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Lecture Computing for management - Chapter 12

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Lecture 12 - Information architecture and internet. After studying this chapter you will be able to understand: Intranet, webpage and website , web servers, static website and dynamic websites, purpose of information architecture and basic problem, information architecture defined,...

Information Architecture and Internet Lecture 12 Summary of Previous Lecture  The Internet  History  Resource that can be shared  Applications of Internet  Client/Server Architecture  Internet Service Providers  HTML  Web Browsers Summary of Previous Lecture  Searching the Web  Tips and Techniques  Search Process  Different Web search tools  Outlook Express Today’s Lecture      Intranet Webpage and Website Web servers Static Website and Dynamic Websites Purpose of Information Architecture and basic problem  Common  Mistakes Information Architecture Defined  Information Architect Today's Lecture  Main Concepts of Information Architecture  Structuring, organizing and Labeling  Finding and Managing  Art and science  Library and WWW  Difference between books and websites  Difference between libraries and websites  Different roles of Information Architect  IA Job and Role Today’s Lecture Why IA matters?  Example design structure of a University website  Structural schemes for website design  Navigation system in a website  Intranet A private network of any company  Resources are shared within the organization  Allows small group of people to access specific information   E.g Journals and Articles Access on COMSATS Intranet, Not permitted outside COMSATS LAB Intranet – Students are using network Resources Webpage and Website  A web page is one single page of information, while a website is made up of a number of different web pages connected by links  Website is a set of related web pages containing content (media) such as text, images, video, audio, etc Web servers A web server is a computer which host websites  Hosted website can be accessible via network such as the Internet or Intranet through an Internet address known as a Uniform Resource Locator  The value of the brand  No matter how beautiful your web site, if customers can't find what they need, your brand loses value in their eyes Example design of a university website Home A1 A2 A3 A4 A5 A3.1 A3.2 A3.3 A3.4 A3.5 A6 A7 A8 A9 Key: Home A3: Programs A3.1: MIS A3.1.1 A3.1.2 A3.1.3 A3.1.4 A3.1.5 A3.1.3: Current curriculum A3.1.3.1: New curriculum A3.1.3.1 A10 A11 Structural schemes for design  Many types of structure scheme to design a website can be used, this includes  Hierarchical (flat and broad)  Hierarchical (narrow and deep)  A wheel  Sequential (an entry way into and an exit from a core)  An organic hypertext structure  Frames  Sub-sites  Database model Hierarchical (flat and broad) Hierarchical (narrow and deep) The Wheel Sequential Hyperlinked structure Frames Sub sites Home Sub site Home Database Model Home DB DB DB Types of Navigation system in a Website  Hierarchical  The navigation follows the tree structure  This is a rigid system without linking across branches  Contextual Navigation  Global navigation  Can reach any page from any other page  This has limits depending on the size of the site  Local navigation  Can reach any page from any other page in the sub site  Site map name  [graphic logo] blurb blurb blurb blurb Home | Site Map | Search Full Holdings | Topical Archives | Membership | Help blurb blurb blurb Local Navigation Learn About Our Organization Announcements and Initiatives Events and Conferences Page Title Global Navigation Publications and E-Mail Lists About [name] Organization and Governance Policies Contact Us FAQs About the [name] Web Site Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content See Also Summer Program ABC Initiative Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Contextual Navigation Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content Page content [name]:  http://www.[name].com [sponsor credits and logos] Questions or comments? Please contact us Site design and basic questions Where am I? Where can I go? What can I here? Summary  In today’s lecture  We overviewed the essential concepts related the information architecture  We defined  Intranet  Web   page and web site We understood how to structure the web site and how to organize the contents of a web site This is a growing and increasingly important subject today ... Development Managers  Let them present information whatever they want Result  Information search becomes cumbersome Solution: understand Information Architecture for WWW A big Chaos  Imagine a book... map of information which allows others to find their personal paths to knowledge  Woman, R.S and Bradford, P (eds) (1996) Information Architects Zurich, Switzerland: Graphis Press Information... websites  Different roles of Information Architect  IA Job and Role Today’s Lecture Why IA matters?  Example design structure of a University website  Structural schemes for website design  Navigation

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