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Marketing collaboration tools buyers guide

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5 Essentials of the Best Marketing Collaboration Tools e r a s m a e t g n i t Marke , g n i t p a d a y l t n consta g n i t a u l a v e , g n i t a collabor e h t n o s y a w l a e r ' y e — and th s e i g o l o n h c e t w e hunt for n d n a e n i l m a e r t s to help them s t r o f f e r i e h t e l sca But with thousands of tools designed to help marketers with their hectic workloads, how you choose the right one for your team? Look for these essential capabilities to quickly narrow the field and find the perfect tool 1 Easy Document Collaboration Easy Document Collaboration No  campaign  is  a  one-­‐person  show  Between   brainstorming,  group  writing  and  editing  sessions,  and   several  rounds  of  revisions,  you  need  multiple  team   members  to  access  and  contribute  to  documents   simultaneously   Convenient File Management & Storage Convenient File Management & Storage Multiple  copy  revisions,  design  mockups,  budget   spreadsheets  marketers  have  a  lot  of  documents   to  manage  Project  management  tools  let  you   virtually  paperclip  related  files  together  with  the  task   they  support,  so  you  don’t  need  to  search,  resend   emails,  or  verify  that  everything's  up-­‐to-­‐date   Free Mobile Apps Free Mobile Apps Creativity  doesn’t  clock  out  at  6  PM  You  need  to  be   able  to  access  your  work  whenever  and  wherever   you  want  Free  mobile  apps  let  you  access  your   workspace  from  a  client  meeting,  on  the  train,  or   over  your  leisurely  Saturday  morning  coffee 4 Visualizes Projects & Plans Visualizes Projects & Plans Planning  projects  on  calendars  and  whiteboards  isn't  ideal     A  single  change  can  lead  to  a  domino  effect  of  rescheduled   or  forgotten  tasks  Find  a  tool  that  lets  you  view  multiple   campaigns  and  projects  at  once,  see  how  everything   connects,  and  quickly  make  adjustments   5.5 Real-Time Real-Time Updates Updates 5.5 Real-Time Real-Time Updates Updates Meetings,  presentations,  reports  —  you  barely  have  time   to  eat  lunch  let  alone  chase  down  status  updates  or   discuss  task  changes  You  need  instant  visibility  into   exactly  where  your  campaigns  stand  right  now,  so  you  can   make  sure  your  team  is  always     focused  on  high-­‐priority  tasks   Get the Complete Buyer's Guide to Online Marketing Tools Get  the  free  ebook  with  more   advice  on  selecting  the  right   tool  for  your  marketing  team,   plus  a  printable  checklist  to   help  you  quickly  evaluate   your  options   Download it Now ...  tasks   Get the Complete Buyer''s Guide to Online Marketing Tools Get  the  free  ebook  with  more   advice  on  selecting  the  right   tool  for  your ? ?marketing  team,   plus  a  printable... capabilities to quickly narrow the field and find the perfect tool 1 Easy Document Collaboration Easy Document Collaboration No  campaign  is  a  one-­‐person  show  Between   brainstorming,  group...  budget   spreadsheets  marketers  have  a  lot  of  documents   to  manage  Project  management ? ?tools  let  you   virtually  paperclip  related  files  together  with  the  task   they  support,

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