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FLAP POCKET exaggerated COLLAR oversized button cape aguerra tech pack cape final

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Flap Pocket Exaggerated Collar Oversized Button Cape STYLE #2013FACP1 Wholesale $ 379.00 Retail $ 799.00 Boucle 100% Virgin Wool COLOR COMBOS: Black Holmes Navy Night Burgundy Bruiser MS WATSON FALL 2013 MARC JACOBS COMPETITOR RESEARCH ‐ JACKET SEASON: GROUP NAME: SIZE CLASSIFICATION/ RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: DATE: Fall 2013 STYLE #: Ms. Watson TECHNICAL DESIGNER: Missy Small‐XLarge  PRODUCT CATEGORY: Boucle BRAND / LABEL: 100% Virgin Wool Flap Pocket Exaggerated Collar Oversized  Button Cape  Saturday, October 29, 2011 2013FACP1 Arlene Guerra Young Designer Marc Jacobs BRAND / LABEL: Marc Jacobs Young Designer Phillip Lim 3.1,  Alice & Olivia, Vince  Trend, Fabric, Fit $300.00‐$1000.00 Small‐Large TARGET MARKET SEGMENT: COMPETING BRANDS: IMPORTANT TO CUSTOMER: PHOTO BRAND / LABEL: RETAIL STORE: RETAIL PRICE: OTHER INFORMATION: PRICE RANGE: SIZE CLASSIFICATION: PHOTO Juicy Couture  Juicy Couture  $300.00 Milly  BRAND / LABEL: RETAIL STORE: Neiman Marcus RETAIL PRICE: $595.00 OTHER INFORMATION: PHOTO APC BRAND / LABEL: RETAIL STORE: APC RETAIL PRICE: OTHER INFORMATION: $595.00 COMPETITOR COST ANLAYSIS ‐ JACKET SEASON: GROUP NAME: SIZE CLASSIFICATION/ RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: DATE: Fall 2013 STYLE #: Ms. Watson TECHNICAL DESIGNER: Missy Small‐XLarge  PRODUCT CATEGORY: Boucle BRAND / LABEL: 100% Virgin Wool Flap Pocket Exaggerated Collar Oversized  Button Cape  40845 2013FACP1 Arlene Guerra Marc Jacobs Flap Pocket Exaggerated Collar Oversized   BRAND / LABEL: Marc jacobs Young Designer Phillip Lim 3.1,  Alice & Olivia, Vince  Trend, Fabric, Fit SIZE CLASSIFICATION: $300.00‐$1000.00 Small‐Large TARGET MARKET SEGMENT: COMPETING BRANDS: IMPORTANT TO CUSTOMER: PRICE RANGE: BRAND / LABEL: RETAIL STORE: Juicy Couture  Juicy Couture  BRAND / LABEL: RETAIL STORE: Milly  Neiman Marcus BRAND / LABEL: RETAIL STORE: RETAIL PRICE: RETAIL MARKUP: WHOLESALE PRICE: WHOLESALE MARKUP: TOTAL COST: $300.00 53% $142.50 65% $49.88 RETAIL PRICE: RETAIL MARKUP: WHOLESALE PRICE: WHOLESALE MARKUP: TOTAL COST: $595.00 53% $282.63 65% $98.92 RETAIL PRICE: $595.00 RETAIL MARKUP: 53% WHOLESALE PRICE: $279.65 WHOLESALE MARKUP: 65% TOTAL COST: $97.88 FABRIC: TRIM: CMT / LABOR: PACKING MATERIALS: $24.94 $1.99 $22.45 $0.50 FABRIC: TRIM: CMT / LABOR: PACKING MATERIALS: $64.30 $3.96 $29.68 $0.99 FABRIC: TRIM: CMT / LABOR: PACKING MATERIALS: NOTES: FABRIC: TRIM: CMT /LABOR: PACKING MATERIALS: NOTES: COST RANGE $25.00‐65.00 $2.00‐4.00 $23.00‐45.00 $.50‐1.00 PERCENT TO TOTAL 65% 4% 30% 1% NOTES: NOTES: APC APC $48.94 $3.92 $44.04 $0.98 DESIGN SHEET WITH CAD'S SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs MAIN FABRIC DETAILS SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs FABRIC NAME: Boucle 64x52 Medium Weight N/A 100% Virgin Wool Yarn Dyed Shell, collar, Pockets, facing THREAD COUNT: FABRIC WEIGHT: FABRIC MILL, REF/ART # & COUNTRY: FIBER CONTENT: COLOR APPLICATION: GARMENT PLACEMENT: FOR FABRIC QUALITY ONLY FOR COLOR ONLY BLACK PANTONE PROCESS BLACKM FABRIC 2 DETAILS SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs FABRIC NAME: Plain Weave Lining 120x75 Light Weight N/A 100% Silk Piece Dyed Lining  THREAD COUNT: FABRIC WEIGHT: FABRIC MILL, REF/ART # & COUNTRY: FIBER CONTENT: COLOR APPLICATION: GARMENT PLACEMENT: FOR FABRIC QUALITY ONLY FOR COLOR ONLY BLACK PANTONE PROCESS BLACK M FABRIC 3 DETAILS SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs FABRIC NAME: Boucle 64x52 Medium Weight N/A 100% Virgin Wool Yarn Dyed Contrast Facings THREAD COUNT: FABRIC WEIGHT: FABRIC MILL, REF/ART # & COUNTRY: FIBER CONTENT: COLOR APPLICATION: GARMENT PLACEMENT: FOR FABRIC QUALITY ONLY FOR COLOR ONLY NAVY NIGHT PANTONE BLUE 072 U FABRIC 4 DETAILS SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Quited Lining N/A THREAD COUNT: Heavy Weight FABRIC WEIGHT: FABRIC MILL, REF/ART # & COUNTRY N/A FABRIC NAME: FIBER CONTENT: COLOR APPLICATION: GARMENT PLACEMENT: Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs 100% Polyester Piece Dyed Back Yoke Lining FOR FABRIC QUALITY ONLY FOR COLOR ONLY NAVY NIGHT PANTONE BLUE 072 U FABRIC & TRIM PLACEMENT ‐ FRONT SEASON: GROUP NAME: SIZE CLASSIFICATION /  FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs FABRIC & TRIM PLACEMENT ‐ BACK SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs FABRIC & TRIM PLACEMENT ‐ INSIDE SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs LABEL PLACEMENT & PACKAGING SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs LABEL PLACEMENT & PACKAGING SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs ESTIMATED BILL OF MATERIALS ‐ JACKET SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: COLOR COMBO FABRIC /ITEM None 100% Virgin Wool 100% Polyester Quilted 100% Silk Satin Hook & Eye Fastner Thread Thread Size/Content Care  Interfacing Brand Label Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐XLarge  TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  PLACEMENT ON GARMENT Shell, Facing Back Yoke Lining Neck Shell  Facings  Neck label Inside Side SeamLabel Facings  Neck label COLOR black & Navy black black brass black navy black black white Black Saturday, October 29, 2011 2013FACP1 Arlene Guerra Young Designer Marc Jacobs SIZE /  WIDTH /  WEIGHT 60"  58" 58" spool spool 5x1.75 5X2.25 48" 2x1 QUANTITY 2 yards 0.2 0.1 0.1 1 0.5 APPROXIMATE COST  RANGE 46.50/yd 15.50/yd 9.5/yd 0.8 0.45 0.45 0.1 0.14 1.9 0.15 JACKET SAMPLE SPECIFICATION WORKSHEET SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: POINT OF MEASUREMENT MEASUREMENTS ARE: POM # Description Length from HPS  Chest (10" from HPS) Bottom Opening/Sweep  Arm opening Width Neck Width (HPS to HPS) Front Neck Drop (HPS to middle of  top button) Collar Height at CB Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool  BRAND / LABEL: Flap pocket exaggerated collar 3 button cape Tuesday, October 18, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs SKETCHES Flat/Inches Similar Sample Measurement 26 1/4 18 1/4 20 3/4 7     8     13 3/4 3     SIZE: FRONT  Requested Measurement 22 1/4 26     36 1/2 7     8     6     5     BACK JACKET POM PLACEMENT SKETCH ‐ FRONT SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool  BRAND / LABEL: Flap pocket exaggerated collar 3 button cape Tuesday, October 18, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs JACKET POM PLACEMENT SKETCH ‐ BACK SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool  BRAND / LABEL: Flap pocket exaggerated collar 3 button cape Tuesday, October 18, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs ESTIMATED PATTERN CARD ‐ JACKET SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy 0‐12 TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap pocket exagerated collar Oversized Button Cape 30 TOTAL NUMBER OF PATTERN PIECES TO CUT QTY PATTERN PIECE FABRIC SHELL  100% VIRGIN WOOL FRONT 100% VIRGIN WOOL FRONT BOTTOM 100% VIRGIN WOOL BACK BOTTOM 100% VIRGIN WOOL BACK 100% VIRGIN WOOL ARM VENT WELTS 100% VIRGIN WOOL FRONT FACING 100% VIRGIN WOOL UPPER COLLAR 100% VIRGIN WOOL UNDER COLLAR 100% VIRGIN WOOL COLLAR STAND 100% VIRGIN WOOL COLLAR STAND FACING  100% VIRGIN WOOL PATCH POCKET LINING 100% SILK FRONT 100% SILK SIDE FRONT 100% SILK BACK 100% SILK  PATCH POCKET LINING INTERFACING  100% Polyester UPPER COLLAR 100% Polyester UNDER COLLAR 100% Polyester COLLAR STAND CONTRAST QUILTED BACK YOKE LINING Saturday, November 05, 2011 FA20131 Arlene Guerra  Jackets Marc Jacobs SKETCH MATCHING/NAP FRONT BACK  ESTIMATED CONSTRUCTION CALLOUTS ‐ JACKET SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool  BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized Button Cape TOTAL ESTIMATED COST FOR GARMENT MAKE: $9.17 LOCATION/DESCRIPTION CONSTRUCTION/SEAM FINISH/TOP STITCH SPI EST. COST Front Panel Make 3 Welt Buttonholes  14‐16 $0.27 14‐16 $0.50 Front  Seam Join Front & bottom Front Panels with SN  Lockstitch 14‐16 $0.60 Side Seam Join Front & Side Front Panels with SN  Lockstitch LOCATION/DESCRIPTION Front Pocket Flap ESTIMATED COST SUBTOTAL: CONSTRUCTION/SEAM FINISH/TOP STITCH SPI Join Pocket Flap & Pocket Flap Facing with SN  14‐16 Lockstitch  EST. COST $0.60 1/4" SN Top Stitch 8‐10 $0.30 Join Pocket & Pocket Lining with SN Lockstitch 14‐16 $0.60 Attach Patch Pocket with SN Edge Stitch 8‐10 $0.60 Make 2 Welt Openings 14‐16 $0.50 ESTIMATED COST SUBTOTAL: SKETCH $1.37 Front Patch Pocket Armhole Vents   Tuesday, November 08, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs $2.60 SKETCH ESTIMATED CONSTRUCTION CALLOUTS ‐ JACKET SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool  BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized Button Cape LOCATION/DESCRIPTION CONSTRUCTION/SEAM FINISH/TOP STITCH Center Back Seam Join Backs with SN Lockstitch Side Seams Join Front & Back with SN Lockstitch LOCATION/DESCRIPTION SPI EST. COST 14‐16 $0.50 14‐16 $1.00 ESTIMATED COST SUBTOTAL: CONSTRUCTION/SEAM FINISH/TOP STITCH SPI SKETCH $1.50 EST. COST Join Upper & Lower collars with SN Lock Stitch 14‐16 $0.30 Join Collar Stand Facing & Under Collar 14‐16 $1.10 Set Collar to Front, Front Facing and Back 14‐16 $0.30 with Decorative topstitch on Upper collar 8‐10 $0.40 Collar Collar ESTIMATED COST SUBTOTAL: Tuesday, November 08, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs $2.10 SKETCH ESTIMATED CONSTRUCTION CALLOUTS ‐ JACKET SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized Button Cape LOCATION/DESCRIPTION CONSTRUCTION/SEAM FINISH/TOP STITCH SPI EST. COST Center Back Seam Join Back Linings with SN Lockstitch  14‐16 $0.25 Set Lining Set Lining to shell with SN Lockstitch 14‐16 $1.20 LOCATION/DESCRIPTION Buttons ESTIMATED COST SUBTOTAL: CONSTRUCTION/SEAM FINISH/TOP STITCH SPI Attah 3 Button to CF Placket ESTIMATED COST SUBTOTAL: Tuesday, November 08, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs SKETCH $1.45 EST. COST $0.15 $0.15 SKETCH FIRST COST SHEET Fall 2013 Friday, December 09, 2011 DATE: Ms. Watson 2013FACP1 STYLE #: Missy Small‐Xlarge Arlene Guerra TECHNICAL DESIGNER: Boucle Dresses PRODUCT CATEGORY: 100% Virgin Wool Marc Jacobs BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized  Button Cape  SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: YARDS UNIT PRICE $ AMOUNT 100% Virgin Wool FABRICS 1.5 45 46.50 100% Silk Satin Lining 1.5 9.50 100% Virgin Wool (facing) 0.5 45 45.50 100% Satin Quilted 0.5 15 15.50 0.9 1.90 100% Interfacing TOTAL FABRICS PERCENT TO TOTAL COST TRIMS Hook & Eye $118.90 89.28% YDS / QTY UNIT PRICE $ AMOUNT 0.15 0.15 Buttons 0.25 0.75 Thread 0.45 0.45 Thread 0.45 0.45 Brand Label 0.15 0.15 Care/Content Label 0.1 0.10 Binding 1 1.00 TOTAL TRIMS PERCENT TO TOTAL COST $3.05 2.29% $ AMOUNT CMT / LABOR  Grading (S‐XL) 5 Sizes 0.15 Marking (30 Pattern Pieces) 0.35 Cutting (30 Pattern Pieces) 1.20 Make Charges (Labor) 9.17 TOTAL CMT/ LABOR PERCENT TO TOTAL COST PACKING MATERIALS SKETCH YDS / QTY UNIT PRICE $10.87 8.16% $ AMOUNT 0.15 0.10 Hanger Poly Bag  0.10 Outer Box  TOTAL PACKING MATERIALS PERCENT TO TOTAL COST $0.35 0.26% TOTAL COSTS WHOLESALE MARKUP WHOLESALE MARGIN $133.17 65% $247.32 WHOLESALE PRICE RETAIL MARKUP ESTIMATED RETAIL PRICE $380.49 53% $801.02 Flap Pocket Exaggerated Collar Button Cape Flap Pocket Exaggerated Collar Button Cape Exaggerated Collar Button Cape ORIGINAL CAPE: MARC JACOBS TARGET MARKET: YOUNG DESIGNER RETAIL: $799.00 WHOLESALE: $379.00 ORIGINAL CAPE: MARC by MARC JACOBS TARGET MARKET: YOUNG DESIGNER RETAIL: $475.00 WHOLESALE: $226.00 ORIGINAL CAPE: JUICY COUTURE TARGET MARKET: CONTEMPORARY RETAIL: $260.00 WHOLESALE: $129.00 FABRICS: 100% Virgin Wool Boucle 100% Silk Satin Lining 100% Virgin Wool Boucle contrast (facing) 100% Silk Quilted Satin Lining 100% Polyester Interfacing FABRICS: 100% Virgin Wool Boucle 100% Polyester Interfacing FABRICS: 100% Wool Boucle 100% Polyester Interfacing Trims: Construction Details: Hook & Eye -Fully Lined Oversized Pearl Buttons 40L -2 Patch Pockets -Oversized Button Closure -Quilted Back Yoke lining -Contrast Facings Pattern Pieces Lining Silk Satin 22 Shell Wool Contrast Back Yoke Trims: Construction Details: Hook & Eye -Unlined Oversized Pearl Buttons 40L -2 Patch Pockets -Oversized Button Closure -No Bottom Seam Trims: Construction Details: Hook & Eye -Unlined Oversized Pearl Buttons 40L -No Pockets -Oversized Button Closure Pattern Pieces 22 Shell Wool Pattern Pieces 20 Shell Wool SKETCHES SKETCHES SKETCHES Original Jacket Brand MARC JACOBS Modified Jacket Brand 1 MARC BY MARC JACOBS Modified Jacket Brand 2 JUICY COUTURE Target Market Segment Young Designer Target Market Segment Young Designer  Target Market Segment Young Contemporary FABRICS $ AMOUNT REVISED FABRICS YARDS UNIT PRICE 100% Virgin Wool 1.5 45 46.50 100% Virgin Wool 100% Silk Satin Lining 100% Virgin Wool (facing) 1.5 0.5 45 9.50 45.50 100% Polyester Interfacing  100% Satin Quilted 0.5 15 15.50 100% Interfacing % TO TOTAL COST 0.9 1.90 $118.90 TRIMS 89% TOTAL FABRICS YDS / QTY UNIT PRICE YARDS UNIT PRICE $ AMOUNT UNIT PRICE 1.5 45 67.50 100% Wool  0.9 0.90 100% Polyester Interfacing % TO TOTAL COST 87% TOTAL FABRICS $ AMOUNT REVISED TRIMS $ AMOUNT REVISED FABRICS YARDS YDS / QTY UNIT PRICE $68.40 1.5 25 37.50 0.9 0.90 % TO TOTAL COST 84% TOTAL FABR $ AMOUNT REVISED TRIMS $38.40 YDS / QTY UNIT PRICE $ AMOUNT Hook & Eye 0.15 0.15 HooK & Eye 0.15 0.15 Hook & Eye 0.1 0.10 Buttons 0.25 0.75 Buttons  0.15 0.45 Buttons  0.15 0.45 Thread 0.45 0.45 Thread 0.35 0.35 Thread 0.35 0.35 Thread 0.45 0.45 Brand Label 0.1 0.10 Brand Label 0.1 0.10 Brand Label 0.15 0.15 Care/Content Label 0.05 0.05 Care/Content Label  0.05 0.05 Care/Content Label 0.1 0.10 Binding 1 1.00 $1.10 % TO TOTAL COST % TO TOTAL COST 2% TOTAL TRIMS $3.05 % TO TOTAL COST 1% TOTAL TRIMS $ AMOUNT REVISED CMT / LABOR  CMT / LABOR  2% TOTAL TRIM $ AMOUNT REVISED CMT / LABOR  $1.05 $ AMOUNT Grading (S‐XL) 5 Sizes 0.15 Grading (S‐L) 3 Sizes 0.10 Grading (S‐L) 3 Sizes 0.10 Marking (30 Pattern Pieces) 0.35 Marking (21 Pattern Pieces) 0.30 Marking (19 Pattern Pieces 0.25 Cutting (30 Pattern Pieces) Make Charges (Labor) % TO TOTAL COST 1.20 9.17 $10.87 Cutting (21 Pattern Pieces) Make Charges (Labor) % TO TOTAL COST 1.05 7.72 $9.17 Cutting (19 Pattern Pieces) Make Charges (Labor) % TO TOTAL COST 0.80 5.00 $6.15 8% TOTAL LABOR 0.15 0.10 Hanger Poly Bag  13% TOTAL LABO $ AMOUNT REVISED PACKING MATERIALS Poly Bag  Outer Box 0.10 0.08 Poly Bag $0.18 % TO TOTAL COST $ AMOUNT 0.08 0.10 Outer Box  % TO TOTAL COST 12% TOTAL LABOR $ AMOUNT REVISED PACKING MATERIALS PACKING MATERIALS 0% TOTAL PACKIN $0.35 % TO TOTAL COST 0% TOTAL PACKIN 0% TOTAL PAC $0.08 TOTAL COSTS 133.17 REVISED TOTAL COSTS 78.85 REVISED TOTAL COSTS 45.68 WHOLESALE MARKUP 65.0% REVISED WHOLESALE MARKUP 65.0% REVISED WHOLESALE MARKUP 70.0% WHOLESALE PRICE WHOLE SALE MARGIN RETAIL MARKUP ESTIMATED RETAIL PRICE 380.49 247.32 52.5% 801.02 REVISED WHOLESALE PRICE REVISED WHOLE SALE MARGIN REVISED RETAIL MARKUP REVISED ESTIMATED RETAIL PRICE 225.29 146.44 52.5% 474.29 REVISED WHOLESALE PRICE REVISED WHOLE SALE MARGIN REVISED RETAIL MARKUP REVISED ESTIMATED RETAIL PRICE 130.5142857 84.83 50.0% 261.03 [...]... Hanger Poly Bag  0.10 Outer Box  TOTAL PACKING MATERIALS PERCENT TO TOTAL COST $0.35 0.26% TOTAL COSTS WHOLESALE MARKUP WHOLESALE MARGIN $133.17 65% $247.32 WHOLESALE PRICE RETAIL MARKUP ESTIMATED RETAIL PRICE $380.49 53% $801.02 Flap Pocket Exaggerated Collar 3 Button Cape Flap Pocket Exaggerated Collar 3 Button Cape Exaggerated Collar 3 Button Cape ORIGINAL CAPE: MARC JACOBS TARGET MARKET: YOUNG... BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized Button Cape Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs LABEL PLACEMENT & PACKAGING SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized Button Cape ... Lined Oversized Pearl Buttons 40L -2 Patch Pockets -Oversized 3 Button Closure -Quilted Back Yoke lining -Contrast Facings Pattern Pieces 8 Lining Silk Satin 22 Shell Wool 1 Contrast Back Yoke Trims: Construction Details: Hook & Eye -Unlined Oversized Pearl Buttons 40L -2 Patch Pockets -Oversized 3 Button Closure -No Bottom Seam Trims: Construction Details: Hook & Eye -Unlined Oversized Pearl Buttons... BRAND / LABEL: Flap pocket exaggerated collar 3 button cape Tuesday, October 18, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs ESTIMATED PATTERN CARD ‐ JACKET SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy 0‐12 TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap pocket exagerated collar Oversized Button Cape. .. Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized Button Cape Friday, December 09, 2011 2013FACP1 Arlene Guerra Dresses Marc Jacobs LABEL PLACEMENT & PACKAGING SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER:... LOCATION/DESCRIPTION Front Pocket Flap ESTIMATED COST SUBTOTAL: CONSTRUCTION/SEAM FINISH/TOP STITCH SPI Join Pocket Flap & Pocket Flap Facing with SN  14‐16 Lockstitch  EST. COST $0.60 1/4" SN Top Stitch 8‐10 $0.30 Join Pocket & Pocket Lining with SN Lockstitch 14‐16 $0.60 Attach Patch Pocket with SN Edge Stitch 8‐10 $0.60 Make 2 Welt Openings 14‐16 $0.50 ESTIMATED COST SUBTOTAL: SKETCH $1.37 Front Patch Pocket Armhole Vents  ... STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized Button Cape LOCATION/DESCRIPTION CONSTRUCTION/SEAM FINISH/TOP STITCH SPI EST. COST Center Back Seam Join Back Linings with SN Lockstitch  14‐16 $0.25 Set Lining Set Lining to shell with SN Lockstitch 14‐16 $1.20 LOCATION/DESCRIPTION Buttons ESTIMATED COST SUBTOTAL:... STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool  BRAND / LABEL: Flap Pocket Exaggerated Collar Oversized Button Cape TOTAL ESTIMATED COST FOR GARMENT MAKE: $9.17 LOCATION/DESCRIPTION CONSTRUCTION/SEAM FINISH/TOP STITCH SPI EST. COST Front Panel Make 3 Welt Buttonholes  14‐16 $0.27 14‐16 $0.50 Front  Seam Join Front & bottom Front Panels with SN ... Bottom Opening/Sweep  Arm opening Width Neck Width (HPS to HPS) Front Neck Drop (HPS to middle of  8 top button) 9 Collar Height at CB Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool  BRAND / LABEL: Flap pocket exaggerated collar 3 button cape Tuesday, October 18, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs SKETCHES Flat/Inches Similar Sample Measurement... Missy Small‐Xlarge TECHNICAL DESIGNER: Boucle  PRODUCT CATEGORY: 100% Virgin Wool  BRAND / LABEL: Flap pocket exaggerated collar 3 button cape Tuesday, October 18, 2011 FA20131 Arlene Guerra Jackets Marc Jacobs JACKET POM PLACEMENT SKETCH ‐ BACK SEASON: GROUP NAME: SIZE CLASSIFICATION / RANGE: FABRIC NAME: FIBER CONTENT: STYLE DESCRIPTION: Fall 2013 DATE: Ms. Watson STYLE #: Missy Small‐Xlarge TECHNICAL DESIGNER: ... ESTIMATED RETAIL PRICE $380.49 53% $801.02 Flap Pocket Exaggerated Collar Button Cape Flap Pocket Exaggerated Collar Button Cape Exaggerated Collar Button Cape ORIGINAL CAPE: MARC JACOBS TARGET MARKET:... Eye -Unlined Oversized Pearl Buttons 40L -2 Patch Pockets -Oversized Button Closure -No Bottom Seam Trims: Construction Details: Hook & Eye -Unlined Oversized Pearl Buttons 40L -No Pockets -Oversized. .. Trims: Construction Details: Hook & Eye -Fully Lined Oversized Pearl Buttons 40L -2 Patch Pockets -Oversized Button Closure -Quilted Back Yoke lining -Contrast Facings Pattern Pieces Lining Silk

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