Formulation of the business strategy for Viglacera Dong Trieu joint - stock company in the period of 2010 - 2020

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Formulation of the business strategy for Viglacera Dong Trieu joint - stock company in the period of 2010 - 2020

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Mục lục

  • COVER PAGE

  • PROPOSAL OF CONFIRMATION

  • ACKNOWLEDGEMENTS

  • CONTENT

  • LIST OF TABLES

  • PREFACE

    • 1. The necessity of the research project

    • 2. The purpose of the research

    • 3. The subject and scope of the research

    • 4. Research methods

    • 5. The structure of the capstone project report

    • CHAPTER I. THEORETICAL BACKGROUND ON STRATEGY FORMULATION

      • 1.1. The concept of business strategy

      • 1.2. The process of business strategy formulation

      • CHAPTER II. ANALYSIS OF THE REALITY OF THE BUSINESS ENVIRONMENT OF VIGLACERA DONG TRIEU JOINT STOCK COMPANY

        • 2.1. Brief introduction of viglacera Dong Trieu joint stock company

        • 2.2. Analysis of the external environment

        • 2.3. Analysis of the internal environment

        • CHAPTER III. SELECTION BUSINESS STRATEGIES FOR VIGLACERA DONG TRIEU JOINT STOCK COMPANY IN THE PERIOD OF 2010 - 2020

          • 3.1. Orientation for development

          • 3.2. Specific objectives

          • 3.3. Selection of business strategies for viglacera Dong Trieu joint stock company in the period 2010 - 2020

          • 3.4. Strategic implementation solutions

          • 3.5. Organization and implementation of the strategy

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