Chapter 4 - Focus on design makeovers. In this chapter, students will be able to understand: Identify the steps of the design process, apply the design process, determine the client needs in relation to design, identify PARC design principles, evaluate design in a flyer,...and other contents.
Chapter Focus on Design Makeovers Skills You Will Learn Workshop Foundations The Design Process Workshop Toolbox PARC Design Principles Projects Project 4-1: Evaluate Design in a Flyer Project 4-2: Add Contrast and Focal Points Project 4-3: Apply the Golden Ratio Project 4-4: Apply Styles in a Flyer Project 4-5: Revise a Tri-fold Brochure Project 4-6: Apply PARC to the Brochure Interior Copyright © The McGraw-Hill Companies, Inc All rights reserved Design with Microsoft Unit Chapter Focus on Design Makeovers Skills You Will Learn Projects Project 4-7: Apply PARC to a Web Page Project 4-8: Design for a Young Audience Project 4-9: Complete Your Newsletter Copyright © The McGraw-Hill Companies, Inc All rights reserved Design with Microsoft Unit Chapter Focus on Design Makeovers pg 148 Publish Interesting Newsletters Newsletters contain may of the same elements as newspapers, including a masthead, articles with headers, and graphic elements Businesses and organizations, schools, and individuals send out newsletters on a regular basis Design with Microsoft Unit Chapter Focus on Design Makeovers pg 148 Design with Microsoft Unit Foundations pg 149 Key Terms design process client You Will Learn To Identify the steps of the design process Apply the design process Determine the client needs in relation to design Design with Microsoft Unit Foundations The Design Process design process A procedure that takes a person through the steps and actions leading to the best possible design for a client or audience (pg 149) client The person or group of people for whom you are designing a publication (pg 149) pg 149 Why is the Design Process Like a Spiral? Like a spiral, the design process sometimes brings one back to the same place How Do I Apply the Design Process? Creating a plan, which is driven by a client, is the first step in the design process The second step is to develop the design plan The final step is printing or publishing the design Design with Microsoft Unit Foundations The Design Process Why is the design process more of a spiral than a list? The design process is more of a spiral than a list because it sometimes seems to bring one back to the same place Design with Microsoft Unit The Design Process Assessment pg 150 What is the last stage of the design process? A publish B plan C develop D research Answer: A Explanation: The last stage of the design process is publishing or printing the design Design with Microsoft Unit Toolbox pg 151 Key Terms proximity white space You Will Learn To Identify PARC design principles alignment repetition contrast focal point Design with Microsoft Unit Toolbox PARC Design Principles proximity The way elements are grouped together on a page (pg 151) white space The blank area on the page that is often used to separate groups (pg 151) pg 151 What is Proximity? Proximity is how elements are grouped together on a page White space is the blank area on the page that is often used to separate groups Why Is Alignment Important? Alignment helps readers immediately see what information belongs together alignment The horizontal or vertical placement of objects (pg 151) Design with Microsoft Unit 4-7 Apply PARC to a Web Page pg 181 APPLICATIONS USED Microsoft Publisher In this project, you will… Redesign a Web site that discusses William Shakespeare, his life, and his works so that it effectively conveys the information included on the site DATA FILES USED • Data File 4-7a • Data File 4-7b • Data File 4-7c Design with Microsoft Publisher Unit 4-7 Apply PARC to a Web Page pg 184 Check your work Use Figure 4.38 as a guide and check that: The Web page is the correct size for the monitor display Information is placed so that it is easy to find Objects are aligned ina consistent manner Contrast is used effectively to call out important information Font styles are readable and applied consistently for effective repetition The images are sized and positioned so white space can flow Design with Microsoft Publisher Unit 4-8 Design for a Young Audience pg 186 Spotlight on Skills Academic Focus Lay out a booklet Position and resize graphics Apply style sheets Link text boxes Language Arts Present children’s material visually Design with Microsoft Publisher Unit 4-8 Design for a Young Audience pg 186 Guidelines for Designing for Children Use a very visual design Use large and simple fonts Create more white space by using shorter line lengths and larger leading Use a fun and friendly tone, with an appropriate reading level Design with Microsoft Publisher Unit 4-8 Design for a Young Audience pg 186 APPLICATIONS USED Microsoft Publisher In this project, you will… Help your former fourth-grade teacher, Mrs Arias, redesign the monthly newsletter she creates for her students DATA FILES USED • Data File 4-8a • Data File 4-8b Design with Microsoft Publisher Unit 4-8 Design for a Young Audience pg 188 Design with Microsoft Publisher Unit 4-9 Complete Your Newsletter pg 189 Spotlight on Skills Insert a calendar template Academic Focus Social Studies Arrange events sequentially Design with Microsoft Publisher Unit 4-9 Complete Your Newsletter pg 189 APPLICATIONS USED Microsoft Publisher In this project, you will… Continue the newsletter that you started to redesign in Project 4-8 You will use a template to create a calendar Design with Microsoft Publisher Unit 4-9 Complete Your Newsletter pg 190 Check your work Use Figures 4.43 and 4.44 as guides and check that: The newsletter is in booklet form, sized to be printed on an ½ by 11 inch sheet of paper Text flows between the first and second page Images and text are effective for a young audience Content is grouped in a way that makes it easy to read information Alignment and contrast add visual interest, while displaying content clearly Font styles are applied consistently for effective repetition Design with Microsoft Publisher Unit In the Workplace Layout Artist pg 191 Skills and Talents Layout artists need to have: Knowledge of various software programs Good design skills and visual perception Attention to details On the Job Layout artists make sure that text and images are placed accurately and clearly on a page Layout artists must know how to use professional layout software such as Adobe, InDesign, and QuarkXPress Future Outlook There is strong demand for layout artists as more in-house jobs become available Understanding of print and publishing operations Problem-solving and communication skills The ability to work independently to meet deadlines Design with Microsoft Publisher Unit Chapter Focus on Design Makeovers Chapter Assessment What are the four design principles known as PARC? The four design principles known as PARC are Proximity, Repetition, Alignment, and Contrast What is the difference between an orphan and a widow in text layout? An orphan is a line from the beginning of a paragraph that is left at the bottom of a page or column A widow is a line from the end of a paragraph carried forward to the top of the next page or column Design with Microsoft Unit Chapter Focus on Design Makeovers Chapter Assessment What is the Golden Ratio? The Golden Ratio is the design ratio observed by the ancient Greeks that has a value of 1.618 What is one way to create an entry point for a reader? One way to create an entry point for a reader is through the use of contrast Design with Microsoft Unit Unit Unit Assessment Projects Across the Curriculum Project 1: Create a Flyer with Tear-offs Unit: Projects Go to Unit 2, and choose Rubrics Use the projects to help create and evaluate your work Science: Your science class is sponsoring a Night of the Stars event where you will set up telescopes to see astronomical sights Create a flyer advertising the event Project 2: Create a Personal Budget Planner Math: Use your newly acquired design skills to create a budget planner Design with Microsoft Unit Unit Unit Assessment Projects Across the Curriculum Project 3: Create a Brochure with a Coupon Social Studies: Create a tri-fold brochure for a travel agency that specializes in time-travel tours They want top include a coupon for booking a trip with them Project 4: Add Hyperlinks to a Web Site Language Arts: Complete the Shakespeare Web site you started in Project 4-7 Add a page and hyperlinks for each button on the home page Design with Microsoft Unit Unit Design with Microsoft Publisher Online Learning Center Go to http://www.glencoe.com Unit Activities PowerPoint Presentations Student Data Files Key Term Flashcards Reading Checks and Critical Thinking Activities e-Review Self Checks Worksheets Enrichment Activities Design with Microsoft Unit ... appealing DATA FILES USED • Data File 4- 4a • Data File 4- 4b Design with Microsoft Publisher Unit 4- 4 Apply Styles in a Flyer pg 171 Check your work Use Figure 4. 23 as a guide and check that: Information... Project 4- 1, adding color and an attention getter DATA FILES USED • Data File 4- 2 Design with Microsoft Publisher Unit 4- 2 Add Contrast and Focal Points pg 161 Check your work Use Figure 4. 10 as.. .Chapter Focus on Design Makeovers Skills You Will Learn Projects Project 4- 7: Apply PARC to a Web Page Project 4- 8: Design for a Young Audience Project 4- 9: Complete Your