Oldera FILM PHOTOGRAPHY SERVICES APPLICATION

MINISTRY OF EDUCATION AND TRAINING FPT UNIVERSITY Capstone Project Document Hanoi, December 2020 FILM PHOTOGRAPHY SERVICES APPLICATION Nguyen Hoang Minh Phuong_HA130181 Bui Van Phat GDP_G11 Nguyen Ngoc Tung_SE06327 Supervisor Capstone Project Code Members FPT UNIVERSITY | DECEMBER 2020 OLDERA - FILM PHOTOGRAPHY SERVICES Project Proposal Table of Contents 1.1 PROBLEM DEFINITION 1.2 PROBLEM OVERVIEW Design Proposal 2.1 BUILDING FIRST USER FLOW Pre Design 3.1 BUILDING SECOND USER FLOW Design Finalization 4.1 DESIGN OVERVIEW 4.2 DESIGN FINALIZATION Simulation Function 02 Link Film Photo Video FPT UNIVERSITY | DECEMBER 2020 Project Proposal REPORT NO.1 03 OLDERA - Film Photography Services CAPSTONE PROJECT DOCUMENT REPORT NO.1 | CAPSTONE PROJECT PROPOSAL 1.1 PROBLEM DEFINITION 1.1.1 Name of this Capstone Project Oldera - Film Photography Services Our mobile app is a new way to help film photographers learn, buy, schedule and connect to make the film photography experience easier, more convenient and faster At the same time, the application is also a tool to help service providers have more professional management processes 04 OLDERA - Film Photography Services REPORT NO.1 | CAPSTONE PROJECT PROPOSAL 1.1 PROBLEM DEFINITION 1.1.2 Problem Abstraction In recent years, the hobby of film photography has gradually returned to young people who love "nostalgia", even encroaching on digital photography when compared to the artistry of a photo A movement of young people in film photography appeared The film photography market is quite diverse today, it is difficult for users to know what they need or want Although a lot of information is easy to find, it is still confusing and takes time to find out where to use the service that is suitable for each purpose Besides, the management of services and customers of service providers is also an issue that needs to be concerned, because at present this stage is still done very manually and has not been thoroughly technologized, thus causing unreasonable errors in the order processing service To solve this problem, the application acts as a connection, not only providing services to film photographers but also making it easier for service providers to track and manage their services 05 OLDERA - Film Photography Services REPORT NO.1 | CAPSTONE PROJECT PROPOSAL 1.2 PROJECT OVERVIEW 1.2.1 Define the Problem In the 4.0 era, film photographers need to quickly find service providers for a fast, reputable film photography experience without spending too much effort, as well as a place to find information and share film photos easily For service providers, they want the best possible service management However, nowadays, film photographers still struggle to book film developing, take time to find and buy reputable products, not know where to learn the basic instructions and encounter many problems when sharing film photos In addition, service providers also take a lot of time and effort to process their services 06 OLDERA - Film Photography Services REPORT NO.1 | CAPSTONE PROJECT PROPOSAL 1.2.1.1 Problem Statement These problems make film photographers feel uncomfortable and inconvenient during the process of photography and film photography experience It even affects the user's maintenance of film photographer With the provider's service not being treated thoroughly, it will lead to loss of reputation, customer and cost of error handling Therefore, our team wants to solve this problem by bringing modern technologies such as QR Code, AI, Google Maps & GPS into mobile applications to help shorten service usage time for film photographer, simplifying handling for service providers and further developing the friendly, reputable, and ever-growing film photography community 07 OLDERA - Film Photography Services REPORT NO.1 | CAPSTONE PROJECT PROPOSAL 1.2.1.2 Hypothesis Driven Validation Our team used the Hypothesis Driven Validation method, assuming some hypotheses for the problems the group thinks film photographers and service providers are facing Then we will research from Market Research and Customer Research to prove these hypotheses are false or correct 08 OLDERA - Film Photography Services REPORT NO.1 | PROJECT PROPOSAL 1.2.2.1 Market Research 1.2.2 RESEARCH 1.2.2.2 Competitor Research 1.2.2.3 Technology Research 1.2.2.4 Survey and Interview 1.2.2.5 Persona 09 OLDERA - Film Photography Services REPORT NO.1 | CAPSTONE PROJECT PROPOSAL TLR: 1.2.2.1 MARKET RESEARCH This camera is also known as a duplexer The above lens system is used to view the composition, while the lower lens system works to create images on the film a Research on Basic Knowledge about Film Camera The camera does not have a mirror, direct view is not through the lens, the view layout is slightly deviated from the image Compensation covers the viewing space well and compact On the market have a wide variety of film cameras with different types, but typical and basic are the following film cameras: SLR: RANGEFINDER: The camera has a mirror, view through the lens, the eyes see how the image looks like This is a very popular camera, looking vintage POINT AND SHOOT: The camera is automatic, compact, the point is pressed, easy to shoot, with a flash attached INSTANT CAMERA: 10 OLDERA - Film Photography Services Immediately take a camera, has both camera features and a digital camera The special point of this camera is not only on the body but on all film REPORT NO.4 | DESIGN FINALIZATION 4.1.2 Branding Idea Oldera logo is created by the inspiration from the combination of the camera image, the film roll image and the letter "o" with the message of being a film photography application to support film photography services for both film photographers and service providers We have used the line and color so that from the logo, users can immediately feel the personality of the application that is classic and friendly 84 OLDERA - Film Photography Services O "o" letter + + film roll = film camera REPORT NO.4 | DESIGN FINALIZATION 4.1.2 Branding Brand Identity Logo’s personality: ‘’Friendly, Classic‘’, partly reflects its characteristics • “Friendly” is the first thing we want to aim for users that feel comfortable using the film photography services application • “Classic” is what users can feel when using the application 85 OLDERA - Film Photography Services Logo in Diffenrence Color REPORT NO.4 | DESIGN FINALIZATION 4.1.2 Branding Logo in Grid System 86 OLDERA - Film Photography Services App Icon REPORT NO.4 | DESIGN FINALIZATION 4.1.3 Style Guide Color Palette This is the color palette we use throughout the application, and it’s also pulled from the mood board 87 OLDERA - Film Photography Services REPORT NO.4 | DESIGN FINALIZATION 4.1.3 Style Guide Typography Open Sans is the main font we use in this application This font is quite popular with its wide range of family fonts, and also serves my application friendliness Besides, we use Philosopher to make the highlight 88 OLDERA - Film Photography Services REPORT NO.4 | DESIGN FINALIZATION 4.1.3 Style Guide Iconography Our icon set is completed in a very synchronous way, the same style is the stroke icon with rounded corners for a user-friendly feeling 89 OLDERA - Film Photography Services REPORT NO.4 | DESIGN FINALIZATION 4.1.3 Style Guide Component 90 OLDERA - Film Photography Services REPORT NO.4 | DESIGN FINALIZATION 4.1.3 Style Guide Component 91 OLDERA - Film Photography Services REPORT NO.4 | DESIGN FINALIZATION 4.1.3 Style Guide Component 92 OLDERA - Film Photography Services REPORT NO.4 | DESIGN FINALIZATION 4.2 Design Finalization Film Photographer 93 OLDERA - Film Photography Services REPORT NO.4 | DESIGN FINALIZATION 4.2 Design Finalization Service Provider 94 OLDERA - Film Photography Services FPT UNIVERSITY | DECEMBER 2020 Simulation Function REPORT NO.5 95 OLDERA - Film Photography Services CAPSTONE PROJECT DOCUMENT SIMULATION FUNCTION Simulation OLDERA - Film Photography Services 96 OLDERA - Film Photography Services Reference 1.2.2.1 https://colorme.vn/blog/phan-loai-mot-so-dong-may-anh-phim-thong-dung-29282 https://colorme.vn/blog/chup-film-cho-nguoi-moi-bat-dau-phan-loai-film-62218 https://mayanhxachtaynhat.com/top-3-hang-may-anh-duoc-ua-chuong-nhat-tai-thi-truong-viet-nam/ https://xenhouse.com/danh-sach-cac-lab-trang-film-o-viet-nam/ https://genk.vn/tim-hieu-qua-trinh-trang-rua-va-scan-anh-film-35mm-tai-cac-phong-lab-20190218194058151.chn https://www.facebook.com/groups/285092744860966 https://www.facebook.com/groups/1509230382662400 1.2.2.2 https://llab.vn/gioi-thieu/ https://xlabfilm.net/ https://darkroom.vn/ https://croplab.vn/ THANK YOU FOR READING! So it’s been months since OLDERA was born, it really means to us months is not a long but not short time, I and my companion have had to go through many difficulties and challenges and feel depressed many times But until today, we have tried our best to be able to complete this project perfectly In fact, this project would not have been possible without the support of our supervisor, Mr Bui Van Phat who always supported and helped us to solve any problems Along with that, the teachers in the council have contributed a lot of suggestions so that we can improve So our years of university are almost over, I believe this will be a difficult time with sleepless nights but also the most memorable time of FPT University student’s life ... 18-22 24 OLDERA - Film Photography Services REPORT NO.1 | CAPSTONE PROJECT PROPOSAL The status of film photographers Are you currently film photography? How long have you been film photography? ... put then into Oldera application OLDERA - Film Photography Services Service Provider Nguyen Quyet (Hano Film) - Film camera in Vietnam is quite easy and cheap - Join the Humans of Film group on... Developing a safe and growing film community 36 11 OLDERA - Film Photography Services FPT UNIVERSITY | DECEMBER 2020 Design Proposal REPORT NO.2 37 OLDERA - Film Photography Services CAPSTONE PROJECT