Cover fin 26/3/07 1:24 PM Page HAVE A BUSINESS AND A LIFE 101 ways to 101 ways to Is your business all-consuming? Are you tired of feeling overwhelmed every day? Would you like to take control of your life again? INCLUDES 20 BONUS SUGGESTIONS TO ENSURE THAT YOU’RE THE ONE CALLING THE SHOTS IN YOUR BUSINESS WORLD Andrew Griffiths is internationally recognised as a bestselling author, keynote speaker and trainer An acclaimed entrepreneur, Andrew provides smart, realistic and powerful advice that will help any business to reach its full potential Andrew owns one of Australia’s leading marketing companies, The Marketing Professionals, and advises both small businesses and large corporations (www.andrewgriffiths.com.au) ALLEN&UNWIN Cover design: Phil Campbell Cover photo: Getty Images Author photo: Brad Newton BUSINESS www.allenandunwin.com andrew griffiths If, like most business owners, you are struggling to balance your business and your life, don’t worry! 101 Ways to Have a Business and a Life provides simple, practical ideas that will help you to identify the reasons behind this lack of balance and what to about it Andrew Griffiths has consulted thousands of business owners around the world and compiled their experiences and coping mechanisms into one easy reference book All of the tips can be implemented quickly and at little or no cost You can be the boss of your business and your life HAVE A BUSI N ESS AN D A LI FE P UT TH E PA S S I O N BAC K I N TO YO U R B U S I N E S S A N D YO U R L I F E PLUS 20 BONUS TIPS 101 ways to HAVE A BUSINESS and a life Tips for creating balance, harmony and fulfilment in your business life ANDREW GRIFFITHS 101 Ways to Have a Business & a Life PAGES 2/4/07 101 10:49 AM WAYS TO HAVE A BUSINESS AND A LIFE Page i 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM ALSO BY ANDREW GRIFFITHS 101 Ways to Market Your Business 101 Ways to Advertise Your Business 101 Ways to Really Satisfy Your Customers 101 Ways to Boost Your Business Secrets to Building a Winning Business COMING SOON 101 Ways to Succeed at Network Marketing Page ii 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page iii 101 WAYS TO HAVE A BUSINESS AND A LIFE ANDREW GRIFFITHS 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page iv First published in 2007 Copyright © Andrew Griffiths 2007 All rights reserved No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording or by any information storage and retrieval system, without prior permission in writing from the publisher The Australian Copyright Act 1968 (the Act) allows a maximum of one chapter or 10 per cent of this book, whichever is the greater, to be photocopied by any educational institution for its educational purposes provided that the educational institution (or body that administers it) has given a remuneration notice to Copyright Agency Limited (CAL) under the Act Allen & Unwin 83 Alexander Street Crows Nest NSW 2065 Australia Phone: (61 2) 8425 0100 Fax: (61 2) 9906 2218 Email: info@allenandunwin.com Web: www.allenandunwin.com National Library of Australia Cataloguing-in-Publication entry: Griffiths, Andrew, 1966- 101 ways to have a business and a life Bibliography ISBN 978 74114 787 Quality of work life Work – Psychological aspects Work and family I Title 306.361 Set in 12/14 pt Adobe Garamond by Midland Typesetters, Australia Printed in Australia by McPherson’s Printing Group 10 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page v Contents Acknowledgments Introduction xi xii Section 1: How balanced is your life today? Where are you at right now? 1 Section 2: Start the retraining process today #1 Decide right here, right now, if you are ready to change #2 Take some time, alone, to reflect on where you are today #3 Understand the enemy—what things throw you out of whack? #4 What bad habits have you developed? #5 Be clear about how you want your life to look and feel #6 Old habits die hard—it takes time to change #7 Develop your plan of attack and put it where you can see it #8 Start every day on the right path #9 Reward yourself for staying on track #10 Visit your doctor, healer or naturopath #11 What are the things you have always wanted to do? #12 Be prepared to invest in the process v 10 12 13 15 16 18 19 20 21 23 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page vi 101 WAYS TO HAVE A BUSINESS AND A LIFE Section 3: The words that come out of your mouth are as important as those you hear #13 What are the limiting beliefs that keep your life out of control? #14 Make a list of the negative words you use and burn it #15 What words describe your life now and in the future? #16 Avoid getting caught on Steamship Misery #17 Gossiping, moaning and complaining—end it today! #18 Identify the people who cause you problems and something about them #19 When you start to lose control—stop, breathe and regain focus #20 Compliment others, be positive to others, be supportive of others 26 28 30 32 34 36 38 40 42 Section 4: The ‘F’ factor—bring it on #21 Do you remember when you used to laugh a lot? #22 Professionalism vs fun #23 Surround yourself with the things that make you warm inside #24 The boomerang effect of being light-hearted #25 Political correctness in the world of fun #26 Creating ‘magnificent moments’ every single day #27 Remember to stop, think and laugh #28 The myth of time-wasting (the six-minute increment) #29 Fun uses every sense—sight, sound, touch, smell and taste #30 As the boss, you are the business barometer 45 47 49 Section 5: Beware the energy drain #31 Learn to let go 67 68 vi 51 53 54 56 58 60 62 64 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page vii CONTENTS #32 #33 #34 #35 #36 #37 #38 #39 #40 Master the art of saying no Separate work from home—relationship issues If you lie down with dogs you get up with fleas Managing money issues Don’t be afraid to sack some customers The torture of perfection Do the work you love—give the rest to others The more you give the more you get back Take off the medals—it shouldn’t be that hard 71 73 75 77 79 81 83 85 86 Section 6: It’s all about people and relationships #41 The power of expectations and how to manage them #42 Do a relationship audit #43 Understand that relationships have cycles and sometimes have to end #44 The art of empathy #45 Resolve issues quickly before they get out of hand #46 Get out of your comfort zone—mix in new circles #47 Building relationships takes time and energy #48 Commit to becoming a communication guru #49 Realise that other people may not share your enthusiasm towards your business #50 Use counselling to resolve any relationship issue, not just issues between loved ones 89 Section 7: Nurture the mind, the body and the soul #51 Do you take your body for granted? #52 Baby steps to get started #53 Enlist outside help—why not use a personal trainer? #54 Make movement a part of your life #55 Increase airflow—in your body, in your workplace and in your life vii 91 93 95 97 99 101 103 105 107 109 112 114 116 118 120 122 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page viii 101 WAYS TO HAVE A BUSINESS AND A LIFE #56 #57 #58 #59 #60 Guilt-free pampering Respect yourself enough to take the time to look your best Yoga—feeling like a pretzel is not as bad as it sounds Invest in good slumber Develop your own style of meditation 124 126 128 130 132 Section 8: Use the right fuel to create calm #61 Keep a diary of what you eat and when #62 Alcohol, coffee, nicotine, sugar what’s your drug of choice? #63 What exactly does eating well mean? #64 Learn to enjoy food again #65 Get your day off to a healthy start #66 Water water everywhere #67 Eating out doesn’t need to be unhealthy #68 Encourage healthy eating in your workplace #69 When it comes to food, always be prepared #70 The 80 per cent rule—let your hair down from time to time 135 137 Section 9: Invite balance into your workplace #71 Get rid of unfinished business #72 Make the hard decisions—stop procrastinating #73 Encourage change and reward everyone who embraces it #74 Some things can never be measured in dollars and cents #75 Reschedule your day to suit you and the way you like to work #76 Schedule time for interaction/relaxation and just thinking #77 Outsource/delegate the jobs you really don’t like doing (and probably poorly anyway) 159 160 162 viii 139 141 143 145 147 149 151 154 156 164 166 168 170 172 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page ix CONTENTS Section 10: Balancing the business and the family #78 What is your family plan and how does it work with your business? #79 Change your business to suit your family #80 Does your business suit your family? #81 Remember the oxygen mask #82 Applying lessons from family life to your business #83 Family fun and fitness #84 Save some energy for the good times #85 Clearly define the boundaries between the family and the business #86 Give your kids some great memories 175 Section 11: Balancing tips specifically for men #87 Do our successes or failures define us as men? #88 Men die younger than women—why? #89 The myth of expectation—most of the time we are wrong #90 The need to be physical to maintain balance #91 Male bonding—make sure it’s supporting you, not holding you back #92 Never lose sight of what your partner brings to the relationship #93 Admitting we are out of control means we are weak—wrong #94 Treat your body as your most important business asset 195 196 197 Section 12: Balancing tips specifically for women #95 Accept you are human and there are limits to what you can or should #96 Put yourself first every once in a while #97 Don’t compare yourself to others #98 Allocate time with the girls 210 ix 176 179 181 183 184 186 188 190 192 199 201 203 205 206 208 211 213 215 217 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 236 101 WAYS TO HAVE A BUSINESS AND A LIFE Your accomplishments This page is all about what you have achieved in your life Take a few moments to fill as many spaces as you can with all your achievements—no matter how big or small, they all count Example: Learned to roller skate—age six Copyright © Andrew Griffiths 2007 This template may be photocopied for non-commercial use 236 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 237 APPENDIX Identify what stresses you out the most Take a few moments to really identify exactly what it is that causes you to feel stressed out and overwhelmed Be specific and try to determine not so much the action but rather the underlying reason why it affects you This stresses me out a lot Why? Example: People come into my office I never get anything done because I am always being interrupted Copyright © Andrew Griffiths 2007 This template may be photocopied for non-commercial use 237 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 238 101 WAYS TO HAVE A BUSINESS AND A LIFE Your ideal life This is really more of a creative writing session Take a few moments to write down exactly how you would like your life to be Be specific, identify figures, names, activities, etc The aim is to create a picture of what the life you would like to lead really looks like—by doing this, you will be starting on the journey to making it a reality My ideal life is Copyright © Andrew Griffiths 2007 This template may be photocopied for non-commercial use 238 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 239 APPENDIX The top ten changes you need to make Choose the ten tips recommended in this book that you think will make the greatest impact on you and help you to regain control of your business and your life Allot a realistic deadline to each one and then turn them into reality Remember, if you always what you always did, you will always get what you’ve always got Top ten tips to help restore balance Due date 10 Copyright © Andrew Griffiths 2007 This template may be photocopied for non-commercial use 239 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 240 101 WAYS TO HAVE A BUSINESS AND A LIFE What goes into your body? In this chart, establish what you eat and drink when you are feeling stressed out and, ideally, what you could replace any negatives with Clearly it is hard to make a dramatic change, especially when most of the food and drink which is not that good for us is so readily available But persevere, try it for a week and see how it makes you feel Food/drink Where When type Example: Coffee Home Feeling Morning To get started 240 Replace it with Fresh juice 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 241 APPENDIX Food/drink Where When type Feeling Replace it with 10 11 Example: Chocolate bar Office Between Brief 3—4 pm energy daily burst Fruit and nuts 12 13 14 Copyright © Andrew Griffiths 2007 This template may be photocopied for non-commercial use 241 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 242 Recommended reading and websites Allardice, P., 2006, Slow Up, Allen & Unwin, Sydney Breitman, P and Hatch, C., 2000, How to Say No Without Feeling Guilty, Broadway Books, New York Canfield, J and Switzer, J., 2005, The Success Principles: How to get from where you are to where you want to be, HarperCollins, USA Carlson, R., 1997, Don’t Sweat the Small Stuff, Hyperion, New York ——1998, You Can Be Happy No Matter What, New World Library, California Carnegie, D., 1981, How to Win Friends and Influence People, HarperCollins, New York ——1985, How to Stop Worrying and Start Living, Pocket Books (a division of Simon & Schuster), New York Chin-Ning, C., 1998, Do Less, Achieve More, Regan Books, New York Covey, S., 2004, The 8th Habit—from effectiveness to greatness, Free Press (a division of Simon & Schuster), New York Cowley, J., 2003, I Need Balance in My Life, Richmond Ventures, Sydney Gerrish, R and Leader, S., 2005, Flying Solo, Allen & Unwin, Sydney Grieve, T., 2004, The book for people who too much, Random House, Sydney 242 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 243 RECOMMENDED READING AND WEBSITES Herald, J., 2006, What are you waiting for? If nothing changes nothing changes, Allen & Unwin, Sydney Lundin, S., Paul, H and Christensen, J., 2002, Fish! Tales: Real-Life Stories to Help You Transform Your Workplace and Your Life, Hyperion Publishing, New York Matthews, A., 1998, Being Happy, Media Masters, Singapore ——2005, Happiness Now, Seashell Publishers, Australia Morgenstern, J., 2000, Time management from the inside out, Henry Holt and Company, New York Tolle, E., 2004, The Power of Now, Hodder, Sydney Wilson, P., 2005, Perfect Balance: Create time and space for all parts of your life, Penguin Books, Melbourne Websites The following websites will provide you with ideas and suggestions to improve your business as well as meet the challenge of balancing your business and your life www.flyingsolo.com.au www.andrewgriffiths.com.au www.lifebydesign.com.au www.business.gov.au www.smallbusiness.com www.entrepreneur.com www.smallbusiness.co.uk www.ivillage.co.uk 243 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 244 About the author Andrew Griffiths is an entrepreneur with a passion for small business From humble beginnings as an orphan growing up in Western Australia, Andrew has owned and operated a number of successful small businesses, with his first enterprise—at age seven—being a paper round Since then, he has sold encyclopaedias door to door, travelled the world as an international sales manager, worked in the Great Sandy Desert for a gold exploration company and been a commercial diver Clearly this unusual combination of experiences has made him the remarkable man he is Inspired by his constant desire to see others reach their goals, Andrew has written five hugely successful books, with many more on the way His 101 Ways series offers small business owners practical, passionate and achievable advice The series is sold in over 40 countries worldwide Andrew is the founding director of The Marketing Professionals, one of Australia’s best and most respected strategic marketing and corporate imaging firms Known for his ability to entertain, inspire and deliver key messages, Andrew is also a powerful keynote presenter, who brings flamboyant energy and verve to the corporate world All of this occurs from his chosen home of Cairns, North Queensland, the Great Barrier Reef, Australia 244 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 245 ABOUT THE AUTHOR To find out more about Andrew Griffiths please visit the following websites: www.andrewgriffiths.com.au www.themarketingprofessionals.com www.enhanceplus.com.au www.allenandunwin.com 245 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 246 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 247 THE 101 WAYS SERIES 101 WAYS TO MARKET YOUR BUSINESS Stand out from the crowd Here are 101 practical marketing suggestions to help you achieve dramatic improvements in your business without investing a lot of time and money Simple, affordable and quick, these innovative tips are easy to implement and will bring you fast results Choose and apply at least one new idea each week or use this book as a source of inspiration for new ways to market your services, your products and your business itself With tips that take just a few moments to read, 101 Ways to Market Your Business will help you find new customers, increase the loyalty of the customers you already have, create great promotional material and make your business stand out from the crowd INCLUDES 20 BONUS SUGGESTIONS TO HELP YOU ATTRACT NEW CUSTOMERS AND KEEP YOUR EXISTING ONES 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 248 THE 101 WAYS SERIES 101 WAYS TO ADVERTISE YOUR BUSINESS Read this before you spend another cent on advertising Here are 101 proven tips to increase the effectiveness of your advertising Use these tips to understand what makes one ad work while another fails and you will save a small fortune in wasted advertising With tips that take just a few moments to read, 101 Ways to Advertise Your Business offers step-by-step advice on how to make an advertisement, how to buy advertising space and how to ensure that your advertisement is working to its full potential Follow the tips and your business will soon be reaping the benefits INCLUDES A SPECIAL BONUS SECTION CONTAINING HUNDREDS OF THE BEST ADVERTISING WORDS AND PHRASES 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 249 THE 101 WAYS SERIES 101 WAYS TO REALLY SATISFY YOUR CUSTOMERS Simple ways to keep your customers coming back Here are 101 practical tips for delivering service that exceeds your customers’ expectations and keeps them coming back In a world where consumers are far more informed, discerning and demanding than ever before, customer service is one of the main areas where a business can outshine its competitors Use these simple tips to improve your customer service and you will be well on the way to success and profitability With tips that take just a few moments to read, 101 Ways to Really Satisfy Your Customers teaches you to identify what customers expect, and details simple suggestions that will enable your business to exceed these expectations and reap the rewards INCLUDES 20 BONUS TIPS THAT WILL REALLY IMPRESS YOUR CUSTOMERS 101 Ways to Have a Business & a Life PAGES 2/4/07 10:50 AM Page 250 THE 101 WAYS SERIES 101 WAYS TO BOOST YOUR BUSINESS Energise your business today! Here are 101 powerful tips to kick-start your business and unlock some of the potential that may be struggling to break through With tips that take just a few moments to read, 101 Ways to Boost Your Business shows you how to make your business better and ultimately more profitable These no-nonsense tips can be actioned immediately, so you will see results quickly These tips cover a host of everyday business issues, and are equally applicable to all industries in each and every corner of the world They will save you thousands of dollars INCLUDES 20 BONUS TIPS THAT WILL RECHARGE YOUR BUSINESS .. .101 Ways to Have a Business & a Life PAGES 2/4/07 101 10:49 AM WAYS TO HAVE A BUSINESS AND A LIFE Page i 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM ALSO BY ANDREW GRIFFITHS 101. .. 101 Ways to Succeed at Network Marketing Page ii 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page iii 101 WAYS TO HAVE A BUSINESS AND A LIFE ANDREW GRIFFITHS 101 Ways to Have a Business. .. xiii 101 Ways to Have a Business & a Life PAGES 2/4/07 10:49 AM Page xiv 101 WAYS TO HAVE A BUSINESS AND A LIFE marriage broke down and my friends stopped calling because I was always too busy to