Chapter The Importance of MIS This Could Happen to You: You’re Firing Me? Jennifer lacks critical skills that AllRoad Parts needs Abstract reasoning skills Systems thinking skills Collaboration skills Experimentation skills Copyright © 2015 Pearson Education, Inc 1-2 Study Questions Q1: Why is Introduction to MIS the most important class in the business school? Q2: What is MIS? Q3: How can you use the five-component model? Q4: Why is the difference between information technology and information systems important? Q5: What is information? Q6: What are necessary data characteristics? Q7: 2024? Copyright © 2015 Pearson Education, Inc 1-3 Q1: Why Is Introduction to MIS the Most Important Class in the Business School? Moore’s Law – “The number of transistors per square inch on an integrated chip doubles every 18 months.” Copyright © 2015 Pearson Education, Inc 1-4 Computer Price/ Performance Ratio Historical Trend Copyright © 2015 Pearson Education, Inc 1-5 Some Consequences • YouTube • Pintrest • Facebook • Woot • Pandora • Twitter • LinkedIn • Foursquare None prominent in 2005, some didn’t exist in 2005 Copyright © 2015 Pearson Education, Inc 1-6 What Are the Cost Effective Business Applications of Facebook, Twitter, or Whatever Will Soon Appear? • Are Facebook’s “Like” and Twitter’s “Follow” applications cost-effective? Do they generate revenue worth the expense of running them? What about cloud apps? • Marketing people, not technical specialists, must answer these questions Copyright © 2015 Pearson Education, Inc 1-7 How Can I Attain Job Security? "The only job security that exists, is a marketable skill and the courage to use it.” • Any routine skill can and will be outsourced to lowest bidder • Message: Develop strong non-routine cognitive skills Copyright © 2015 Pearson Education, Inc 1-8 What Is a Marketable Skill? Copyright © 2015 Pearson Education, Inc 1-9 How Can Intro to MIS Help You Learn Non-Routine Skills? • Abstract Reason – Ability to make and manipulate models – Learn five components of an information system model – Chapter 5: How to create data models – Chapter 10: How to make process models Copyright © 2015 Pearson Education, Inc 1-10 Where Is Information? • • • • Graph is not, in itself, complete information Graph is the data you and others perceive, use to conceive information Ability to conceive information from data determined by cognitive skills People perceive different information from same data Copyright © 2015 Pearson Education, Inc 1-28 Amazon.com Stock Price and Net Income Copyright © 2015 Pearson Education, Inc 1-29 Q6: What Are Necessary Data Characteristics? Copyright © 2015 Pearson Education, Inc 1-30 Ethics Guide: Ethics and Professional Responsibility Zero Y-axis Intersection Scale: Which graph you present? Copyright © 2015 Pearson Education, Inc 1-31 Immanuel Kant • Categorical imperative • – One should behave only in a way that one would want the behavior to be a universal law Are you willing to publish your behavior to the world? Copyright © 2015 Pearson Education, Inc 1-32 Duty • • • Necessity to act in accordance with the categorical imperative Perfect duty - behavior that must always be met (Not lying) Imperfect duty - action that is praiseworthy, but not required according to categorical imperative (Giving to charity; developing your business skills and abilities) Copyright © 2015 Pearson Education, Inc 1-33 Imperfect Duty of Business Professionals • • • Cultivating one’s talent is an imperfect duty it is professional responsibility Obtaining skills necessary to accomplish your job Continue developing business skills and abilities throughout your careers Copyright © 2015 Pearson Education, Inc 1-34 Q7: 2024? • Huge networks of computers to process image data in real time What does that mean for privacy? Where are the business opportunities? • Computers-in-a-product • Will people still go to work? • Will people be employees of organizations? Will classrooms be needed? Copyright â 2015 Pearson Education, Inc 1-35 Security Guide: Password Etiquette • • • • Never write down your password, not share it with others Never ask someone for their password Never give your password to someone “do-si-do” move—moving away so another person can enter password privately—common professional practice Copyright © 2015 Pearson Education, Inc 1-36 Strong Passwords • • • • • Ten or more characters Does not contain your user name, real name, or company name Does not contain a complete dictionary word in any language Different from previous passwords used Contains both upper- and lowercase letters, numbers, and special characters (such as ˜ ! @; #, $ % ^; &; * ( ) _ +; – =; { } | [ ] \ : “ ; ’ ;? , /) Copyright © 2015 Pearson Education, Inc 1-37 Guide: Five-Component Careers Copyright © 2015 Pearson Education, Inc 1-38 Active Review Q1: Why is Introduction to MIS the most important class in the business school? Q2: What is MIS? Q3: How can you use the five-component model? Q4: Why is the difference between information technology and information systems important? Q5: What is information? Q6: What are necessary data characteristics? Q7: 2024? Copyright © 2015 Pearson Education, Inc 1-39 Case Study 1: The Amazon of Innovation Copyright © 2015 Pearson Education, Inc 1-40 Case Study 1: The Amazon of Innovation (cont'd) Amazon’s business lies in three categories: Online retailing Own inventory Associates program Consignment – – – Order fulfillment Cloud services Copyright © 2015 Pearson Education, Inc 1-41 1-42 ... information system model – Chapter 5: How to create data models – Chapter 10: How to make process models Copyright © 2015 Pearson Education, Inc 1-10 How Can Intro to MIS Help You Learn Non-Routine... paralyzes Copyright © 2015 Pearson Education, Inc 1-13 Job Growth over the Past Twenty Years Copyright © 2015 Pearson Education, Inc 1-14 Bottom Line of MIS Course Copyright © 2015 Pearson Education,... What Is MIS? • Key elements Management and use Information systems Strategies •.Goal of MIS Managing IS to achieve business strategies Copyright © 2015 Pearson Education, Inc 1-16 What Is MIS (cont’d)