BÀI TẬP THUYẾT TRÌNH DỰ ÁN QUÁN PHOTO QFC

BÀI TẬP THUYẾT TRÌNH DỰ ÁN QUÁN PHOTO QFC

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Tổng quan dự án 1.1. Giới thiệu dự án 4*U%Z[U%P%M\Y ]:UZN"(@^_`aab'c['6a'6 bd7MN67 D@'Zefg______h7 BSJ'ZF97 '#6:"'Z Y2'Z8N/ 8@LZ_^ijiekflif 1.2. Sự cần thiết của dự án 1.2.1. Căn cứ pháp lý bR1'e__j bR1-'e__j bN::^_mne__jnN]bYd'9*$ "#1'7 bN::fene__lN]bYdP:1U@9H(@ "*7 bM:H(@P:22-?TS]:'*. 1.2.2. Đối với xã hội M(%2&S 4% 'Q#9 `2"@MN6;&%P%#9Q7a"o'P (%2&S3`aa#"6,53P%S3 ']L0M"'Y]O9(@#'5(46 ee7___'43?9&kP%"P;AQ '%J:2%"7Y/'-p=S %PoH2%P%:' %"# .#""0"#"> S0' o#S5%#7a34P%(C /2%"'5%J&":67 b]H-H%S9Hq0r(4-S E^__7___h ^j_7___h7I8@"A+H"(@0 q"%2r@%SK7[%(%9(4#L@ %J4012S4&0(% baS2%-L(4#"#9#""q '3'#L&,P%4@5"% 4%-L(4 P%%3F6@ ",67 b[#96"%P%()*+#L%&;4*$  ,S1"%L`aa$A6(96 %7a9%*+96P%(C*:+% "9J,5#,6 67 b]hP%;1%"#P%A1%%() #rs*#"-S.%"&7 Y/0t9(U2P%(C/2% "'5%J6:6" 6E&(C/ P67 1.2.3. Dự báo thị trường :'*A(u"#"#9"'6#&(CA #960***(40(U0*'9(U'9 *$24;'F4(40( -" #14JS%"014%S" #01#1#1.""4"#" 78@#'5(4t"%'L0O '."']L0MN6;L #7 aS1:'(u"#"P'$''5 %H%4&(U'@tH*:+ #5"&#'57 ]=-9(U%20vV1G (u&,*+4H%/&  ",H6:(u(9%%;7] #"#5 L#9%937 1.3. Phân tích tổng thể về môi trường kinh doanh 1.3.1. Hiện trạng cung-cầu về photo B%P% ',6*$ SLQ67 w%2rP%#"@1&4#E e__hn g__hn7 Y%-L(4""H%#L%S(%'5 "(x1"#S(U1" 7 1.3.2. Đối thủ cạnh tranh ]@2L,2P%#"P% `aa 'c['6a'6-4L']L0MN6G&kP% #"N0B>RM4BB"G&E#h742%P% AQ'%J'5%3;%h% ++3'U(U@I>LK7 1.3.3.Khách hàng mục tiêu y%"+4#"(42L0MN67B(4 2'^m7___(4hL`aa;#"6&(@ #'5(430"#"U9W/F%2'4 P%"3#"#97 N")";P H(@@'5%"% '(40(2'O'006 P*#17 1.3.4. Phân tích SWOT <18z{ Y6HI{K ^7N:' ""' '%J27 e7Y& ]o*0IK ^7 Y%P%3# G&#'5 %Po  7 0 k7y0 4  e7 N6@2 91: ' ]LI8K ^7]:' e7<%& -: L7 k7w,5#W 6(9%@2 -4L g7d++4S& "167 8k^Za9,(% %5#W6@ 2/% "%J 2:'7 8^{^Zw'*| S %"7 8g{^Zd%+ +S/ %"9P%7 8k^ZL% (9@2 ] IzK ^7 <91: ' e7 N4' #" z^{^Z: '$''5 %J2"QG %"7 ze{kZ4& - P %&03 7 z^^ZU, (%'G/ %"7 e. Kế hoạnh thực hiện dự án 2.1. Địa điểm của dự án Y&&*P%:,:&HA#97 N 0:']L0O1#5S *#9"'5#L7 [U%'5UL:`aa'L0MN6 'OMN6t4 '#92 "@7 E '#9I'c['6a'6KC"P% k_7 BSJ4=-t*4,ZkFl}ef e 2.2. Sản phẩm N1Iop"K%#L-(%3"# -"#1&#1. Y%-"&#1h%7 N1%%,%#L-'#. N1"U P#L. 2.3. Hình thức đầu tư ]'oSJF*U9%& -1# *7 NH*'Z b ]'4=-t"()-@,)" b ]'"% -:)"'%&-"  1*+++7 2.4. Sơ đồ bố trí quán 2.5. Chính sách marketing 2.5.1. Chính sách giá(phần excel) 2.5.2. Hoạt động truyền thông bW5h9%#9 b%6P%4LFGHZ~o-•o. b9%"&(@#'5L"/(x ("++1""167 2.6. Kỹ thuật – công nghệ của dự án 2.6.1. Danh mục máy móc thiết bị, dụng cụ Bảng 1. Bảng nhà cung cấp các máy móc thiết bị 8 4 -:1# N6 ^ <%(-ofe_ Y€Nw•Y‚dBƒN]ƒ„… B…†Nw<‡ˆa‰[ŠYBa‹ BŒˆ8†N7 +(3,Z_eR'6]:Y2bM N6bTS]:7 Y)"ZfeN|y vM N6bTS]:7 ]LZ_jikmeeeim •#ZY(Ž#7b Y(Ž7 zo-(oZ(P7 e <%(-om^_ k <%el__ g <%kk__ j <%"•(((#( i <%,-" f T" m <%p l T/ Y)"•<BcNBI'R4 BhdK ^_ <%,-Q/ Y)"•<BcNBI'R4 BhdK ^^ T#LQ Y)"•<BcNBI'R4 BhdK ^e T#L Y)"ˆ•NBcNBI]' B']LK ^k T#L#9 Y)"ˆ•NBcNBI]' B']LK ^g Tyzj_Rc Y)"ˆ•NBcNBI]' B']LK ^j T8[ˆ^_ Y)"ˆ•NBcNBI]' B']LK ^i T/D Y)"ˆ•NBcNBI]' B']LK ^f [-"pcg Y)"ˆ•NBcNBI]' B']LK ^m MLo'(o Y)"ˆ•NBcNBI]' B']LK 2.6.2. Bảng giá máy móc thiết bị Bảng 2. Bảng giá máy móc thiết bị STT TÊN HÀNG SL đơn giá thành tiền 1 Máy photocopy Tosiba e720 1 24,000,000 2 4,000,000 2 Máy photocopy Tosiba e810 1 23,000,000 2 3,000,000 3 máy in canon 2900 3 2,780,000 8,340,000 4 máy in canon 3200 2 4,000,000 8,000,000 5 máy in màu espson stylus 1 2,900,000 2,900,000 6 máy tính để bàn 5 6,600,000 3 3,000,000 Tổng 9 9,240,000 STT Tên công cụ dụng cụ SL Đơn giá Thành tiền ^ T"S1 j e_____ ^______ e T" ^ g_____ g_____ 3 w U m gj___ ki____ g yp k e____ i____ 5 T/ e i____ ^e____ i <%,-Q/ ^ i____ i____ 7 TI#LQK e k____ i____ m TI#LK ^ i____ i____ 9 Tyzj_Rc e ee____ gg____ ^_ T8[ˆ^_ e e____ g____ . thiết bị STT TÊN HÀNG SL đơn giá thành tiền 1 Máy photocopy Tosiba e720 1 24,000,000 2 4,000,000 2 Máy photocopy Tosiba e810 1 23,000,000 2 3,000,000 3. Phân tích tổng thể về môi trường kinh doanh 1.3.1. Hiện trạng cung-cầu về photo B%P%