Construct business strategy for cosevco Gianh river cement compan within the period of 2012 - 2017

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Construct business strategy for cosevco Gianh river cement compan within the period of 2012 - 2017

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Mục lục

  • Trang bìa

  • OPENING

  • 1. The necessary of the research topic

  • 2. Research objectives

  • 3. The object and scope of the study

  • 4. Research Methodology

  • CONTENTS

  • CHAPTER I: BASIC ISSUES IN BUILDING BUSINESS STRATEGIES

  • 1. Business strategy of the enterprise

  • 2. Strategy building process

  • CHAPTER II: ANALYSIS OF INTERNAL AND BUSINESS ENVIRONMENT OF THE COMPANY

  • 1. Introduction about the Company

  • 2. Analysis of the external environment

  • 3. Internal Environment Analysis of the Company

  • CHAPTER III: BUILDING BUSINESS STRATEGIES

  • 1. Building long-term business objectives

  • 2. Developing strategic methods

  • 3. Strategic selection

  • 4. The strategic implementation solutions

  • 5. Some recommendations for the state to develop cement commercial products on the domestic market

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