Experiencing MIS 9th by m kronenke chapter 01

Chapter The Importance of MIS “But Today, They’re Not Enough.” Jennifer lacks skills Falcon Security needs: Abstract reasoning skills Systems thinking skills Collaboration skills Experimentation skills Copyright © 2017 Pearson Education, Inc 1-2 What Do Employers Want? • Self starter, don’t wait to be told what to • Team worker – Develops ideas with others – Ask questions – Pulls more than their own weight Copyright © 2017 Pearson Education, Inc 1-3 Study Questions Q1: Why is Introduction to MIS the most important class in the business school? Q2: How will MIS affect me? Q3: What is MIS? Q4: How can you use the five-component model? Q5: What is information? Q6: What are necessary data characteristics? Q7: 2026? Copyright © 2017 Pearson Education, Inc 1-4 Q1: Why Is Introduction to MIS the Most Important Class in the Business School? • Technology fundamentally changing business • Information Age – Production, distribution, control of information primary economic drivers • Digital Revolution – From mechanical/analog devices to digital devices Copyright © 2017 Pearson Education, Inc 1-5 Understanding the Forces Pushing the Evolution of New Digital Devices • Bell’s Law – New class of computers establishes a new industry each decade  New platforms, programming environments, industries, networks, and information systems • Understand how next digital evolution will affect businesses • Given: What an industry does and how does it will change Copyright © 2017 Pearson Education, Inc 1-6 Evolving Capabilities: Computer Price/Performance Ratio Historical Trend Copyright © 2017 Pearson Education, Inc 1-7 Metcalfe’s Law • Network value equal to square of number of users connected to it (V=U ) – Google, Amazon, eBay exist due to large numbers of Internet users Copyright © 2017 Pearson Education, Inc 1-8 Fundamental Forces Changing Technology Connection speed test Copyright © 2017 Pearson Education, Inc 1-9 This Is the Most Important Class in the School of Business Because You Will Learn: • How technology fundamentally changes businesses • Why executives try to find ways to use new technology to create a sustainable competitive advantage • Assess, evaluate, apply emerging information technology to business • Help you attain knowledge needed by future business professionals Copyright © 2017 Pearson Education, Inc 1-10 Imperfect Duty of Business Professionals • Imperfect duties – Cultivating your talent is a professional responsibility – Obtaining skills necessary to accomplish your job – Continuing to develop business skills and abilities throughout your career Copyright © 2017 Pearson Education, Inc 1-42 Q7: 2026? • • Most computers won’t look like computers Smartphones – 1Gbps network connection, – Exabyte storage, – Teraflop+ processing power, – Connect to any electrical device, – Store/stream every song and movie ever made to any device, – Battery life over a month on a single charge Copyright © 2017 Pearson Education, Inc 1-43 Q7: 2026? (cont’d) • BYOD common • Comprehensive bio-monitoring devices at home, linked to health care systems • Widespread use of Google Glass or Microsoft’s HoloLens • More people work at home or wherever • Cost differences between traditional courses and “course in a box” increases • Knowledge and use of business information systems will be more important, not less Copyright © 2017 Pearson Education, Inc 1-44 Security Guide: Passwords and Password Etiquette • • • • • 10+ characters Does not contain your user name, real name, or company name Does not contain a complete dictionary word in any language Different from previous passwords used Contains both upper- and lowercase letters, numbers, and special characters (such as ˜ ! @; # $ % ^; &; * ( ) _ +; – =; { } | [ ] \ : “ ; ’ ;? , /) Copyright © 2017 Pearson Education, Inc 1-45 Password Etiquette • • • • Never write down your password Never ask someone for their password Never give your password to someone “do-si-do” move—move away so another person can enter password privately – Common professional practice Copyright © 2017 Pearson Education, Inc 1-46 Guide: Five-Component Careers Copyright © 2017 Pearson Education, Inc 1-47 Active Review Q1: Why is Introduction to MIS the most important class in the business school? Q2: How will MIS affect me? Q3: What is MIS? Q4: How can you use the five-component model? Q5: What is information? Q6: What are necessary data characteristics? Q7: 2026? Copyright © 2017 Pearson Education, Inc 1-48 Case Study 1: zulily • What is the business model? – Flash sales to mothers:  Children’s clothes, toys, women’s clothes, accessories, and décor items – IT provides entertaining shopping experience, name brand goods, unique and difficult-to-find offbrands, at substantial discounts – – 45% of sales over mobile devices Curated sales Copyright © 2017 Pearson Education, Inc 1-49 Merchandise Variety Copyright © 2017 Pearson Education, Inc 1-50 Case Study 1: zulily (cont'd) Copyright © 2017 Pearson Education, Inc 1-51 How They Do It • Buyers identify goods to be sold, negotiate with vendors • Photographs sample items in-house, write ad copy • Group items for 3-day sales events • After event closes, zulily orders items from vendor, receives, packages, and ships to customers (maintains no inventory) • Vulnerable to vendors errors and mistakes Copyright © 2017 Pearson Education, Inc 1-52 Use of Technology • “Continual innovation through investment in technology is core to our business.” • Internet, mobile technology compatibility • Developed a proprietary technology platform to handle enormous spikes in web processing demand • Extensive data collection and analytics capabilities Copyright © 2017 Pearson Education, Inc 1-53 Growth-Management Problems • Must effectively integrate, develop and motivate a large number of new employees, while maintaining corporate culture Continue to make substantial investments to expand merchandising and technology personnel • Need to hire mid-level managers • Finding and retaining merchandising and technology personnel difficult Copyright © 2017 Pearson Education, Inc 1-54 Learning from zulily • • • • Technology zulily uses not ground breaking Developed innovative application of information systems technology Applied it to a business opportunity Managerial skill to develop that idea Copyright © 2017 Pearson Education, Inc 1-55 Copyright © 2017 Pearson Education, Inc ... well-paying, high demand MIS- related jobs Copyright © 2017 Pearson Education, Inc 1-22 Q3: What Is MIS? • Key elements Management and use Information systems Strategies •.Goal of MIS – Managing IS to... Copyright © 2016 Pearson Education, Inc Publishing as Prentice Hall 1-23 What Is MIS (cont’d) Management and use to: • Develop, maintain, adapt by: – Creating an information system that meets your... 2017 Pearson Education, Inc 1-15 How Can Intro to MIS Help You Learn Non-Routine Skills? (cont’d) • Systems Thinking – Ability to model system components, connect inputs and outputs among components