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GROUP PROJECT To launch of product to the market on the occasion of Teachers’ Day Define the objectives The questionnaire Analyze the data Report the results Define the objectives - Undertand of customers needs on November 20, - Bring out best products and best services which comfortable and fit every customer * Required Full name * Your answer Survey for November 20 Gender * O Male O Female Age * Your answer Do you have gifts for you teachers on Teacher' s Day? (If you choose yes, you will continue to answer question 2; if choose no, you will continue with question 10) * O Yes O No How will you give gifts to your teachers? O By yourself O By your group O By your class O Other : Who will accompany with you when you buy gifts to teachers? O Alone O Parents O Friends O Other : What are you going to buy for your teachers on Teacher's Day? O Flowers O Handbag or wallet O Greeting card O Pen O Tie or Scarf O Fabrich O Book O Other : How much will the gifts cost? O Below 50 thousand O 50 - 150 thousand O 150 - 300 thousand O 300 -500 thounsand O Above 500 thousand Where will you buy them? O Bookstore O Supermarket O Store O Buy online O Other : Thanks to where you know that products? O Internet O Relation O Friends O Other : 8.What you concern when you buy gifts? O Prices O The meaning of the gift O Place O Other : 9.What kind of gifts will you buy? O Expensive gift O Simple but a meaning gift O Other : 10 If you are allowed to select one thing for you teachers, which will you choose? Your answer SUBMIT Do you have gifts for your teachers on Teacher’s Day? 15% Yes No 85% What are you going to buy for your teachers on Teachers’s Day? 12% 12% Flowers Handbag or wallet Greeting card Pen Tie or Scarf Fabric Book Other 12% 6% 6% 53% How much will the gifts cost? Below 50 thounsand 12% 50 - 150 thounsand 150 - 300 thounsand 29% 300 - 500 thousand 59% Above 500 thounsand Where will you buy them? 6% 24% 6% 53% 12% Bookstore Supermarket Store Buy online Other o will accompany with you when you buy gifts to teachers? 29% 47% Alone Parents Friends Other 24% How will you give gifts to you teachers? 18% By yourself Buy your group Buy your Class Other 18% 65% What you concern when you buy gifts? 6% Prices 35% The meaning of the gift Place 59% Other What kind of gifts will you buy? 12% 88% Expensive gift Simple but a meaning gift Ohter Report the results We will choose greeting card because: The total number of people choose the greeting card highest Not only material values but also spiritual values Write down thing you want to say with your teachers Reasonable prices Buy it every bookstore