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Mục lục
1. Necessity of the project
2. Objectives of the project
3. Objects and scopes of the project
4. Methodology of the project
5. The layout of the thesis
CHAPTER 1. THEORETICAL BASIS OF STRATEGIC MANAGEMENT FOR BUSINESS
1.1. Theoretical basis on strategy management
1.2. Strategic planning and implementation process
1.4. Specific strategy in the view of Michael Porter
1.5. Tools and matrices of strategic management
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