Thesis with the task on the basis of studying the theoretical and practical issues of the quality of rapporteur activities, proposing directions and solutions to improve the quality of reporters'' activities in the Mekong Delta. To grasp the details of the research content, please join the article.
MINISTRY OF EDUCATION AND TRAINING HO CHI MINH NATIONAL ACADEMY OF POLITICS ACADEMY OF JOURNALISM AND COMMUNICATION PHAM TUYET LE QUALITY OF CURRENT REPORTING ACTIVITY IN THE MEKONG DELTA REGION Department: Political Science Major: Ideology Code number: 31 02 01 SUMMARY OF POLITICAL DOCTRINE THESIS Science instructor: Assoc Prof Dr Ngo Van Thao PhD Ha Thi Binh Hoa HA NOI - 2018 Thesis completed at: ACADEMY OF JOURNALISM AND COMMUNICATION Science instructor: Assoc Prof Dr Ngo Van Thao PhD Ha Thi Binh Hoa Reviewer 1: Assoc Prof Dr Nguyen Viet Thong Reviewer 2: Assoc Prof Dr Nguyen Minh Tuan Reviewer 3: Prof Dr Luong Ngoc Vinh The thesis is presented at the Board of thesis evaluation committee Place: Time: Thesis could be reviewed at: - National Library - Library of the Academy of Journalism and Communication INTRODUCTION Positioning the topic Ideological work is a purposeful activity of a class, a political party that aims to build, develop, perfect and popularize ideology among the masses, encourage the masses to participate social activities for the benefit of the class In the history of mankind, since the emergence of class and class struggle, the ruling classes have carried out the work of thought, the argument for the existence of the social system, the protection of the interests of the class The ideological work of the Communist Party is to build, develop, perfect the ideology of the working class, create the foundation for the Party; popularizing and spreading the ideology of the working class, the working people and the masses, attracting them to participate in the fight for and protection of the government, building socialism and advancing to the master communist meaning In terms of content, position, role, thought, work is the most frequent, continuous and important task in all the revolutionary stages under the leadership of the Party Ideological work consists of three forms: theoretical form, encouragement and communication Theoretical formulation includes research activities, propagation of theories, and the study of political theories in order to establish, develop and perfect the ideology The dissemination of communication in various forms propagates the ideology, views, ways of the class, the political party in society Promotional behavior is the encouragement, promotion, mainly through direct means, calling and organizing the masses in actual action Communication is one of the basic activities of thought The results of the theoretical research, the ideology, policies and the Party's perspective through communicatin have come to the masses and become great material forces through the activities of millions of people Oral communication is an integral part of the work of ideology Together with other parts of ideology, oral communication and the activities of counselor board contributes importantly to the communication of Marxism-Leninism, Ho Chi Minh's thoughts, views and guidelines of the Party, policies and law of the State in society, contributing to the development of the dialectical material worldview, scientific methodology, ideology, sentiment, personality, lifestyle, for cadres, party members and people, creating changes in cognition and with encouragement, creating the self-conscious, active and creative actions of the majority of people in the cause of national construction and defense Oral communication is also a leading tool in the struggle to defend the ideology of the Party, criticize and reject wrong views, defeat all conspiracy, anti-enemy tactics of the enemy forces in the field of ideology In communication system, oral communication is one of the forms conducted by oral communication through direct communication Thanks to the direct communication between the speaker and the listener, oral communication has outstanding advantages over other types of communication for its attractiveness, lively, informative, fighting, persuasive, confidentiality, interactivity and ability to conduct dialogue Today, although the media is more modern, popular and convenient, oral communication is still an effective and irreplaceable form of communication Oral communication is implemented by the Board of Directors, established, led, organized and directed by the committees Under the leadership of party committees, reporter disseminates views, guidelines of the Party, policies and laws of the State, announces current affairs, policies, answers problems in awareness, grasp and counter to timely reflect the situation of the thoughts and aspirations of the masses for the Party committees; Fighting, criticizing misconceptions As well as other areas of activity, the quality of reporting activities is a decisive factor for the effectiveness of oral communication and the work of ideology in general The quality of reporting activities depends on many factors, especially the quality and capacity of reporter and the leadership and management of the leadership and management In the context of complicated international and domestic situation; the explosion of global information and the blossoming of social networking sites, as the ideological struggle on the communication front is increasingly complex and urgent, the improvement of the quality of reporting activities is directly to the quality and effectiveness of the communication system, contributing to improve the quality of ideological work of the Party in the current period Mekong Delta Region, also known as the Southern Delta or the South West, has 12 provinces and one city (Can Tho) directly under the Central Government; has a natural area of 40,548 km2, equal to 12.25% of the natural area of the country There is a 743 km long coastline; It has more than 340 km of border with Cambodia; There are two island districts, Phu Quoc and Kien Hai The population in the area is 17.55 million people, of which the Kinh have 16,036,217 people (accounting for 91.91%) The ethnic Khmer, Hoa and Cham have 1,411,049 people Intercross between peoples and cultures creates richness, diversity and cohesion among people The important position of the region in socio-economic development, security and defense of the Fatherland is high requirements and characteristics of nature, socio-economic, ethnic, religious and foreign of the region have a strong impact on oral communication and reporting activities in the area Over the past years, the activities of the reporters in the Mekong River Delta Region have achieved certain results, played a significant role in adopting the Party's undertakings and policies as well as the State's policies and laws to officials, party members and the people At the same time, wordof-mouth activity among reporters are still limited, the quality is not high, not meeting the requirements of ideological work in the new situation Researching to find solutions to improve the quality of reporting activities in the Mekong Delta Region is a necessary issue of ideological work in the present period For the reasons mentioned above, the author chooses the issue "Quality of current reporting activity in the Mekong Delta Region" as a PhD thesis on Politics, majoring in ideology Purposes, research mission 2.1 Purpose Based on theoretical and practical aspects of the reporting activity, the dissertation proposes directions and solutions to improve the quality of current reporting activity in the Mekong Delta Region 2.2 Research mission - An overview of different researches related to the topic, the findings on the research results and the direction of the research - Summarize and clarify some basic theoretical issues of oral communication, reporters and reporting activities, develop tools for evaluating quality and propose directions and solutions for improving the quality of reporting activity in the Mekong Delta Region - Assessing the reporting activities, the issues raised towards the topic of improving the quality of reporting activity in the Mekong Delta Region - To propose orientations and solutions to improve the quality of reporting activity in the Mekong Delta Region Research subjects and the scope of study 3.1 Research subjects The dissertation studies the theoretical and practical issues raised in the oral communication and the quality of reporting activity in the Mekong Delta Region 3.2 Research scope In terms of content, the dissertation focuses on the quality of activities of the reporters of the Party Committee in the Mekong Delta Region (including provincial and district level reporters) Study time: Study and investigate the quality of reporting activity in the Mekong Delta Region from 2012 to 2017 Space: The dissertation focuses on the actual data on provincial and district reporters in Bac Lieu, Ca Mau, Soc Trang and Can Tho Rationale and research methods 4.1 Rationale Theoretical basis of the thesis is the views of Marxism-Leninism, Ho Chi Minh Ideology on ideological struggle Resolutions, directives, conclusions of the Central Committee, the Politburo, the Secretariat of the Party Central Committee on criticism of hateful views on ideologicaltheoretical issues, protection of private foundations Marxism - Leninism, Ho Chi Minh Ideology The writings and articles from leaders of the Party, the State, the military, and the results of research of domestic and foreign scientific researchers related to the topic 4.2 Methodology and Research Methods Methodology: The thesis based on the methodology of MarxismLeninism: dialectical materialism and historical materialism Research Methods: To fulfill the purpose, the thesis research task uses the following research methods: - Analytical and synthesis methods: Study the Party's documents, policies and laws of the State, documents of the Central Committee for Communication and Training, annual reports of the Communication and Education Department at all levels, documents, articles, journals, scientific works in the country and abroad related to the thesis - Logical and historical methods: Logical method focuses on finding the relationship of nature, necessity, rules of issues related to the research subject The dissertation presents the issue in chronological order so that the ideas and views of the oral communication and reporting activities can be seen through historical periods - Statistical, comparative and observational methods: The thesis summarizes the data related to the activities of the reporters At the same time, it applied comparison and observation methods to ensure the reliability of the data - Methodology of practical review and theoretical research: Starting from the practical research of reporters as a basis for combining general theoretical research related to the topic to build theoretical framework, evaluate the situation in order to propose new directions and solutions of the thesis - Methods of sociological investigation: Consult with experts and scientific instructors to create questionnaires, representative samples to investigate cognitions, assessments, views of objects related to the reporting activities; Data collection and analysis by processing sociological questionnaires - Method of interviewing experts: Apply interviews and direct communication with leaders, management of reporters at Communication and Training Centers, communication centers in some provinces of Mekong Delta Region on the contents related to the activity of the reporter at the grassroots, thereby investigating the issues related to the thesis New contributions of the thesis From the perspective of scientific thought, theses contribute to clarify the concept of reporters and the quality of reporting activities, develop a system of criteria for evaluating the quality of reporting activities from the level of actual activities to the professional activities of each reporter Quality of reporting activities from a team level and from an individual perspective The thesis has generalized, analyzed, clarified the scientific basis, reviewed the situation and identified the issues raised in the reporting activities in a territory with many specific characteristics The dissertation proposes and explains the scientific basis of the directions and solutions to improve the quality of reporting activities in the Mekong River Delta Region From the perspective of research and development, it is the process of summarizing reality, contributing to the enrichment of science on ideological work The research results of the thesis are of reference value to those who work in the work of the reporting activity in general Theoretical and practical meanings of the thesis - The thesis clarifies the theoretical and operational issues of reporting activities, the quality of reporting activities, defines the criteria for assessing the quality of reporting activities in terms of scientific thought With the results of thesis research can be used as a reference in the study of teaching activities specialized in ideology, management activities of cultural thought - From the assessment of the real situation, the thesis set out the direction and solutions to improve the quality of reporting activities in line with the characteristics of the current Mekong Delta Region The study of current situation and solutions provides a scientific and practical basis for committees at the same level in the Mekong Delta to work out a practical problem in oral communication, the amount of reporting activities and the development of the area - The research results of the dissertation can be used as reference materials for committees at all levels, department of communication, political training centers of districts, towns in the Mekong Delta Region in organizing, directing and building , development of reporting team and for improving the quality of reporting activities in the area Structure of the thesis The thesis includes: Overview, chapters (12 periods), conclusions, list of research works of the author, list of references and appendices Chapter OVERVIEW OF RELATED STUDIES CONCERNING THE RESEARCH TOPIC 1.1 Outline the main results of the published research 1.1.1 Overseas studies related to the topic So far, there have been many overseas studies on oral communication and reporting activities at different angles Here are some prominent works: - I.Ia-Blinôp in "The Art of Talking of Communicators", (Translator: Nguyen Ngoc Lu), Publisher of Culture - Art, (1962) E.Phantom in "The Art of Speaking" (1976), Marxist-Lenin Textbook Publishing House, Hanoi X.I Brunelitren in "The Ideological Action of the Communist Party of the Soviet Union" (ed.), Theoretical Information Publisher (1982) M.M Rahulanun in "Oral Communication: Theory - Organization - Method" (1983), MarxistLeninist Textbook Publishing House, Hanoi E.A Nôgin in the work "The Art of Speech", Marxist-Lenin Textbook Publishing House (1984) Raymond De Saint Laurent in "Public Speaking" by Culture and Information Publishing House, (2003) Officials of the Central Committee of Communication and Training of the Communist Party of China published "The Communication of Ideological Work in the New Age", National Political Publishing House, Hanoi, 2005 Tran Khang - Le Cu Loc (editor), (2005), in the book "Comprehensive Review of the Communist Party of China”, National Political Publishing House, Hanoi 1.1.2 Domestic research works concerning the reporting activity In terms of ideological work, communication work and direct communication, there are many authors and works referring to the content, method, mode, organization and operation of the field The author Dao Duy Tung (1999), in the book "Some Problems in Ideology", National Political Publishing House, Hanoi Author Luong Khac Hieu (Editor) (2008), In "The Principle of Ideological Work" Volume 2, National Political Publishing House, Hanoi Author Ngo Van Thao (editors), (2008) , in "The Practice of Communication", Culture and Information Publishing House, Hanoi, Central Committee for Communication and Training, (2009), " Author Pham Tat Thang in "Renovation of ideology, theories in the new situation", (2010), National Political Publishing House, Hanoi Dinh Thi Mai's dissertation on psychology by Ho Chi Minh's dissertation on morality of reporters, University of Social Sciences and Humanities, Hanoi, (2013) Luong Ngoc Vinh in his article "Oral communication in the context of globalization and international integration" , Journal Newspaper o pellet, 02, February 2015 Bui The Duc in the article "The role of oral communication for image and national brand development in Vietnam", Journal of Speakers, No 05 , May 05, 2016 Doctor of Political Science Le Mai Trang, "Renovation of Party communication to meet the requirements of international integration in Vietnam" (2016) Regarding the activities of the reporters, many authors have mentioned the fields of contents, methods and art of speeches The topic of "Capacity Building for Practitioners in Hanoi", (2003) and "The Art of Speech", by Luong Khac Hieu, (2005), National Political Publishing House, Hanoi Hoang Quoc Bao in the book "Learning methods of Ho Chi Minh communication revolution", (2006), Ho Chi Minh National Political Theory Publishing House Ngo Van Thao (editor), (2008), in the document "Oral communication, reporter", Labor and Social Publishing House, Hanoi PhD thesis on Politics of author Vu Minh Thuc "Reform of oral communication in grassroots units of the People's Army of Vietnam" (2008) Nguyen Chi My in his article "Some thoughts on innovating the current method of communication," Journal of Journalists, No 02, February 2009 Ha Thi Binh Hoa (ed.), (2010), in the book "Psychology of communication”, Political Publishing House - Administration, Hanoi 1.2 Studies on oral communication and reporting activities in the Mekong Delta Region Up to now, there have been many researches, including reports on scientific topics, seminars, books, textbooks, dissertations, scientific articles published in magazines and information The topic is related to the quality of oral communication and the quality of reporting activities Regarding the quality of oral communication and reporting activities: In 8/2017, the Department of Communcation hosted seminars in Ho Chi Minh City and Da Nang, the results of the seminar was summarized in the enewspaper of education and training The author Pham Huy Ky in his article "Types of communication and standards for evaluating the quality and effectiveness of communicaiton activities", Thematic Information, No 3/2014 Author Luong Ngoc Vinh in the article "Improving the quality of communicaiton systom of the Party in the new era", Journal of Rapporteur, No 07, July 2015 Discussing the quality of oral communicaiton activities, by Tran Quang Nhiếp in the article "Improving the quality of oral communication in the new period", Journal of Rapporteur, No 07, July 2013 The book "Ideological and cultural work at the district level" by Dr Dao Duy Quat (Editor) National Political Publishing House, Hanoi, 2000 By Nguyen Chi My, in the article "Improving persuasiveness in oral communication today", Journal of Rapporteur, No.10, 10/2013 The author Nguyen Chi My, with the article "Some Thoughts on the Current Method of Communication," Thematic Information, No 3/2014 Author Luong Khac Hieu in his article "Promoting the Oral Communication in Ideological Work", Journal of Rapporteur, No 08, August 2013 On enhancing the quality of oral communication activities, reporters in sectors and localities with remarkable researches: Synthesis "Some results of word of mouth and activities of reporters in 2016; mission of the year 2017, Journal of Rapporteur, No 01, January 2017 Articles in the proceedings of the conference "Improving the quality, effectiveness of oral communication and activities of the reporting team Ho Chi Minh City ", (2014) Oral communicaiton activity and reporting activities in sectors, levels, subjects Regarding reporting activities in the military and police have some remarkable posts The author Nguyen Trong Nghia in the article "Continuing to innovate, improve the quality and effectiveness of oral communication activities to meet the requirements of the whole army," Journal of Rapporteur, No 10, October 2017 The author Ho Ba Vinh in his article "Building a team of military reporters to meet the requirements of training in the new situation", Journal of Rapporteur, No 4, April 2016 Author Nguyen Van Tin "Lessons Learned After 10 Years of Implementing the 17th Directive of the Secretariat of the Communist Party on the Oral Communication of the Army," Journal of Rapporteur, No 8, August 2017 Regarding oral communication activities, the reporters in the police force, author Dao Gia Bao with the article "Oral communication, activist reporters contribute to political ideology education, building political skills for cadres People's Public Security officers, " Journal of Rapporteur,, No 09, September 2017 Author Lo Mia Lu in the article" Ha Giang improve the quality of the work of reporters and oral communication ", Thought and Culture Magazine, No 8/2006 Discussing the quality of the program, mobilizing religious people, author Tran Van Math in the article "The communication and mobilization of ethnic religions in Nam Dinh", Journal 13 assisting beliefs and helping cadres and Party members and the people act in the Party's line of sight 2.1.1.2 Rapporteur and Communicator Rapporteur and Communicator are titles to refer to those who directly or indirectly propagandize or give speeches to the subjects The rapporteurs and communicators work together to become a structured and systematic communication force from the central to grassroots party organizations, cadres and party members, intensive with the masses, making internal information is conveyed smoothly and in time 2.1.1 Rapporteur’s Activity 2.1.2.1 Definition of Activity Activity is the mode of human existence in the world, the positive impact of human activity on reality, the system of collective activity Individuals are interrelated to achieve a certain purpose in the social life 2.1.2.2 Definition of Rapporteur’s Activity The reporters' activity is one of the important activities in the ideological work of the Party It is organized and professionally organized, with the orientation of the contingent of reporters under the leadership and direction of the Party, the Party Committee, in order to educate MarxistLeninism and Ho Chi Minh's thoughts, communicate the Party's lines and policies as well as the State's policies and laws as well as the domestic and international situation The unity of thought in the Party, the consensus in society 2.2 The quality of Rapporteur’s Activity 2.2.1 Definition of Quality of Rapporteur’s Activity The quality of the reporter's activity is the level of fulfillment of the requirements of oral communication aimed at fulfilling the purpose of ideological work, demonstrating the quality and competence of the rapporteur and the quality of the team's activities Group of reporters under the leadership and direction of the party committees 2.2.2 Criteria for evaluating the quality of rapporteurs' activities 2.2.2.1 The quality of leadership and direction of the Party committees for the operation of the contingent team The quality of leadership is reflected in the level of awareness of the position and role of the reporter in the field of ideology in general and in communication in particular The level of awareness is reflected in the activeness of the party committee in issuing the leadership decision, directing the activities of the rapporteur; Concerned with the activities of the 14 rapporteur, directed the communication department to manage the contingent of reporters and organize their activities 2.2.2.2 Organizational quality, orientation of the team of reporters The quality of the organization and operation of the team of reporters is the quality of construction, implementation of the program, the operation plan and the quality of the supply and orientation of the information to the team of reporters 2.2.2.3 Organizational quality, coordination of reporting activities with other communication activities in the area The quality of reporting will be enhanced when closely coordinated with other advocacy activities This combination aims at overcoming inherent limitations in comparison with other forms of communication activities of the rapporteur and promoting the advantages of different types of communication This combination will create a spillover effect, widespread communication content in society 2.2.2.4 Policies, means to ensure the activities of reporters of branches and localities Implementing satisfactory regimes and policies is not only a manifestation of interest in the reporters' activities, but also a stimulation of the activeness and creativity of the reporters On the basis of clearly defining the powers and responsibilities of the rapporteur, the contents of the policy regime for the activities of the rapporteur are to facilitate the work of the rapporteur The policy of the reporter is the right treatment for the reporters' labor 2.2.2.5 Qualities and capabilities of the rapporteur This is the criteria that speaks for the "quality" of the reporter, including the quality and capacity of their oral communication This quality and capacity is formed primarily by the individual efforts of each rapporteur Apart from innate talent, the quality and competence of the reporters are not always available and invariable, but largely due to training (including selftraining), fostering, through practicing It also speaks the role and responsibility of the organization in training, fostering qualities, capacity of oral communication for reporters 2.2.2.6 Changes in political ideologies of cadres, Party members and the performance of political tasks of branches and localities - Criteria for evaluating the quality of reporters' activities in practice The changes in the political ideological awareness of cadres and party members and the results of the performance of political tasks by branches and localities reflect the results of the reporters' activities The first change of 15 the mind of the listener is expressed through attentive attentions to the talk It is their respectful, loving affection with reporters; Desire to hear the talk These changes can be learned by assessing the attitude of the listener in each oral session, with the reporter; through regular or unscheduled social surveys, in conjunction with assessments by the party committees and local authorities 2.2.3 Objective factors impact on the quality of reporting External impacts of the international and regional situation Situation in the country; The natural and social conditions of the region that affect the quality of the reporters' activities The level of awareness, activeness, self-consciousness of the object in the activities of the contingent team 2.3 The need to improve the quality of reporting activity 2.3.1.The requirements of ideological work in the comprehensive renovation of the country, promote industrialization, modernization and international integration Ideological work is a purposeful activity of a class, a political party With the common characteristic of people in society is the conscious activity, their perception of the importance of leading, their social activities In any revolutionary stage, in order to solve the problems of revolutionary reality, the Party must pay attention to the work of thought 2.3.2 Requirements and tasks to prevent and reverse the degeneration of political ideology, morals, lifestyles, "selftransformation", "self-transformation" within the current cadres and party members To participate in the struggle to prevent and reverse the degeneration of thoughts, political qualities, morals, lifestyles, "self-transformation" within the present situation The advantage is that the contents of communication and advocacy are closely linked with the reality of mobilization at the grassroots level, help stabilize the situation of thought among the people, help the party committees and administrations at all levels to implement the struggle of corruption, negative thoughts, meeting the requirements 2.3.3.The important role of the reporters in communication activities of the Party As with any human activity, the subject of action always plays a decisive role in the success or failure of that activity Therefore, it can be confirmed that reporters is the deciding factor of oral communication operation As the subject of oral communication activities, reporter is a communication force focused on 16 the Party's viewpoints, lines, policies and laws, who are responsible for the results of oral communication activities 2.3.4 Derived from the limitations of the rapporteurs activities in the current period In the past time, the activities of the reporters in general and the activities of reporters of the Mekong Delta in particular have limitations and the quality of reporting activities are not high In the organization of activities of the team of reporters, the quality of leadership, directing the activities of the reporter, conditions and material facilities for this activity is limited In many places, the Party Committee has not paid sufficient attention to this field of activity; The above limitations require solutions to improve the quality of the reporter's activities in the current period Chapter QUALITY STATUS AND ISSUES OF REPORTING ACTIVITIES IN THE MEKONG DELTA REGION 3.1 Current status of the quality of reporters in the Mekong Delta Region 3.1.1 Some characteristics of the Mekong Delta Region affect the performance of the team of reporters 3.1.1.1 Natural characteristics The Mekong River Delta has 12 provinces and one city directly under the Central Government: An Giang, Bac Lieu, Ben Tre, Ca Mau, Dong Thap, Hau Giang, Kien Giang, Long An, Soc Trang, Tien Giang, Vinh, Vinh Long and Can Tho City The Mekong Delta is located in the southernmost part of Vietnam It borders Ho Chi Minh City to the northeast, Cambodia to the north, the Gulf of Thailand to the north, and the East Sea to the southeast The natural area of the whole region is 40,548 km2, equaling 12.25% of the natural area of the country The whole area has 743 km long coastline, border with Cambodia more than 340 km According to the census of April 1, 2011, the population in the area is 17,325,167 people, accounting for 19.8% of the national population, with a population density of nearly 440 people / km2 On topography, the Mekong Delta is divided by canals, intermittent floods in the flood waters to meters deep In dry season, the phenomenon of lack of fresh water occurs in some places 3.1.1.2 Historical, political, cultural, economic and social characteristics 17 The Mekong Delta has main sea fronts and the political, economic and cultural life associated with the sea The complex developments in Vietnam's relations with regional countries, especially in the South China Sea, have a direct impact on the economic, social and ideological situation of the people in the region To intensify the propagation activities, raise the quality of activities of reporters, contributing to the timely handling of sensitive issues related to ethnicity, religion, ensuring domestic security and sovereignty over the sea and islands This is an important task in the oral communication, reporting activity in the Mekong Delta 3.1.2 The formation and operation of the report team in the Mekong Delta Region 3.1.2.1 The formation of rapporteurs in the Mekong Delta Region In the process of leading the people to fight for the independence of the Fatherland, our Party soon established a policy of building and developing a contingent of Communist Party reporters and communicators in the Mekong Delta In implementation of Directive 14-CT / TW, dated August 1977 of the Secretariat of the Party Central Committee, Session IV on "Organizing the contingent of reporters and communicators", in the Mekong Delta, the team of reporters It is organized in all provinces, cities, districts Provincial level reporters were 196 people, of which 26 were female reporters (13.2%); There are ethnic rapporteurs (2%) District reporters have 1279 people, of which 132 are women (10.3%) and 11 ethnic minority reporters (0.86%) About professional qualifications: 100% of provincial level reporters have university degrees (of which have doctorate degrees (2.55%), 33 have master degrees (16, 8%) 158 comrades have university degrees, accounting for 80.65% District reporters: 1279/1279 comrades reach university level (accounting for 100%), of which 72 are comrades masters (5.63%), the remaining 1207 reporters have university degrees (accounting for 94.37%) 3.1.2.2 The curent status of the reporters’ activities in the Mekong Delta Organize periodical conferences of provincial and district level reporters Implementation of information supply and navigation To organize the operation of the contingent of reporters Organizing professional training activities for the team of rapporteurs The inspection, emulation and commendation work for reporters Coordinating the activities of the rapporteur with other communication activities 3.2 The current status of the quality of reporting activities in the Mekong Delta Region 18 3.2.1 The quality of professional activities, qualities and capacity of the reporters in the Mekong Delta Region 3.2.1.1 Advantages Derived from experience and practical activities in the process of organizing and leading the revolutionary cause, Party committees in provinces and cities in the region have paid attention to the work of thought in general, oral and the reporters in particular, the direct leadership and direction, the activities of the team of rapporteurs Together with the organization of the rapporteurs, the Party committees at all levels have based on the orientation and contents of the higher level information and based on the reality of the tasks of the localities, formulate and approve the program, The annual contents, contents and themes shall be assigned to the communication boards of the same level to organize and direct the rapporteurs to implement 3.2.1.2 Limitations in leadership, directing the reporters Annual report on the ideological work of the provinces in the region has commented on the concern of some levels of the committees for the activities of the reporters, have not really paid attention or are not often interested in this activity The best manifestation is that some places also have the phenomenon of "total outsource" The concern of the provincial party committees and authorities is that the majority of them only issuing decisions on the recognition of the reporter team, but have not issued resolutions or directives, and have not paid much attention to their activities 3.2.2 The quality of the main activities of the team of reporters 3.2.2.1 Advantages - On selection and identification of communication contents: Reporters' activities of localities in the Mekong River Delta are basically implemented according to programs and plans Regular meetings of rapporteurs and periodicals in the provinces of the Mekong Delta have been held regularly and regular meetings of the periodical reporters are held, once a month to provide current information, The policy of the Party, the State's policies and laws, the direction of information and guidance for the operation of the system of lower level rapporteurs In order to improve the quality of activities for the reporters, the provinces have launched a number of training courses on oral communication, reporting activities 3.2.2.2 Limitations The direction of communication content has limitations The operational mechanism of the activity leading from top to bottom, including from the central level, has many inadequacies and congestion, causing many 19 domestic and international events to occur There are also delays in getting direction, especially communication direction from localities, the Party Committee and the Communication Department Official institutions often react slowly in directing information and communication plan before events occurring in the country or locality Ideology, orientation in the subject information, including information on political, social, international advanced Professional training for reporters mainly stops the theoretical issues, not arrange time for the trainees to practice, training skills of reporters 3.2.3 The quality of coordinating activities of reporters with other communication activities in the area 3.2.3.1 Advantages Reporters from the Mekong Delta have had regular co-ordination between the reporters by the management agency and the reporters of departments, socio-political organizations, between full-time reporters a semi-specialized reporter, a rapporteur with a higher level reporter, a rapporteur and a communicator, thereby promoting the strengths of oral communication and reporting member 3.2.3.2 Limitations There is no strong association in the activities of the reporters in the provinces and cities in the region Communication Department of provinces has not agreed to hold a conference of rotating reporters in 13 provinces and cities of the Mekong Delta; Not associated with organizing training courses for reporters; The forms of exchange of experiences in the conference have not been organized Reporters in the Mekong Delta have not worked closely with the communicators and other communication forces It has not done well in combining oral communication activities with information activities in the press; cultural activities, festivals 3.2.4 The quality of the mechanism and policies to be promulgated and the means to ensure the operation of the rapporteur 3.2.4.1 Advantages The promulgation and implementation of policies and conditions to ensure the operation of the reporters of the Mekong Delta has made good progress in recent times Basically, the current policies and conditions have met the requirements of the activity of the rapporteur The provision of information, technical equipment and the professional training of the reporters has been reflected in the regulations of the reporters 3.2.4.2 Limitations 20 According to the survey, 56% of respondents said that the material facilities for the reporters' activities in the Mekong River Delta only had a change in their mechanisms and policies Partial requirements of the reporter's activity Compensation for the team of reporters against the common ground of society is not considered commensurate with the efforts of the rapporteur The current allowance regime is not enough to stimulate the active participation of the reporters 3.2.5 Quality team reporters 3.2.5.1 Advantages of the team of reporters Most of the reporters have good ethics, good working style and occupation, have the ability to grasp the object, receive and process, prepare the content of communication, have presentation capacity, the ability to communicate with the listeners, the ability to orient information and solve the communication situations to meet the requirements and tasks of communication 3.2.5.2 Limitations of the team reporters Compared to the requirement, the quality of the team reporters is limited A part-time reporter has not yet spent time gathering, researching, processing documents and finding out the facts; The uutline is simple and lack of information; When the report is awkward, one-way, lack of convincing, contact is not close to reality The communication content also has been stamping, copying according to documents, also dodging the critical issues, urgent public concern 3.2.6 The results of the reporters' activities on the changes in awareness and political ideology of officials and Party members and in the implementation of political tasks in the Mekong River Delta 3.2.6.1 Achievements acquired About the change in awareness, political ideology of cadres, members of the Communist Party The activities of the regional reporters have made important contributions to raising the political awareness of officials, party members and the people, for political and social stability and creating the spiritual force for the socio-economic development in the localities 3.2.6.2 Limitations in the results of reporting activities Limitations in the awareness, political ideology of cadres, party members The audience is less interested in presentations and reports because of the limitations of the reporters in terms of quality and professional; The presentation of the reporter is also imposing, lacking in dialogue, lack of sensitivity, attractiveness and persuasiveness, not meeting the need for information and answering questions about thoughts arise in life 21 3.3 Issues related to the quality of the present reporter in the Mekong Delta 3.3.1 On the perception of the subject in the activity leader's reporter For a number of reasons, some commissioners have not seen the role of the rapporteur in the performance of political tasks in the locality that has been lacking in interest, investment in team building and the organization of operations As a result, this system is not effective, sometimes even formal - On the organization and management of the contingent of reporters In the provinces and cities in the region, there are inadequacies in the gap between the high professional requirements and the concurrent work of reporters at all levels The majority of reporters in the Mekong Delta are concurrently Regarding the structure of the contingent of reporters: The structure by gender and ethnicity of the reporters team is not reasonable According to surveys in provinces and Can Tho city, there are 26/196 female reporters (13.2%) at provincial level; There are 4/196 ethnic minority speakers (2%) At the district level, 132,129 women report (10.3%) 11 ethnic minority reporters (0.86%) 3.3.2 On the quality and capacity of the reporters In order to improve the quality of the reporters' activities, the status quo of the reporters poses a number of problems that need to be addressed: political quality, ethics and lifestyles; About operational capacity Competence and competence of oral communication is a very important factor in deciding the quality of the reporters' activities 3.3.3 The content, mode of operation, professional training and fostering for reporters Properly organizing the activities of the team of reporters in accordance with the conditions of the region and locality not only promote the capacity and strength of each reporter, but also create the synergy of the whole team Under the current conditions, as the level of education is increasing, the media and social networks are growing rapidly, the organization of the critical reporting team has a direct impact on the quality of the work dynamic reporters 3.3.4 On coordinating the activities of the rapporteur with other communication activities Organizing, exchanging, coordinating with other types of communication in the area of the Mekong Delta now has a great influence on the quality of the reporters' activities At present, the activities of the reporters are basically "unicorn", which has not brought into full play the 22 strength of the information dissemination and reporting activities of the region 3.3.5 Regarding the implementation of regimes and policies and creating conditions for the rapporteur The regime and policy of the reporters in the Mekong Delta has been implemented in accordance with the general regulations of the Party and State, in fact has exposed many inadequacies To date, this regime has revealed irrationality, there is a difference between the reporters operating at different levels Many active reporters are also entitled to the regime as little activists Even reporters who not participate in the presentations are still eligible Regular attention to the condition of the reporter's activities such as technical means, documents, and books will facilitate the rapporteur to obtain the most up-to-date information These inconsistencies are drawn from the status quo of the reporter's work, which should be considered as a motivating force, motivating active, proactive and creative work To improve the quality of activities of the reporters in the Mekong Delta Chapter DIRECTIONS AND SOLUTIONS FOR IMPROVING THE QUALITY OF REPORTING ACTIVITIES IN THE MEKONG DELTA REGION 4.1 Improving the quality of the reporter in the Mekong Delta Region 4.1.1 Strengthening the leadership and direction of the Party Committees at all levels Oral communication, reporting was the basic communication tool of the Party in the process of fighting for power, revolutionary war and building new society, contributed to the nation's victory in the time From the general requirements to the information technology and the status quo of the regional reporters, the thesis argues that strengthening the leadership and direction of the rapporteur's activity is one of the key directions to improve the quality of reporting activities in the Mekong Delta 4.1.2 To pay more attention to improving the quality of the contingent of reporters, building up a contingent of capable and qualified reporters to meet the requirements of oral communication and reporters' activities in the new situation Speakers who are directly engaged in oral communication, are direct actors of oral communication, are the direct determinant of the quality of the oral communication The quality of the reporting activities depends directly on 23 the quality and competence of the reporters Therefore, to build a team of reporters in terms of quantity, structural balance, improve the political quality, ethics, lifestyle, professional capacity of the reporters are significant factors to determine the quality of the reporter's activity 4.1.3 Innovation and strengthening the provision and direction of information for the rapporteur; Associate the reporter with the implementation of political tasks in each period The provision and orientation of informants for the reporters must be linked to the political tasks in each period to meet the need for official information and ideological direction among officials, party members and the masses people Information must meet new life problems, complex developments and conflicting opinions, the activities of hostile forces in the field of thought, ensuring the direction of private In view of the Party, the interests of the country 4.1.4 To further coordinate the activities of the reporters in the area In order to improve the quality of reporting activities in the region, it is necessary to expand and strengthen the linkage of the reporters in each province This is the vertical coordination, between the provincial and district level reporters, between the rapporteur and the grassroots communicators Coordinate horizontally, between the rapporteurs of the Party committees and the rapporteurs of mass organizations, the reporters of the armed forces 4.2 Major solutions to improve the quality of presenters in the Mekong Delta Region 4.2.1 A group of solutions about the leadership and direction of the Party committees for the activities of the rapporteur To intensify the leadership and direction of the Party Committees at the level of the reporters To renew the management and direction of the communication divisions of the same level for reporting activities 4.2.2 Solutions for improving the quality of the reporters in the Mekong Delta Region Based on the central regulations, the characteristics of each locality shall be developed and promulgated in terms of the quantity and quality of provincial and district level reporters suitable to local conditions To renew the contents of fostering of quality reporters, raising the capability and professional capacity of the contingent of reporters, meeting the requirements and conforming with the characteristics in the region 24 4.2.3 Group solutions on the content of communication of the current reporters in the Mekong Delta Region Firstly, to renew the program and work plan of the rapporteur Second, innovation communication content 4.2.4 Group of solutions on management, operation of reporters and coordination of reporting activities with other forms of communication in the area Firstly, building and finalizing the regulations on reporting activities Secondly, well organized congressmen and conferences provide periodic information Third, combine the activities of the rapporteur with other communication activities in one area Fourth, the solution to renovate the work of coordinating the activities of the reporters of the provinces of the Mekong Delta 4.2.5 Group solutions to strengthen facilities and facilities; To renovate the treatment policy for reporters Firstly, strengthening the facilities, creating conditions for the reporters Secondly, reform of preferential policies for facilitators and mechanisms and policies to attract the rapporteur's activities CONCLUSION Oral communication, reporting activities is a special form of ideological work, one of the major modes of influencing public perception and thought, motivating the public to participate in the movement of thought and the network launched by the Party In the history of struggle for and protection of national independence, the building of a new society under the leadership of the Party, the reporters' activities have contributed significantly to the cause of unity in the Party and the society - the decisive factor in the success of the revolution in Vietnam In oral communication activities, the direct implementers are the rapporteurs, the persons chosen by the committees, the leaders, the directives, the organization of activities These are the direct objects of oral communication Therefore, to enhance and improve the quality of the reporters' activities, they play an important role directly to improve the quality of oral communication activities Oral communication and reporting in the Mekong Delta have specific conditions, affecting the quality of communication activities This is a large area, sparsely populated, many ethnic groups live, road traffic is still 25 difficult, infrastructure for information has not been developed, is the "sunken" area of the country in the development of education Studying the characteristics and conditions of oral communication in the Mekong River Delta helps to find appropriate solutions, to make objective impacts from the specific conditions affecting the quality of the communication activities, oral communication and reporter actovity in the region Studying the status of the reporters' activities of the Mekong Delta, the thesis has clarified: In recent years, implementing the Party's directives and resolutions on oral communication, reporters and provincial committees in the region There has been interest in building a sufficient number of reporters, political qualities, ethics, lifestyles, patriotism and enthusiasm, basically meeting the requirements of the declaration and the oral communication activity in the area However, the organization and operation of the team reporters in the Mekong Delta is still weak and limited The thesis has analyzed, in the work planning, evaluation, arrangement, decision recognition also some shortcomings; the choice is the heavy structure, mainly appoint comrades to participate based on their positions and there are many restrictions on professional services, energy, material time to participate in activities rapporteur The quality of organization of the reporters in the provinces and cities of the region remains limited, due to the unequal organization of periodic conferences at provincial and district levels, to the delays in informing the reporters; There has not been a close cooperation in reporting activities of provinces and cities in the region, among districts, towns in the province or city; The policy and treatment of reporters has not attracted the good and talented people who have enthusiastically participated in the activities of the rapporteur The above situation poses many problems to be solved in raising high quality reporting activities in the current Mekong Delta The 12th National Congress has determined the task of improving the quality of ideological work of the Party to contribute to the comprehensive reform of the country in the new period Decision No 2270 / QD-TTg dated November 21, 2013 of the Prime Minister promulgating the plan to implement the Resolution No 28-KL / TW dated 14 August 2012 of the Politburo The objectives, tasks, solutions for socio-economic development and security and defense in the Mekong River Delta up to 2020 are the bases for determining the contents, high quality oral communication activities, reporters of the current Mekong Delta The dissertation has studied the contents and orientations of ideological work of the Party in the region, applying to the task of improving the quality of reporters' activities in the Mekong Delta 26 Analyzing the natural, historical, economic, cultural and social characteristics and status of the reporter in the area, the thesis has set the direction and solutions to improve the quality of reporters' activities The current Mekong Delta To emphasize the organizational and leadership roles, the thesis proposes solutions to renovate the leadership and direction of the Party committees at all levels and activities of the same level in the activities of the contingent team Identify the role of the speaker in the oral communication of the reporter, the thesis proposed solutions to improve the professional capacity for the team of reporters, create conditions necessary and sufficient for the operation their word of mouth Derived from the specific conditions, general for the provinces and cities of the Mekong Delta, the thesis proposed solutions to renovate the organization, content of activities of the team reporters in the current Mekong Delta, coordinated activities of Organize conferences of rotating reporters in provinces and cities in order to provide more information and coordination on propaganda and learning experiences among each other in the contingent of reporters of provinces and districts in the Region Under conditions of explosion of the current media, the proposed thesis should coordinate the activities of the reporter with other forms of propaganda in the area With the content and approach mentioned above, the author of the thesis tried to implement the purpose set for the topic However, due to limited working conditions and capacity, the authors also find that the results of the research presented in the thesis have certain limitations, which need to be further studied, supplemented and improved in the past his work Although the results of the research have not been satisfactory, it has helped the thesis author to have more specialized knowledge needed in the process of study and research to improve the quality of work now on; Help the Party committees at all levels of the CBD in their leadership, guidance, and organization of reporters in the area, thereby contributing to improving the quality of presenters' activities in the region LIST OF DISCIPLINARY SCIENTIFIC WORKS OF THE AUTHOR Pham Tuyet Le (2011), A number of solutions to improve the effectiveness of the reporters in Ca Mau province, Journal of the Lecturer, October 2011 (ISSN 1859 - 4468) Pham Tuyet Le (2017), The Fundamental Solutions for Renovation of the Present Reporter in the Mekong Delta Region, Journal of Political Theory and Communication, October 2017, Academy of Journalism and Communication (ISSN 1859 - 1485) Pham Tuyet Le (2017), Some Innovations in Oral Communication in Ca Mau Province, Journal of the Lecturer, November 2017 (ISSN 1859 4468) Pham Tuyet Le (2018), Improving the Quality of Reporters in the Mekong River Delta, Political Science Information, No 01 (10) / 2018, Regional Institute IV (ISSN 2354 -1474) ... in the Mekong Delta Chapter DIRECTIONS AND SOLUTIONS FOR IMPROVING THE QUALITY OF REPORTING ACTIVITIES IN THE MEKONG DELTA REGION 4.1 Improving the quality of the reporter in the Mekong Delta Region. .. reporting activities of the current Mekong Delta Region 1.3 Researches on the quality of oral communication, the ability of reporters and the quality of reporting activities in the Mekong Delta Region. .. activities in the current period Chapter QUALITY STATUS AND ISSUES OF REPORTING ACTIVITIES IN THE MEKONG DELTA REGION 3.1 Current status of the quality of reporters in the Mekong Delta Region 3.1.1