UNIT 1 HUDSON CORPORATION From quanghuy ceogmail com To davidwrightgmail com Subject SUITABLE MARKETING STRATEGIES AND THE NEXT MEETING Dear Mr Wright, I am writing to you with the aim of expressing our decisions about which marketing strategies are optimum to take actions promptly so that our company can deal with negative influences caused by cheaper Asian imports After many in depth discussions about strengths and weaknesses of these options, we ultimately reach a consensus that we will hir.
UNIT 1: HUDSON CORPORATION From: quanghuy.ceo@gmail.com To: davidwright@gmail.com Subject: SUITABLE MARKETING STRATEGIES AND THE NEXT MEETING Dear Mr Wright, I am writing to you with the aim of expressing our decisions about which marketing strategies are optimum to take actions promptly so that our company can deal with negative influences caused by cheaper Asian imports After many in depth discussions about strengths and weaknesses of these options, we ultimately reach a consensus that we will hire a top designer to create a new range of smaller suitcases and shoulder bags for business people travelling in Europe as well as rich and fashion-conscious teenagers, because we realized that our former products were not only not exciting and innovative enough to attract buyers’ attention but also old-fashioned according to our survey Therefore, we desire to make effort to get a successful product makeover under a new label by this action Moreover, we will also utilize e-commerce platforms to sell the existing product lines since we believe that our company is still able to perform well with them Through e-commerce platforms that are well-known for good accessibility, we can make our products available for more types of buyers in Europe at a competitive price In order to discuss these strategies more easily and quickly, I would love to invite you to join a meeting with us so that we can finally decide that what the next steps are I suggest our meeting should be started at 9P.M, April, 10 th, 2022 Please let me know whether you can attend or not so that we are able to have the best preparation for it Thank you for your patience and cooperation If you have any questions or wonders, feel free to contact us for further information I am looking forward to hearing from you soon Yours sincerely, Huy Nguyen Le Quang Huy./ UNIT 2: BUSINESS TRAVEL SERVICES From: quanghuy.bts@gmail.com To: johnson.neotech@gmail.com Subject: APOLOGY AND SOLUTIONS FOR ALL THE INCONVENIENCE DURING THE TRIP Dear Mr Johnson, My name is Nguyen Le Quang Huy - the Account Manager of BTS Thank you for your summaries about the inconvenience that you had to underwent in your recent business trip On behalf of our company as well as these organizations concerned, I would like to give you a faithful apology for your bad experience during the past time With the desire to express our heartfelt, we want to suggest some following solutions to resolve it: For the hotel issues, we would like to offer 50% discount for your next reservation at Excelsior Hotel Besides, you can experience some accompanied services at the hotel without any extra payment Especially, you will get the preview of your booked room to make sure that it meets all your requirements With reference to the lost luggage, we will give you a compensation equivalent to the value of your lost luggage and offer a free flight on your next experience Additionally, we also ask the airline to find your bags carefully again and return to you as soon as possible Moreover, the airline will install more cameras alongside the airport in order to strengthen security as well as minimize possible loss In terms of the problem of car rental, we will refund the fee that you had to pay for your service In addition, we would like to offer a free car rental with the big size if you go back next time For the clerk, we feel sorry for his rude attitude towards you and commit to criticize him strictly For the diverted flight issues, we will refund your hotel expenses and offer 30% discount for the next flight of this airline Again, we want to apologize sincerely for all the inconvenience and hope that these above solutions are able to make you satisfied We promise that our company will examine and evaluate the quality of services more carefully before providing them for you so that similar problems not happen again Thank you for your patience and cooperation If you have any questions or wonders, feel free to contact us for further information We are looking forward to serving you soon for the next trip Yours sincerely, Huy Account Manager of BTS./ UNIT 3: ACQUIRING ASISA ENTERTAINMENT Date 3rd April, 2022 Present Scott Henderson (Chief Executive), Robert Crawford (Vice-pre Reapplying for the positions At the behest of HR Director, HR Department should make effort to console all the staff and persuade them to try their best t Moreover, HR Department also take charge of holding some cosy parties and help the management and staff build a strong re Redundancy and compensation Vice President should make an employee deployment plan to clarify the workload and responsibilities to staff so that they can Additionally, Vice President has to propose to increase the compensation package for redundant staff as well as suggest them Company language skill Asia Entertainment’s Senior Executive should design some internal English courses for staff to learn and practice more frequ Besides, he has to adjust employee’s workload properly during their study time and give them a support charge as an encoura Last but not least, he had better collaborate with departments involved to create an English environment in the workplace Computer system The Manager should create training sessions related to computer system for all the staff to help them be acquainted with its o In addition, the Manager also regularly follow and support staff when they work with this system to solve possible issues as s Cuisine in staff restaurant At the behest of HR Director, HR Department should conduct a survey aimed at staff to know exactly their expectations to da Management style Chief Executive should spend more time researching and understanding staff’s expectations and feelings via feedback forms Next meeting: 1st May, 2022 Venue: to be confirmed UNIT 4: From: toanngo.instep@gmail.com To: smithjohn.instep@gmail.com Subject: DECISION CONCERNING THE RELOCATION OF INSTEP Dear Mr Smith, I am writing this email to inform you about the future of Instep After having a discussion with many people concerned, we made a decision of a possible move to Beauchamp Although having a lot of actions are against the company's move, I feel the company can continue and make a move Actually, the big problem is the unhappiness of staffs and their families However, I must put the profits of the company first With the reduction in cost, the improvement of working conditions and better communication, I think that the company's move will make the situation better in the long-term Moreover, we all recognize the priority of Beauchamp when offering us tax intensives With all the above priorities, these are too good for us to make a move immediately I have an intention of making an official announcement soon Perhaps, I will work with the department concerned to have a stable plan for the company's move I hope that we can finish this process within a month If you have any recommendations, please let me know by replying to this email I hope to hear from you soon Yours faithfully, Toan Ngo Quoc Toan./ ... am looking forward to hearing from you soon Yours sincerely, Huy Nguyen Le Quang Huy. / UNIT 2: BUSINESS TRAVEL SERVICES From: quanghuy.bts@gmail.com To: johnson.neotech@gmail.com Subject: APOLOGY... CORPORATION From: quanghuy.ceo@gmail.com To: davidwright@gmail.com Subject: SUITABLE MARKETING STRATEGIES AND THE NEXT MEETING Dear Mr Wright, I am writing to you with... FOR ALL THE INCONVENIENCE DURING THE TRIP Dear Mr Johnson, My name is Nguyen Le Quang Huy - the Account Manager of BTS Thank you for your summaries about the inconvenience that