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... evaluating overall student satisfaction towards the service quality of universities in Ho Chi Minh City The target population is the students attending in private universities in Ho Chi Minh City. .. service quality of private universities in Ho Chi Minh City and how the quality of services is helpful to gain student satisfaction Locale of the Study The study was conducted in 12 private universities. .. Committee of HCM city) in which there are 37public universities and 12 private universities founded in Ho Chi Minh city, the researcher decided to study service quality of private universities in Ho Chi