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Tài liệu UNBUNDLED COPPER DELIVERY SOLUTIONS pptx

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UNBUNDLED COPPER DELIVERY SOLUTIONS Seizing the Opportunity CLEC Delivery Reliable T1 Seizing the Opportunity CLEC It's an exciting time to be a competitive local exchange carrier (CLEC). With more carriers entering the market, customers know they have many options for service. In fact, shopping around for the most economical and best quality solution is becoming almost as basic for businesses as casual Fridays. For new competitors, the key to getting customers' attention is finding a cost-effective way to deliver and differentiate their services. The opportunity is clear when CLECs take a look at the exploding T1 ser- vice delivery market. T1 services are growing at 30 to 40 percent annually to meet the demand for hicap voice, ISDN-PRI, Frame Relay, Internet access, PCS access, and ATM services. CLECs that find a way to bundle these services and offer both voice and data over the same line will set themselves apart from the competition. Customers benefit from one-stop-shopping, while the CLECs reduce the cost of doing business by bundling services over the same T1 line. With a grow- ing number of businesses now having at least one T1 line, the potential to generate more revenue for your business is clear. Currently, more than 60 percent of businesses with 50 or more employees have at least one T1 line, and that number is growing fast. For CLECs, T1-based services can account for a majority of total revenue and a corresponding percentage of profit. Capitalizing on this potential, however, takes careful planning. One of the key decisions facing CLECs is selecting complementary transmission and access products for optimal service delivery and improved customer satisfaction. Making the right choices will position CLECs to take advantage of the exploding local services market. To capitalize on the opportunity, CLECs must rapidly capture revenue- generating customers. To maintain a competitive advantage, CLECs must minimize their total service access and delivery cost. Likewise, they must find a reliable way to reduce their total costs associated with trouble resolution, service restoration, and maintenance. Carriers that want to stay ahead of their competition must make the right business decisions to remain profitable. CLECs currently building their customer bases need a service delivery architecture that can help them control overhead expenses. At the heart of the preferred solution is unbundled copper—the method that can save CLECs a bundle over traditional approaches of T1 delivery. Unbundled copper is the best replacement for leasing T1 lines directly from the incumbent provider. CLECs that lease T1s, commonly referred to as Type II lines, tie into these circuits at the ILEC facility where the T1s are typically backhauled to their local digital switch. The remote end of these circuits ter- minates into a standard channel bank housed on the customer premises. Leasing T1 circuits directly from the incumbent local exchange carrier (ILEC) is most economically feasi- ble in situations where the size of the CLEC customer base can’t justify the cost of collocation. But leas- ing T1 circuits from an ILEC is expensive, and once a CLEC’s customer base grows, it’s a wise decision to migrate to a more economical method of service delivery. Once CLECs have enough customers ser- viced from the same ILEC central office, they can negotiate collocate space, order unbundled loops, install equipment into that space, and systematically convert customers over to unbundled copper. When migrating, CLECs should look for a service delivery system employing high bit-rate digital subscriber line (HDSL) over unbundled copper elements. HDSL is a transmission technology that provides cost-effec- tive delivery of high-speed services. HDSL offers long reach enabling signals to be transported on copper cable over distances up to12,000 feet without repeaters. Additionally, as ILEC collocation space is at a premium, a solution that minimizes the number of compo- nents, such as integral M1-3 multiplexers, is important in conserving space and improving reliability. It also offers a fiber-quality signal with installation times measured in hours not weeks. There is now a new generation of HDSL-enabled devices encompassing these important features, minimizing installation costs, making it easier for carriers to take advantage of this technology. Leased T1 Based Model Controlling Your Service Delivery Bottom Line ILEC CO CAP POP Leased T1 Leased T1 Access Mux Access Mux Customer Premises DS0s DS0s Unbundled Copper over Advantages HDSL • HDSL is a mature technology used to provi- sion 80 percent of all new global T1 circuits • Gives CLECs major savings over leased T1s, providing them with a more profitable business • Allows carriers to differentiate themselves by offering bundled services • Reduces maintenance cost • Allows CLECs to retain complete end-to-end control over their service delivery network • Several hundred thousand lines in the United States and growing • Increased reliability (crosstalk tolerant), robust technology Control the Wire, Control Your Business In order for a CLEC to get the maximum bene- fit from migrating to less costly HDSL-based T1 service delivery, they must control the wire. Although the ILEC will still always own the wire, CLECs can control services. Controlling the copper pairs improves trouble response and customer satisfaction, thereby increasing revenues. To gain control of those pairs, CLECs must establish a collocate space at the ILEC end office and select the right transmission plat- form and access solution. When selecting a solution, CLECs should choose a complete system with intelligent technology that allows them to provide superior service for less money. The transmission platform and access solution should be based on ILEC friendly technology, reduce turn-up cost, and facilitate cost-effective network administration. In addition, a complete sys- tem should conserve collocate space, be simple to install, and allow for advanced performance monitoring. The complete system approach has many advantages, including: • Minimizing total service access and delivery costs by using unbundled loop versus Type II leased T1s • Rapidly capturing revenue-generating customers by offering bundled voice and data services • Reducing cost of trouble resolution, restoration, and maintenance end-to-end • Increasing profitability of existing cus- tomers • Enhancing competitive advantage • Improving quality of service Controlling Unbundled Copper Service Model ILEC CO CLEC Collocate Unbundled Copper T1 Access Mux Customer Premises DS0s DS0s Access Mux H D S L H D S L H D S L the delivery of T1 Unbundled Copper T1 Together, all of the advantages of a complete system offer a higher quality service in a more desir- able package at a lower recurring cost to the service provider. ADC Telecommunications has been helping service providers make the right choices for delivering T1 for years. As the T1 service delivery experts, we understand the CLEC business and the T1 mar- ket. We can help CLECs maximize their investments and make smart business decisions. We offer a complete T1 delivery approach that can make CLECs more profitable and more successful in the long run. ADC's experience and market savvy and a CLEC's desire to provide the best quality ser- vice to customers can translate into a winning combination and higher profits. At ADC, we deliver proven access and transmission systems that help your business stay ahead of the competition. Our complete sys- tem approach, deploying the Soneplex® T1 Service Delivery platform com- plemented by the EZT1/DI-HDSL Voice and Data Multiplexer, is ready to work for you now. ADC's complete system approach offers the lowest total cost service delivery and access solution available. The solution provides full-service deployment and easy migration to HDSL over unbundled copper. Installation is simple and fast, so you won't face customer down time. You'll have the assurance of knowing that the system is reliable, as all components are widely deployed, tested, certified, and backed by the ADC name. And, establishing collocate residence in an ILEC facility is easier with the Soneplex system because it’s already approved and deployed extensively by the ILECs. Deployment of the EZT1/DI-HDSL Voice and Data Multiplexer, which supports both Type II and HDSL T1s in the same unit, provides full-service access and enables simple migration to unbundled loops. The ADC complete service delivery solution is NEBS certified, incorporating an integral M1-3 func- tion which eliminates any ILEC lease expense, collocation footprint and improves reliability. The ADC transmission and access solution also offers line powering of remote terminal units with pre-cabled connectorized hardware, remote provisioning, and advanced remote performance monitoring. ADC’s Complete System A Complete Service Delivery and Access Solution ILEC CLEC ILEC LDS Soneplex Customer Customer EZT1/ DI-HDSL EZT1/DI-HDSL approach of T1-based service delivery ADC’s Soneplex T1-based service delivery system gives a CLEC the best of both worlds—it gives emerging service providers the cost-effective sys- tem they need today while allowing them to plan for the future because the platform is flexible enough to handle a wide range of T1-based ser- vices. The system reduces every aspect of T1 delivery costs, including installation, monitoring, maintenance, and equipment utilization. The Soneplex system supports both HDSL and tradi- tional T1 over copper, as well as optical DS2. There are many reasons for a CLEC to select the Soneplex system, including: • Integral M1-3 capability for aggregation of DS1s to DS3s • Based on ILEC-proven technology and NEBS cer- tified—Neutralizes potential ILEC resistance • Remote test and management capability • Pre-cabled, connectorized hardware • Remote provisioning • Line powering of remote terminal unit— Simplifies installation and insulates service from power grid failures The Soneplex ® T1 Service Delivery System theFuture The EZT1/DI-HDSL Voice and Data Multiplexer is a simple yet powerful access solution that converts analog voice and digital data into HSDL and/or T1 net- work connections. This channel bank is the most advanced and cost effective T1 access solution on the market today, providing comprehensive, industry leading access solutions for voice, video, Internet access, and wide area network data communica- tions. CLECs will appreciate the user-friendly features and benefits of the EZT1/DI-HDSL Voice and Data Multiplexer, including: • Easy installation • Compact size • Integrated Soneplex HDSL port • Full suite of ‘Class A’ analog line interfaces • V.35 Data communications • Optimal management features EZT1/DI-HDSL Voice and Data Multiplexer . UNBUNDLED COPPER DELIVERY SOLUTIONS Seizing the Opportunity CLEC Delivery Reliable T1 Seizing the Opportunity CLEC It's. over to unbundled copper. When migrating, CLECs should look for a service delivery system employing high bit-rate digital subscriber line (HDSL) over unbundled

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