Tài liệu Corel Draw Pro
CorelDRAW Pro ® the entrepreneurial magazine for CorelDRAW® users worldwide February 2008 ► New Tone Curve in X4 ► New Template Features in X4 ► Beauty Masks ► Function Keys & Hot Keys Cover Art by RamilBaylon Details on page Published for the Association of CorelDRAW® Professionals (ACDRP) / www.coreldrawpro.com NEXT PAGE CONTENTS FULL SCREEN February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE INFO REQUEST FULL SCREEN CONTENTS February 2008 TRAINING: How to Use APPLICATIONS: How to Apply OPPORTUNITIES: How to Profit ADVERTISER INDEX Click “Web” to go to advertiser’s website Click “Ad” to go to the ad in this issue Clicking the ad itself will go to website Colorado Heirloom 10 Using CorelDRAW: Beauty Masks: Using PHOTO-PAINT’s Masking Tools to Perform Digital Plastic Surgery by Bill Leek 13 Using CorelDRAW: Function Keys & Hot Keys by Dave Demoret 15 CorelDRAW Applied: Creating & Using Templates by John McDaniel Thompson 22 Inside Screen Printing: Four-Color Crayon Drawing: Artwork by Jeff McDaniel 25 Inside Sandblasting: Do I Need More Than One Sandblast System? by Judy McDaniel Ad Web Ad Corel Corp Web Ad Custom Graphic Technology Web Ad Epilog Laser Corp Web Ad Geo Knight & Co Web Ad JBL Graphics Web Ad John E Lepper Inc Web Ad by Donna Gray Johnson Plastics Web Ad 39 Traveling Tidbits: 50 Years for Awards by Kay in Sacramento Laser Reproductions Web Ad LaserBits Inc Web Ad LaserSketch Web Ad N&R International Web Ad Paramount Services Inc Web Ad ProLink Graphics Svc 20 Sublimation Tip: Pressing 2-Sided Metal Tags by Steve Web Conde Systems Web Ad SCT Crystal Web Ad Stahls’ ID Direct Web Ad The Magic Touch USA-1 Web Ad The Magic Touch USA-2 Web Ad Universal Laser Systems Web Ad 29 Getting Ahead: The Pros and Cons of AllInclusive Screen Printing Systems by Deborah Sexton 34 Marketing Secrets Murphy’s Law and Other Wisdom by Otis Veteto 26 Book Review: Color Management for CorelDRAW by David Milisock 27 Inside Engraving: Machine Accuracy Review by John McDaniel 18 Inside Color: The New Tone Curve in CorelPHOTO-PAINT® X4 by David Milisock DEPARTMENTS Graphics News Wire About the Cover Inside ACDRP: Looking Forward February 2008 38 GNN Network 39 Marketplace Click ads to go directly to advertiser’s web site 40 Contributing Writers PREVIOUS PAGE NEXT PAGE INFO REQUEST FULL SCREEN February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN GRAPHICS NEWS WIRE February 2008 Product News Headlines: ● MHM offers Film Positioning Unit ● Calendar (Web Link) ASI president co-authors management book ● IKONICS Imaging introduces InfiniteMarbleTM (Click Here) New Unisub catalog released ● Roland University offers new color workshop ● ● PSI expands Home Décor line of sublimatable items ● NEWS DETAILS Great Notions offers embroiderylook printable designs Check out the upcoming training classes and trade shows of interest to CorelDRAW users ● Blake & Hollister has new Pin Dot placket shirt ● SOS >From Texas has organic cotton youth t-shirts ● Royal Apparel has new retro heather t-shirt ● Vastex upgrades DB Series Dryers ● Laserbits adds maple shapes, coco combo and more ● Sawgrass adds Canadian Engravers Supply as Chromablast distributor ● Vastex releases 2008 equipment catalog ● Stahls’ ID Direct releases new catalog ● SanMar launches Spring / Summer Arrivals catalog ● Sierra Pacific has ladies’ sleeveless shirt ● R.S Owens unveils 2008 catalog ● Chouinard offers new ladies’ scoop-neck tank top ● Transfer Express has Easy Print® soccer numbers February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN About the Cover Dodge Car Design by Ramil Baylon THE FRONT SECTION First, I copied the original image (downloaded from the internet) into CorelDrawX3 Then I drew the contour line of the car using the Freehand Tool to obtain exact dimension and proportion I chose to draw first the front portion of the car – the crosslike figure above the bumper Each rectangular object was drawn carefully Using the Fill Tool, I rendered appropriate color by utilizing the preset fills and customizing until the right color combination was obtained Its frame holding the cross-like figure was rendered with Mesh, but only to a certain extent After this was completed, I built the screen on its radiator First, I drew a separate shape somewhere outside of the image to spare any unnecessary movements in objects Then I created a small rounded rectangular object I copied one and had it placed next to the first object I repeated this action until these small rectangular shapes would be enough to cover the object supposedly where the radiator screen would appear Using PowerClip, I placed these objects inside the container But before doing so, I converted these rectangular shapes into Objects to maintain the thickness of lines when resizing is applied, and also applied fountain fill to obtain exact vanishing colors Then I positioned this into the front of the car and sent it to back Next was the bumper It’s quite easy As you could very well see, it’s just a rectangular shape, applying Fountain Fill in it and Interactive Drop Shadow Meanwhile, the insignia was actually blurred in the original I could not find anywhere online the same image with high resolution, so I assumed this figure may look like this one The effects involved were Interactive Fill and Drop Shadow THE HOOD SECTION For this one, I carefully traced the right shape of the hood There had been two major shapes present in here the smaller section on the right which is darkened by a shadow and the larger one in which the insignia appeared There was a lot of Mesh manipulation involved in this particular section But before going for hours customizing the Mesh, I applied appropriate color combinations for this – the vanishing orange color into dark yellow And then came the most intricate part of it all – manipulating the Mesh I would admit this has been the most difficult thing to Tweaking with effect such as this would need careful attention to detail and tons and tons of patience Applying only the Gradient Fill and render vanishing would not give you stunning realistic visuals, only the Mesh could So, with hours of painstakingly bringing to life these once dull objects, the hood came to appear real Other effects like the three lines on its surface were done pretty easy – only the Interactive Transparency Tool was rendered on these THE UPPER SECTION The windshield had actually no transparency visible based on the original image, maybe partly because it was set on a black background Here, I set the transparency in a way that the glass would appear a bit obvious, without necessarily compromising its transparent characteristic, thus showing what is inside of the car The seats were mostly done with Interactive Transparency Tool as well February 2008 Click ads to go directly to advertiser’s web site THE HEADLIGHT SECTION Like the insignia, the headlight image is also blurry You could not exactly figure out how it may look like up close By zooming out, you could see what the image would be like The shapes here were easy to draw and so were the effects I have manipulated the preset Fill Tool, and also the Interactive Transparency Tool for this THE BODY SECTION Basically, the shapes and objects involved in designing the main body were pretty simple There were not many curves to deal with Like the hood, there was a lot of Mesh being rendered in here, and for hours, I had to carefully make the surface smooth with precise application of color as well The insignia seen here isn’t recognizable, so I instead put the Dodge name on it along with the logo THE HUBS AND TIRES SECTION I had to trace the hubs and applied the color a bit lighter than the original Although this was simple, careful attention to the details was necessary Since one hub comprised several objects, the challenge was how you could arrange each object in a way that it is placed on its appropriate layer Otherwise, one object would cover the other one, making the design simply distorted Now for the tires, which were very tricky because you could not perfectly figure out how the ‘stripes’ or ‘cuts’ or basically the design of the tire would look It’s difficult to see it due to its dark color So I copied the image, pasted on MS Photo Editor and adjusted the brightness so that I could see even the slightest hint of the way the tire is designed I had to crop the image in its tire area and brought it back to CorelDrawX3 and traced it It worked for me although it took me a hell of my time I copied the PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN About the Cover completed tire and hub and resized them and changed slightly the orientation ADD ONS The flare effect was added on the highest possible points where the light would shine through Also, by customizing the Interactive Drop Shadow Tool, the car cast its shadow just right below on the ground My name is Ramil B Baylon, 32, single, a professional Graphic Design Artist from Iloilo City, Philippines I finished my Bachelor of Arts in Mass Communications in 1997 from University of Iloilo I started working with the print media in the same year after a short stint in radio broadcasting My first formal employment was with the Daily INFORMER, one of Iloilo City-based daily newspaper I was assigned to work first on daily editorial cartoon, but after a few weeks I trained doing page layout using Adobe Pagemaker and CorelDraw With my inherent talent and heart of being an artist and passion in creative media, it took me just two weeks and I took over the position of graphic artist but it was a very pressure-filled position with daily deadlines After years, former colleagues and I jointly founded the Visayan Daily HEADLINES, now on its 8th year I am working here as Art Director Along the way, I had some part time work with an advertising firm called SignWrite Advertising We did graphic designs for sports cars and motorcycles and other outdoor ads We used a printer-plotter to cut the stickers I also had a stint working in a card company, which is where my skills in CorelDraw jumpstarted I designed hundreds of logos for corporations and schools Presently, I am still working as Art Director but contemplating in working abroad From time to time, I am accepting freelance online design projects My most loved design software is CorelDrawX3, but I also use Illustrator if necessary Other design programs I am proficient with are CorelPhotoPaint, Freehand, Fireworks, Photoshop, Pagemaker, QuarkXpress, FrontPage, and Powerpoint I can be reached at (+63)(033) 328-5623 / 320-8076 (office numbers) or by email at ramil_baylon@yahoo.com, imwilliambay@yahoo.com.ph Here is a link to my work: http://www.flickr.com/photos/18223199@N04/ February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN Inside ACDRP FEBRUARY 2008 By Mike Neer, Executive Director Looking Forward It seems that the theme of 2008 is turning out to be Growth! Already in the first two months, we are starting to see some exciting new opportunities start to develop for CorelDRAWPro readers Key to this theme is the launch of CorelDRAW X4 last month which certainly opens the door to more productivity with our graphics skills – and makes getting up to speed on the new program a priority for most users Inside this issue We will continue to bring you regular articles that will help use CorelDRAW X3 and get acquainted with X4 For example, in this issue, you’ll find an excellent article by Bill Leek on how to use masking to enhance a person’s look in a photo Dave Demoret spells out for you how important keyboard shortcuts are and why you’re “losing time” if you don’t use them Then John McDaniel starts a new series on CorelDRAW Applied, where he explores how the new template process in X4 can be used to make you more productive David Milisock shows you why the new Tone Curve in X4 is so valuable, and demonstrates a few ways to use it Also in this issue are stories that show you how to apply CorelDRAW to specific processes or help you expand your knowledge of these profit centers – screenprinting, sublimation, sandblasting, and engraving In fact, Deborah Sexton reviews All-Inclusive Screen Printing equipment Finally, we have Donna Gray discussing how to prepare your business for a visit from the unpredictable Murphy, and Otis Veteto reports on the 50th anniversary of Awards by Kay in Sacramento On the road Plans are underway for the 2008 version of the Making Money with CorelDRAW Road Show The format has been changed to offer a full afternoon of Lecture Training with February 2008 Demo (LTD.cdr) on the new CorelDRAW X4 program for a nominal fee Plus, the Making Money with CorelDRAW seminar is being revised and sponsors will be displaying new products This is a great opportunity to see how X4 works and identify ways to expand your graphics skills for profit The Road Show will be presented by Corel Training Partners John & Judy McDaniel in 36 cities nationwide The dates are still being finalized but these are the first choice of cities that will be visited The Spring Tour will be from April through July, and will visit these cities: Sacramento, Anaheim/Orange Co., Phoenix, El Paso, Houston, Mobile, Tampa, Atlanta, Charlotte, Washington DC/ Baltimore area, Philadelphia, Boston, Rochester / Buffalo area, Cleveland, Milwaukee, Minneapolis, Spokane, and Portland The Fall Tour will be from September through November and will visit these cities: Seattle, Boise, Salt Lake City, Denver, Kansas City, St Louis, Chicago, Indianapolis, Columbus, Nashville, Atlanta, Jacksonville, Baton Rouge, San Antonio, Dallas/Fort Worth area, Tucson, Los Angeles, and San Francisco / San Jose area The 2008 sponsors are still being finalized, but the 2007 sponsors included the following companies: Artwork Source, Brother Intl., Colorado Heirloom, Conde Systems, Corel Corp., Epilog Laser, Geo Knight & Co., IKONICS Imaging, Imprintor, JBL Graphics, Johnson Plastics, Laser Reproductions, LaserSketch, Media Blast, Permanent Impressions, Printa Systems, Stahls ID Direct, Toujours, Trotec Laser, Universal Laser Systems, and Vapor Apparel It’s going to be a good year for exploring new opportunities for growth Start your education with the articles in this issue, and we hope we’ll see you on the Road later this year! EDITOR / PUBLISHER – Michael R Neer mikeneer@coreldrawpro.com GRAPHICS – John Mise ADVERTISING – John McDaniel II jhmcdaniel2@coreldrawpro.com 541-990-6687 OFFICES Membership & Publishing offices located at: 4709 N El Capitan, Suite 103, Fresno, CA 93722; 800-276-8428, 559-276-8494 Fax 559-276-8496 www.CorelDRAWPro.com editor@coreldrawpro.com Subscriptions: Free to qualified individuals and businesses Send change of address to the above ACDRP Membership: $60/yr., See the website for details Includes exclusive content and more Advertising: Request a Media Guide or download it from www.CorelDRAWPro.com Writers: CorelDRAWPro accepts articles from industry experts Email publisher for details © Copyright 2007 by ACDRP All Rights Reserved Published by Association of CorelDRAW® Professionals President: John H McDaniel Vice President: Judith McDaniel Executive Director: Michael R Neer Assoc Exec Director: Steven V Neer ACDRP Corporate Office: Albany, OR Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN Using CorelDRAW® Training Beauty Masks: Using PHOTO-PAINT’s Masking Tools To Perform Digital Plastic Surgery By Bill Leek I rarely receive a photo from a client that can’t be improved with a variety of digital retouching techniques This is particularly true with portrait photos Corel PHOTO-PAINT® comes with a varied assortment of retouching tools The key is to use the tools subtly and selectively Just as in real life plastic surgery, we not want to drastically change a person’s appearance Plastic surgery, when overdone, can produce disturbing results We not want to lose our subject’s overall appearance and personality When digital plastic surgery is done right, the subject should say, “That’s a great picture of me!” In this article we will use the BRUSH MASK in conjunction with several other tools to retouch a woman’s face Our subject is middle aged with a blotchy red complexion (too much Texas sun) and some wrinkles that need to be smoothed out We will also add a little sparkle to her earring to add interest Definitions Before we go forward a few definitions are in order: MASK: A mask is applied to an image during editing to protect or select the underlying pixels of the image In this example, we will apply the mask tool to areas we want to modify The remaining pixels shaded in red will be protected from adjustments BRUSH MASK: The brush mask tool allows us to paint the areas we want to alter in this example Brush types and size can be adjusted The brush mask can be painted in both + and – modes to add or subtract brush strokes ALPHA CHANNEL: Multiple masks can be saved and reloaded in the same image We save the images as Alpha Channels Each Alpha Channel can be saved with a distinct name In our example we will save Alpha Channels INVERT: Allows us to swap the selected and protected areas FEATHERING: Feathering gradually increases the transparency of the pixels along the edge of the editable area to soften the transition between the editable and protected areas February 2008 Click ads to go directly to advertiser’s web site Before and After Images REMOVE HOLES: Fills in areas of the painted mask that have been missed by the paintbrush We can completely paint the outline of the mask and then use this selection to fill in the mask This is a great time saver Now, Let’s Get Started! WRINKLE REMOVAL: Open up the OBJECT sub menu Drag the BACKGROUND layer to the CREATE NEW OBJECT button to create a new object layer above the background We will always apply masks to object layers…not the background image Select The BRUSH MASK TOOL from the LEFT TOOL BAR In this example, we selected a round brush with a size of 25 pixels Choose + brush mode Carefully paint over the areas around and under the eye, cheeks, mouth and neck as shown in the illustration The mask brush will reveal the underlying pixels and remove the red transparency mask If we select too large an area we can come back with the – brush to deselect those pixels At this point we can click on MASK on the upper menu bar, then select MASK OUTLINE, then FEATHER Feather the mask a few pixels (10-15) with AVERAGE mode selected PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 10 INSIDE SANDBLASTING By Judy McDaniel Applications Do I need more than one sandblast system? Many of you have been sandblasting for some time now and are looking to expand that operation into other products As you this, you will find that some products are best blasted with different abrasive grits Abrasive grits are rated by their number, the lower the number the larger the individual pieces are and the faster the abrasive cuts For example, I use 80-grit for brick and stone; 180-grit for general glass work; and 220 for fine detailed work like photographs You may also want to switch from 180-grit to 220grit for pictures If you use 180-grit for pictures you may lose some of the fine detail dots because the 180-grit abrasive media is larger and more aggressive than 220grit You stand the chance of losing some of the pixels in the cheek area of the face if the grit you use is too aggressive, and there is also the chance that you won’t be able to get into some dots/pixels because they are smaller than your grit Cleaning your system If you have only one cabinet or pressure pot, and want to change abrasive media for different applications, you will soon discover the joys of cleaning out your blast cabinet and pressure pot as you make those changes For a long time that is what I did because we only had one cabinet and one pressure pot If I had a brick job to do, I would completely clean out my cabinet and my pressure pot, save the 180-grit in a bucket, and screen in the 80-grit After I was done with that job I would reverse the operation If you don’t clean out the cabinet and pressure pot each time you switch media, you will contaminate the media and take the chance of damaging the next piece you are going to work on If you switch from doing brick and stone to glass (80-grit to 180-grit), without cleaning your equipment out, you may see little sparkles on your glass pieces; and you will not be able to get crisp clean edges This is caused by small pieces of rock/stone that are dislodged by the blasting operation, and are able to go through your filter screen (You are all screening your media each time you put it back into the pressure pot, right?) February 2008 Glass Cabinet Click ads to go directly to advertiser’s web site PREVIOUS PAGE New pot or new system What all this means is that, as your business grows, and you start using different grit media, you’ll either have to clean out your cabinet and pressure pot each time you want to change abrasive media, or you’ll need to set up separate cabinets for each product line Or if your cabinet has a separate pressure pot, you’ll need a dedicated pressure pot for each type of grit Since emptying and cleaning a pressure pot can be time consuming and messy, I recommend that you purchase a separate pot or cabinet for each media type If your cabinet has a separate pressure pot, and you want to use only one cabinet, you can easily switch between pots using quick connectors To switch between pots, shut off the media supply from the pot you’re switching out (leave the air supply on) and clear out the line by stepping on the foot pedal After the media line is clear, clean out the cabinet If you have an air hose in your cabinet for cleaning off product, it is a snap to just blow out the media Empty the cabinet of all the old media and hook up the new pot Each pot will need its own pressure gauge, on/off valve and control, hoses, and quick connect adapters If you have one of the newer cabinets with an integrated pressure pot, then you will either need to manually change the abrasive media in the pot, or consider separate cabinets for each grit These pots are somewhat easier to change out because most have an access port on the front of the pot Manually changing the abrasive is about a 20-minute operation for these units NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 25 INSIDE SANDBLASTING Our solution In our shop, we have chosen to have a cabinet dedicated to each type of grit We have a large CrystalBlast self-contained Rock Cabinet unit with 180-grit that we use for glass and general blasting needs; we have a smaller CrystalBlast self-contained cabinet loaded with 220-grit that we use for sandblasted photos Finally, we have a large Econoline cabinet with 80-grit that we use for brick and stone This cabinet is vented to the outdoors to help keep the mess to a minimum No matter which way you decide to go multiple cabinets, or if you have a tight budget, a single cabinet with multiple pressure pots remember to always screen your media, and thoroughly clean out the cabinet and your hoses with air to prevent cross contamination Judy McDaniel is the co-owner of JHM Marketing in Albany, OR JHM provides consulting and training services for the industry Judy’s background includes many forms of art and retail sales She and her husband John have been using CorelDRAW since 1989 and teaching it for engraving, sandblasting, sublimation, etc since 1991 She can be reached at 541-967-4271, fax 541-967-4272, or via email at mail@CorelDRAWhelp.com Color Management for the CorelDRAW® Graphics Suite Book Review by Mike Neer Managing color is a big mystery for many graphic designers and printers But author David Milisock says it doesn’t have to be In this new book Milisock aims to take the guesswork out of color management in the CorelDRAW Graphics Suite His goal is not so much to give you a tutorial on color, but rather to provide a clear guidebook for making the best decisions to achieve the most accurate color for your purposes Designed for the color professional and the file creator in small and home offices, this book provides a detailed explanation of how the CorelDRAW Graphics Suite color management interface reacts with the graphics environment today Author David Milisock is a trainer and consultant on color management, who also writes the Inside Color column for CorelDRAWPro In this book, you will learn the definitions of key terms used in color management, such as color space, color model, gamut, profiles, saturation, hue, brightness, and more Then you’ll learn how to use the Color Management Interface February 2008 controls for different kinds of situations It offers step-by-step instructions for using the color management dialogs, and shows how to work with color profiles for camera and scanner profiles, for monitors, and more The major part of the book, then focuses on Workflow Calibrations This describes actual setups for monitors, Postscript and non-Postscript printers, as well as RIP drivers He’ll show you how to color space conversions and general file processing so you get the color the way it’s supposed to be He also discusses digital photography, settings for Internet and presentation work, as well as for spot colors and remote proofing The final section shows you how to coordinate with Adobe applications, including PDFs All instructions are enhanced with friendly screen captures, and the book is published in PDF format for ease of use and affordability Color Management for the CorelDRAW Graphics Suite can by ordered from the CorelDRAWPro Bookstore for $29.95 www coreldrawpro.com/allbookstore.htm Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 26 INSIDE ENGRAVING By John McDaniel Applications Machine Accuracy Review Last time we concluded our discussion of the machine design elements which contribute to a machine’s accuracy To review and recap they include: Resolution is the smallest incremental positioning movement of a specified axis It is a design target which typically reflects the minimum step value of stepper motors, in machines that use them for motion control For machines that use servos and encoders in their motion control design, it’s the minimum readable movement that can be reported by the encoder The advertised resolution of a machine does not take into consideration any elements of structural integrity or tolerances of a specific machine We discussed resolution in part 2 Speed is the ability to complete a task in a reasonable amount of time without sacrificing accuracy or creating damage to the machine or product A machine’s advertised speed is basically how fast a given axis can travel It doesn’t mean that the machine can produce acceptable work at that speed; so buyer, beware - spindle speed combinations for rotary engraving machines are discovered by trial and error They are not at the maximum speed a machine is capable of, so advertised speeds can be misleading Repeatability is the ability of a machine to duplicate a previous position without error As we learned in part 3, repeatability is important for multiple pass jobs, special effects, clean-out passes, part cutouts, and re-engraves In part we explored the most common motion control designs and their impact on repeatability The designs we discussed were open-loop stepper motor and servo/encoder The conclusion is that servo/encoder designs are best for repeatability Hysteresis was the subject of parts and It is the “slop” or “play” in motion control components; and most often shows up in axis motion when an axis reverses direction under load We touched on lead screw machine design elements which contribute to hysteresis We compared recirculating ball bearing and acme screw designs and concluded that the recirculating ball screw was a better design Structural Integrity is the stiffness or strength of a machine It measures the ability of a machine to cut materials without error or damage Essentially it’s a machine’s ability to resist distortion and keep the tool and material in the proper relationship while performing normal cutting or engraving operations In part we learned that all the components of a machine, including its frame, contribute to, or detract from its structural integrity For rotary engraving machines, spindle rotational speed is another advertised speed But as we learned in part 2, the key to producing excellent work is a combination of spindle rpm and overall feed rate which will depend on the tool selected, the depth of cut, and will vary from material to material This ideal cutting rate is referred to as surface feet per minute, or SFM And finally, last time in part we considered structural tolerances; which are the sum accuracy of a machine’s mechanical components As we learned, in essence, a machine’s structural tolerance is the total of all individual component For most materials in the engraving world, feed rate - power combinations for laser machines; and feed rate February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 27 INSIDE ENGRAVING inaccuracies, added to inaccuracies that occur during the assembly process [Editor’s Note: The past articles in this series are available in the Archives on the ACDRP member website Members can login; other readers are welcome to join ACDRP for $60/ year and gain access to the Archives and much more.] Starting next time we’ll consider the impact of specific machine components We’ll examine nine component variations that determine accuracy; they include: Motors, including DC Stepper, DC Brush, DC Brushless, DC Servo, and AC Servo, and their application in: a Spindles – motors that rotate the cutting bit b Axis Drives – motors that position the material in relation to the cutting bit c Horsepower ratings – real versus advertised The Motion Control Drive Unit, including Geared Belt, Acme Lead Screws, and recirculating ball screws a Acme Lead Screws b Recirculating Ball Screws – Rolled; Rolled and Ground; and Ground c Mounting – including Simple, Fixed, and Thrust bearing types d Protection – Open or Closed Guide Rail types, including: a V Bearing Rails b Bushing Shaft c Dove Tail Slides February 2008 d Box Rails e Recirculating Ball linear rails i Round rail ii Profile rail Encoder types, both Rotary and Linear, and implementation methodologies which include incremental or absolute Tachometers and other methods which are used for speed stability, acceleration, and braking control in servo systems Bearings, including Sleeve, Ball, and Linear Recirculating Ball a Applications – including Radial, Thrust, and Linear b Quality – Standard thru Ultra Precision Spindles, including top/bottom loading; Collets and Sleeves; and nosecones Material Hold-Down methodologies, including mechanical clamps, vacuum systems, and table vises T-slot, bolt-down-hole patterns, magnetic, and vacuum tables And the Electronic Interface, i.e Computer control methods and smart motors Next time we’ll start with motors John McDaniel and his wife Judy are owners of JHM Marketing in Albany, OR JHM provides consulting and training services for the industry They have been using CorelDRAW since 1989 and teaching it for engraving, sandblasting, sublimation, etc since 1991 They can be reached by phone at 541-967-4271, via SKYPE (user name JHMcDaniel), or via email at JHMcDaniel@CorelDRAWhelp.com Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 28 GETTING AHEAD Opportunity By Deborah Sexton The Pros & Cons of All-Inclusive Screen Printing Systems Your market, future growth, space availability, and budget are all factors that need to be considered when deciding on an all-inclusive printer When you’re getting started in the decorated apparel industry, you’ll face what assuredly will be one of your most difficult business decisions — and you’ll have to answer it before you’ve ever printed a single shirt The decision: which screen printing equipment you should purchase Some printers will suggest purchasing a separate screen printing press, dryer, flash-cure unit, and the necessary, accompanying supplies Others advocate purchasing an all-inclusive printing system, which combines a manual press with an exposure unit, screen rack, and other equipment supplies While there’s certainly no right or wrong answer, each avenue does have its pros and cons Here, then, is a look at the plusses and minuses of purchasing an all-inclusive system Most all-inclusive systems include a rotary printer, a light exposure system, a screen rack, and a flash cure Purchasing an optional conveyor dryer will increase production capabilities Photo courtesy of Printa Systems February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE Simplicity Above all, purchasers of any type of all-in-onesystem are generally looking for — and will find — a simple solution Rather than piecing together a screen printing system from a bewildering array of equipment options, you simply pony up the cash for a single system The system’s simplicity makes the printing process, not just the shopping experience, easier, says Duke Goss, president, Printa Systems, Kirkland, Wash For instance, one of the most challenging aspects of screen printing for newcomers is registration, he says, something that all-inclusive systems simplify “Registration takes 70% to 90% of the setup time in a screen print job, and we virtually eliminate that.” David Landesman, president, Lawson Screen Printing, St Louis, Mo., points out that all-inclusive systems are fully assembled, adding to their simplicity “You uncrate them, unbox them, and you’re basically ready to go,” he says “There are no installation issues.” Space Another big plus: All-inclusive systems, which Printa offers in four-, six- and eight-color options, offer a relatively small footprint “I’d say that 75% of our customers start with the six-color, four-station unit,” Goss says “In any case, they can print low volumes of shirts in a very small space for a very low investment.” NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 29 GETTING AHEAD Printa’s compact, all-inclusive systems take about 49 square feet, Goss says, “and that includes everything it takes to screen print except for a place to stand.” Adds Landesman: “It can have a place for somebody who’s very cramped in space The real advantages of an all-in-one is simply space saving.” Investment Cash-strapped decorators, as well as those just looking to dip their foot in the decorating pool, may find the low cost of an all-inclusive system appealing “The No reason people get an all-inclusive system is that they have an idea,” Goss says “They may have contacts for selling screen printing, or it’s something they want to try without spending $500,000 It could be a couple of high school buddies that have an idea for a T-shirt line, or an embroidery shop that realizes that it’s been subcontracting screen printing for years and decides to take control.” All-inclusive printers are ideal for start-up shops, prototype departments, and schools They are small and light enough for one person to move anywhere it’s needed However, according to Landesman, many allinclusive systems — which range from about $6,500 to $10,000 — are actually more expensive than separate pieces “Most people think, ‘Hey I’m saving money,’ when in reality most of the systems out there actually cost more,” he says “You buy individual components frequently at a similar price — sometimes less, sometimes slightly more — and they’re more versatile.” Also, the resell market for an all-in-one printer is relatively low Still, Landesman acknowledges, an all-inclusive system’s relatively low investment may be appealing to people looking to explore the screen printing industry “It’s good if it gets them into the industry and they see how much money can be made, how much fun they can have, what types of new markets they can develop, and so on,” he says “However, it’s not really good for any type of production work whatsoever.” Production Capabilities All-inclusive systems give users many of the same types of features and capabilities found in larger shops, such as an exposure system/light table, and a lightsafe heated air system for storing screens, Goss says “You can dry and store up to eight screens for weeks,” Goss says “The system also has micro-adjustment registration, so you can beautiful process work.” Further, depending on whether or not you’re using a conveyor dryer, you can from 60 to 200 shirts an hour, Goss says However, he admits, all-inclusive systems sacrifice some production power for low price and convenience For example, while Printa’s all-inclusive system comes with a flash-cure unit to dry garments, it’s “not the most production-oriented,” Goss says, adding that the majority of his customers also purchase a conveyor system for drying “But for the amount of space and investment required, it gets you started.” Still, even the most ardent fan of an all-inclusive system would be hard-pressed to try printing orders larger than 500 to 1,000 pieces on it Goss, however, February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE According to Landesman, Lawson Screen Printing, many all-inclusive systems — which range from about $6,500 to $10,000 — are actually more expensive than separate pieces His company offers start-up packages with separate equipment that is comparable to the price of his all-inclusive system says that all-inclusive systems are just as well suited for production as any manual press “Yes, it’s more effective on an automatic, but we have lots of customers doing 1,000-piece print jobs, and doing very well at it,” he says However, Landesman says, unless you purchase a conveyor dryer, an all-inclusive system’s drying capacity will severely hamper your production numbers “You can print them quickly, but you’re limited by this tiny little flash,” he says “You’re limited by how large the imprint area is, and your mesh count, and the thickness of the NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 30 GETTING AHEAD ink deposit When you’re curing with a flash unit, you’re limited to two shirts a minute, at most.” In addition, all-inclusive systems’ screen exposure methodology is “fundamentally weak because they’re not using traditional systems,” Landesman says “Most don’t have vacuum systems, so you don’t get strong contact Almost anything is better then quartz, which is bottom of the barrel.” Training Printa Systems provides training to those who purchase its all-inclusive system While suppliers of conventional screen printing equipment may offer similar training, there’s something to be said for the sole supplier of your entire production system — including ink, squeegees, exposure unit and so on — being the one to train you on it “All of our packages include a minimum of two days’ training We give them the absolute control that they need to be successful,” Goss says “When you’re getting started [on a system that’s not all-inclusive], you don’t know what you need, and there are four different CDs and different training manuals You can spend weeks in frustration.” Adds Landesman: “Training is very important I wouldn’t buy anything without it The best golfer in the world, Tiger Woods, pays a whole bunch of money to his swing coach to give him lessons every week Training is critical to success, and I can’t emphasize that enough.” Long-Term Appeal All-inclusive systems aren’t really intended for veteran decorators; rather, they’re aimed squarely at newcomers to the decorated apparel industry Still, Goss says, many of Printa’s customers include veteran decorators and repeat customers who prefer the all-inclusive system’s simplicity Landesman counters that most successful screen printers will quickly outgrow an all-inclusive system “If you’re still in business, you’ll upgrade The all-inclusive system has a place — it’s a very narrowly defined niche market.” Further, some items, including screens, are limited to Mini Directory These are some manufacturers of all-inclusive systems Lawson Screen & Digital Products St Louis, MO 314-382-9300, 800-325-8317 info@lawsonsp.com www.lawsonsp.com Morantz Inc Philadelphia, PA 215-969-0266, 800-695-4522 info@morantz.com www.screenaprint.com No matter what system you buy, screen print equipment suppliers agree that training is critical to being successful Often packages come with one or more days of training included in the package price Photo courtesy of Printa Systems February 2008 Printa Systems Kirkland, Wash 425-828-8933 sales@printa.com www.printa.com Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 31 GETTING AHEAD An ideal market for an all-inclusive printer is orders for small businesses ranging from 24-48 pieces Many larger shops turn these down making this a viable niche Photo courtesy of Frog Prints, Walnut Creek, Calif use strictly on the all-inclusive system, meaning decorators can’t use them on other equipment later if they decide to upgrade Durability Despite their low price, Printa’s all-inclusive systems are built to last and come with a lifetime warranty, Goss says “For example, we have special self-lubricating blocks that capture the heat- treated aluminum lifts, so there’s no wear between a self lubricating plastic gate and a heat treated block,” he says Your ultimate decision on whether or not to start out with an all-inclusive system should be based on through research of the equipment, your market, and the companies you are considering buying from One of the biggest decisions you’ll need to make is what size orders you want to do? If you want to focus on smaller-size orders, which is a viable niche in the decorated apparel industry, an all-inclusive unit may fit your needs and budget perfectly Do you want to be a full-time printer or a part-time or weekend printer? Maybe you only want to go to events and print on site Compare all-inclusive equipment to full-scale start-up machines, talk to referrals, and make the decision that is best for you February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 32 THE WORLD’S ONLY ASSOCIATION FOR CORELDRAW® USERS INVITES YOU TO MAKE MORE MONEY WITH CORELDRAW! The Association of CorelDRAW® Professionals is The Education & Business Resource for CorelDRAW Users Worldwide Its goal is to help: 1) IMPROVE your CorelDRAW skills, and 2) MAKE MONEY with those skills! You can participate in ACDRP services in four ways: SUBSCRIBE NO CHARGE All users of CorelDRAW® Graphics Suite are qualified to subscribe free to CorelDRAWPro magazine (PDF format) and CorelDRAWPro E-News CorelDRAWPro, the Entrepreneurial magazine for CorelDRAW users, features in-depth content on: How to Use CorelDRAW tips, tricks, advanced artwork, success stories, interviews, and more How to Apply CorelDRAW for graphic production processes such as embroidery, engraving, heat printing, laser, promo products, printing, sandblasting, signmaking, sublimation, and screenprinting How to Profit from CorelDRAW Product news, business columns, reviews, profiles, and advertising with live links CorelDRAWPro E-News is a free digital newsletter delivered to you twice a month focused on Industry News via the Graphics News Wire, Links to valuable resources, and a complete education and show Calendar S JOIN $60 PER YEAR All users of CorelDRAW® are invited to join the Association and take advantage of exclusive content, discounts, and professional recognition ACDRP membership includes: Subscription to CorelDRAWPro & CorelDRAWPRo E-News TTF Newsletter Subscription to the monthly Tips, Templates & Fixtures Newsletter only available to members QuickLearn ENHANCED GSG LISTING $50/$75 PER YR MULTI-SERVICE GSG LISTING $120/$145 PER YR The Multi-Service GSG Listing allows you to list up to 40 different service categories with detailed descriptions and add a photo or logo Classified Ads Members can place one classified ad per year at no charge with photo, and run it till the item is sold! (a $35 value) Classifieds HOW TO PARTICIPATE To Subscribe (no charge) To Join ($60/yr) To List in the Graphic Services Guide ($25 Basic $50/$75 Enhanced, or $120/145 for Multi-Service) Visit www.coreldrawpro.com and click on the appropriate links 800-276-8428 CorelDRAW® is a registered trademark of Corel Corp., and is used with permission Click ads to go directly to advertiser’s web site Archives Professional Recognition Use of the ACDRP logo for professional identification on business cards, websites, and letterhead You also receive a membership certificate The Enhanced GSG Listing is for companies that want to list in two categories and add a photo or logo February 2008 QuickTNT Bookstore Discounts Members receive a 10% discount on all products in the CorelDRAWPro Bookstore GSG Basic Listing You can list your services in the Graphic Services Guide in one category as part of membership (a $25 value) BASIC GSG LISTING $25 PER YR The Graphic Services Guide is the Industry Yellow Pages for Services and Finished Goods GSG is promoted in all our publications and our website to the world of CorelDRAW users Your listing gives you the opportunity to promote your services (in any of 40 categories) to other CorelDRAW users The Basic Listing includes: your company description email link, and listing in one category Additional service categories are $10 each per year Access to Archives Past issues of CorelDRAWPro are available to members with live links TTF Access to QuickLearn A keyword searchable database of 100s of articles on CorelDRAW, graphics production, and business Access to QuickTnT A growing database of CorelDRAW tips for understanding the fine points of the program, and templates that can be downloaded to speed up your production PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 33 MARKETING SECRETS By Donna M Gray, CRM Opportunities Murphy’s Law and Other Wisdom Meet Mr Murphy Last month I had an encounter with Murphy He snuck right up when I wasn’t looking and wiped out my computer’s hard drive While he was at it, he made sure that none of my back ups, after October, were any good That Murphy! He’s famous for letting us mere humans know that “If anything can go wrong, it will!” Was I ready for this insult? Absolutely not! I had done what I thought I was supposed to do…back up daily What I hadn’t done was to check the back ups to make sure they worked Oh well…lesson learned After my hard drive spent a long “vacation” at a recovery firm which couldn’t recover any of my “must Donna Gray’s 2nd book, It’s All Relative! Surviving & Thriving in a Family Business, was published in September 2007 It describes her quest to identify the keys to success for small business, and family businesses in particular She interviewed top businesses nationwide and discovered five common qualities implemented by successful business owners Check it out at the CorelDRAWPro Bookstore, www.coreldrawpro.com/AllBookstore.htm have” data, I’m, now, just finishing re-creating the end of the year in a new hard drive Fortunately I save paper back ups! And, being the kind of person he is, Murphy’s also reminding me that, “Everything takes longer than you think!” Types of Crises When crises occur, it’s good to know that somehow we have what’s needed to get through them We have to be ready and we have to have the right attitude Since our crisis happened, I’ve been hearing about lots of others who have been through similar or worse situations I did a bit of research and found out crises and conflicts occur most frequently in the areas of scheduling, project priorities, technical options, human resources, procedures and systems, and cost This last one doesn’t surprise me at all because we’ve been there, done that In fact, this is one area we have identified as a major source of crisis and we’re dedicated to being on watch with this No more “Just give me a ball park figure.” No more, “I won’t hold you to it I just need to give a quick report to my committee.” No more, “Can’t you give me a quote over the phone?” Does any of this sound familiar? Crisis Prevention Plan Murphy says, “Left to themselves, things tend to go from bad to worse.” Well, my mother used to say, “There’s more than one way to skin a cat!” (Don’t get on my case, cat lovers…I’m a cat lover too…our “Sassy” runs our home and lets us live here.) I could translate what mother meant, into, if we’re having a challenge with customers who are in too much of a hurry to wait for a real, thought out, well planned quote, remind them that we are professionals We our shingles out just like other professionals Who would ever rush a doctor into a “quick diagnoses” or an attorney into a “quick opinion” February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE Just because we might not wear white coats or suits to work doesn’t mean we’re any less professional in what we We can’t let Murphy get into our companies He’s not a good employee The fact is that everything doesn’t go according to plan Sometimes the most unexpected challenge works its way into a project We shouldn’t have to learn the hard way to have a “crisis prevention” plan in place, so when Murphy pays a visit, we’re prepared When our crisis occurred, we knew we had to something quickly…something that would help us keep going It doesn’t take a genius to know that had we neglected or avoided the inevitable…a manual restoration of data…we’d be out of business in a short time Immediately alerting all our vendors and starting a manual input of data into a new hard drive were the choices for us We had thirty years behind us and we weren’t going to let a “little thing” like a visit from Murphy get in our way! I did a lot of moaning and groaning through the process It’s time consuming and I’m the one elected to the input Everyone else was busy with sales, production and all the other things needed to run the business So, I bit the bullet and put pictures of our kids, our grand kids and, of our last vacation on my desk to remind me that it’s all worth the effort! And, I called for help from our accountants…just to make sure I didn’t make any mistakes I took breaks during my entry work to make sure I didn’t enter something twice or something wrong During these breaks, I made a list of things we should do, and people we know, that could help prevent another crisis My list included: NEXT PAGE ► CONTENTS INFO REQUEST FULL SCREEN 34 MARKETING SECRETS ● Identifying our company’s most vulnerable areas Making sure there are sand bags handy in case of flooding ● Identify what is most likely to go wrong ● Identifying people who can help us out in case of a real crisis or a real bind ● Drafting a written contingency plan for just in case ● Schedule weekly team meetings to review how things are going It’s a good thing to be prepared myself that, once done, we’d be on our way to a good year The fact that there was “too much to and not enough time to it” had me in “over-drive” for a time, but as soon as I had a plan that showed the light at the end of the tunnel, things fell into place I had to make time to the work Time opened up for me because everyone on our team made time to make it happen, even if they had to come in earlier or stay later to take up the slack We, luckily, had the right people to step up to the plate Teamwork helps I had to stay focused on the project at hand, but I still had time to think about and learn from the situation Recognizing that Murphy’s Law is funny, but true, gives us a different mindset about how to deal with crises How we deal with them is very important in the way we get to the end result A positive, can-do attitude is a must Every time I balked at the amount of work that had to be re-created I had to remind Our entire team helped to create our contingency plan Everyone played a role in looking for and fixing any possible crisis alarm We hope we won’t have Murphy pull the rug out from under us again, but just in case, we’re determined to be prepared And he’s not going to pull the wool over our eyes anymore We’re backing up and checking our back ups, daily! When push comes to shove, we’re going to be the ones doing the pushing! The Last Laugh If I’ve given you nothing else but the good information to watch your back, I’ve done the job I set out to We all need to learn from each other’s mistakes We don’t have to re-create the wheel Murphy predicts that “If there is the possibility of several things going wrong, the one that will cause the most damage will be the one that goes wrong!” Ahhh, Mr Murphy, I know you’re not exaggerating I’ve danced with you before But, now, I’m sharing your most devious ways of sneaking up and hopefully, all our readers will be ready to laugh at you! Donna Gray is the president of Total Awards, Promotions, & Gift (aka AwardsMall.com) in Madison, Wis She and her husband Dave have run their full service awards and personalization business since 1977 She is also the author of two books on family business – Never Quit! The Ups and Downs of Running A Family Business(2004), and It’s All Relative! Surviving and thriving in a Family Business (2007) She has earned professional credentials as a Certified Recognition Master She can be reached by email at donnagray@AwardsMall.com February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 35 PRODUCT FOCUS Opportunity Awards & Gifts NEW INFINITEMARBLETM FROM IKONICS IMAGING IKONICS Imaging of Duluth, MN, has announced a wideranging line of premium marble award blanks The company is offering a vast selection of shapes and sizes to choose from, as well as exceptional pricing The attraction to fine products like marble is timeless, and these designs will appeal to a variety of customers The line includes Designer Awards and Clocks, Promotional Products, Plaques, Crosses, Obelisks & Pyramids, Desk Accessories, and Bases NEW WOOD PRODUCTS FROM JOHNSON PLASTICS Mothers Day, Fathers Day, graduations celebrate all these spring occasions with personalized gifts from Johnson Plastics’ new light maple wood products line These attractive products come with a sublimatable metal insert for a special photo or message Customers will love the set of four coasters in a small stand, the handsome valet tray to hold a wallet, keys and more, and the recipe box with lid and insert for photo The two square pencil holders with room for four pictures (one rotates on its base) will make great gifts Each comes in its own individual box For more information or to place an order, call Johnson Plastics at 952-898-7800 or visit www.johnsonplastics.com February 2008 Click ads to go directly to advertiser’s web site REDESIGNED OBELISK AWARD FROM RS OWENS The word obelisk, in ancient Egyptian, is synonymous with “protection” or “defense” but was used to honor a deity or they were placed in a large open area to honor a ruler or king Almost 4,000 years later, the obelisk is used to honor individuals The Cairo Award, from R.S Owens, has been redesigned using sophisticated style and bold shapes to recreate the timeless obelisk This award is perfect for honoring a specific individual, a team accomplishment, or the achievements of a large company The Cairo is made from R.S Owens’ award-winning Stonecast material and has an acrylic riser affixed to the front for engraving a name, logo or image for a special event or accomplishment INFO REQUEST For more information on the products in this Product Focus section, click on the Info Request button at the bottom of the page, and select by company name or product PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 36 MARKET PLACE GRAPHICS NEWS NETWORK All these news and information products and services are part of the Graphics News Network, developed for ACDRP The goal is “All the News, All the Time — For the World of Graphics.” Some Things Were Meant To Be In Etched in Stone GRAPHICS NewsWire The Entrepreneurial Magazine for CorelDRAW Users CorelDRAWPro Magazine is delivered to you once a month in PDF format It features in-depth content that readers rave about, including articles on how to use CorelDRAW, how to apply CorelDRAW, and how to profit from CorelDRAW QuickSource TM The Graphics News Wire is the always live, always updated source for graphics news — products, equipment, technology, and more Make it (CorelDRAWPro.com/ NewsPage.htm) your home page or favorite to gain access to: Breaking news, updated regularly New Classified Ads New Job Announcements Supplier Specials All news is related to graphic products! QuickLearn TM The Industry’s Most Comprehensive and Easy-To-Use Article Library Gain access to hundreds of articles on graphics-related and business topics, searchable by keyword N&R International 1155 Allgood Rd #13 Marietta, GA 30062 678-560-4088 Fax 678-560-1157 Call for a free color catalog Quality Engravable Jewelry Hand-crafted in New England JOIN TODAY! Genuine The Industry’s Most Comprehensive & Easy-To-Use Search Engine It gives you one-click access to suppliers, products, phone numbers, and live links to ACDRP Member Suppliers It’s always up-todate, searchable by keyword, and accessible from your desktop! Importers & Wholesalers of Marble/Onyx Gifts & Accessories White-tone Pewter & Gold News, Tips, & Resources for CorelDRAW Users CorelDRAWPro E-News is a free digital newsletter delivered to you twice a month — about the 15th and 25th It brings you highly targeted content that you won’t find elsewhere, including CorelDRAW Tips, extensive product news, links, and a calendar of shows and training Quick TnT GIFTS & ACCESSORIES FOR WOMEN AND MEN John E Lepper, Inc 800-835-3623, Fax 508-222-2732 www.jelepper.com GET LISTED TODAY! the entrepreneurial magazine TM The Industry’s Newest Resource for Graphics Tips & Templates Generate new business by doing jobs for others! Gain access to a growing library of CorelDRAW tips and templates that will make your work easier List your company in GSG, the Digital Yellow Pages for the industry www.coreldrawpro.com/ListGSG.htm February 2008 The world’s only association for CorelDRAW® Users! www.coreldrawpro.com/Join.htm Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS Place an Ad for as little as $215 per month Find out how by calling our Ad Representative John McDaniel II 541-990-6687 INFO REQUEST FULL SCREEN 37 CONTRIBUTING WRITERS Louie Alvarez started in the industry working for one of the largest trophy shops in Central California, and then opened one of the first retail laser engraving businesses He has given seminars and workshops on CorelDRAW and Laser for many years, and has written for several publications He is now with Vytek Industrial Lasers and is based in Las Vegas, NV He can be reached at alvarezwriting@gmail.com Kathryn Arnold is the Senior Developer at LaserUniversity, sponsored by LaserBits Inc of Phoenix, AZ She can be reached at 1-800-733-7705 or laseru@laserbits.com Or visit www.laseru.com John McDaniel is the co-owner of JHM Marketing in Albany, OR, which provides consulting and training services for the industry He worked for many years with computers in electronic data processing and pioneered the use of CorelDraw for engraving applications He owned a retail personalized gift shop for over ten years, and writes about hardware design, software, laser engraving, sublimation, and more He is a Corel Training Partner, and co-founder of the Association of CorelDRAW Professionals For information on training and more, call 541-9674271, or write to mail@CorelDRAWhelp.com Errol Barr has a wide range of experience in sales & marketing, eventually getting into laser systems in 1999, currently with Vytek Industrial Lasers He also sold extensively in the CNC router industry selling the machines as more of a business opportunity wrapped around the machine He can be reached by email at errolbarr@gmail.com Judy McDaniel is the co-owner of JHM Marketing in Albany, OR, which provides consulting and training services for the industry Her background includes many forms of art and retail sales, as well as the operation of a retail personalized gift shop for over ten years She is a regular columnist on sandblasting, sublimation, and diversifying business, as well as a Corel Training Partner, and co-founder of the Association of CorelDRAW Professionals She can be reached at 541-9674271, fax 541-967-4272, or via email at mail@CorelDRAWhelp.com Dave Demoret founded Prolink Graphic Services to help people understand and profit from learning CorelDRAW He has been in both the Flat Graphics Industry and the Decorating Graphics Industry for 30 years He has written articles for several publications, is a Corel Training Partner, and conducts workshops nationwide and online He is the author of several CD Instructional programs on CorelDRAW He can be reached at 765-DO COLOR (362-6567) or daved@prolinkgs.com David Milisock is president of Custom Graphic Technologies Inc in Pennsylvania He has been in the print production business since 1975, and specializes in professional support for CorelDRAW® Graphics Suite Output includes computer-to-plate processes for all commercial digital front-end applications, as well as Postscript-compliant graphic applications He offers technical and color management support for all RIP-driven corporate digital output systems He can be reached at 717-509-3523 or davidmilisock@comcast.net Donna Gray is the president of Total Awards, Promotions, & Gift (aka AwardsMall com) in Madison, Wis She and her husband Dave have run their full service awards and personalization business since 1977 She has presented seminars on a variety of topics nationwide, and has won many marketing awards She is the author of two books on family business, and can be reached at donna gray@AwardsMall.com Deborah Sexton, former editor of Impressions Magazine, has been in the apparel graphics industry since 1981 She currently does marketing and public relations for apparel graphics companies, and is a columnist for several industry publications She can be reached at dsexton@sbcglobal.net Bill Leek is a color consultant for JBL Graphics in Houston, TX, and has over 30 years experience in computer engineering and graphics design He has developed several lines of color imprintable products, and does testing on a variety of products for different manufacturers He can be reached at wfleek@jblgraphics com or 281-970-6677 Otis Veteto is the Western Regional Manager for the R.S Owens & Co Inc., manufacturer and supplier of the Elegance in Awards & Gifts line With more than 30 years experience in the industry, he offers the “PROspective” of a veteran sales rep in reporting on ideas, people and places that he visits Otis also presents sales and motivation seminars He can be reached in Sacramento, CA – when not on the road – at 916-567-1867 Jeff McDaniel is the owner of Creative Graphic in Philomath, Oregon He worked as a journeyman machinist before getting into the graphic products business Creative Graphic offers laser engraving, rotary engraving, sandblasting, sublimation, image transfers, vinyl signs, banners, screen printing, and promotional products Jeff routinely applies graphics to a wide variety of materials Contact him at Jeff@creativegraphic.net February 2008 Click ads to go directly to advertiser’s web site PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 38 Traveling Tidbits by Otis Veteto 50 Years for Awards By Kay in Sacramento HAPPY VALENTINE’S DAY TO YOU ALL! See you at the show! If you are planning on attending the ARA convention in Las Vegas, please stop by the R.S Owens booth and say hi Our booth is # 700 Hope to see you there Otis Veteto is the Western Regional Manager for the R.S Owens & Co Inc., manufacturer and supplier of the Elegance in Awards & Gifts line With more than 30 years experience in the industry, he offers the “PROspective” of a veteran sales rep in reporting on ideas, people and places that he visits It’s a fun and informative column focusing on the human-interest side of the industry Otis also presents sales and motivation seminars for industry organizations, and some of that knowledge will rub off as well He can be reached in Sacramento, CA – when not on the road – at 916-567-1867 50 years in Sacramento Let’s take a trip down memory lane…the year is 1958 American Bandstand was huge, Elvis was inducted into the Army, Connie Francis wanted to know “where the boys are” and Van Cliburn had a top hit with his Tchaikovsky #1 Piano Concerto 1958 also marked the beginning for Awards By Kay Inc in Sacramento, California, under the ownership of Ray and Kay Boron Their daughter Darlene, sent me this history, and I am honored to share it with you Awards By Kay Inc is celebrating its 50th year in the recognition business The family legacy continues Ray and Kay Boron, whose vision, creativity and selfless efforts built not only Awards By Kay, but also, as pioneers, helped build the Northern California Trophy Dealers Association, Trophy Dealers of America (TDA), and the Trophy Dealers and Manufacturers Association (TDMA), which is now known to all as the Awards And Recognition Association (ARA) Kay and Ray served in administrative roles beginning in 1964, founded the Sacramento Chapter, and traveled the whole West Coast helping form other chapters and expanding the membership of the early awards organizations Around 1969, they initiated the first newsletter They wrote it, edited it, printed it, and watched the fruits of their labor grow In 1972 and 1973 Ray served as President of Trophy Dealers of America In 1981 Ray and Kay were awarded the Association’s Founders Award In 1992-1994, Kay served as Treasurer on ARA’s board, which was one of the highlights of her life This was during the transition from TDMA to ARA Sadly, Kay passed away in 2002 “We miss her gentle spirit, February 2008 Click ads to go directly to advertiser’s web site wisdom and business savvy, but we know she will always be a special part of Awards By Kay’s success,” says Darlene So, what are they doing for their 50th, you might ask? Darlene says, “We are continuing to create awards ‘for those who deserve the finest’, which was Kay’s motto from the beginning, and we are continuing to grow and expand into continued care for our customers.” “It is an honor to continue to run a company that my mom & dad started in 1958,” says Darlene, the oldest of Kay and Ray’s children Together with her husband, Jerry, her brother Mark and her sister Valerie, they plan to carry on the torch that Kay and Ray lit so many years ago Ray is retired, but still remembers fondly their awards family, his tenure as President of TDA, and the friendships he and Kay made “With our great employees and wonderful customers, we are all looking forward to continuing to be ‘A Tradition in Recognition’ for the next 50 years.” “We sell goodness and gratitude, and recognition and memories that will remain long after we are gone… we touch people’s hearts… that is what Kay and Ray taught us…that is what we will continue to do….Love is all you need.” If you are ever in Sacramento, stop in at 1941 El Camino Ave, Sacramento, CA 95815, and say hello Or call Darlene at 916-9274533 HAPPY 50th ANNIVERSARY, AWARDS BY KAY! Being busy… I will end the month’s column with this little bit of advice from the late Gary Lannigan, who was the national sales manager for the Bruce Diamond Corporation Gary gave a lot of seminars for the industry and one of his main points was “If you are too busy, your prices are too low.” Think about it See you in Vegas!!! That’s all for now Remember to save some time for yourself and your family And when you travel, please travel safe PREVIOUS PAGE NEXT PAGE CONTENTS INFO REQUEST FULL SCREEN 39 ... subscribe free to CorelDRAWPro magazine (PDF format) and CorelDRAWPro E-News CorelDRAWPro, the Entrepreneurial magazine for CorelDRAW users, features in-depth content on: How to Use CorelDRAW tips,... ONLY ASSOCIATION FOR CORELDRAW® USERS INVITES YOU TO MAKE MORE MONEY WITH CORELDRAW! The Association of CorelDRAW® Professionals is The Education & Business Resource for CorelDRAW Users Worldwide... www.CorelDRAWPro.com Writers: CorelDRAWPro accepts articles from industry experts Email publisher for details © Copyright 2007 by ACDRP All Rights Reserved Published by Association of CorelDRAW®