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Building business strategy for 12-9 Petrovietnam Cement Joint Stock Company in period of 2010-2020

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Mục lục

    1. General background and rationale of the assignment topic

    2. Purpose and object of the study

    4. The assignment is divided in to 3 main chapters as follows

    CHAPTER 1. THEORETICAL BASIS TO BUILD CORPORATE'S BUSINESS STRATEGY

    1.1. The concept and the role of corporate strategy

    1.2. How strategy is managed - strategic management

    1.4. Analyzing and selecting strategy

    1.5. The specific characteristics of building business strategy of PVC 12/0

    CHAPTER II. BUSINESS ENVIRONMENT ANALYSIS AND INTERNAL ANALYSIS OF 12/0 PETROVIETNAM CEMENT JOINT STOCK COMPANY

    2.1. History of establishment and development

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