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James A O’Brien Introduction to Information Systems Tenth Edition Chapter 12 Enterprise and Global Management of E-Business Technology Irwin/McGraw-Hill James A O’Brien Introduction to Information Systems Tenth Edition Chapter Objectives • Identify several ways information technology has affected the jobs of managers in E-Business companies • Explain how problems of information systems performance can be solved by the involvement of business managers in IS planning and management • Identify the seven major dimensions of the E-Business organization and explain how they affect the success of E-Business companies Irwin/McGraw-Hill James A O’Brien Introduction to Information Systems Tenth Edition Chapter Objectives • Identify each of the three components of E-Business technology management and use examples to illustrate how they might be implemented in an E-Business enterprise • Identify several cultural, political, and geoeconomic challenges that confront managers in the management of global E-Business technologies • Explain the effect on global E-Business strategy of the trend toward a transnational business strategy by international business organizations • Identify several considerations that affect the access choice of IT applications, IT platforms, data policies, and systems development methods by a global E-Business enterprise Irwin/McGraw-Hill James A O’Brien Introduction to Information Systems Tenth Edition Managing E-Business Technologies Information Technology Developments Customer Value E-Business • • • • • • • Agility, Flexibility Business Strategies Supply Chain • Total Quality intranets • Suppliers Irwin/McGraw-Hill Global and enterprise IT infrastructure Business Partners computing; Responsiveness Accountability Lower costs Introduction to Information Systems James A O’Brien Tenth Edition The E-Business Organization Business Quality Traditional Organization Improvement Business E-Organization Reengineering Organization Hierarchical Structure Horizontal, networked Incrementally Improving Leadership People and Existing Existing Processes Processes Centralized focus Radically Redesigning Business Business Systems Systems Everyone is a leader Any Process Vertical decision making Target Culture Individuals rewarded 10%-50% 10%-50% Improvements Improvements Potential Coherence Internal relevance Strategic Business Delegated authority Processes Processes Collaboration rewarded 10-Fold 10-Fold Improvements Improvements Customer relevance Payback Knowledge Individualistic Low Low Risk Alliances Ally with distant partners Complement current gaps Same Same Jobs Jobs More More Efficient Efficient What Changes? Primary Governance Irwin/McGraw-Hill IT and Work Simplification Top-down Institutional High High Ally with competitors, customers and suppliers IT and Create new valueOrganizational Big Big Job Job Cuts; Cuts; New New Jobs; Jobs; Major Major Job Job Redesign Redesign Distributed Introduction to Information Systems James A O’Brien Tenth Edition E-Business Technology Management E-Business E-Business Technology Technology Management Management Managing Managing E-Business IT E-Business IT Strategy Strategy Irwin/McGraw-Hill Managing Managing Application Application Development & Development & Technology Technology Managing Managing the IT the IT Organization Organization James A O’Brien Introduction to Information Systems Tenth Edition IT Strategic Planning Management Key Insights Customer Customer and and Business Business Value Value Visioning Visioning E-Business E-Business Key Objectives Strategies Strategies and and Models Models More Questions E-Business E-Business IT IT Priorities Strategies Strategies and and Architecture Architecture Feedback E-Business E-Business Application Application Development Development & & Feedback Irwin/McGraw-Hill Deployment Deployment Introduction to Information Systems James A O’Brien Tenth Edition Managing the IS Function Application Development • • • • Human Resource Management • • • • Systems Analysis Systems Design Programming System Maintenance IT Operations Management • • • • Irwin/McGraw-Hill Network Management Production Control Product Support Systems Performance IS Recruiting Training Retainment Programs Support Staff James A O’Brien Introduction to Information Systems IT Management Governance Strategic IT Planning Technology Planning and Development User Services Irwin/McGraw-Hill Tenth Edition James A O’Brien 10 Introduction to Information Systems Tenth Edition Global E-Business Technology Management Global Global IT IT Management Management Cultural, Cultural, Political, Political, and and Geoeconomic Geoeconomic Challenges Challenges Business/IT Business/IT Strategies Strategies Irwin/McGraw-Hill E-Business E-Business Internet-based Internet-based Data Data Application Application Technology Technology Resource Resource Portfolios Portfolios Platforms Platforms Management Management Systems Systems Development Development James A O’Brien 11 Introduction to Information Systems Tenth Edition Global E-Business Strategies International Global -Autonomous -Global Sourcing operations -Multiregional -Region Specific -Horizontal Integration -Vertical Integration -Some transparency of -Specific Customers customers and -Captive production Manufacturing Irwin/McGraw-Hill Transactional -Virtual E-Businesses -World Markets -Transparent Manufacturing -Global Supply Chain -Global Alliances James A O’Brien 12 Introduction to Information Systems Tenth Edition Business Drivers for Global E-Business Global GlobalCustomers Customers Global GlobalProducts Products Global GlobalOperations Operations Business Drivers Global GlobalResources Resources for Global E-Business Irwin/McGraw-Hill Global GlobalCollaboration Collaboration Introduction to Information Systems James A O’Brien 13 Tenth Edition Global IT Platform Issues Global Infrastructure • • • Global Systems Development • • • • Irwin/McGraw-Hill Local vs Global Requirements Multilingual Needs Standardization of Data Scheduling Global Activities Global Data Access Regulated Access Transborder Data Flows Global Computing Facilities • • • • • • Hardware acquisitions Import restrictions Software compatibility Local service Balancing workloads Lack of spare parts James A O’Brien 14 Introduction to Information Systems Tenth Edition Chapter Summary • E-Business technologies are changing the distribution, relationships, resources, and responsibilities of managers • High-quality information system performance is dependent on extensive and meaningful management and user involvement in the governance and development of IT applications • The organizational structure and roles of E-Business companies are undergoing major change as they strive to become customer-focused Irwin/McGraw-Hill James A O’Brien 15 Introduction to Information Systems Tenth Edition Chapter Summary (cont) • Managing IT in an E-Business has three major objectives: – Managing the joint development and implementation of E-Business IT strategies – Managing the development of E-Business applications and the research and implementation of new technologies – Managing IT processes, professionals, and subunits within the company Irwin/McGraw-Hill James A O’Brien 16 Introduction to Information Systems Tenth Edition Chapter Summary (cont) • Managing global E-Business technologies includes: – Dealing with cultural, political, and geoeconomic challenges posed by various countries – Developing appropriate business and IT strategies – Developing a portfolio of global E-Business and E-Commerce applications and an Internet-based technology platform to support them Irwin/McGraw-Hill James A O’Brien 17 Introduction to Information Systems Tenth Edition Chapter Summary (cont) • Many businesses are becoming global companies and moving towards transnational E-Business strategies in which they integrate the global business activities of their subsidiaries and headquarters Irwin/McGraw-Hill ... Irwin/McGraw-Hill James A O’Brien Introduction to Information Systems Tenth Edition Managing E-Business Technologies Information Technology Developments Customer Value E-Business • • • • • •... Organization Organization James A O’Brien Introduction to Information Systems Tenth Edition IT Strategic Planning Management Key Insights Customer Customer and and Business Business Value Value... Chain -Global Alliances James A O’Brien 12 Introduction to Information Systems Tenth Edition Business Drivers for Global E-Business Global GlobalCustomers Customers Global GlobalProducts Products

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