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I- General introduction: 1.1- Company introduction My Chau Printing & Packaging Holding Co is formerly known as the My Chau Canned Food Factory that was established in 1959, specializing in supplying canned products for the domestic market in the years 1960 to 1970 After 1975, My Chau Canned Food Factory was renamed as My Chau Export Foodstuff Factory, exporting canned fruit and vegetable products to markets in Europe and North America Production output in 1980 reached 10,000 tons of canned products per year In 1999, My Chau Export Foodstuff Factory was equitized as My Chau Printing & Packaging Holding Co, turning to the field of metal printing and packaging manufacturing, specializing in supplying metal printing and packing sheets with perfect design and printing to compete with imported goods and orienting to the export This is a whole new industry in the Vietnam industry at that time To achieve the target for the introduction of the high-quality products and compete with imported goods, from 1999 to date, the company has made investment into:  Japanese roll iron cutting line  Two - color printing line LTG – MAILANDER and automatic level control system with the capacity of 6,500 sheets / hour Model 1999 - 2000 of the Federal Republic of Germany  Veneer coating line LTG - MAILANDER with the capacity of 5,500 sheets / hour Model 2000-2001 of the Federal Republic of Germany  Automatic two pieces can stamping line DECEPEDA of Spain with the capacity of 7000 cans / hour, providing products for the seafood and animal product processing plants  3-piece can production line by Soudronic Group including:  Automatic 2-dimensional cutter CEPAX (Italy)  High-speed electric welding machine Soudronic and welding protection system  Module tendon rolling, flaring, neck grapping, splicer Sabatier  Can tightness tester Bonfiglioli  Can stacker Mectra  Pallet Wrap Machine EXP - 108  Lid stamping machine 50/52/73 and pasta injection system  Lid stamping machine 307and pasta injection system  Lid stamping machine 401 and pasta injection system  Square cake can production line  Printer Model  Expose drying machine The investment in machinery and equipment makes the production increasingly closed and continuous developed, product quality is maintained at a high level; market share is stable, revenue and income increase 15% / year on average Since 2003, the company has made the management under the standard ISO 9001:2000 as certificated by SGS organization The implementation of ISO in the company helps the production more efficient, save raw materials and raise awareness of workers Since 2006 onwards, My Chau Printing & Packaging Holding Co will orient toward the intensive investment in order to expand the scale of production, modernization of machinery and equipment and continue the product diversification strategy on the basis of successful investment projects from 1999 to 2005 Depending on the actual situation, the evolution of the market and customer needs, products plans to make invest as follows:  – color coating line and automatic ink level control system  Exhaust treatment system of existing coated veneer line  Can body welding and weld protect line in iron can workshop  Automation in stamping machines, the bottom stamping, cover stamping of paint can workshop  One electronic welding can production line ∅ 65; ∅ 127; ∅ 153  One palettizer in workshop of 2-piece cans  One production line of piece cans for cans ∅ 99  Freshener can production line (Aerosol)  Automation of packaging in all the workshops With the equipment that have been invested since 1999 to date and the investment plan was approved in the shareholders' meeting, with the goal of constantly developing product quality and maintaining sustainable market share, My Chau Printing & Packaging Holding Co believes that in the near future, My Chau Printing & Packaging Holding Co will be a reliable address to be able to meet the needs of development in Vietnam, meet the requirements of the industrialization and the modernization of the country in the new era 1.2 Current situation of the company - The company apparatus is also bulky, overlapping and the connection between the divisions and department is discrete The application of information technology in enterprises is limited; the image of the enterprise in the market is still dull and less well known For such reasons, the labor productivity of enterprise is not high and the profit is low 1.3 SWOT analysis Advantages: The Company has a history of operation over many years with traditional customers and the company has the modern equipment to meet most of the development needs of the food and vegetable processing industry in Vietnam, meeting the requirements of industrialization and modernization of the country in the new period Difficulties: It is an enterprise newly transforming into intensive investment model since 2006, therefore, there are various limits, and the development of IT to serve business as well as to promote the image has not been really focused In addition, the arrangement of personnel upon IT applications also makes Board of Management confused before the launch of application Opportunities: With the integration process and the country's current development, IT applications in manufacturing and business is a prerequisite, if My Chau Printing & Packaging Holding Co does otherwise, it will be eliminated Also the application of IT will minimize the cost of production, promote the image with external customers, in addition to the organization of personnel is implemented in such a more scientific manner, help to increase the working performance of the enterprise Challenges: The application of IC in the operation of the enterprise requires a deep investment in infrastructure, operational personnel as well as a great amount of the expense Furthermore, the application of IT is very likely change the working manner as well as the working culture of the company Therefore, the enterprise administrator needs to consider the action, keep close eyes upon the application as the application of IT will not show immediate effect, given benefits will be invisible and it takes a considerable time after the application for benefits to be clearly shown 1.4 Comparison of competitors in the same sector: 1/ Viet In JSC Address: 423/29 Lac Long Quan, Ward 5, District.11, HCM City Web: http://www.congtyvietin.vn Viet In JSC is one of the top companies in the printing industry In Viet Print, staff has extensive experience in all phases of the creative process from planning, creative design, printing to program production Over the years of working, the key personnel of the Viet In have accumulated a lot of experience in the field of applied art, design artists, industrial art, and website development and so on Many awards of creativity have been achieved by artists and designers Revenue of Viet In is always confirmed and the revenue is higher than that of the previous year 2/ Minh Quan Production Service Co., Ltd Address: 71/9 Road 30/4, Ward 25, Binh Thanh District, HCM City Web: http://www.inminhquan.com Minh Quan Printing Company is conceived and developed by a team of professional engineers who are trained abroad, so the company is highly appreciated In addition, thanks to the team of young and enthusiastic leaders, they have focused in promoting the image into the market and they have been very successful in the application of IT in business processes and product promotion Therefore, although the company was established after many companies, Minh Quan is known and confirms its position in the printing market in Ho Chi Minh City and the neighboring provinces 3/ Nguyen Quang Huy Co., Ltd Address: 270/10 Ho Van Hue, Ward 9, Phu Nhuan District, Ho Chi Minh City Web: http://www.inan.com.vn/ NGUYEN QUANG HUY Printing Company was established on 04 May 2004 with 20 employees After years of continuous efforts and operation, the total value of the current assets of the company has increased significantly, the company now has over 100 members including professionals, engineers, employees and workers who are highly qualified, skilled, non-stop creative, are always trained to catch up with the development of the era Besides, Quang Huy company has been owning and transferring printing technology and modern machinery from the world's leading companies in the field of publishing, printing, and finishing products In addition to IT field, the advertising and PR are also paid attention and given top priority The company has won the Vietnam Gold Star Award in 2010  In general, compared to the 03 direct competitors as mentioned above, despite longer history, My Chau now is still behind the 03 units regarding the capacity to expansion and promotion in the market Therefore, in order to survive and develop, the Board of Management of My Chau need to deploy IT in Business right now - this is a prerequisite to decide the existence and development of the Enterprise in the future 2 Analysis the experience and lessons from other domestic and foreign enterprises: Currently, IT plays an important role in the process of management and operations of production and business the enterprises Many domestic and foreign enterprises have applied office and financial management, accounting, human resource software Not out of trend that, Bac Kan Power Company has applied IT in most of the process, in order to optimize operations, reduce errors, increase the efficiency of manufacturing and business of power, supply accounting, customer care, human resource management, help company’s leaders understand the operation in order to introduce appropriate business methods System of programs and applications under the use in the company: - In the field of manufacturing and trading power, CMIS software with many add-on module based on a combination of business processes and direct applications in the production process, such as contracts, records and billing indicators, losses, etc This software helps reduce paperwork, reduce errors, and unify all business units - In the field of accounting and materials management, software FMIS with the Accounting module, Supplies, enabling Accounting and Material Departments of the Company to manage and control assets and resources - Apply good intranet system through Power Units in districts and towns with the Company to help convey and exchange information and data quickly and securely - The company has almost fully equipped with IT equipment such as computers, printers, fax machines, copiers, and scanners for office employees - Application technology in video conferencing significantly reduces costs in organizing conferences, meetings of the Company and the Corporation - Website of the Company has been running for nearly years with the news posted regularly as electricity quotation, power cut off method makes it easy to search and disseminate information Thus, the branding and advertising on the Internet gets more effective - E1 transmission line connected to the NPC helps Departments and Divisions make exchange of letters and documents in such an easy, secure, fast and cost savings as well as time saving - Deploy and apply E-Office to look up, store and manage documents - There are also other small software that have also made great contribution to the production process of the company as electronic meter, Human Resource Management, Rural Power Management, Tax Declaration, etc The exploitation and application of information technology in production and business have now helped to enhance the labor productivity and work efficiency (Source: http://npc.com.vn/npc) Solutions of IT application in the printing industry: Today, following IT applications are applied in the printing industry in general - Production line of automatic process - Use e-marketing, printing enterprise can apply web marketing in order to provide information about the products or to incentive programs, etc and e-commerce solutions to increase sales There are two ways to equip the information system: buy the products available on the market, or have IT companies tailor a special product If possible, it is best to have IT companies set up their own applications In this way, the enterprises will have systems best matching with their requirements Moreover, in the development process, IT companies can help companies detect more problems, and counseling or support measures to improve investment efficiency IT and e-commerce application strategies of My Chau Company In the context of a tight budget, how to minimize all expenditures is always a top concern of businesses The use of IT in the production - business process not only saves costs but also increase business sales and so on In the process of applying IT to increase sales, it is necessary to deploy online advertising to expand sales channels Regarding economic perspective, this is one of the least expensive forms of marketing, especially compared to advertising on TV or in printing newspapers In addition, e-marketing is also a solution to help enterprises save cost as much as possible Furthermore, My Chau Company will hire a professional company to set up IT and e-commerce project for the company in each period including: - Set up linked and monitored working system based on the computer system - Set up electronic website in order to introduce about the Enterprise and products Implementing model of the Enterprise will consist of 03 stages: Stage 1: Invite a software company to conduct a survey of existing operation of the Enterprise, including: + Prepare survey questionnaire, make a list of survey, prepare detail survey plan, select tools to process survey results; + Implement the assessment of the current situation in accordance with specific procedures including the contents and criteria such as: strategy building capacity; strategic implementation plan; apparatus organization ; operating and production management, circulation-distribution; technological capacity; funds and investment efficiency; business and production efficiency; capacity of human resources; organize information; intelligent data processing means; + Establish the records of current business activities; enterprise’s IT application situation; Profile of criteria used in assessing the application of IT in the enterprise; program budget in the restructuring project Stage 2:Implementation of solutions for enterprises including as folllows: + Enterprises‘ overall architecture construction consists of four basic components: business architecture; Information Architecture; Application Architecture; technology architecture; + Perform storage of solutions in the form of databases to serve the management by the authorities of the enterprise Stage 3: Implementation of IT application for enterprises including as follows: + Implementation of IT applications in business activities based on the solution in the satge number 2; + Updating IT application status for each department in the enterprise Performance Organization: - Holding agency: My Chau Packaging and Printing Jsc - Coordinating agency: Vietnam Software Group Jsc - Duration time: 2012 - 2015 - Funding source: VND 2.000.000.000 (two billion Vietnam Dong) Action plan My Chau will carry out the IT solutions based on the following steps: Stage 1: IT infrastructure investment The enterprise will hire a professional IT company to implement basic hardware, software and build its IT department The enterrpise will be fully equipped to deploy a number of regular business applications such as: computer equipment, LAN and WAN nertworks, Internet connection, communicational environment between its offices within or between partners; the personnel will be trained to use the infrastructure for some operation or management activities; the investment in this phase aims to build the "foundation" for next IT applications Stage 2: Development of Management and interaction applications The objective of this stage is to invest IT to improve performance, support functional departments in the enterprise, specify the activities of the functional departments or groups working based on tasks The investment for automating operational business processes to improve operational efficiency as implementation of applications to meet each field of operation and being ready to expand business demand; finance and accounting programmes, human resource -salary management, sales management and so on Stage 3: Comprehensive application for enhancing management and production capacity Stage is the transition from locality to globality IT infrastructure needs to have a large network in the enterprise, ensuring the smooth flow of information between the departments; integrated software and databases throughout the company are key tools supporting management and operational activities; deploying synchronious solutions to help it change the quality of internal management, and operattion capacity, improve its efficiency and increase competitiveness, such as ERP, SCM, CRM, digital culture – which has been gradually built and developed for the two previous stages has become mature, contributing to the business culture of the enterprise, in which the foudation is the working standards, the measure for new jobstogether with the system of regulations and tools ensuring the full implementation of those standards throughout the enterprise Stage 4: Investment to change the enterprise, making the competitive advantages This is the stage of IT investment in order to achieve competitive advantage in the modern business environment, that is, IT investment in products and services is to create the price advantage making the difference, and different products, in accordance with the competitive strategy of the company Currently, the business issues in the age of the Internet in general, the use of technology and the Internet services in business in particular, has a decisive role: building an intranet network is to share information within the enterprise and an extranet to selectively connect and share information with partners, suppliers, customers, and so on Using the Internet aims to form electronic commercial relationships as B2B, B2C and B2G Inheriting and promoting the strength based already formed data and business processes in the company bring it to the new high, making ICT an effective tool in the implementation of business strategy In summary: Joining in e-commerce activities is the development trend of the global economy In our country, e-commerce is growing by day Government policies have encouraged the development of e-commerce Grasping the opportunities and benefits from e-commerce activities, My chau also is not out of the road map and actively participated in electronic commerce The company wishes to adopt IT for builidng its images and sharing information within the company in particular,but promoting the image and products of the company with reliable partners in the market, through Internet to connect and share with the choice of sources of information with partners, suppliers, and customers, creating new services on the network to keep customers My Chau believes that if the Enterprise performs well implementation of IT roadmap in the near future, it will become one of the leading printing enterprises in Vietnam as well as in the region References: – Curriculum on Information Systems Management - Management Information System - Dr Nguyen Van Thoan  ... Co believes that in the near future, My Chau Printing & Packaging Holding Co will be a reliable address to be able to meet the needs of development in Vietnam, meet the requirements of the industrialization... business issues in the age of the Internet in general, the use of technology and the Internet services in business in particular, has a decisive role: building an intranet network is to share information... such a more scientific manner, help to increase the working performance of the enterprise Challenges: The application of IC in the operation of the enterprise requires a deep investment in infrastructure,