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Lecture Management of retail buying – Chapter 8: International vendors

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In this chapter, you will learn about: The proliferation & importance of imported products, gray markets, consumer attitudes about american-made versus foreign-made goods, finding international vendors & intermediaries, shipping costs & getting goods through U.S. customs.

Ch. 8: International Vendors • The proliferation & importance of imported  products • Gray markets • Consumer attitudes about American­made  versus foreign­made goods • Findinginternationalvendors&intermediaries Shippingcosts&gettinggoodsthroughU.S. Customs Copyright â 2006 by John Wiley & Sons, Inc All rights rese Why Buy Internationally? • Lower costs • U.S. shoppers no longer “swear loyalty” to  American­made brands when price is a factor • American­made markets no longer exist for  some types of goods (notably electronics) • International market offers wider range of  products to choose from in trend­setting  categories (clothing, wine, vehicles, etc.) Copyright © 2006 by John Wiley & Sons, Inc All rights rese Gray Market (Parallel Imports) Goods PROS                                  CONS • Name brands  available at much  lower prices • A way for U.S.  consumers to “fight  back” against high  prices • High profitability for  deep discounters • Ethical & legal  concerns about   trademark  infringement • Legal questions of  products’ “material  difference” • Damage to image,  reputation of name­ branded products Copyright © 2006 by John Wiley & Sons, Inc All rights rese Buying Foreign Goods from Domestic Sources • Import merchant Wholesaler who usually stocks, sells one type or category               of product  • Resident sales agent Represents multiple foreign manufacturers May or may not have product on hand • Importcommissionhouse Representsmultipleforeignmanufacturers Imports&storesgoods Paidoncommissionbymanufacturers Buyingoffice Internationalofficesrepresentretailers,locateproduct &negotiatewithmanufacturers Copyright â 2006 by John Wiley & Sons, Inc All rights rese Buying Foreign Goods from Foreign Sources • Foreign export merchant        Wholesaler whose business is strictly exporting • Export sales representative         Sells the manufacturer’s goods to retailers         Shows samples but maintains no inventory  • Export commission house       May represent multiple foreign manufacturers                   Paid on commission by manufacturers Copyright © 2006 by John Wiley & Sons, Inc All rights rese Buying Foreign Goods from Foreign Sources  (continued) • Foreign freight­forwarder           Licensed by U.S. Maritime Commission to arrange          shipping, proper documentation on behalf of          exporters • Commissionaire or purchasing agent           Buying office that helps international buyers do          business in nation where office is located • Customs house broker         Represents retailer by doing paperwork, paying          duties, ensuring imported shipments meet U.S.          Customs laws & requirements Copyright © 2006 by John Wiley & Sons, Inc All rights rese Customs Decisions for Every Shipment • Duty rates – General rates, special rates,  “Column 2” rates • Types of duties – Ad valorem, specific,  compound • Value(onwhichduty&ratearebased) foreignvalue,exportvalue,constructedvalue FormalentryForshipmentsworthmore than$2,000invalue;requiresabondfrom theimporter Copyright â 2006 by John Wiley & Sons, Inc All rights rese ... • Buying office             International offices represent retailers, locate product             & negotiate with manufacturers Copyright © 2006 by John Wiley & Sons, Inc All rights rese Buying Foreign Goods from Foreign Sources...          shipping, proper documentation on behalf of          exporters • Commissionaire or purchasing agent           Buying office that helps international buyers do          business in nation where office is located •... Customs Decisions for Every Shipment • Duty rates – General rates, special rates,  “Column 2” rates • Types of duties – Ad valorem, specific,  compound • Value (on which duty & rate are based) – foreign value, export value, constructed value

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