Untitled Group 2 Assignment 2 Marketing Principles (MKT101) 0 0 FPT UNIVERSITY CAMPUS HO CHI MINH GROUP ASSIGNMENT 2 Business English Lecturer Lê Ngọc Huyền Mi Class MKT1608[.]
Group Assignment Marketing Principles (MKT101) 0 FPT UNIVERSITY- CAMPUS HO CHI MINH GROUP ASSIGNMENT Business English Lecturer: Lê Ngọc Huyền Mi Class: MKT1608 Group: Course: ENM301 Group members: Name of group member Code Hoàng Thị Mỹ Hoa SS160397 Hà Nguyễn Thu Nga SS160428 Trần Thị Thùy Dương SS160395 Nguyễn Hồng Thắm SS150393 0 Table of content Peer Evaluation Form for Group Work PART ONE: RESPONSE EMAILS Enquiry email Write an email responding for the enquiries stated in this email: Suggestion email A Write an email giving solutions for the issue stated in this email: Suggestion email B Write an email giving suggestions for the issue stated in this email: Complaint email 10 Write an email dealing with the errors stated in this email: 10 Apologizing email 12 Write an email apologizing for a delay stated in this email: 12 PART TWO: LANGUAGE-FOCUS COLLECTION 13 0 Peer Evaluation Form for Group Work Group: Write the name of each of your group members in a separate column For each person, indicate the extent to which you agree with the statement on the left, using a scale of 1-4 (1=strongly disagree; 2=disagree; 3=agree; 4=strongly agree) Total the numbers in each column Evaluation Criteria Attends group meetings regularly and arrives on time (2) Completes group assignments on time (2) Prepares work in a quality manner (2) Demonstrates a cooperative and supportive attitude (2) Contributes significantly to the success of the project (2) TOTALS (Out of 10) Hoàng Thị Hà Nguyễn Mỹ Hoa Thu Nga 4 Trần Thị Thùy Dương 4 4 4 4 4 4 4 4 Feedback on team dynamics: How effectively did your group work? 0 Nguyễn Hồng Thắm The team leader always assigns work to each member with a deadline For the assigned work, everyone always tries to complete it before the deadline All members are always enthusiastic to contribute ideas when doing exercises that need to be discussed on Google Meet When we work in groups together, we learn a lot from each other such as how to work, how to come up with good ideas, how to keep harmony in a group Were the behaviors of any of your team members particularly valuable or detrimental to the team? Explain Up to now, in the process of working with the group, I have not noticed any disadvantages Team members are very energetic, actively giving ideas and working hard Those are special values that each member has Because each member is responsible and understands each other, trying for the group, not themselves Moreover, team members always unite, listen and accept mistakes and correct What did you learn about working in a group from this project that you will carry into your next group experience? We learned to respect and help each other in the process of studying together Indeed, respecting each individual's opinion is extremely important, it helps members to bond more, work together more comfortably, it helps maintain harmony between members to avoid happening arguments In addition, helping each other is also extremely necessary in the process of teamwork It is not only to help one person but also to help the whole group achieve good results For example, when there is a group member who does not understand the topic or does not know what to Then we will work together and solve those questions, not just assign the job and leave each other to write whatever you want Four heads are definitely better than just one 0 PART ONE: RESPONSE EMAILS Enquiry email Write an email responding for the enquiries stated in this email: From: Jonas Pham – Ami company To: Alley company Subject: Product enquiry Date: 8th March 2022 Dear The Alley company, Our company is Ami company, which is located in District 7, Ho Chi Minh City, specializing in cakes and fast foods We express our interest in trading with your company regarding types of fresh milk With reference to your advertisement on The Alley website, would you please send me full details of different milk types, prices, and samples of each type I would also like to know whether any of your promotional programs are available for bills over 500 million VND if we become business partners in the near future We hope to receive your information and look forward to placing our first order with The Alley Yours sincerely, Jonas Pham - Marketing Manager Ami Company Respond Email From: The Alley company To: Jonas Pham – Ami company Subject: Give product information Date: 13th March 2022 Dear, Mr Jonas 0 Thank you for your letter of 8th March 2022 enquiry about types of cakes and fast food of our company We hope that our information will help your company know more about the price and sample of each type in our company We are pleased to enclose our latest brochure and price list together with samples of our promotional gifts link: Food and Beverages Registration in Vietnam, so I hope that you can be reassured about our quality Of course, our company would also like to send samples of cake and drink to your company to reassess our product These are customer reviews for our company products: https//feedback.link/ Our company also supports promotional programs that are available for bills over 500 million VND if your company becomes business partners soon We will give your company 20% to 40% for each bill and free shipping cost for your company when you order a product If you require further information or details and product, feel free to contact me I will contact you soon and I am very pleased to cooperate with you I would be happy to schedule a time to discuss this implementation with you We look forward to receiving your first order Thank you again for your guidance Your faithfully, The Alley company Suggestion email A Write an email giving solutions for the issue stated in this email: From: Tom Bradley – CEO of Jarvis Company To: Human Resources Department Subject: Recommendations for relocation Date: 25th February 2022 Hi team, 0 As you know, Jarvis company has made its name in bubble tea area for approximately five years And now, the management board is considering relocating our business from small town in Long An Province to a larger premise in Ho Chi Minh City in the near future This plan is taken into consideration since we would like to hear your recommendations on some disadvantages of the relocation to our staff Your sharing would be useful for us before the final decision is taken Please send me your analysis no later than next Wednesday Best regards, Tom Bradley Chief Executive Officer – Jarvis Company Respond Email From: Human Resources Department To: Tom Bradley – CEO of Jarvis Company Subject: Recommendations for relocation Date: 28th February, 2022 Thank you for your email of 25th February I am writing to help our company analyze disadvantages if relocated and suggest some strategies for dealing with employee hardships We hope that the strategies that we put forward in this email will help the company solve that problem if relocated from a small town Long An Province to a larger premise in Ho chi Minh City in the near future Firstly, if our company relocated, some staff may have to move their families and find new homes Finding and ensuring a place to live is hard enough, let alone trying to find a place to live in a city you're unfamiliar with If your employees can’t find a new home with an affordable price, it's going to be hard for them to focus and put all their energy into their new job in the first few weeks Therefore, to solve this problem, we would like to suggest that our company bonus scheme for employees 0 Our company should give them incentives or perks such as assisted house fee and commuting fee, provide a house It will help the employees with a portion of the money burden before they find a new home at an affordable price Secondly, the staff may not like the new areas The relocation to a new town, where employees will live far away from their family, their friends, is hard for them For this problem, our company should hold a meeting to explain why it is necessary and relevant to their development in one of the biggest cities in Vietnam and show more bonus schemes to support them This is an effective way for our company to make the employees reassess this problem Finally, some staff cannot relocate Majority of employees will not accept this news and they will choose to quit this job For such employees, we will deal with such staff not like the new area Our company should send direct mails for them or private talk We can ask for the reason why they can’t continue with the company then reassess whether they are made redundant or not, consider the cost and training if we hire new ones Because we relocated to other countries, we would have to pay much money to consider keeping or laying them off like they want We look forward to receiving your email Your faithfully, Human Resources Department – Jarvis Company 2.Suggestion email B Write an email giving suggestions for the issue stated in this email: From: Nana Lee - Marketing Manager To: Marketing team Subject: Suggestions for new marketing plan 0 Hi team, As you know, our company, Susu Noodles, is suffering from the COVID-19 pandemic with the lowest profits in the third quarter of this year Some problems are presented in the last meeting including not receiving news of latest products, boring advertisements, and unaffordable prices Therefore, I would like the Marketing team to come up with some suggestions for new advertising strategies which will be implemented in the last quarter The requirements are as follows: • what new method(s) of advertising you suggest • why you think your suggested method(s) will be successful or how they solve our problems Please send me your team’s plan with details no later than Wednesday next week Best regards, Nana Lee Marketing Manager – Susu Corporation Respond Email From: Marketing Team To: Nana Lee - Marketing Manager Date: 14th March, 2022 Subject: Suggestions for new marketing plan Dear, Mr.Nana I am writing to you about some suggestions for new advertising methods Although our company has very good running shoes in terms of design and material But still failed to sell many products due to the ineffectiveness of the old advertising of the company 0 I have new advertising methods that our company needs to hire food reviewers to give good product reviews Especially the reviewers so they can rate each product We will give them the latest products we are about to release, give away the rest of the products that will be given away for free to their youtube channel subscribers for new product experiences and bring reviews and comments And we will pay based on the number of views as well as the total number of products sold Because the old way of advertising doesn't bring results The new advertising method can help our company sell more products because reviewers are the ones who can guide trends in the foods that people are interested in That's why people will want to buy our products more I am looking forward to hearing from you Your faithfully, Marketing Team 3.Complaint email Write an email dealing with the errors stated in this email: From: Sarah Jones – Accounts Director To: Clive Thomas – Export Manager Subject: Reporting errors Dear Clive, We have received the documents and taken delivery of our order which arrived at Jax airport this morning On checking the goods, we found that everything is in good condition except for crate 18 contained only 10,000 touch-controlled earbuds although 20,000 had been issued on both the packing list and the invoice 10 0 The full consignment is urgently required to complete our orders for two of our major customers Therefore, it is absolutely essential that you ship the additional 10,000 earbuds on the earliest possible flight Yours faithfully, Sarah Jones Accounts Manager – Sound Feast Company Respond Email From: Clive Thomas – Export Manager To: Sarah Jones – Accounts Director Date: 13 March 2022 Subject: Apology and solution Dear Sarah, We apologize for the inconvenience you experienced Our factory had some problems The raw materials needed to produce touchcontrolled earbuds were not in time to meet the quantity of 20,000 units in a short time As a result, we sent 10,000 missing touch-controlled earbuds Moreover, due to negligence in the process of communicating information, the staff on duty to send emails to customers forgot to send you an email to notify you of the problem Once again, we sincerely apologize to your department Currently, the number of materials has also arrived enough to meet the production of the missing number of touch-controlled headsets of 10,000 units We are rushing production and have completed more than half of the requested quantity We would like to complete and ship all 10,000 earbuds on the flight at pm on March 15, 2022 Hope the time is right for you to complete orders with major customers We look forward to receiving your feedback on customer satisfaction Yours faithfully, 11 0 Clive Thomas Export Manager - Sound Feast Company 4.Apologizing email Write an email apologizing for a delay stated in this email: Dear Sir or Madam, On 19 July I wrote you a letter requesting details of your special trade discounts but I have not yet received your reply The details are required urgently and I should be grateful if you could send them without further delay Yours faithfully Jose Alva Sales Manager Respond Email From: Sales Department - Vinamilk Company To: Jose Alva Date: 13 March 2022 Subject: Apologizing for the delayed response email We apologize for the delay in responding to your email Due to a problem with the mail management system received from our customers, which we cannot reply to you as soon as possible We appreciate your patience and value you as our customer This was a very rare incident, and we assure you that it won’t happen again Below are the details of our general trade discounts First, for each agent when ordering 100 boxes will get 10% discount, with 200 boxes will get 20% 12 0 discount for each order and the discount codes will continue to increase by 10% when ordering 100 more more crates Instead of acting grateful and feeling guilty, we will have a special offer for your company when buying 200 cartons of milk will get 30% discount and this is a very good deal We hope that you will be satisfied with this offer of my company To find out more details you can click on the attachment below We hope that the information mentioned in the email makes you satisfied We look forward to your respons e Yours faithfully, Sales Department - Vinamilk Company PART TWO: LANGUAGE-FOCUS COLLECTION Please make a table of languages for: • Salutation • Asking information • Complaining and dealing with complaints • Apologizing • Closing LANGUAGE-FOCUS COLLECTION 13 0 Salutation Business Salutation • Dear, Mr/Ms/job title • Dear Sir or Madam • Dear Hiring Manager (or another professional title) Friendly Salutation • • Asking information • • • • Complaining and dealing with complaints Hey/Hi/Hello Good morning/afternoon/evening We are writing to enquire about… We would be grateful if you could give me some information/further details about… We would appreciate some information about… We would be interested to receive further details about… Complaining: • We wish to draw your attention to… • I am writing to complain about • I am writing to express my dissatisfaction with… Dealing with complaints: • Please accept our apologies for and we will take action promptly to give you the explanation for the matter • We apologize for the inconvenience you experienced about… • As far as the gesture of our regret is concerned, we are prepared to …/ we are willing to … • We will try to fix as soon as possible Apologizing Words used to express apologies: • • • • I apologize for the delay in replying… Please accept my sincere apology for… I am deeply sorry for… I really owe you an apology for… 14 0 ... each other such as how to work, how to come up with good ideas, how to keep harmony in a group Were the behaviors of any of your team members particularly valuable or detrimental to the team? Explain. .. touch-controlled earbuds Moreover, due to negligence in the process of communicating information, the staff on duty to send emails to customers forgot to send you an email to notify you of the problem Once... reassured about our quality Of course, our company would also like to send samples of cake and drink to your company to reassess our product These are customer reviews for our company products: https//feedback.link/