| Tài liệu tham khảo |
Loại |
Chi tiết |
| 1. Anderson, W.T. Convenience Orientation and Consumption Behaviour, Journal of Retailing 48 (Fall): 49–71, (1972) |
Sách, tạp chí |
| Tiêu đề: |
Journal of Retailing 48 |
|
| 2. Becker, G.S., The Economic Journal, Vol. 75, No. 299., pp. 493-517, (1965) |
Sách, tạp chí |
| Tiêu đề: |
The Economic Journal |
|
| 3. Berry, L.L., Seiders, K. and Grewal, D. Understanding Service Convenience, Journal of Marketing, Vol.66: 1-17, (2002).4.2012” |
Sách, tạp chí |
| Tiêu đề: |
Journal of Marketing", Vol.66: 1-17, (2002). 4. 2012 |
| Tác giả: |
Berry, L.L., Seiders, K. and Grewal, D. Understanding Service Convenience, Journal of Marketing, Vol.66: 1-17 |
| Năm: |
2002 |
|
| 5. Brown, L.G., Convenience in Services Marketing, Journal of Services Marketing 4(11): 53–9, (1990) |
Sách, tạp chí |
| Tiêu đề: |
Journal of Services Marketing |
|
| 6. Bùi Nguyên Hùng và Nguyễn Thúy Quỳnh Loan, Quản lý chất lượng, NXB Đại học Quốc gia Tp. HCM, (2004) |
Sách, tạp chí |
| Tiêu đề: |
Quản lý chất lượng |
| Nhà XB: |
NXB Đại học Quốc gia Tp. HCM |
|
| 7. Carrigan, M. and Szmigin, I., Mothers of Invention: Maternal Empowerment and Convenience Consumption, European Journal of Marketing 40(9/10): 1122–42, (2006).8.-2011 – 2020”.9. (2007), “Nghị định số |
Sách, tạp chí |
| Tiêu đề: |
European Journal of Marketing" 40(9/10): 1122–42, (2006). 8. -2011 – 2020 |
| Tác giả: |
Carrigan, M. and Szmigin, I., Mothers of Invention: Maternal Empowerment and Convenience Consumption, European Journal of Marketing 40(9/10): 1122–42, (2006).8.-2011 – 2020”.9 |
| Năm: |
2007 |
|
| 10. Cockrill, A., Goode, M.M.H. and Beetles, A., “The critical role of perceived risk and trust in determining customer satisfaction with automated banking channels”, Services Marketing Quarterly, Vol. 30 No. 2, pp. 174-93. (2009) |
Sách, tạp chí |
| Tiêu đề: |
The critical role of perceived risk and trust in determining customer satisfaction with automated banking channels”, "Services Marketing Quarterly |
|
| 11. Colwell, S., Aung, M., Kanetkar, V. and Holden, A. „Toward a Measure of Service Convenience: Multiple-item Scale Development and Empirical Test‟,Journal |
Khác |
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