Constructing business strategy of Vietinbank - North Nghe An branch within the period of 2013-2017

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Mục lục

COVER PAGE
TABLE OF CONTENTS
LIST OF ABBREVIATIONS
LIST OF IMAGES
LIST OF TABLES
LIST OF FIGURES
PREFACE
- 1. The need of topic study
- 2. Study purpose
- 3. Study purposes
- 4. Study and scope of research
- 5. Study method
- 6. Significance of theory and reality
- 7. Structure of the report
- CHAPTER 1 : ARGUMENTAL BASIS OF CONSTRUCTING BUSINESS STRATEGY FOR THE ENTERPRISE
  - 1.1. Definition of business strategy
  - 1.2. The role of business strategy
  - 1.3. Classification of business strategy
  - 1.4. Process of constructing business strategy
  - 1.5. Basic competitive strategies
  - 1.6. Strategy selection
  - CHAPTER 2 : ANALYSIS OF BUSINESS ENVIRONMENT OF VIETINBANK-NORTH NGHE AN BRANCH
    - 2.1. General introduction of the enterprise

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Constructing business strategy of Vietinbank - North Nghe An branch within the period of 2013-2017

Thông tin tài liệu

Từ khóa liên quan

Mục lục

COVER PAGE

TABLE OF CONTENTS

LIST OF ABBREVIATIONS

LIST OF IMAGES

LIST OF TABLES

LIST OF FIGURES

PREFACE

1. The need of topic study

2. Study purpose

3. Study purposes

4. Study and scope of research

5. Study method

6. Significance of theory and reality

7. Structure of the report

CHAPTER 1 : ARGUMENTAL BASIS OF CONSTRUCTING BUSINESS STRATEGY FOR THE ENTERPRISE

1.1. Definition of business strategy

1.2. The role of business strategy

1.3. Classification of business strategy

1.4. Process of constructing business strategy

1.5. Basic competitive strategies

1.6. Strategy selection

CHAPTER 2 : ANALYSIS OF BUSINESS ENVIRONMENT OF VIETINBANK-NORTH NGHE AN BRANCH

2.1. General introduction of the enterprise

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