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155 Cisco, LG and Qantum iPhone Law- suit Ever since Apple CEO Steve Jobs announced the iPhone, which is a mobile phone with multimedia capabilities that are similar to the iPod, an iPhone lawsuit immediately followed. The most popular and talked about lawsuit is probably the Cisco iPhone lawsuit filed on January 10, 2007 one day after the iPhone announcement at MacWorld. This iPhone lawsuit claims that Cisco has been the owner of the iPhone trademark when it acquired and took over Infogear in 2000. One month later, Cisco and Apple eventually reached an agreement with both companies using the iPhone name and will be mutually exploring interoperability between their products. This was not the only iPhone lawsuit filed since Apple's re- leased the iPhone. The Head of LG Electronics Mobile Handset R&D Center, Woo-Young Kwak issued a statement claiming that the iPhone copied the LG Prada design. This iPhone lawsuit in-the-making has been in the news for several months already but LG has yet to formally file an iPhone lawsuit. A closer look at the LG Prada and the Apple iPhone actually reveals very little similarities. Aside from the design, phone features and capabilities are significantly different. Another iPhone lawsuit in-the-making claims that the touch screen technology of the iPhone and its proximity sensors are already patented by Quantum Research (QR). But QR immediately backed down on their threat stating that they will have to wait until the iPhone was released. As of today, no iPhone lawsuit has been 156 filed by QR. Quantum Research already has a pending lawsuit over Apple's iPod click wheels which they claim uses charge-transfer technology similar to the Cypress PSoC chip patented by QR. 157 iPhone Linksys: Apple Inc. and Cisco on iPhone Before the wonderful iPhone was ever released, there have been another product named iPhone, which has been made by the company known and named as from Cisco Systems. And this iPhone is a more commonly known as the Linksys iPhone, which is in itself, a line of Internet appliances that com- bined the power and capabilities of a regular cellular phone and a Web Terminal. The Linksys iPhone was first brought out for public sale by the company Infogear in the year of 1998. In this time, this same Company was later purchased by the company, Cisco and during the years of 2001 to 2006, Cisco refrained from releasing to the public any new products udner the said name of iPhone. This is something that came automatically under the merger of Cisco and Infogear. And with no new products being marketed under the name of iPhone, it was later pushed out of the public's mind and into the unknown world of countless and countless of technological gadgets until the conception and introduction of Apple Inc.'s iPhone. This introduction made by Apple Inc. soon brought out the word ‘iPhone' back into the public's mind as well as their desire to buy and have an experience with the revolutionary product as well. And though it may come at such a high price, the Apple Inc.'s iPhone has many capabilities that used to be part of many different kinds of gadgets. Yet, with the trademark of iPhone still in Cisco, the Company soon decided to rebrand its Linksys VoIP-based 158 cellular phones in a move that matched Apple Inc.'s and Cisco's iPhones respectively in name. This similarity in name severely caused a trademark dispute between the two Companies, but this has been resolved in the greatest of convenience. 159 iPhone Order Pre: A Costlier, yet more Convenient Venture There is no apparent reason why the Apple Inc.'s new and revolutionary product named iPhone must be dumped into the sidelines as an unprofitable object. It is very foolhardy to expect it so. And from the very begin- ning, the speculators were not quivering for its probable numbers of sale, rather, they were inquiring on the possible release dates, price and the stocks of iPhone. There is indeed a definite amount of fear that there may be a shortage of iPhones available for the public's use. In fact, far from being left out of the so-called iPhone mad-rush there have been people who try to order their iPhone through pre-orders, which is distinctly forbidden by the executives of Apple Inc. To ask why, is a mystery that no one can answer, but as for all concerned, Apple Inc does not allow pre-ordering. Although, there have been rumors and reports about stores accepting pre-orders from their customers, who hope to avoid the lines of waiting. Today, there are now pre-order Websites that offer their services for a higher price. It is mostly likely though that these Websites are foreign in distribution and headquarters, as most pre-order sites are to be found in places outside America. There are in fact cases where people would try to find a lower pricing for their pre-order iPhones, but it is however no doubt that these iPhones are more expensive that the iPhones bought in the stores. Sometimes, the differences in terms of the cost are at the 160 thousands of dollars and these iPhones simply do not come cheap, but in cases where convenience is the main consideration, pre- ordering is a must. 161 The Pros and Cons of the iPhone Pic Capability The iPhone is an Internet-enabled phone which has multi- media features which were marketed and designed by Apple Inc. The main feature of the iPhone is the multi-touch screen with buttons and a virtual keyboard. The main functions of the iPhone are to allow you to use its portable media player (like the iPod, only better) and its camera phone. The added feature of visual voicemail makes text messaging a thing of the past. With its Wi-Fi capability, the iPhone also makes web-browsing and email on the go a fact of life so that you can put your PDAs to rest. With its Quad-Band capacity, the iPhone cer- tainly proves its international capability. It supports the EDGE or Enhanced Data Rates for GSM Evolution data technology. The downside of picture taking with the iPhone is its camera capability. Yes, a 2.0 megapixel camera is very good for taking pictures with, but the iPhone has no flash to enhance the photo quality when you have darker conditions to take pictures with. plus the iPhone also does not support video recording. Still, the iPhone package also comes with software that will allow you to upload, email and view photos in the same iPhone. You may also zoom in and zoom out the photos you have taken. The software from the package enables the user to interact with the Mac iPhoto or in the Windows Photoshop through your PCs. 162 The resolution of the pictures is considerable enough for everyday pictures, and the fact that it can capture the moments you always want to remember. A gadget like the iPhone is appealing to buy for your self be- cause of its sleek design. You can think of it this way: imagine you are carrying a phone, a PDA, and even mobile Internet connection on the move, music and camera all in one. Not all gadgets can promise you the same thing and live up to high standards at the same time, as the iPhone can. 163 The Pros and Cons of Having your iPhone Pre-ordered iPhone is the gadget must-have for the year 2007. With its sleek design, enhanced features and innovative interface, no mobile phone in the market equals this attention-grabbing mobile phone. When Steve Jobs announced the launching of the iPhone during the Macworld convention, the media and gadget enthusiasts are all abuzz about their expectations from the new iPhone. When the product was finally launched on the latter part of June on the same year, there was a clamor from people who want to be the first ones to have the iPhone. In the US, there was no iPhone preorder line available since that was the first time that the phone will be released in the market. In other countries, however, they have developed a pre-order line, some on websites and some on stores, so that as soon as the stock is delivered in their respective countries, they would already have placed an order for this phone which has a huge demand in the market. One example of an iPhone pre-order line is in Australia. Al- though there are no units in stock yet, Apple Incorporated, the manufacturers of iPhone, already foresee a high demand of their mobile device in the country. This is the reason why they have created an iPhone pre-order layby, where individuals who would like to purchase the phone can already start paying for their very own iPhone, long before the stocks arrive. In the United Kingdom, there is also a website which allows individuals to place an order for the iPhone even before the 164 stocks arrive, although there is no commitment to buy. People who will register at the website are assured that they will be contacted as soon as the units arrive. [...]... formulated a MacNews website that provides users up to date information of the iPhone events and new gadgets Indeed, Apple, Inc paved way of bringing the internet into one's pocket Heads up to Apple' s iPhone device 170 What iPhone is to offer With the success brought about by iPod, Apple Inc designed and introduced in the market world the iPhone The iphone is a multi-media, internet enabled mobile phone... mobile phone and the classic iPod, then you do need to go to some lengths to protect your iPhone For this, a transparent or personalized iPhone skin can do wonders There are several types of protective skins available in the market today, you just need to find the right one that will suit your style and gadget needs First, there is the BodyGuardz clear iPhone skin which is made of scratch-proof material... transparent so that you do not to need to mar the touch screen surface of the iPhone This will iPhone skin will go a long way towards protecting your iPhone Another brand that you can try is called the invisibleSHIELD, which is made of a clear film that will also prevent your phone unit from getting unsightly scratches This type of iPhone skin is only 2 millimeters thick and is made of tough material that can... Though the new Iphone has no Voice dialing, it has visual voicemail that allow users to view all those who have left messages and plays those messages without having to call and play the voice mailbox The iPhone has a touch screen that serves as touch pad and keyboard The use of stylus is no longer needed The download of iTunes can be done in the iPhone and may serve as user's custom ringtone The music... After the iPhone unit sales has reached the 1 million mark, Steve Jobs and company decided to cut a $200 value off the original price of the 8 GB iPhone Now that owning an iPhone will only cost $399, the iPhone experience has reached across the boundaries of the US In addition, the 4 GB iPhone model has been sunsetted already, as new models of the iPhone are expected to be released in 20 08 Though there... the 8 GB model These two models have the same features but they obviously differ in phone memory The price for the 4 GB iPhone is $499 and the 8 GB iPhone can be bought at $599 Though a bit higher than most mobile phone brands, the iPhone still dominated the market as more and more people became curious of the current craze in town Come to think of it, the $499 and $599 prices for the 4 GB and 8 GB iPhones... others who feel lucky to have an iPhone as new and exciting features are set to impress old and new fans alike 172 What is an iPhone? Where regular cell phones are used to communicate and get in touch with people even while outside work or home, the iPhone as introduced by Apple Inc., does not only provide communication services but also it multi-media and internet services An iPhone is a multi-media,... voicemail which allows users to look at the list of current voicemail messages on screen without the need of calling the voicemail box iTunes music can be used as custom ringtones as well iPhone has a 3.5 liquid crystal display HVGA touch screen topped quality, scratch-resistant glass It is for multitouch sensing and no stylus is required for use 173 Indeed communicating through iPhone can be helpful for... only the business venture of Apple Inc and its stockholders Also greatly affected were the technological gadgets to be released in the future by Apple Inc and other Companies out there A great summation of the statement would be in the terms of iPhone, being so revolutionary, it changed the way the people looked out to the world in the future Today, cellular phones brought to the people the use of themes,... applications from Apple The iPhone can be downloaded with iTune, which is also compatible with Mac OS X version 10.4.10 or later, and 32-bit Windows XP or Vista The Macintosh is the brand name of Apple, Inc The iPhone touch screen allows the viewing of pictures; organizing, displaying and playing music; video; and makes calls Embedded with complicated systems the Mac iPhone is made simple for users The Apple, . conveniently transparent so that you do not to need to mar the touch screen surface of the iPhone. This will iPhone skin will go a long way towards protecting your iPhone. Another brand that you can. need to go to some lengths to protect your iPhone. For this, a transparent or personalized iPhone skin can do wonders. There are several types of protective skins available in the market today,. bringing the internet into one's pocket. Heads up to Apple& apos;s iPhone device. 170 What iPhone is to offer With the success brought about by iPod, Apple Inc. designed and