... franchisees and continue to conduct business ‘‘the old-fashioned way’’ are headed on the road to disaster and litigation. A Commitment to Being (and Staying) Creative and Competitive Today’s franchisor ... you to change at the same pace. For example, the ability to adopt your franchising system to allow for growth and market penetration into al- ternative and nontraditional venues is critical. The ... venience stores, grocery store chains, and gas stations all wanting to provide their patrons with an enhanced customer experience and offer a more com- prehensive and integrated solution to their
Ngày tải lên: 20/06/2014, 18:20
... and concise fashion the minimum levels of quality to be maintained in all aspects of the business, from cleanliness to customer service to recipes to employee relations. These standards should be ... system and are intimately related to the trademarks being licensed to the franchisee. A business format franchise is usually created merely to implement a particular business system under a common ... license to its franchisees to use its trademarks, the franchisor (licensor) owes an affirmative duty to the pub- lic to ensure that in the hands of the licensee the trademark continues to represent
Ngày tải lên: 20/06/2014, 18:20
Franchising and Licensing Two Powerful Ways to Grow Your Business in Any Economy_5 doc
... bookstore); the obligation not to solicit customers outside its designated terri- tory; the obligation of the franchisee personally to participate in the day- to- day operation of the franchised business ... submitted to the franchisor together with some standardized reporting form for internal control and monitoring purposes. A weekly payment schedule generally allows the fran- chisee to budget ... ordinances; the duty to upgrade and maintain the franchisee’s facilities and equipment; the obligation to continue to pro- mote the products and services of the franchisor; the obligation to reasonably
Ngày tải lên: 20/06/2014, 18:20
Franchising and Licensing Two Powerful Ways to Grow Your Business in Any Economy_8 ppt
... implemented to attract prospective franchisees, measure the performance of those efforts, refine plans to adapt to changes in the marketing macroenvironment, and totally eliminate marketing strategies ... to meet the goals developed. ❒ Monitoring of Marketing Plans and Strategies. This section should discuss the establishment and operation of management systems and controls de- signed to monitor ... the marketing plan and adopt alternative strategies in the event that they occur is at the heart of effective strategic marketing planning. Remember that the marketing plan will continue to evolve
Ngày tải lên: 20/06/2014, 18:20
Franchising and Licensing Two Powerful Ways to Grow Your Business in Any Economy_9 pptx
... 12 Business and Strategic Planning for the Growing Franchisor Owners and managers of growing franchisors have come to understand that meaningful and effective business planning is critical to ... cess and viability of its underlying business and to its ability to raise capital. Before you read about the various methods of financing available to the grow- ing franchisor in Chapter 13, you ... [...]... quality and value ❒ Franchisor-customer communications ❒ Customer satisfaction surveys ❒ Exploring two- tier marketing strategies II Asset-Building Strategies 1 Building and Leveraging
Ngày tải lên: 20/06/2014, 18:20
Franchising and Licensing Two Powerful Ways to Grow Your Business in Any Economy_11 pot
... and the business judg- ment rule to help ensure that we all serve on boards, advisory councils, or committees primarily for the purposes of serving others, to help, to guide, to mentor? ?to be a ... measure it against the growth and maturity of the company. Emerging businesses tend to quickly outgrow the skills and experiences of their initial board of directors who need to be replaced with ... respond well to this peer-driven... the right to approve all modifications to a franchise did not permit the franchisor to require an existing franchisee to make modifications to an existing
Ngày tải lên: 20/06/2014, 18:20
Franchising and Licensing Two Powerful Ways to Grow Your Business in Any Economy_12 ppt
... of a request to transfer the ownership of the franchished business It just makes good business sense to act reasonably and to have a justifiable reason to refuse to review an existing ... attracting new franchisees into these locations or developing a new advertising and marketing program ❒ The need to increase size to effectively compete with larger companies or to eliminate the threat ... especially when compared to the 1997 to 2000 time frame. The events of September 11, 2001, have not made things any easier, but it is premature to throw in the towel in regard to getting deals done
Ngày tải lên: 20/06/2014, 18:20
Franchising and Licensing Two Powerful Ways to Grow Your Business in Any Economy_13 docx
... territory to be granted to the distributor? To what extent will product, vendor, customer, or geographic restrictions be applicable? 2. What activities will the distributor be expected to perform ... how to run its business may look like an independent distributor. An independent distributor of an ex- tremely successful product may be subject to many controls by the producer, and may begin to ... according to which distributors or sales representatives sell products to the consumer outside of a retail store context and often in a one -to- one setting. In some cases, the distributors purchase
Ngày tải lên: 20/06/2014, 18:20
Social Media for Business_ 101 Ways to Grow Your Business Without Wasting Your Time ( PDFDrive.com )
... Ways to Promote Your Web Site • 101 Internet Businesses You Can Start from Home • 101 Ways to Promote Your Tourism Business Web Site • 101 Ways to Promote Your Real Estate Web Site • The e -Business ... Internet Businesses You Can Start From Home and many more… For more information go to maxpress.com or e-mail us at info@maxpress.com Social Media for Business 101 Ways to Grow Your Business without ... our best efforts to that end Library of Congress Cataloging‑in‑Publication Data Sweeney, Susan, 1956Social media for business : 101 ways to grow your business without wasting your time / Susan
Ngày tải lên: 11/09/2020, 07:51
Digital marketing MBA guiding principles for researching, planning, and managing a marketing strategy to transform your business
... you in your career This is not the start of your marketing learning, though they are philosophies you can apply to marketing Feel free to skip to the next chapter if you would rather jump into things ... greater propensity to go online than visit a store or call in, we need our marketing to meet this new standard Consumer behavior is different today; allow your marketing budgets to be, as well Guiding ... what enables you to effectively manage your new marketing efforts These protocols can be applied to any online or offline marketing, as well as across other impact areas, such as customer service,
Ngày tải lên: 14/09/2020, 15:36
how to save money and grow your business with an sba 504 loan
... Mistakes to Avoid When Applying for a Business Loan 1. Not being prepared with a business plan. Even when not applying for a loan, it's wise to have a business plan to help keep your business ... state in which they are incorporated. To contact a CDC in your area, first use this link to locate your local SBA district office. Loans cannot be made to businesses engaged in nonprofit, passive ... SAVE MONEY AND GROW YOUR BUSINESS WITH AN SBA 504 LOAN Save Money and Grow Your Business with an SBA 504 Loan SBA's 504 program is designed
Ngày tải lên: 05/11/2014, 23:27
20 guy kawasaki quotes to help you grow your business
... Quotes to Help You Grow Your Business Drag picture to placeholder or click icon to add Guy Kawasaki Salesforce LIVE Series Pass Chief Evangelist, Canva Guy Kawasaki: The Biggest Tips for Business ... Bit.ly/GuySeriesPass “If you don't toot your own horn, don't complain that there's no music.” - Guy Kawasaki Bit.ly/GuySeriesPass “Simple and to the point is always the best way to get your point across.” ... Kawasaki: The Biggest Tips for Business Growth Former Chief Evangelist, Apple February 18, 2016 11am PST Author, Speaker, Strategiest In partnership with Sage “Let yourself be enchanted in small
Ngày tải lên: 16/02/2016, 18:33
7 tips for building a sales team to help your business grow
... Building a Sales Team to Help Your Business Grow By Small Businesses, For Small Businesses Knowing your audience and what they need can really help separate you from your competitors Many enterprise ... parsing and refining data in order to gain this knowledge While small businesses and startups don’t have the same kind of resources or budget to dedicate to customer insights, they can crib some ... customers’ statuses and their propensity to purchase via their social profiles -Paul Leary, President, Bespoke Collection → Thank you Want more sales tips to grow your business? Download the free e-book
Ngày tải lên: 07/03/2016, 17:30
Best practices to grow your small business with salesforce
... are Committed to Helping You Grow Visit our Success Community Join your local User Group Talk to your Account Team Thank you [...]... Up And Grow With Salesforce Get all your key users ... where possible Turn your marketing team into a marketing machine Scale customer service for happier customers 92% of SMBs are using at least one cloud based solution Customer Success Video ... @evanmaaren Do More with Less Know Your Business Inside Out Simplicity and Speed Do More with Less Know Your Business Inside Out Simplicity and Speed Do More with Less Know Your Business Inside Out Simplicity
Ngày tải lên: 07/03/2016, 18:12
101 Instant Marketing strategies to grow your business
... regulations 9 101 Instant Marketing Strategies To Grow Your Business Bundling Great low-cost giveaway Bundle your products 17 101 Instant Marketing Strategies To Grow Your Business 9 Product ... lists How to analyze a list data card 20 101 Instant Marketing Strategies To Grow Your Business Cost savings Ask suppliers for discounts 7 101 Instant Marketing Strategies To Grow Your Business 3 Fast, ... e-mail subscription on page 2 101 Instant Marketing Strategies To Grow Your Business 48 101 Instant Marketing Strategies To Grow Your Business 32 How soon we forget According to researcher H. F. Spitzer: After...
Ngày tải lên: 20/10/2013, 02:15
Tài liệu The Woman’s Advantage: 20 Women Entrepreneurs Show You What It Takes to Grow Your Business ppt
... position your business for breakthroughs, how to niche your business to gain influence, how to make the most out of your certification to acquire leverage, and how to market your business for growth. ... care for and grow your business, your market will inevitably flock to you. Build lasting professional relationships with your clients and always seek to treat your customers as you do your friends. ... World Position Your Business For Breakthroughs Chapter 1: Organizing Your Business For Growth Women Can Change The World Position Your Business For Breakthroughs Chapter 1: Organizing Your Business For Growth [...
Ngày tải lên: 14/02/2014, 04:20
Franchising & licensing two powerful ways to grow your business
... franchisor must be able to reduce all aspects of running the business to be franchised into an operations and training manual for use by franchisees in the day -to- day operation of their business. These ... franchise owner to find out the reasons behind the success to learn how to improve his own store’s performance. 10376$ $CH3 10-24-03 09:37:19 PS 86 FRANCHISING AS A GROWTH STRATEGY many U.S. businesses; ... franchisees continues to grow and spread throughout the country, which makes it impossible for the franchisor to offer the same level of tender love and care (TLC) to its franchisees. This growth could...
Ngày tải lên: 09/04/2014, 11:46
raising capital get the money you need to grow your business
... different ways to raise capital for your growing business. However, some strategies will be more likely to succeed than others based on your stage of growth as well as the current trends within your industry. ... profits, and returns to your investors. Most venture investors are impatient—they’re looking to date, not nec- essarily to marry. You’ve got to stay focused on your core business during the dis- tracting ... You Need to Grow Your Business ANDREW J. SHERMAN American Management Association New York • Atlanta • Brussels • Chicago • Mexico City • San Francisco Shanghai • Tokyo • Toronto • Washington, D.C. 01RC-FM-04...
Ngày tải lên: 03/06/2014, 01:50
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