯỞNG Ý KIẾN CỦA ĐƠN VỊ THỰC TẬP TRƯỞNG PHÒNG ĐÀO TẠO
(Tuần thứ: 1, từ ngày 14/03/2022 đến ngày 20/3/2022) Sinh viên: Trần Thị Diệu Ly Lớp: 13TM2.1
Vị trí thực tập tốt nghiệp là nhân viên Marketing, với nhiệm vụ tìm hiểu và ứng dụng tiếng Anh trong lĩnh vực Marketing để phát triển các chiến lược thúc đẩy hoạt động kinh doanh tại Công ty Cổ Phần Thương Mại, Dịch Vụ và Truyền Thông Sen Việt.
Mục tiêu thực tập trong tuần: Tìm hiểu quá trình hình thành của công ty, làm quen với môi trường làm việc của công ty.
Thứ Công việc đã thực hiện theo kế hoạch Kết quả
Gặp gỡ người hướng dẫn trực tiếp tại cơ sở thực tập là cơ hội quan trọng để trao đổi chi tiết về các nội dung thực tập cũng như hoạt động của phòng Việc này giúp lập kế hoạch thực tập cụ thể và hiệu quả hơn.
- Biết về nội dung mà mình sẽ được học tập và làm việc
3 - Đến chào hỏi làm quen với các anh chị các phòng ban trong công ty.
- Nghe người hướng dẫn giới thiệu sơ qua các phòng ban trong công ty và sắp xếp vị trí làm việc
- Giao lưu và làm quen với mọi người và nắm được các vị trí phòng ban
4 - Tìm hiểu về quá trình hình thành, quy định làm việc và cơ cấu phòng ban trong công ty
- Nắm được quy định làm việc của công ty và cơ cấu tổ chức và quá trình hình thành của công ty
5 - Bắt đầu tìm hiểu và làm quen với công việc
- Tham khảo các tài liệu hoạt động marketing
Tiếng Anh trong 3 tháng gần đây
- Được quan sát và học tập trong môi trường năng động.
- Biết được các chiến lược nhằm thu hút khách hàng
6 - Hướng dẫn làm quen với công việc được giao với nhóm
- Thích ứng với môi trường làm việc
7 - Nghiên cứu các chiến lược marketing trong thời gian gần đây
- Hiểu thêm các chiến lược
CN - Tổng kết và hoàn thành nhật ký tuần nộp cho - Nộp bài đúng hạn Đà Nẵng, ngày … tháng ….năm 2022
Phê duyệt của GVHD Sinh viên
(Tuần thứ: 2, từ ngày 21/03/2022 đến ngày 27/03/2022) Sinh viên: Trần Thị Diệu Ly Lớp: 13TM2.1
Vị trí thực tập tốt nghiệp là Nhân viên Marketing, với nhiệm vụ tìm hiểu và áp dụng tiếng Anh trong lĩnh vực Marketing để phát triển các chiến lược kinh doanh hiệu quả cho Công ty Cổ Phần Thương Mại, Dịch Vụ và Truyền Thông Sen Việt.
Trong tuần thực tập này, mục tiêu của tôi là tìm hiểu cơ cấu tổ chức và chức năng của công ty, đồng thời tham khảo tài liệu tiếng Anh liên quan đến các hoạt động chiến lược marketing gần đây.
Thứ Công việc đã thực hiện theo kế hoạch Kết quả
2 - Tìm hiểu cơ cấu tổ chức và chức năng của các phòng ban trong công ty
- Nắm được cơ cấu tổ chức và chức năng các phòng ban trong công ty
3 - Nghiên cứu thị trường thiêu thụ sản phẩm của công ty trong thời gian gần đây
- Biết được thị trường tiêu thụ sản phẩm
4 - Nghiên cứu tài liệu Tiếng Anh đánh giá sức tiêu thụ sản phẩm
- Nắm được cách đánh giá sức tiêu thụ sản phẩm
5 - Tham khảo tài liệu Tiếng Anh trong hoạt động chiến lược marketing được sử dụng gần đây
- Nắm được các hoạt động marketing
6 - Thu thập thông tin sản phẩm của công ty trên thị trường hiện nay
- Hoàn thành công việc đúng như yêu cầu
7 - Tìm hiểu cách xây dựng nội dung quảng cáo - Biết cách xây dựng nội dung bằng tiếng anh
CN - Tổng kết và hoàn thành nhật ký tuần nộp cho giáo viên hướng dẫn
Các đề xuất hỗ trợ: Không Đà Nẵng, ngày … tháng ….năm 2022
Phê duyệt của GVHD Sinh viên
(Tuần thứ: Ba, từ ngày 28/03/2022 đến ngày 03/04/2022) Sinh viên: Trần Thị Diệu Ly Lớp: 13TM2.1
Vị trí thực tập tốt nghiệp là Nhân viên Marketing tại Công ty Cổ Phần Thương Mại, Dịch Vụ và Truyền Thông Sen Việt Nhiệm vụ chính là tìm hiểu và áp dụng tiếng Anh trong lĩnh vực Marketing để phát triển các chiến lược thúc đẩy hoạt động kinh doanh hiệu quả.
Mục tiêu thực tập trong tuần: Thu thập thông tin liên quan đến sản phẩm mới trên thị trường, làm quen với các trang website và fanpage
Thứ Công việc đã thực hiện theo kế hoạch Kết quả
2 - Tìm hiểu và làm quen với các trang website và fanpage công ty
- Biết được các trang website và fanpage
3 - Thu thập thông tin tiêu thụ sản phẩm trên thị trường
- Nắm được thông tin sản phẩm trên thị trường
4 - Đánh giá báo cáo lại tiến độ chiến lược marketing bằng Tiếng Anh
- Biết được cách đánh giá tiến độ chiến lược
5 - Nghiên cứu sức tiêu thụ sản phẩm của công ty từ hàng tháng, hàng năm.
- Nắm được sức tiêu thụ sản phẩm của công ty hàng tháng, hàng năm
6 - Làm việc nhóm thu thập thông tin sản phẩm liên quan trên thị trường
- Nắm được thông tin sản phẩm trên thị trường
7 - Báo cáo tiến độ công việc trong tuần cho người hướng dẫn
CN - Tổng kết và hoàn thành nhật ký tuần nộp cho giáo viên hướng dẫn
Các đề xuất hỗ trợ: Không Đà Nẵng, ngày … tháng ….năm 2022
Phê duyệt của GVHD Sinh viên
TRƯỜNG CAO ĐẲNG THƯƠNG MẠI
(Tuần thứ: 4, từ ngày 04/04/2022 đến ngày 10/04/2022) Sinh viên: Trần Thị Diệu Ly Lớp: 13TM2.1
Vị trí thực tập tốt nghiệp là nhân viên Marketing tại Công ty Cổ Phần Thương Mại, Dịch Vụ và Truyền Thông Sen Việt Nhiệm vụ chính là tìm hiểu và áp dụng tiếng Anh trong lĩnh vực Marketing để phát triển các chiến lược thúc đẩy hoạt động kinh doanh hiệu quả.
Mục tiêu của tuần thực tập là tạo nội dung bằng tiếng Anh cho các trang web và fanpage nhằm thu hút khách hàng hiệu quả Đồng thời, nghiên cứu thông tin về thị trường tiêu thụ sản phẩm để hiểu rõ hơn về nhu cầu và xu hướng của người tiêu dùng.
Thứ Công việc đã thực hiện theo kế hoạch Kết quả
2 - Đọc thêm tài liệu phân tích thị trường sức tiêu thụ sản phẩm bằng Tiếng Anh
- Nắm thêm được các thông tin thị trường
3 - Cùng nhóm nghiên cứu các chiến lược mới của công ty
- Hiểu biết thêm các chiến lược mới
4 - Viết nội dung bằng Tiếng Anh cho trang website…etc
- Biết cách viết nội dung bằng tiếng anh
5 - Tìm hiểu thêm về các công cụ quảng cáo - Học được thêm các công cụ quảng cáo
6 - Học cách để nhận và tạo ra nội dung quảng cáo bằng Tiếng Anh
- Nắm được cách nhận và tạo nội dung quảng cáo
7 - Xây dựng nội dung Tiếng Anh dự phòng cho các trang website
CN - Tổng kết và hoàn thành nhật ký tuần nộp cho giáo viên hướng dẫn
Các đề xuất hỗ trợ: Không Đà Nẵng, ngày … tháng ….năm 2022
Phê duyệt của GVHD Sinh viên
TRƯỜNG CAO ĐẲNG THƯƠNG MẠI
(Tuần thứ: 5, từ ngày 11/04/2022 đến ngày 17/04/2022) Sinh viên: Trần Thị Diệu Ly Lớp: 13TM2.1
Vị trí thực tập tốt nghiệp là Nhân viên Marketing, với nhiệm vụ tìm hiểu và áp dụng tiếng Anh trong lĩnh vực Marketing để phát triển các chiến lược thúc đẩy hoạt động kinh doanh tại Công ty Cổ Phần Thương Mại, Dịch Vụ và Truyền Thông Sen Việt.
