Đang tải... (xem toàn văn)
In order to have a better overview of the company’s marketing activities, I have chosen the topic: “An analysis of business performance at Cat Tuong Logistics Trading Construction Co., L
FOREIGN TRADE UNIVERSITY FACULTY OF BUSINESS ADMINISTRATION MID – COURSE INTERNSHIP REPORT Major: International Business Administration TOPIC: AN ANALYSIS OF THE BUSINESS PERFORMANCE AT CAT TUONG LOGISTICS TRADING CONSTRUCTION CO., LTD Submission Approval (Signature) Student name: Bui Minh Tuong Student ID: 2013280040 Class: English Bui Thu Hien Course: K59 - CTTTQT Instructor: Ph.D Bui Thu Hien Hanoi, 2023 ACKNOWLEDGEMENT First, I am deeply indebted to my instructor Ms Bui Thu Hien, a lecturer of Foreign Trade University for her guidance during the whole of internship and research period I wish to express my great appreciation to her huge support and responsiveness throughout the research period Her suggestion and comments were really a great source of spirit to make the report improved significantly Furthermore, I am also grateful to Mr Bui Khac Hung, director of Cat Tuong Logistics Trading Construction Co., Ltd, who has been helpful with general advising and supporting from beginning to end of my internship period Finally, I wish to thank all staff and colleagues of Cat Tuong Logistics Trading Construction Co., Ltd for their support during the time I worked and researched in the company INTRODUCTION Vietnam's economy is currently expanding quickly, and urbanization there is progressing quickly As a result, the need for high-rise structures, apartments, townhomes, industrial buildings, and road bridges increases swiftly The state and businesses have made significant investments recently in building infrastructure, urban transportation systems, and other critical economic facilities At the same time, the demand for construction has been steadily rising as living standards grow Additionally, there is a rapid expansion in the manufacture, production, and distribution of goods to consuming sites Due to the widespread use of labor and money as well as the significance to the development of other fields, the construction industry has expanded to become a substantial segment of the national economy The market for building materials is booming, and there are many intricate processes going on, with the trade and logistics of building materials serving as a key link It establishes a link between producers, agents, and significant projects, facilitating the simple movement of building supplies around the nation At the same time, it also plays a significant role in the nation's economic development, having an impact on numerous businesses and professions As a student majoring in the faculty of Business Administration, logistics and construction is also an area I am interested in and want to learn Therefore, I chose Cat Tuong Logistics Trading Construction Co., Ltd to practice After weeks of internship, I learned about the building materials market as well as the company's marketing operations, with the help of the board of directors, departments, and the dedicated guidance of PhD Bui Thu Hien In order to have a better overview of the company’s marketing activities, I have chosen the topic: “An analysis of business performance at Cat Tuong Logistics Trading Construction Co., Ltd” This report is divided into chapters: Chapter 1: An introduction about Cat Tuong Logistics Trading Construction Co., Ltd Chapter 2: An analysis on business performance of Cat Tuong Logistics Trading Construction Co., Ltd Chapter 3: Improving business performance of Cat Tuong Logistics Trading Construction Co., Ltd Due to my limitation of knowledge, skills, and experience, mistakes and faults are inevitable I welcome all comments, advice, and suggestions that help me improve the quality of the report Finally, I would like to express my gratitude to my instructors and Cat Tuong Co., Ltd’s staff for helping me complete my mid-course internship CHAPTER 1: INTRODUCTION ABOUT CAT TUONG LOGISTICS TRADING CONSTRUCTION CO., LTD 1.1 General information 1.1.1 Basic information - Company's name: CAT TUONG LOGISTICS TRADING CONSTRUCTION COMPANY LIMITED - Trading name: CAT TUONG CTL CO., LTD - Tax code: 2802397385 - Operation status: In operation (have been granted the registration certificate) - Registrar place: Tax Branch of Thanh Hoa City - Dong Son - Address: No 02, Hac Thanh Street, Tan Son Ward, Thanh Hoa City, Thanh Hoa - Phone: 02373754972 - License date: April 1, 2016 - Operation start date: 04/05/2016 - Account receipt date: Mar 30, 2016 - Taxes payable: Value-added tax, import and export tax, corporate income tax, personal income tax, license tax 1.2 The process of formation and development 1.2.1 Formation Cat Tuong's founding and establishment required a methodical and strategic approach supported by thorough preparation and wise decision-making The company's creator showed a good business sense by doing in-depth market research and identifying a specific market niche that brought together the industries of building, commerce, and logistics The creator was inspired to put together a skilled and specialized team of industry specialists who were endowed with an instinctive grasp of logistical operations, trading practices, and construction management This discernment served as a crucial point of value discovery These professionals engaged in synergistic collaboration to engender a comprehensive business plan, which served as the blueprint for the company's endeavors The meticulously crafted business plan encompassed delineating the company's overarching objectives, identifying the target market, and formulating astute competitive strategies aimed at fortifying its market position Thus, the enterprise embarked on a journey towards actualization, meticulously acquiring the requisite licenses, permits, and certifications to ensure full compliance with prevailing industry standards and statutory regulations, thereby bolstering its credibility and trustworthiness within the market landscape Concurrently, the visionary team proactively pursued financial backing to secure the requisite funding for a successful launch of their operations This cautious strategy guaranteed financial stability and won the trust and support of investors and stakeholders, further supporting the venture's viability Crucially, the formation process of Cat Tuong encompassed the development of a robust supply chain network, a fundamental pillar in its pursuit of operational excellence In fostering meaningful partnerships with suppliers, manufacturers, and subcontractors, the company exemplified its unwavering commitment to unwavering quality, streamlined efficiency, and optimum resource management The cultivation of such symbiotic relationships fortified the foundation for sustainable growth, facilitating Cat Tuong's position as a formidable player in the logistics, trading, and construction domain With cautious but decisive steps, Cat Tuong commenced its foray into the industry, mindful of the need to lay a strong and resilient groundwork for future expansion and success By adhering to prudent planning, astute market analysis, and agile strategizing, the company was poised to make a resounding impact on the dynamic logistics trading construction sector In summation, the establishment of Cat Tuong is a testament to the salience of meticulous planning, value-driven insights, and strategic alliances This exemplar of astute entrepreneurship serves as a compelling case study for aspirants seeking to navigate the intricacies of market entry and enduring success within the ever-evolving business landscape of logistics, trading, and construction 1.2.2 Development - In the year 2016, Cat Tuong Co., Ltd was established with a primary mission centered on the construction of residential properties, emphasizing their commitment to creating comfortable and habitable living spaces for individuals and families Document continues below Discover more from: trị kinh Quản doanh quốc tế QTR401 Trường Đại học… 289 documents Go to course [Giáo trình] Kinh tế 127 quốc tế Phần -… Quản trị kinh doan… 100% (7) Khóa luận tốt nghiệp 99 Thực trạng giải… Quản trị kinh… 100% (2) N2 ビジネスのための 136 日本語初中級 -… Quản trị kinh… 100% (2) Tailieuxanh bai tap him 8554 Quản trị kinh doan… 100% (1) Case study - N/a Quản trị kinh doan… Cat Tuong Co., Ltd had become a well-known and significant brand in the - 100% (1) housing construction industry by the year 2019 Their skill went beyond residential construction; they were also outstanding at installing household appliances, which Credit lending further cemented their place in the market The business also handled sizeable management theor… projects for the railway sector, showcasing their adaptability and capacity to work 32 Quản trị on the building of railway stations, warehouses, and related infrastructural kinh doan… projects - 100% (1) Cat Tuong Logistics Trading Construction Co., Ltd has positioned itself for sustained success and continuous impact on the upcoming years as they consistently advance with a focus on innovation and customer satisfaction The company's future prospects and potential to make a lasting impact in the fields of construction, trading, and logistics are encouraged by their progressive approach, commitment to quality, and diverse experience 1.3 Organizational Structure The company's functional organization is decided by the director Functional structure concentrates all the informational and human resources required for a specific activity in one location This is ideal for a small business like Cat Tuong since it maximizes the company's performance The organization will support superiors' sharing of important knowledge with their subordinates Because of their specialized training and active management, exceptional personnel are immediately identified and put in positions where they will be most productive, and supervisors are constantly on the lookout for practical knowledge and suggestions (The figure is shown on the next page) Figure 1: Organizational Structure of Cat Tuong Logistics Trading Construction Co., Ltd Board of Control Board of Directors Board Manager Accounting Financial Administrative Design Department Planning Department Department Department 1.3.1 Control Board 1.3.1.1 Board of Directors In Cat Tuong Logistics Trading Construction Co., Ltd, the Board of Directors is responsible for overseeing and directing the company's overall strategy - Strategic orientation: The board of directors plays an important role in determining the overall strategy of Cat Tuong Co., Ltd They must ensure that the company is on the right track, in line with the goals and core values of the business - Monitoring and managing logistics activities: Cat Tuong Co., Ltd often carry out many activities related to transportation, storage and distribution of goods The Board of Directors must monitor these activities to ensure that they are carried out efficiently and meet customer requirements - Financial management: The board of directors must examine and approve the financial plans of Cat Tuong, ensuring that financial resources are used effectively to maintain the company's operations and meet investment needs - Protection of shareholder interests: The Board of Directors must ensure that the company's decisions and actions are geared towards protecting the interests of shareholders and maximizing the value of the company's shares - Company representation: The Board of Directors represents the company in meetings with government agencies, business partners, shareholders and other stakeholders - Building and maintaining corporate culture: The Board of Directors is responsible for promoting and maintaining a positive corporate culture in Cat Tuong Co., Ltd, ensuring professionalism and respect for employees and business partners 1.3.1.2 Board of Manager In Cat Tuong Logistics Trading Construction Co., Ltd, the Board of Directors has many important tasks to ensure the smooth and efficient operation of the company - Strategic planning: The Board of Directors is responsible for developing a longterm strategic plan for the company, development orientation and specific goals to ensure sustainable development and profitability - Business Operations Management: The Board of Directors manages the company's day-to-day business operations, including planning, implementing, and overseeing construction and logistics projects - Building and managing people: The board of directors must build and maintain a high-quality human resources team, ensuring that Cat Tuong has enough human resources to carry out projects and tasks effectively - Ensure regulatory and legal compliance: The board of directors must ensure that the company complies with regulations and laws relating to logistics construction and operations, in order to ensure legal operations and avoid potential legal problems - Orientation for innovation and technology development: Management needs to monitor new technology trends and guide innovation policies so that the company can improve and enhance operational performance 1.3.2 Accounting Department The Accounting Department plays an important role in managing and tracking the financial, accounting and tax activities of Cat Tuong Co., Ltd - Book management and accounting: The Accounting Department is responsible for tracking, recording and checking the company's financial transactions They must ensure that every transaction is properly and fully recorded in the company's books of accounts - Prepare financial statements: Accountants must produce periodic financial statements such as profit and loss statements, statement of assets and liabilities, statement of cash flows, and statement of equity These reports provide important information that helps management make business decisions - Tax Adjustment and Tax Reporting: Accountants need to ensure the company complies with applicable tax regulations and is responsible for registering and paying the appropriate taxes They also make periodic tax reports for the tax authorities - Track financial resources: The Accounting Department helps track and manage a company's financial resources, including managing cash, fixed assets, and accounts receivable and payable - Handling expenditures: Accountants must record and check the company's expenditures, ensure the accuracy and validity of invoices, payment slips and related documents 1.3.3 Financial Planning Department The Financial Planning Department Cat Tuong Logistics Trading Construction Co., Ltd is responsible for the management and planning related to the financial activities of the company The main task of the Financial Planning Department is to ensure financial balance and efficiency, help Cat Tuong achieves its business goals and optimize profits - Financial planning: The Financial Planning Department plays a vital role in the financial planning of Cat Tuong Co., Ltd They will participate in the development of long-term financial plans, annual budget plans and specific financial projects - Financial Forecast: A Financial planner must make forecasts of future financial metrics, including revenue, expenses, profit, and cash flow These forecasts help the company have a detailed view of the future financial position and adjust the business plan accordingly - Capital management: Financial Planning Department helps Cat Tuong manage capital effectively They will ensure that the capital is used for the right purposes and optimize the use of capital in business activities - Evaluation of financial performance: Financial planners usually perform analysis and evaluation of Cat Tuong's financial performance through financial indicators and reports This helps management understand the financial health of the company and take necessary measures to improve performance - Project and Investment Valuation: Financial Planning is involved in the valuation of new projects and investment opportunities They perform financial analyzes to determine the feasibility and profitability of projects and recommend investment decisions based on data and insights - Financial risk management: The Financial Planning typically undertakes the assessment and management of a company's financial risks They recommend measures to prevent and mitigate financial risks to protect the company's assets and profits 1.3.4 Administrative Department Cat Tuong Co., Ltd's Administrative Department is crucial to the organization's daily operations and the handling of its administrative duties - Document and Records Management: The Administrative Department is responsible for managing and preserving important company documents and records, including contracts, vouchers, legal papers, and employee information - Office management: The Administrative Department is responsible for the efficient management and maintenance of the office, including arranging documents, using office equipment and maintaining a reasonable working environment for employees - Equipment Management: The Administrative Department oversees the provision, use, and maintenance of office equipment and facilities, such as computers, fax machines, printers, telephones, and other items necessary for office operations - Coordinate Schedules and Meetings: The Administrative Department assists in coordinating company schedules and internal meetings, ensuring that time and resources are used efficiently - Human Resource Management Support: The Administrative Department is typically involved in Cat Tuong's human resource management, including managing employee records, tracking attendance, and assisting in the recruitment and training processes of new employees 1.3.5 Design Department Designing and managing construction projects and logistics infrastructure is the primary responsibility of the design department of Cat Tuong Logistic Trading Construction Co., Ltd - Design of logistics infrastructure: The Design Department is involved in the planning and design of Cat Tuong logistics infrastructure, including warehouses, loading and unloading stations, freight systems and transportation systems Ensure that infrastructures are designed to be efficient and cost-effective - Design of construction projects: The Design Department undertakes the planning and design of construction projects, including new constructions and upgrades to existing infrastructure Ensure that projects are designed correctly and meet technical and safety requirements - Using design technology and software: The Design Department uses modern design technologies and software to create 3D simulations and designs, helping to better understand projects and ensure accuracy during construction - Ensure sustainability and safety: The Design Department needs to consider sustainability and safety in its designs, including the use of environmentally friendly materials, ensuring drainage and flood protection, and ensuring the safety of people and property during operation - Optimizing space and performance: The Design Department considers and optimizes the arrangement of space in infrastructures and warehouses to maximize efficiency and save space 1.4 Products Currently, the company is producing high-quality high - quality products In which, brick is the type of product that accounts for the largest proportion in the structure of manufactured products Table 1: List of products of Cat Tuong Co., Ltd in 2022 Product Productivity (bricks) Proportion Brick 52.500.000 78,6% Stone 5.700.000 8,5% Sand 5.500.000 8,2% Steel 3.100.000 4,7% Total 66.800.000 100% As a result, the company has broadened its range of products while maintaining a focus on a single primary offering By doing this, the business can grow its customer base, take advantage of its current capacity, and lessen risks when the brick market varies significantly 1.4 Vision, mission and core value 1.4.1 Vision Cat Tuong’s vision is to be a leading trading construction company, recognized for the commitment to excellence, innovation, and sustainable solutions The company strives to transform the construction industry by delivering exceptional projects that surpass client expections and contribute to the betterment of communities 1.4.2 Mission Provide comprehensive trading and construction services, encompassing the highest quality standards, timely project delivery, and cost-effective solutions Cat Tuong aims to build long-term partnerships with our clients, base on trust, transparency, and mutual respect 1.4.3 Core values - Excellence: Cat Tuong dedicated to delivering excellence in everything The company sets high standards for ourselves and continuously strives to surpass them, ensuring the quality and precision in every project - Innovation: Cat Tuong embraces innovation as a driving force behind our success Cat Tuong actively seeks new technologies, methodologies, and sustainable practices to enhance processes, improve efficiency, and drive value for the company’s client - Collaboration: Cat Tuong believes in the power of collaboratio They foster a culture of teamwork and open communication, working closely with clients, partners, and stakeholders to achieve shared goals - Sustainability: Cat Tuong committed to sustainable practices that minimize the environment impact and promote the well-being of communities CHAPTER 2: AN ANALYSIS ON BUSINESS PERFORMANCE OF CAT TUONG LOGISTICS TRADING CONSTRUCTION CO., LTD 2.1 Business performance analysis 2.1.1 Revenue and profit analysis 2.1.1.1 Revenue analysis Cat Tuong's targets are clearly shown in the income statement Thus, to know if Cat Tuong is operating effectively or not, it is necessary to consider the difference in business results presented in the following table: Table 2: The difference in Cat Tuong’s operating result 2021 -2020 Targets 2020 2021 2022 Le ve l Total 1.401 Revenue , , 94 57 Total Expenses 2.233 4.307 2022 - 2021 Total profit before tax Corporate Income tax Total profit after tax Although Cat Tuong Co., Ltd is still a small enterprise, but with its efforts, the company is still operating quite stably Based on Table 2, we can see that the total revenue and total expenses in the year of operation of the company increased steadily, although the profit increased and decreased differently over the years Specifically, the revenue in 2018 increased by 831.06 million VND VND, equivalent to 59.28% compared to 2017 because the company received more forwarding contracts, but accordingly the costs that businesses spend are also higher, because the company invests in facilities Therefore, profit in 2018 decreased slightly compared to 2017 (31.58%) For 2019, the import-export market in Vietnam has become much busier Based on the signing of free trade agreements, Vietnam has reached out to most markets in the world The company's revenue was VND 4,307.57 million, equivalent to 92.91%, a sharp increase compared to 2018 with an amount of VND 2,072.07 million In addition, the enterprise also adjusted its expenses to VND 4,300.56 million, equivalent to 92.98%, so the company's profit in 2019 increased by 61.65% compared to the previous year, which is 2.0853 million More from: Quản trị kinh doanh… QTR401 Trường Đại học… 289 documents Go to course [Giáo trình] Kinh tế 127 quốc tế Phần -… Quản trị kinh… 100% (7) Khóa luận tốt 99 nghiệp Thực trạng… Quản trị kinh… 100% (2) N2 ビジネスのため 136 の日本語初中級 -… Quản trị kinh… 100% (2) Tailieuxanh bai tap him 8554 Quản trị kinh… 100% (1) Recommended for you Frozen Basha Fish Fillet Giao dịch TMQT 100% (1) Midterm Test 19 136 Group - Report … Giao dịch TMQT 100% (1) N2 ビジネスのため の日本語初中級 -… Quản trị kinh… 100% (2) Case study - N/a Quản trị kinh… 100% (1)