Background informationBusiness name: CANH CHUA READY-TO-EAT- Instant Soup is an innovative food company that specializes in creatingconvenient products for the modern lifestyle.. However
FOREIGN TRADE UNIVERSITY HO CHI MINH CITY PROJECT MANAGEMENT REPORT PROJECT: “DEVELOP CANH CHUA READY-TO-EAT” Lecturer: Le Tuan Bach GROUP Members Student ID Bùi Thị Gấm 2012256005 Phạm Anh Vy 2012255698 Vũ Quỳnh Anh Thy 2012256022 Bùi Thị Thu Hiền 2012256008 Nguyễn Đặng Vy Khanh 2012256011 Nguyễn Đào Minh Châu 2012255069 Contents Overview Project Screening Report: Soup Product Evaluation The statement of work (SOW) .12 3.1 Description and Scope 12 3.2 Approach 14 3.3 Resource Requirements 14 3.4 Risk Management 15 3.5 Acceptance Criteria 20 3.6 Estimated time and cost 20 Work Breakdown Structure (WBS) 21 Project Scheduling 23 Cost estimation and budgeting 26 Organizational Breakdown Structure 31 7.1 Organizational Breakdown Structure 31 7.2 Responsibility Assignment Matrix 34 Time-Phased Budget .36 Implementation Strategy 37 9.1 Introduction 37 9.2 Management Overview 39 9.3 Major task .39 9.4 Security and Privacy .41 9.5 Implementation Support 42 9.6 Documentation 43 9.7 Performance Monitoring 43 10 Earned Value Management (EVM) 44 Overview a Background information Business name: CANH CHUA READY-TO-EAT - Instant Soup is an innovative food company that specializes in creating convenient products for the modern lifestyle At the heart of their product line is the revolutionary concept of "lazy soup" – a tablet soup that utilizes cutting-edge cold drying technology for preservation - Lazy soup has quickly established itself as a frontrunner in the market, poised to dominate the food industry in the near future Its success can be attributed to the perfect combination of convenience and nutrition it offers Designed with busy individuals in mind, this product caters to a wide range of customers, including office workers, young students, and busy mothers seeking a healthy and hassle-free meal solution, reminiscent of the comfort of a home-cooked dinner - Preparing a bowl of lazy soup is an absolute breeze Just boil some water, drop in the tablet, and within a mere three minutes, you'll be savoring a delectable and nourishing bowl of soup It's that simple! This efficiency not only saves valuable time but also ensures that you're never compromising on taste or nutrition - Embracing the advancements of the digital age, Instant Soup integrates modern technology into various aspects of food processing and preservation Techniques such as vacuum drying, cold drying, and sublimation drying are meticulously employed to cater to the ever-evolving needs of individuals in the 4.0 era Among these methods, sublimation drying stands out as a remarkable innovation that preserves the nutritional value of raw ingredients through a dual process of deep cooling and steam sublimation By keeping the color, flavor, vitamins, and minerals intact, the lazy soup capsules deliver a truly wholesome and delicious experience, reminiscent of a lovingly prepared home-cooked meal - Moreover, the convenience of lazy soup extends beyond the confines of home Whether you're embarking on a thrilling adventure or finding yourself in a place with limited cooking facilities, you can simply pack these compact and travel-friendly soup tablets Instant Soup ensures that you never have to compromise on nourishment or flavor, even in the most challenging of circumstances - In a world where time is of the essence, Instant Soup's lazy soup revolutionizes the way we approach food, making wholesome and satisfying meals accessible to all With their new Canh chua flavor, they continue to redefine convenience without sacrificing quality So why settle for anything less? Embrace the future of food with Instant Soup and indulge in the rich flavors of lazy soup wherever life takes you b Problem Statement - People are so busy with their life that they can not maintain a healthy eating diet and tend to choose ready-to-eat fast food - We will also provide eco-friendly wrapping for our product, which is disposable and friendly with the environment - Solution: We aim to provide our customers with a diversity of healthy eating and fast-prepare “lazy soup”, using technology to freeze the fresh vegetables and keep the nutrition in the soup, bringing the delicious and healthy meal in just minutes Embrace the convenience without compromising on your well-being Indulge in our wholesome and flavorsome lazy soups, meticulously crafted to ensure you enjoy a harmonious blend of taste and nutrition Say goodbye to unhealthy eating habits and embrace a more convenient, nourishing lifestyle today c Description of major elements (deliverables) of the completed project Technology to produce instant soup Reliable source of vegetables for instant soup Reliable source of eco-friendly wrapping Marketing campaign to promote the model and reposition the brand to an eco-friendly position d Expected benefits - Increase customers’ awareness of a healthy eating lifestyle by providing them solutions to their heating pain point - Position our brand as eco-friendly and high nutrition products Project Screening Report: Soup Product Evaluation The report presents the results of a project screening conducted by two independent groups within the new product development department The objective was to evaluate and select the optimal soup product opportunity among two top contenders: the "Instant Soup Capsules" and the "Ready-to-Eat Soup." Due to budget restrictions, only one project can be supported First evaluation (scoring model) The first evaluation team utilised a scoring model based on key strategic categories to evaluate the two soup product projects The categories cover these following factors: (1) Customer demand and market trend, (2) Time to market, (3) Profit Potential, (4) Environmental sustainability, (5) Product quality, (6) Business cost, (7) Development risk and (8) Branding and marketing Scoring benchmark ranges from to 3, in which 1= low, 2=medium, and 3=high The categories and their corresponding scores are as follows: Project “Develop Canh chua Instant Soup Capsule” Category Customer demand and market trend Importance Score Weighted Score 3 Time to market 2 Profit potential 2 4 Environmental sustainability 3 Product quality 2 Business cost 3 Development risk 2 Branding and marketing Total Score 49 Project “Develop Canh chua Ready-to-eat” Soup Category Importance Score Weighted Score Time to market Profit potential 2 Environmental sustainability Product quality 2 Business cost Development risk 2 Customer demand and market trend Document continues below Discover more from: Project Management QTR407E Trường Đại học Ngo… 162 documents Go to course Chap4-6Assignment Branding and marketing Vu Thanh Mai… Project Management Total Score 100% (13) 46 Chap-13-MC - Lecture Scoring explanation: Customer demand and market trend: 22 notes Project Management "Canh chua" is a popular Vietnamese dish with a unique blend of sweet, sour, and 100% (3) savoury flavours It has a dedicated customer base, particularly among Vietnamese cuisine enthusiasts and those familiar with Vietnamese flavours However, the Tiểu luận Nhóm 05 Dự traditional recipe for "canh chua" involves the use of various ingredients and requires án kinh nước… significant preparation time, making it less convenient for consumers whodoanh desire the 61 authentic taste of the soup but are constrained by their busyProject schedules or prefer Management simpler cooking methods 100% (2) Instant “canh chua” capsule soup and the ready-to-eat option could cater to the growing demand for convenient and ready-to-cook meal options that provide authentic Project Management - Vietnamese taste effortlessly When it comes to convenience, the compact nature of Midterm Assignment … the capsule format makes it portable, space-efficient, and 30simpler to store, ensuring Project Management greater ease of use and preservation Time to market: 100% (2) Ready-to-eat "canh chua" soup would have a shorter time to market compared to developing an instant capsule soup with the same flavour This is because the Chapter Organizing technology for producing and packaging fresh ready-to-eat food has already been well-established in the market 37 Project Management 100% (1) Traditional "canh chua" soup requires fresh ingredients and preparation, whereas developing an instant capsule soup would involve additional steps such as, technology investment and testing, flavour encapsulation and packaging Profit potential: Chapter Motivation Project Management 34 The profit potential of instant capsule soup is higher compared to ready-to-eat soup 100% (1) This is because the instant capsule soup offers several advantages that contribute to its increased profitability: - The convenience and ease of use of the capsule format cater to the growing demand for quick and convenient meal options Consumers who are looking for a hassle-free cooking experience are more likely to choose the instant capsule soup The ready-to-eat soup is better serve when microwave for reheating; - The development of instant capsule soup involves investments in technology and flavour encapsulation, which may require an initial financial commitment However, once the production processes are established, the cost per unit of the capsule soup decreases, resulting in higher profit margins The scalability of production also allows for efficient cost management and potential cost reductions over time; - The profit potential of ready-to-eat soup may be limited by factors such as shelf life, distribution logistics, and the need for liquid product special preservation The instant capsule soup, on the other hand, offers longer shelf life and requires minimal storage and transportation requirements, making it a more profitable option in the long run Environmental sustainability: - The capsule format allows for precise portioning, ensuring that consumers use only the required amount of soup mix for each serving This helps to minimise food waste and prevent excess ingredients from being discarded In contrast, ready-to-eat soup often comes in pre-packaged servings, which may result in leftover portions being thrown away, leading to higher food waste; - The compact size of the capsules also reduces the amount of packaging material needed compared to ready-to-eat soup, further reducing waste; - The production and distribution of instant capsule soup can be optimised to reduce energy consumption and carbon emissions The efficient production processes, streamlined logistics, and longer shelf life of the capsules contribute to a lower carbon footprint compared to the production and distribution of ready-to-eat soup, which may require refrigeration and more extensive transportation Product quality: Ready-to-eat "canh chua" soup can provide a higher perception of product quality as it closely resembles the homemade, freshly prepared soup Instant capsule soup would need to ensure that the encapsulated flavours and ingredients effectively capture the authentic taste and meet consumer expectations Business cost: Ready-to-eat "canh chua" soup may have higher business costs in the long run due to the need for precise cooking processes, and packaging suitable for immediate consumption Instant capsule soup could potentially have lower business costs over time as it involves standardised production processes (drying raw ingredients, encapsulation), controlled ingredient measurements, and simplified packaging, cost-effective warehouse management Development risk: - Developing a ready-to-eat "canh chua" soup may involve higher development risks, such as ensuring consistent taste, direct impact from fresh ingredients quality, and meeting consumer expectations of authenticity - Instant capsule soup with a "canh chua" flavour might have lower development risks, as encapsulating the flavours and providing portion-controlled servings can ensure consistency and simplify preparation for consumers Branding and marketing Both ready-to-eat and instant capsule soup can benefit from effective branding and marketing efforts that highlight the unique flavours, cultural significance,effortless cooking preparation, genuine taste and health benefits associated with "canh chua." Ready-to-eat soup may focus on convenience and authenticity, while instant capsule soup could emphasis on unique & innovative and portion-controlled product approach Conclusion: Based on the scoring model, the "Instant Soup Capsules" received a higher score of 49, indicating it as the recommended choice for the new soup new product launching project