Developing business strategy for Cement Materials and Transportation JSC in the period of 2012-2020

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Developing business strategy for Cement Materials and Transportation JSC in the period of 2012-2020

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Mục lục

  • COVER PAGE

  • CARTIFICATION

  • ACKNOWLEDGEMENT

  • TABLE OF CONTENTS

  • ABBREVIATIONS

  • LIST OF TABLES

  • LIST OF FIGURES &CHARTS

  • INTRODUCTION

    • 1. The necessity and meaning of the research

    • 2. Purpose of the research

    • 3. Objective, scale and methodology

    • 4. Structure of the report

    • CHAPTER I. LITERATURE REVIEW OF STRATEGY AND STRATEGIC MANAGEMENT

      • 1.1. Overview of strategy and strategic management

      • 1.2. The strategy development process

      • CONCLUSION

      • CHAPTER II. THE REAL SITTUATION OF STRATEGY IMPLEMENTATION OF VICEM CEMENT MARWRIALS AND TRANSFORMATION JSC IN VIENTNAM'S ECONOMIC CIRCUMSTANCES

        • 2.1. Introduction about Vicem Cement Material and Transprot JSC (COMATCE)

        • 2.2. Business performance of COMATCE in the period 2006 - 2011

        • 2.3. Analysis environment factors influencing the business activities of COMATCE

        • 2.4. Analysis of strategy planning and implementation practice of Materials Transport Cement Joint Stock Company

        • 2.5. General evaluation of strategy implementation

        • CHAPTER III. SOME SOLUTIONS FOR BUSINESS STRATEGY OF COMATCE IN 2012 - 2020 PERIOD

          • 3.1. Development goal of COMATCE from 2012 - 2020

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